Wendell Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States
Is Airbnb profitable in Wendell in 2025? Explore comprehensive Airbnb analytics for Wendell, North Carolina, United States to uncover income potential. This 2025 STR market report for Wendell, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Wendell, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Wendell Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Wendell Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Wendell (2025)
Understanding the monthly revenue variations for Airbnb listings in Wendell is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wendell is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wendell across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,822+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,163 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,115 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,509, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Wendell
Wendell Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Wendell STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Wendell:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Wendell
Average Daily Rate (ADR) Airbnb Trends in Wendell (2025)
Effective short term rental pricing strategy in Wendell involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wendell typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $163 or more.
- Typical properties (Median) charge around $124 per night.
- Entry-level properties (Bottom 25%) earn around $104 per night.
Average Daily Rate (ADR) Trend by Month in Wendell
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Airbnb Seasonality Analysis & Trends in Wendell (2025)
Peak Season (June, May, April)
- Revenue averages $3,389 per month
- Occupancy rates average 49.3%
- Daily rates average $142
Shoulder Season
- Revenue averages $2,464 per month
- Occupancy maintains around 54.2%
- Daily rates hold near $141
Low Season (January, February, March)
- Revenue drops to average $1,544 per month
- Occupancy decreases to average 35.2%
- Daily rates adjust to average $139
Seasonality Insights for Wendell
- The Airbnb seasonality in Wendell shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Wendell's highest earning potential, with monthly revenues capable of climbing to $3,677, occupancy reaching a high of 59.2%, and ADRs peaking at $144.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,334, occupancy could drop to 32.4%, and ADRs may adjust down to $136.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Wendell.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Wendell seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Wendell (2025)
Exploring the top neighborhoods for short-term rentals in Wendell? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Historic Wendell | A charming area that showcases Wendell's rich history with well-preserved buildings and a small-town atmosphere. It's appealing to visitors looking for a relaxing getaway with a cultural touch. | Wendell Community Center, Wendell Historic District, Lake Wendell Park, Local dining shops, Wendell Marketplace |
Lake Wendell | A serene and scenic spot perfect for outdoor enthusiasts and families. The lake offers recreational activities, making it an attractive destination for those looking to unwind in nature. | Lake Wendell, Picnic areas, Fishing spots, Nature trails, Kayaking |
Wendell Falls | A growing community with new developments and family-friendly amenities. It's ideal for travelers needing modern conveniences while enjoying a suburban vibe. | Wendell Falls Park, Local shops and dining, Community events, Walking trails |
Downtown Wendell | The heart of the town featuring local shops, cafes, and events. It's great for visitors who enjoy local flair and community activities. | Wendell Farmers Market, Historic buildings, Local festivals, Art galleries |
Woodlands | A peaceful residential area with proximity to outdoor activities and quick access to major highways. Suitable for families and large groups looking for quiet stays. | Parks and green spaces, Nearby golf courses, Hiking trails, Local restaurants |
Eastern Wake County | This area provides a blend of rural and suburban living with access to nature and community resources. Perfect for those who appreciate tranquility and outdoor adventures. | Hiking and biking trails, Local farms, Community parks, Cultural festivals |
Nearby Raleigh | Just a short drive away, Raleigh offers city amenities, cultural attractions, and nightlife, making it ideal for visitors seeking urban experiences while staying in Wendell. | North Carolina Museum of Natural Sciences, State Capitol, Raleigh City Market, Parks and entertainment districts |
Holly Springs | A neighboring town that is experiencing rapid growth, making it an attractive option for visitors exploring the region. It features family-friendly activities and a growing food scene. | Holly Springs Art and Quilt Festival, Local breweries, Parks and recreation centers, Nature trails |
Understanding Airbnb License Requirements & STR Laws in Wendell (2025)
While Wendell, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Wendell to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Wendell (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Wendellbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Furr Manor
Entire Place • 5 bedrooms

Cheerful house with pool
Entire Place • 3 bedrooms

Adorable 1 bedroom apartment near downtown Wendell
Entire Place • 1 bedroom

"Beachy" Getaway - Cozy and Secluded Lodge Home
Entire Place • 3 bedrooms

Southern Serenity Cottage
Entire Place • 2 bedrooms

The Wendell Experience. Cozy 3-bedroom, 2 1/2 bath
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Wendell (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Wendell based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Joshua | 1 | $71,806 | 25 | 4.92/5.0 |
Red Carpet Furnished Homes | 2 | $60,921 | 37 | 4.65/5.0 |
Clarelys | 1 | $51,309 | 37 | 4.84/5.0 |
Melanie | 1 | $32,944 | 87 | 4.98/5.0 |
Jessica | 1 | $31,787 | 25 | 4.80/5.0 |
Monica | 1 | $28,514 | 66 | 4.95/5.0 |
Evolve | 1 | $28,411 | 32 | 4.56/5.0 |
Gioia | 1 | $28,054 | 8 | 4.88/5.0 |
Janna | 1 | $25,085 | 91 | 4.95/5.0 |
Summer | 1 | $24,833 | 58 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wendell.
Dive Deeper: Advanced Wendell STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wendell. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWendell Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Wendell
- The Wendell Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Wendell, House properties are the most common (82.6%), reflecting the local real estate landscape.
- Houses represent a significant 82.6% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 4.3%) offer potential for unique stay experiences.
Wendell Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Wendell
- The dominant room capacity in Wendell is 3 bedrooms listings, making up 39.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 69.5% of the active Airbnb listings in Wendell, indicating a high concentration in these sizes.
- A significant 47.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Wendell.
Wendell Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Wendell
- The most common guest capacity trend in Wendell vacation rentals is listings accommodating 8+ guests (21.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Wendell STR market, accounting for 43.4% of listings.
- 52.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Wendell.
- On average, properties in Wendell are equipped to host 5.3 guests.
Wendell Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Wendell
- The most common availability pattern in Wendell falls within the 91-180 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 56.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Wendell (39.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 43.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Wendell Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
22.7% of total
2 Nights
7 listings
31.8% of total
3 Nights
4 listings
18.2% of total
4-6 Nights
2 listings
9.1% of total
7-29 Nights
3 listings
13.6% of total
30+ Nights
1 listings
4.5% of total
Key Insights
- The most prevalent minimum stay requirement in Wendell is 2 Nights, adopted by 31.8% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31.8% of Wendell hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.7% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wendell.
Wendell Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
31.8% of total
Moderate
4 listings
18.2% of total
Firm
7 listings
31.8% of total
Strict
4 listings
18.2% of total
Cancellation Policy Insights for Wendell
- The prevailing Airbnb cancellation policy trend in Wendell is Flexible, used by 31.8% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 31.8% market standard in Wendell.
- Regularly review your cancellation policy against competitors and market demand shifts in Wendell.
Wendell STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Wendell
- The overall average booking lead time for vacation rentals in Wendell is 29 days.
- Guests book furthest in advance for stays during April (average 48 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (39 days avg.) sees the longest lead times, while Summer (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Wendell.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Wendell averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Wendell (2025)
Amenity Prevalence
Amenity Insights for Wendell
- Essential amenities in Wendell that guests expect include: Wifi, Free parking on premises, Smoke alarm, Backyard. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Air conditioning, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Wendell: Wifi, Free parking on premises, Smoke alarm, Backyard.
- Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Backyard.
- Consider adding popular differentiators like Hot water or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Wendell to stay competitive.
Wendell Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Wendell
- The typical guest profile for Airbnb in Wendell consists of primarily domestic travelers (98%), often arriving from nearby Raleigh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.1% of guests.
- Key international markets include United States (98.1%) and DC (0.5%).
- Top languages spoken are English (81%) followed by Spanish (12.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Raleigh and Zebulon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Wendell Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Littleton | 102 | $4,581 | $434.92 | 45% |
Macon | 39 | $4,459 | $470.54 | 37% |
Wrightsville Beach | 438 | $4,415 | $480.27 | 40% |
Bracey | 47 | $4,155 | $431.58 | 43% |
Leasburg | 16 | $3,895 | $277.89 | 53% |
Henrico | 75 | $3,819 | $411.95 | 39% |
Semora | 48 | $3,815 | $355.46 | 41% |
Cedar Point | 24 | $3,702 | $272.42 | 48% |
Emerald Isle | 449 | $3,694 | $347.49 | 42% |
Roxboro | 27 | $3,556 | $282.40 | 50% |