Bismarck Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Dakota, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Bismarck in 2025? Explore comprehensive Airbnb analytics for Bismarck, North Dakota, United States to uncover income potential. This 2025 STR market report for Bismarck, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 97 active listings.

Whether you're considering an Airbnb investment in Bismarck, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bismarck Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bismarck Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$122
The average rental revenue earned for an occupied room per day in Bismarck.
Occupancy Rate(?)
53.1%
High demand. Good booking frequency.
Median Annual Revenue(?)
$21,584
Typical annual income for an Airbnb listing in Bismarck. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.5%
Strong growth (22.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Bismarck.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Bismarck.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
97
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bismarck (2025)

Understanding the monthly revenue variations for Airbnb listings in Bismarck is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bismarck is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bismarck across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,387+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,177 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,028 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,134, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bismarck

Bismarck Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bismarck STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bismarck:

  • Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 56%.
  • Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bismarck

Average Daily Rate (ADR) Airbnb Trends in Bismarck (2025)

Effective short term rental pricing strategy in Bismarck involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bismarck typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $208+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $138 or more.
  • Typical properties (Median) charge around $101 per night.
  • Entry-level properties (Bottom 25%) earn around $72 per night.

Average Daily Rate (ADR) Trend by Month in Bismarck

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Airbnb Seasonality Analysis & Trends in Bismarck (2025)

Peak Season (July, June, May)
  • Revenue averages $3,214 per month
  • Occupancy rates average 63.3%
  • Daily rates average $109
Shoulder Season
  • Revenue averages $2,495 per month
  • Occupancy maintains around 55.2%
  • Daily rates hold near $114
Low Season (January, February, March)
  • Revenue drops to average $1,824 per month
  • Occupancy decreases to average 41.7%
  • Daily rates adjust to average $128

Seasonality Insights for Bismarck

  • The Airbnb seasonality in Bismarck shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bismarck's highest earning potential, with monthly revenues capable of climbing to $3,419, occupancy reaching a high of 74.9%, and ADRs peaking at $130.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,686, occupancy could drop to 39.0%, and ADRs may adjust down to $107.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bismarck.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bismarck seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bismarck (2025)

Exploring the top neighborhoods for short-term rentals in Bismarck? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Bismarck
The heart of the city with a vibrant mix of offices, shops, and restaurants. Ideal for business travelers and tourists looking for convenience and accessibility to major attractions.
North Dakota State Capitol, Bismarck Arts & Galleries Association, Kirkwood Mall, Dakota Zoo, State Museum at the North Dakota Heritage Center
Riverfront
A scenic area alongside the Missouri River, popular for its beautiful views and outdoor activities. Attracts visitors interested in nature and recreation.
Riverwalk, General Sibley Park, Waterfront Park, Heritage Center, Steamboat Park
South Bismarck
A residential area with a peaceful ambiance and local dining options. Suitable for families and those seeking a more relaxed stay.
Dakota Magic Casino, Bismarck Municipal Ballpark, local parks and recreational facilities
North Bismarck
An up-and-coming area with new developments and amenities. Offers a mix of residential and commercial spaces, appealing to both families and young professionals.
Hebron Brick Company, local shopping centers, family-friendly restaurants
University of Mary
Close to the University, attracting visiting families and students alike, making it a great spot for short-term rentals.
University of Mary campus, local cafes and restaurants, wellness centers
Lincoln
A suburban area known for its quiet neighborhood feel. Perfect for guests looking for comfort away from the hustle and bustle of downtown.
local parks, golf courses, quiet residential streets
Haycreek
A scenic, rural area nearby, ideal for those seeking a retreat into nature, appealing to outdoor enthusiasts.
walking and biking trails, Camp Patriot, Hay Creek State Recreation Area
West Bismarck
Growing area featuring new developments and community amenities, popular with families and visitors.
local shops and restaurants, community parks, schools and daycare centers

Understanding Airbnb License Requirements & STR Laws in Bismarck (2025)

While Bismarck, North Dakota, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bismarck to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Bismarck (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bismarckbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Pool, Theater, Game Room! Family Retreat!

Pool, Theater, Game Room! Family Retreat!

Entire Place • 4 bedrooms

$88,378
Revenue
71.4%
Occupancy
$314.61
Daily Rate
Country Getaway with a Hot Tub - Sleeps 8

Country Getaway with a Hot Tub - Sleeps 8

Entire Place • 5 bedrooms

$75,872
Revenue
59.6%
Occupancy
$338.33
Daily Rate
Golf course views!

Golf course views!

Entire Place • 4 bedrooms

$72,209
Revenue
56.3%
Occupancy
$294.38
Daily Rate
Bismarck Bungalow on Manitoba Ln

Bismarck Bungalow on Manitoba Ln

Entire Place • 3 bedrooms

$66,976
Revenue
69.0%
Occupancy
$229.55
Daily Rate
King Bed Suite - Huge Game Room - 3 Floor Home

King Bed Suite - Huge Game Room - 3 Floor Home

Entire Place • 4 bedrooms

$63,624
Revenue
60.8%
Occupancy
$244.98
Daily Rate
Split Level on the Corner

Split Level on the Corner

Entire Place • 5 bedrooms

$59,732
Revenue
68.5%
Occupancy
$256.91
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bismarck (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bismarck based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ann9$182,5154004.95/5.0
Christi3$116,660684.88/5.0
Coldwater3$97,718684.50/5.0
Dot5$94,5476704.89/5.0
Justin1$88,378395.00/5.0
Lisa3$86,717514.86/5.0
Sara And Clint1$75,872174.94/5.0
Becca2$75,6131484.97/5.0
Kristen & Brandon2$73,642515.00/5.0
Nikohl1$72,209214.81/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bismarck.

Dive Deeper: Advanced Bismarck STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bismarck. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bismarck Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bismarck

  • The Bismarck Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.7% of the 97 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bismarck, House properties are the most common (57.7%), reflecting the local real estate landscape.
  • Houses represent a significant 57.7% portion, catering likely to families or larger groups.
  • Smaller segments like others, outdoor/unique (combined 6.2%) offer potential for unique stay experiences.

Bismarck Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bismarck

  • The dominant room capacity in Bismarck is 2 bedrooms listings, making up 34% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 68.0% of the active Airbnb listings in Bismarck, indicating a high concentration in these sizes.
  • A significant 25.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bismarck.

Bismarck Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bismarck

  • The most common guest capacity trend in Bismarck vacation rentals is listings accommodating 4 guests (25.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Bismarck STR market, accounting for 49.5% of listings.
  • 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bismarck.
  • On average, properties in Bismarck are equipped to host 4.0 guests.

Bismarck Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bismarck

  • The most common availability pattern in Bismarck falls within the 91-180 days range, representing 34% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 57.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Bismarck (35.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 44.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bismarck Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (31.9%)

1 Night

30 listings

31.9% of total

2 Nights (24.5%)

2 Nights

23 listings

24.5% of total

3 Nights (18.1%)

3 Nights

17 listings

18.1% of total

4-6 Nights (1.1%)

4-6 Nights

1 listings

1.1% of total

7-29 Nights (13.8%)

7-29 Nights

13 listings

13.8% of total

30+ Nights (10.6%)

30+ Nights

10 listings

10.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Bismarck is 1 Night, adopted by 31.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (10.6%) caters to monthly stays (30+ nights) in Bismarck, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 31.9% of Bismarck hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bismarck.

Bismarck Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (20.7%)

Flexible

19 listings

20.7% of total

Moderate (39.1%)

Moderate

36 listings

39.1% of total

Firm (28.3%)

Firm

26 listings

28.3% of total

Strict (12%)

Strict

11 listings

12% of total

Cancellation Policy Insights for Bismarck

  • The prevailing Airbnb cancellation policy trend in Bismarck is Moderate, used by 39.1% of listings.
  • There's a relatively balanced mix between guest-friendly (59.8%) and stricter (40.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 39.1% market standard in Bismarck.
  • Using a Strict policy might deter some guests, as only 12% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bismarck.

Bismarck STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bismarck

  • The overall average booking lead time for vacation rentals in Bismarck is 40 days.
  • Guests book furthest in advance for stays during July (average 86 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (68 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Bismarck.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
  • Monitor your own booking lead times against these Bismarck averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bismarck (2025)

Amenity Prevalence

Amenity Insights for Bismarck

  • Essential amenities in Bismarck that guests expect include: Air conditioning, Smoke alarm, Wifi, TV, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Carbon monoxide alarm, Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bismarck: Air conditioning, Smoke alarm, Wifi, TV, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Wifi, TV, Heating.
  • Consider adding popular differentiators like Carbon monoxide alarm or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bismarck to stay competitive.

Bismarck Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bismarck

  • The typical guest profile for Airbnb in Bismarck consists of primarily domestic travelers (96%), often arriving from nearby Bismarck, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.1% of guests.
  • Key international markets include United States (96.1%) and Canada (2.5%).
  • Top languages spoken are English (79%) followed by Spanish (11.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Bismarck and Minneapolis.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bismarck Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mandan24$1,718$111.2357%
Mobridge16$1,283$182.2633%
Ashley18$912$118.2835%

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