Aurora Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Aurora in 2025? Explore comprehensive Airbnb analytics for Aurora, Oregon, United States to uncover income potential. This 2025 STR market report for Aurora, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Aurora, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Aurora Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Aurora Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$173
The average rental revenue earned for an occupied room per day in Aurora.
Occupancy Rate(?)
38.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,366
Typical annual income for an Airbnb listing in Aurora. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-56.3%
Significant decrease (-56.3%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Aurora.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Aurora.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Aurora (2025)

Understanding the monthly revenue variations for Airbnb listings in Aurora is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Aurora is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Aurora across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,769+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,041 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $898 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $384, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Aurora

Aurora Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Aurora STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Aurora:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Aurora

Average Daily Rate (ADR) Airbnb Trends in Aurora (2025)

Effective short term rental pricing strategy in Aurora involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Aurora typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $689+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $243 or more.
  • Typical properties (Median) charge around $60 per night.
  • Entry-level properties (Bottom 25%) earn around $35 per night.

Average Daily Rate (ADR) Trend by Month in Aurora

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Airbnb Seasonality Analysis & Trends in Aurora (2025)

Peak Season (May, September, August)
  • Revenue averages $3,517 per month
  • Occupancy rates average 40.3%
  • Daily rates average $189
Shoulder Season
  • Revenue averages $2,442 per month
  • Occupancy maintains around 32.2%
  • Daily rates hold near $191
Low Season (February, April, December)
  • Revenue drops to average $1,367 per month
  • Occupancy decreases to average 30.9%
  • Daily rates adjust to average $185

Seasonality Insights for Aurora

  • The Airbnb seasonality in Aurora shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Aurora's highest earning potential, with monthly revenues capable of climbing to $3,634, occupancy reaching a high of 56.6%, and ADRs peaking at $197.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $951, occupancy could drop to 21.9%, and ADRs may adjust down to $167.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Aurora.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Aurora seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Aurora (2025)

Exploring the top neighborhoods for short-term rentals in Aurora? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Downtown Aurora
A charming area with preserved 19th-century buildings and a strong sense of community. It's popular for its quaint shops, dining options, and proximity to scenic parks.
Aurora State Airport, Aurora Mills Architectural Salvage, Pioneer Park, Historic Aurora Colony, Local Artisan Shops
Willamette River
Offers beautiful river views and outdoor recreational activities. This area attracts nature lovers and visitors who enjoy boating and fishing.
Willamette River access, Parks along the river, Fishing spots, Kayaking and canoeing opportunities
Oregon Gardens
Known for its stunning botanical gardens. This area attracts tourists and families interested in nature and tranquility.
Oregon Garden, Gordon House, Walking trails, Nature activities
Molalla River
A scenic area featuring natural beauty and outdoor activities. It's ideal for tourists who enjoy camping, hiking, and fishing.
Molalla River access, Fishing spots, Hiking trails, Picnic areas
Nearby Newberg
Just a short drive away, Newberg is famous for its vineyards and wineries. Attracts wine tourists and those looking for culinary experiences.
Domaine Serene Winery, Newberg's downtown, Chehalem Cultural Center, Wine tastings
Canby
A neighboring city with a vibrant community and various local events. Popular for family-friendly activities and festivals.
Canby Depot Museum, Canby Farmers Market, Local parks, Community events
Woodburn
Known for its shopping outlets and diverse community. Attracts shoppers and families during weekends with its attractions.
Woodburn Premium Outlets, Woodburn Company Stores, Local dining, Community events
Clackamas County
Offers a mix of urban and rural experiences. Attracts a variety of visitors seeking outdoor activities as well as cultural experiences.
Clackamas River, Mt. Hood, Parks and Recreation areas, Local farms

Understanding Airbnb License Requirements & STR Laws in Aurora (2025)

While Aurora, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Aurora to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Aurora (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Aurorabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Hittah House at Moriah Hills

The Hittah House at Moriah Hills

Entire Place • 5 bedrooms

$120,471
Revenue
43.1%
Occupancy
$826.16
Daily Rate
Spectacular Villa on 25 Acre Orchard, Pergola w/

Spectacular Villa on 25 Acre Orchard, Pergola w/

Entire Place • 5 bedrooms

$74,011
Revenue
30.0%
Occupancy
$744.51
Daily Rate
Quiet 4 bedroom with office, hot tub and game room

Quiet 4 bedroom with office, hot tub and game room

Entire Place • 4 bedrooms

$46,769
Revenue
40.8%
Occupancy
$329.24
Daily Rate
Marvins Gardens & Pond in Antique and Wine Country

Marvins Gardens & Pond in Antique and Wine Country

Entire Place • 3 bedrooms

$31,382
Revenue
39.2%
Occupancy
$237.12
Daily Rate
Updated 1900 Aurora Home in a quiet neighborhood

Updated 1900 Aurora Home in a quiet neighborhood

Entire Place • 3 bedrooms

$22,499
Revenue
40.2%
Occupancy
$257.66
Daily Rate
Chayah House at Moriah Hills

Chayah House at Moriah Hills

Entire Place • 2 bedrooms

$20,304
Revenue
24.7%
Occupancy
$247.26
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Aurora (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Aurora based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kimmee2$140,7751504.97/5.0
John2$78,1512334.90/5.0
ITrip Vacations1$74,011105.00/5.0
Damon1$22,499255.00/5.0
Erik4$17,529154.79/5.0
Shane8$16,134454.93/5.0
Heidi1$9,4541Not Rated
Tim1$8,759384.84/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Aurora.

Dive Deeper: Advanced Aurora STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Aurora. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Aurora Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Aurora

  • The Aurora Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Aurora, Outdoor/Unique properties are the most common (60%), reflecting the local real estate landscape.
  • Houses represent a significant 25% portion, catering likely to families or larger groups.

Aurora Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Aurora

  • The dominant room capacity in Aurora is 1 bedroom listings, making up 20% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 30.0% of the active Airbnb listings in Aurora, indicating a high concentration in these sizes.
  • A significant 30.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Aurora.

Aurora Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Aurora

  • The most common guest capacity trend in Aurora vacation rentals is listings accommodating 6 guests (40%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Aurora STR market, accounting for 65.0% of listings.
  • 70.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Aurora.
  • On average, properties in Aurora are equipped to host 5.3 guests.

Aurora Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Aurora

  • The most common availability pattern in Aurora falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Aurora (70%), reflecting common guest stay durations or potential owner blocking patterns.

Aurora Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (40%)

1 Night

8 listings

40% of total

2 Nights (30%)

2 Nights

6 listings

30% of total

7-29 Nights (15%)

7-29 Nights

3 listings

15% of total

30+ Nights (15%)

30+ Nights

3 listings

15% of total

Key Insights

  • The most prevalent minimum stay requirement in Aurora is 1 Night, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (70.0%) of the Aurora Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15%) caters to monthly stays (30+ nights) in Aurora, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 40% of Aurora hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Aurora.

Aurora Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (50%)

Flexible

10 listings

50% of total

Moderate (15%)

Moderate

3 listings

15% of total

Firm

1 listings

5% of total

Strict (30%)

Strict

6 listings

30% of total

Cancellation Policy Insights for Aurora

  • The prevailing Airbnb cancellation policy trend in Aurora is Flexible, used by 50% of listings.
  • There's a relatively balanced mix between guest-friendly (65.0%) and stricter (35.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 50% market standard in Aurora.
  • Regularly review your cancellation policy against competitors and market demand shifts in Aurora.

Aurora STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Aurora

  • The overall average booking lead time for vacation rentals in Aurora is 43 days.
  • Guests book furthest in advance for stays during December (average 85 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (59 days avg.) sees the longest lead times, while Spring (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Aurora.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 59 days) to capture early planners.
  • Monitor your own booking lead times against these Aurora averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Aurora (2025)

Amenity Prevalence

Amenity Insights for Aurora

  • Essential amenities in Aurora that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Refrigerator, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Aurora: Free parking on premises.
  • Consider adding popular differentiators like Dishes and silverware or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Aurora to stay competitive.

Aurora Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Aurora

  • The typical guest profile for Airbnb in Aurora consists of primarily domestic travelers (97%), often arriving from nearby Portland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.6% of guests.
  • Key international markets include United States (96.6%) and Canada (3.4%).
  • Top languages spoken are English (68.4%) followed by Spanish (15.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Portland and Bend.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Aurora Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Arch Cape78$7,073$485.0351%
Dundee66$4,554$412.8136%
Manzanita281$4,537$359.6141%
Mount Hood Village67$4,469$317.8046%
Clackamas County16$4,428$303.8945%
Cannon Beach224$4,377$401.4144%
Cloverdale64$3,842$321.7642%
Nehalem98$3,649$321.4542%
Warrenton61$3,633$340.8743%
Ashford297$3,401$235.6552%

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