Allen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Allen in 2025? Explore comprehensive Airbnb analytics for Allen, Texas, United States to uncover income potential. This 2025 STR market report for Allen, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 121 active listings.

Whether you're considering an Airbnb investment in Allen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Allen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Allen Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$201
The average rental revenue earned for an occupied room per day in Allen.
Occupancy Rate(?)
45.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$29,050
Typical annual income for an Airbnb listing in Allen. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
17.0%
Strong growth (17.0%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Allen.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Allen.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
121
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Allen (2025)

Understanding the monthly revenue variations for Airbnb listings in Allen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Allen is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Allen across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,984+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,416 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,467 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $874, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Allen

Allen Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Allen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Allen:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Allen

Average Daily Rate (ADR) Airbnb Trends in Allen (2025)

Effective short term rental pricing strategy in Allen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Allen typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $413+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $254 or more.
  • Typical properties (Median) charge around $163 per night.
  • Entry-level properties (Bottom 25%) earn around $52 per night.

Average Daily Rate (ADR) Trend by Month in Allen

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Airbnb Seasonality Analysis & Trends in Allen (2025)

Peak Season (June, May, April)
  • Revenue averages $3,901 per month
  • Occupancy rates average 45.2%
  • Daily rates average $186
Shoulder Season
  • Revenue averages $3,204 per month
  • Occupancy maintains around 47.3%
  • Daily rates hold near $200
Low Season (January, February, September)
  • Revenue drops to average $2,395 per month
  • Occupancy decreases to average 41.3%
  • Daily rates adjust to average $190

Seasonality Insights for Allen

  • The Airbnb seasonality in Allen shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Allen's highest earning potential, with monthly revenues capable of climbing to $3,996, occupancy reaching a high of 56.8%, and ADRs peaking at $230.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,294, occupancy could drop to 36.3%, and ADRs may adjust down to $179.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Allen.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Allen seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Allen (2025)

Exploring the top neighborhoods for short-term rentals in Allen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Watters Creek
A vibrant mixed-use development with shopping, dining, and outdoor spaces. Attracts families and travelers looking for a lively atmosphere and convenient amenities.
Watters Creek at Montgomery Farm, Restaurants and Shops, Outdoor Events, Walking Trails, Live Music Events
Eagle Stadium
Located near the Allen Event Center, this area is popular for sports events and concerts, making it ideal for hosting guests attending events.
Allen Event Center, Eagle Stadium, Parks and Playgrounds, Allen Premium Outlets, Dining Options
Historic Downtown Allen
A charming area with a mix of history and modern amenities. It offers unique attractions and a friendly atmosphere appealing to tourists and locals alike.
The Allen Heritage Village, Local Shops, Restaurants, Allen Public Library, Annual Community Festivals
Collin County Adventure Park
An outdoor recreational area that appeals to families and groups looking for fun activities, making it a great location for hosting family-oriented guests.
Water Park, Sports Fields, Picnic Areas, Adventure Activities, Nature Trails
The Village at Allen
A major shopping and dining destination that attracts visitors looking for entertainment and leisure options, perfect for short-term rentals.
The Village at Allen Mall, Restaurants, Cinemark Theatres, Live Entertainment, Festivals
Fairview Town Center
A popular place for shopping and dining, often bustling with visitors, making it an attractive place for Airbnb rentals.
Fairview Town Center, Restaurants and Shops, Amusement Attractions, Outdoor Spaces, Cultural Events
Nature Preserve
A serene location perfect for guests looking to escape city life and enjoy nature, appealing to nature lovers and families.
Nature Trails, Picnic Areas, Wildlife Observations, Parks, Outdoor Activities
Cypress Waters Park
A scenic area with beautiful views and recreational activities, attracting outdoor enthusiasts and families looking for a peaceful getaway.
Fishing, Walking Trails, Scenic Views, Picnic Areas, Community Events

Understanding Airbnb License Requirements & STR Laws in Allen (2025)

While Allen, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Allen to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Allen (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Allenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Allen Abode - 4 Bedrm Pool, Fire Pit , Charm

Allen Abode - 4 Bedrm Pool, Fire Pit , Charm

Entire Place • 4 bedrooms

$142,322
Revenue
57.7%
Occupancy
$582.52
Daily Rate
Spacious and Fun!  2Gamerooms, billiard & hot tub!

Spacious and Fun! 2Gamerooms, billiard & hot tub!

Entire Place • 5 bedrooms

$118,367
Revenue
62.0%
Occupancy
$554.99
Daily Rate
Lavish secluded Home; Heated Pool, Hot Tub & Grill

Lavish secluded Home; Heated Pool, Hot Tub & Grill

Entire Place • 4 bedrooms

$106,460
Revenue
56.5%
Occupancy
$414.58
Daily Rate
Family Friendly 5 bedroom w/ Pool, HOT Tub, Arcade

Family Friendly 5 bedroom w/ Pool, HOT Tub, Arcade

Entire Place • 5 bedrooms

$93,648
Revenue
42.4%
Occupancy
$478.80
Daily Rate
Best of Allen at Fountain Park – 5-BD/2-BA w/ Pool

Best of Allen at Fountain Park – 5-BD/2-BA w/ Pool

Entire Place • 5 bedrooms

$86,282
Revenue
38.8%
Occupancy
$598.88
Daily Rate
Best of Allen, TX! 6 Bedroom. Gameroom

Best of Allen, TX! 6 Bedroom. Gameroom

Entire Place • 6 bedrooms

$85,473
Revenue
53.7%
Occupancy
$441.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Allen (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Allen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Chase And Colette10$471,7963132.48/5.0
Charles2$189,834954.96/5.0
Rivers Retreats Properties4$172,9361254.70/5.0
Goldnest2$145,865212.43/5.0
Tal1$86,282694.74/5.0
Trent1$85,473644.94/5.0
Wsm2$77,819254.84/5.0
Judy1$75,977414.98/5.0
Team Twiga1$69,734184.89/5.0
Tatiana2$69,5761774.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Allen.

Dive Deeper: Advanced Allen STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Allen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Allen Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Allen

  • The Allen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.4% of the 121 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 30.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Allen, House properties are the most common (94.2%), reflecting the local real estate landscape.
  • Houses represent a significant 94.2% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo, others, hotel/boutique (combined 5.7%) offer potential for unique stay experiences.

Allen Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Allen

  • The dominant room capacity in Allen is 3 bedrooms listings, making up 28.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 48.7% of the active Airbnb listings in Allen, indicating a high concentration in these sizes.
  • A significant 61.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Allen.

Allen Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Allen

  • The most common guest capacity trend in Allen vacation rentals is listings accommodating 8+ guests (42.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Allen STR market, accounting for 57.0% of listings.
  • 59.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Allen.
  • On average, properties in Allen are equipped to host 4.9 guests.

Allen Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Allen

  • The most common availability pattern in Allen falls within the 181-270 days range, representing 37.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 63.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Allen (37.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 38.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Allen Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (35.7%)

1 Night

40 listings

35.7% of total

2 Nights (21.4%)

2 Nights

24 listings

21.4% of total

3 Nights (10.7%)

3 Nights

12 listings

10.7% of total

4-6 Nights (5.4%)

4-6 Nights

6 listings

5.4% of total

7-29 Nights (15.2%)

7-29 Nights

17 listings

15.2% of total

30+ Nights (11.6%)

30+ Nights

13 listings

11.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Allen is 1 Night, adopted by 35.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.6%) caters to monthly stays (30+ nights) in Allen, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 35.7% of Allen hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 11.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Allen.

Allen Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

3 listings

3.2% of total

Flexible (22.1%)

Flexible

21 listings

22.1% of total

Moderate (18.9%)

Moderate

18 listings

18.9% of total

Firm (31.6%)

Firm

30 listings

31.6% of total

Strict (24.2%)

Strict

23 listings

24.2% of total

Cancellation Policy Insights for Allen

  • The prevailing Airbnb cancellation policy trend in Allen is Firm, used by 31.6% of listings.
  • A majority (55.8%) of hosts in Allen utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 31.6% market standard in Allen.
  • Regularly review your cancellation policy against competitors and market demand shifts in Allen.

Allen STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Allen

  • The overall average booking lead time for vacation rentals in Allen is 28 days.
  • Guests book furthest in advance for stays during April (average 49 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (37 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Allen.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 49 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 37 days) to capture early planners.
  • Monitor your own booking lead times against these Allen averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Allen (2025)

Amenity Prevalence

Amenity Insights for Allen

  • Essential amenities in Allen that guests expect include: Air conditioning, Wifi, Smoke alarm, Free parking on premises, Heating, Hot water, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, TV, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Allen: Air conditioning, Wifi, Smoke alarm, Free parking on premises, Heating, Hot water, Essentials.
  • Prioritize adding missing essentials: Smoke alarm, Free parking on premises, Heating, Hot water, Essentials.
  • Consider adding popular differentiators like Refrigerator or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Allen to stay competitive.

Allen Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Allen

  • The typical guest profile for Airbnb in Allen consists of primarily domestic travelers (96%), often arriving from nearby Dallas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.9% of guests.
  • Key international markets include United States (95.9%) and Canada (0.9%).
  • Top languages spoken are English (70.7%) followed by Spanish (13.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Dallas and Austin.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Allen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Star Harbor13$6,238$574.4238%
Anna13$5,170$298.7844%
McCurtain County78$5,102$445.8439%
Broken Bow2,448$4,754$386.9439%
Hochatown14$4,436$383.1938%
Malakoff27$4,129$454.1532%
Wilburton18$4,124$268.8539%
Rowlett80$3,855$332.1945%
Rockwall65$3,621$272.5148%
DeSoto34$3,443$257.4840%

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