Cleburne Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States
Is Airbnb profitable in Cleburne in 2025? Explore comprehensive Airbnb analytics for Cleburne, Texas, United States to uncover income potential. This 2025 STR market report for Cleburne, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Cleburne, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cleburne Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Cleburne Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Cleburne (2025)
Understanding the monthly revenue variations for Airbnb listings in Cleburne is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cleburne is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cleburne across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,388+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,878 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,835 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $972, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cleburne
Cleburne Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Cleburne STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cleburne:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cleburne
Average Daily Rate (ADR) Airbnb Trends in Cleburne (2025)
Effective short term rental pricing strategy in Cleburne involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cleburne typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $284+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $179 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Cleburne
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Airbnb Seasonality Analysis & Trends in Cleburne (2025)
Peak Season (June, March, December)
- Revenue averages $2,871 per month
- Occupancy rates average 52.1%
- Daily rates average $156
Shoulder Season
- Revenue averages $2,269 per month
- Occupancy maintains around 45.0%
- Daily rates hold near $161
Low Season (February, September, November)
- Revenue drops to average $1,731 per month
- Occupancy decreases to average 40.4%
- Daily rates adjust to average $154
Seasonality Insights for Cleburne
- The Airbnb seasonality in Cleburne shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Cleburne's highest earning potential, with monthly revenues capable of climbing to $2,991, occupancy reaching a high of 56.3%, and ADRs peaking at $187.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,664, occupancy could drop to 37.1%, and ADRs may adjust down to $145.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cleburne.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Cleburne seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Cleburne (2025)
Exploring the top neighborhoods for short-term rentals in Cleburne? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historical Downtown Cleburne | The heart of Cleburne with charming architecture, shops, and cafes. A popular spot for visitors looking to experience local history and culture, with easy access to several events and festivals. | Cleburne Railroad Museum, Layland Museum, Cleburne Civic Center, Cleburne State Park, Local eateries |
| Cleburne State Park | A beautiful natural area perfect for outdoor enthusiasts. Visitors can enjoy hiking, fishing, and camping, making it an attractive option for families and nature lovers. | Cleburne State Park Trails, Lake Pat Cleburne, Fishing spots, Camping areas, Wildlife watching |
| Chisholm Trail | A historic area that captures the essence of Texas heritage, attracting tourists interested in the Old West. Offers rich cultural experiences and festivals throughout the year. | Chisholm Trail Outdoor Museum, Annual Cleburne Rodeo, Cleburne Historic Square, Scenic driving routes, Local craft fairs |
| Local Parks and Recreation | Cleburne offers several parks and recreational areas, appealing to families and visitors looking for outdoor activities and relaxation. | Bradley Park, Carver Park, Dinosaur Valley State Park, Parks with playgrounds and picnic areas, Sports facilities |
| Real Estate Investment Areas | Cleburne's real estate market is emerging, with opportunities for investors looking to develop or renovate homes for the Airbnb market, especially as the economy grows. | Residential neighborhoods, Proximity to business areas, Affordability compared to larger cities, Potential for appreciation, Emerging tourist market |
| Cleburne Golf Links | A well-maintained golf course that attracts golf enthusiasts. Offering a peaceful ambiance and views, it's a great spot for travelers looking for leisurely activities. | Cleburne Golf Links Course, Golf tournaments, Clubhouse dining, Scenic landscapes, Walking paths |
| Around Lake Pat Cleburne | A scenic area perfect for water-based activities, drawing visitors interested in lakeside recreation and relaxation. | Lake Pat Cleburne, Boating, Swimming areas, Fishing, Beautiful views |
| Community Events and Festivals Area | Cleburne hosts various events and festivals throughout the year that draw crowds, making it a prime location for short-term rentals during peak times. | Cleburne Rodeo, Cleburne Blooms Festival, Christmas Light Parade, Various local fairs, Art and music festivals |
Understanding Airbnb License Requirements & STR Laws in Cleburne (2025)
While Cleburne, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cleburne to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Cleburne (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cleburnebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxurious & Spacious 6BR w/ Pool/Kayak/Lake/Golf
Entire Place • 6 bedrooms
Luxury Brazos River Retreat on 40 acres
Entire Place • 5 bedrooms
Family Retreat w/Pool & Fireplace in Cleburne, TX
Entire Place • 4 bedrooms
Spacious&Cozy 3BR/Free WiFi/1.4 miles from DT
Entire Place • 3 bedrooms
Cleburne family country retreat
Entire Place • 4 bedrooms
Cheerful 2-bedroom home in the heart of Cleburne
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Cleburne (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Cleburne based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jason | 1 | $100,495 | 82 | 4.98/5.0 |
| Kirsten | 4 | $53,681 | 133 | 4.89/5.0 |
| Marta | 5 | $48,954 | 177 | 4.91/5.0 |
| Ryan | 1 | $47,291 | 62 | 5.00/5.0 |
| Joyce | 2 | $40,630 | 261 | 4.99/5.0 |
| Amber | 1 | $36,092 | 16 | 4.94/5.0 |
| Cesar | 1 | $36,000 | 53 | 4.77/5.0 |
| Kenzey | 1 | $30,866 | 32 | 5.00/5.0 |
| Leslie | 1 | $29,951 | 40 | 4.95/5.0 |
| Hillary | 1 | $29,164 | 96 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cleburne.
Dive Deeper: Advanced Cleburne STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cleburne. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCleburne Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cleburne
- The Cleburne Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.2% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cleburne, House properties are the most common (67.6%), reflecting the local real estate landscape.
- Houses represent a significant 67.6% portion, catering likely to families or larger groups.
- The presence of 8.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Cleburne Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cleburne
- The dominant room capacity in Cleburne is 2 bedrooms listings, making up 29.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 55.9% of the active Airbnb listings in Cleburne, indicating a high concentration in these sizes.
- A significant 35.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Cleburne.
Cleburne Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cleburne
- The most common guest capacity trend in Cleburne vacation rentals is listings accommodating 4 guests (23.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Cleburne STR market, accounting for 44.1% of listings.
- 47.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cleburne.
- On average, properties in Cleburne are equipped to host 4.6 guests.
Cleburne Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cleburne
- The most common availability pattern in Cleburne falls within the 181-270 days range, representing 38.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Cleburne (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Cleburne Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
29.4% of total
2 Nights
20 listings
58.8% of total
3 Nights
1 listings
2.9% of total
30+ Nights
3 listings
8.8% of total
Key Insights
- The most prevalent minimum stay requirement in Cleburne is 2 Nights, adopted by 58.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.2%) of the Cleburne Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 58.8% of Cleburne hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 8.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cleburne.
Cleburne Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
14.7% of total
Moderate
18 listings
52.9% of total
Firm
5 listings
14.7% of total
Strict
6 listings
17.6% of total
Cancellation Policy Insights for Cleburne
- The prevailing Airbnb cancellation policy trend in Cleburne is Moderate, used by 52.9% of listings.
- There's a relatively balanced mix between guest-friendly (67.6%) and stricter (32.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 52.9% market standard in Cleburne.
- Regularly review your cancellation policy against competitors and market demand shifts in Cleburne.
Cleburne STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Cleburne
- The overall average booking lead time for vacation rentals in Cleburne is 32 days.
- Guests book furthest in advance for stays during December (average 56 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (38 days avg.) sees the longest lead times, while Spring (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Cleburne.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Cleburne averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Cleburne (2025)
Amenity Prevalence
Amenity Insights for Cleburne
- Essential amenities in Cleburne that guests expect include: Air conditioning, Free parking on premises, TV, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Microwave, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Cleburne: Air conditioning, Free parking on premises, TV, Smoke alarm, Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cleburne to stay competitive.
Cleburne Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Cleburne
- The typical guest profile for Airbnb in Cleburne consists of primarily domestic travelers (98%), often arriving from nearby Houston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.5% of guests.
- Key international markets include United States (97.5%) and Canada (0.9%).
- Top languages spoken are English (71.7%) followed by Spanish (19.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Houston and Austin.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Cleburne Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Star Harbor | 14 | $5,391 | $662.31 | 36% |
| Valley View | 23 | $5,170 | $611.94 | 40% |
| Strawn | 25 | $4,976 | $695.00 | 29% |
| Groesbeck | 10 | $4,204 | $388.13 | 36% |
| Anna | 18 | $3,886 | $291.12 | 40% |
| DeSoto | 34 | $3,508 | $276.14 | 43% |
| Sanger | 16 | $3,442 | $252.12 | 46% |
| Highland Village | 15 | $3,335 | $338.84 | 46% |
| Lake Dallas | 19 | $3,293 | $268.91 | 48% |
| Flower Mound | 84 | $3,281 | $298.27 | 47% |