Johnstown Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Ohio, United States

Source: AirROI
Last updated: 2026-02-01

Is Airbnb profitable in Johnstown in 2026? Explore comprehensive Airbnb analytics for Johnstown, Ohio, United States to uncover income potential. This 2026 STR market report for Johnstown, based on AirROI data from February 2025 to January 2026, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Johnstown, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Johnstown Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Johnstown Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$252
The average rental revenue earned for an occupied room per day in Johnstown.
Occupancy Rate(?)
37.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$24,088
Typical annual income for an Airbnb listing in Johnstown. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Johnstown.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Johnstown.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Johnstown (2026)

Understanding the monthly revenue variations for Airbnb listings in Johnstown is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Johnstown is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Johnstown across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,708+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,234 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,471 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,356, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Johnstown

Johnstown Airbnb Occupancy Rate Trends (2026)

Maximize your bookings by understanding the Johnstown STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Johnstown:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Johnstown

Average Daily Rate (ADR) Airbnb Trends in Johnstown (2026)

Effective short term rental pricing strategy in Johnstown involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Johnstown typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $378+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $280 or more.
  • Typical properties (Median) charge around $209 per night.
  • Entry-level properties (Bottom 25%) earn around $170 per night.

Average Daily Rate (ADR) Trend by Month in Johnstown

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Airbnb Seasonality Analysis & Trends in Johnstown (2026)

Peak Season (June, December, July)
  • Revenue averages $4,528 per month
  • Occupancy rates average 49.9%
  • Daily rates average $266
Shoulder Season
  • Revenue averages $3,226 per month
  • Occupancy maintains around 39.9%
  • Daily rates hold near $240
Low Season (August, September, November)
  • Revenue drops to average $2,740 per month
  • Occupancy decreases to average 35.7%
  • Daily rates adjust to average $261

Seasonality Insights for Johnstown

  • The Airbnb seasonality in Johnstown shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Johnstown's highest earning potential, with monthly revenues capable of climbing to $5,581, occupancy reaching a high of 55.7%, and ADRs peaking at $268.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,664, occupancy could drop to 31.9%, and ADRs may adjust down to $229.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Johnstown.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Johnstown seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Johnstown (2026)

Exploring the top neighborhoods for short-term rentals in Johnstown? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Johnstown
The heart of the city featuring local shops, cafes, and easy access to amenities. Ideal for travelers looking for a convenient and vibrant atmosphere.
Johnstown-Monroe High School Sports Complex, Johnstown Library, Local restaurants and shops, Parks and recreational areas
Near the River
Charming area close to the scenic riverbank. Attractive for nature lovers and those who enjoy outdoor activities such as hiking and fishing.
Riverwalk Park, Trail systems along the river, Fishing spots, Picnic areas
Residential Neighborhoods
Quiet and family-friendly areas that provide a homely atmosphere for travelers, suitable for extended stays and family visits.
Local parks, Community centers, Family-friendly cafes, Neighborhood events
Historic District
Rich in history and heritage, this area offers unique architecture and cultural experiences. Attracts history buffs and families visiting.
Johnstown Historical Society, Historic buildings, Local museums, Cultural festivals
Festival Grounds
Popular for seasonal events and festivals, this area attracts tourists during various local celebrations and community gatherings.
Local food festivals, Summer concerts, Flea markets, Seasonal parades
Cultural Arts District
Home to local artists and galleries, this area is great for those interested in the arts scene and community workshops.
Art studios, Local performances, Cultural events, Workshops and classes
Golf Course Areas
Attractive to golf enthusiasts and those looking for recreational activities. Offers beautiful views and access to green spaces.
Local golf courses, Outdoor sporting events, Scenic walking trails, Nature observation spots
University Area
Close to local educational institutions, making it suitable for visiting families, students, and professors.
Nearby universities, Student events, Library access, Local cafes and bookstores

Understanding Airbnb License Requirements & STR Laws in Johnstown (2026)

While Johnstown, Ohio, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Johnstown to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Johnstown (2026)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Johnstownbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Serenity on Seven Acres - Wooded Log Cabin

Serenity on Seven Acres - Wooded Log Cabin

Entire Place • 5 bedrooms

$112,527
Revenue
40.3%
Occupancy
$731.76
Daily Rate
Private Backyard! Spacious Home 25 Mi to Columbus

Private Backyard! Spacious Home 25 Mi to Columbus

Entire Place • 3 bedrooms

$59,853
Revenue
60.1%
Occupancy
$263.98
Daily Rate
Ohio Heartland’s Serene Reserve

Ohio Heartland’s Serene Reserve

Entire Place • 5 bedrooms

$49,982
Revenue
45.2%
Occupancy
$377.72
Daily Rate
Cozy 1-Story | King Bed | BBQ | Walk to Whit’s!

Cozy 1-Story | King Bed | BBQ | Walk to Whit’s!

Entire Place • 2 bedrooms

$49,005
Revenue
54.5%
Occupancy
$258.35
Daily Rate
Quiet Ranch Retreat for Work Crews & Families John

Quiet Ranch Retreat for Work Crews & Families John

Entire Place • 4 bedrooms

$31,363
Revenue
45.2%
Occupancy
$270.68
Daily Rate
Cozy Condo in Downtown Johnstown

Cozy Condo in Downtown Johnstown

Entire Place • 1 bedroom

$27,496
Revenue
66.9%
Occupancy
$106.80
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Johnstown (2026)

Learn from the best! This table showcases top-performing Airbnb hosts in Johnstown based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Karthik1$112,527454.40/5.0
Tina2$75,580234.94/5.0
Evolve1$59,853494.82/5.0
Anna1$49,982544.96/5.0
Leigh3$40,705455.00/5.0
Benjamin Alan Dixon1$31,36374.71/5.0
Travis1$27,496934.71/5.0
Jennifer1$18,408385.00/5.0
Rosemary1$17,186114.64/5.0
Samantha4$11,963794.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Johnstown.

Dive Deeper: Advanced Johnstown STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Johnstown. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Johnstown Short-Term Rental Market Composition (2026): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Johnstown

  • The Johnstown Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.9% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Johnstown, Apartment/Condo properties are the most common (47.4%), reflecting the local real estate landscape.
  • Houses represent a significant 42.1% portion, catering likely to families or larger groups.

Johnstown Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Johnstown

  • The dominant room capacity in Johnstown is 1 bedroom listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 52.7% of the active Airbnb listings in Johnstown, indicating a high concentration in these sizes.
  • A significant 31.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Johnstown.

Johnstown Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Johnstown

  • The most common guest capacity trend in Johnstown vacation rentals is listings accommodating 2 guests (31.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Johnstown STR market, accounting for 52.7% of listings.
  • 47.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Johnstown.
  • On average, properties in Johnstown are equipped to host 4.1 guests.

Johnstown Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Johnstown

  • The most common availability pattern in Johnstown falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Johnstown (31.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Johnstown Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (68.4%)

1 Night

13 listings

68.4% of total

2 Nights (10.5%)

2 Nights

2 listings

10.5% of total

3 Nights (5.3%)

3 Nights

1 listings

5.3% of total

7-29 Nights (5.3%)

7-29 Nights

1 listings

5.3% of total

30+ Nights (10.5%)

30+ Nights

2 listings

10.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Johnstown is 1 Night, adopted by 68.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (78.9%) of the Johnstown Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.5%) caters to monthly stays (30+ nights) in Johnstown, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 68.4% of Johnstown hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Johnstown.

Johnstown Airbnb Cancellation Policy Trends Analysis (2026)

Limited (10.5%)

Limited

2 listings

10.5% of total

Flexible (36.8%)

Flexible

7 listings

36.8% of total

Moderate (15.8%)

Moderate

3 listings

15.8% of total

Firm (31.6%)

Firm

6 listings

31.6% of total

Strict (5.3%)

Strict

1 listings

5.3% of total

Cancellation Policy Insights for Johnstown

  • The prevailing Airbnb cancellation policy trend in Johnstown is Flexible, used by 36.8% of listings.
  • There's a relatively balanced mix between guest-friendly (52.6%) and stricter (36.9%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (5.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 36.8% market standard in Johnstown.
  • Using a Strict policy might deter some guests, as only 5.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Johnstown.

Johnstown STR Booking Lead Time Analysis (2026)

Average Booking Lead Time by Month

Booking Lead Time Insights for Johnstown

  • The overall average booking lead time for vacation rentals in Johnstown is 37 days.
  • Guests book furthest in advance for stays during September (average 71 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (43 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Johnstown.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 43 days) to capture early planners.
  • Monitor your own booking lead times against these Johnstown averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Johnstown (2026)

Amenity Prevalence

Amenity Insights for Johnstown

  • Essential amenities in Johnstown that guests expect include: Heating, Coffee maker. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Microwave, Smoke alarm, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Johnstown: Heating, Coffee maker.
  • Consider adding popular differentiators like Microwave or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Johnstown to stay competitive.

Johnstown Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Johnstown

  • The typical guest profile for Airbnb in Johnstown consists of primarily domestic travelers (99%), often arriving from nearby Columbus, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.7% of guests.
  • Key international markets include United States (98.7%) and United Kingdom (1.3%).
  • Top languages spoken are English (95.2%) followed by Spanish (4.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Columbus and Detroit.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Johnstown Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sugar Grove16$6,172$489.9943%
Creola18$5,899$403.0053%
Hocking County11$5,712$508.2149%
Rockbridge229$5,257$400.4846%
Huron Township17$5,053$484.2140%
Berlin Township11$5,023$386.9746%
Logan688$4,907$388.6745%
Berne Township15$4,897$490.6637%
Swan Township111$4,727$334.4049%
South Bloomingville129$4,565$312.3448%

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