Bluff Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Utah, United States
Is Airbnb profitable in Bluff in 2025? Explore comprehensive Airbnb analytics for Bluff, Utah, United States to uncover income potential. This 2025 STR market report for Bluff, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Bluff, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bluff Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bluff Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bluff (2025)
Understanding the monthly revenue variations for Airbnb listings in Bluff is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bluff is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bluff across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,073+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,703 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,028 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,506, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bluff
Bluff Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bluff STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bluff:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bluff
Average Daily Rate (ADR) Airbnb Trends in Bluff (2025)
Effective short term rental pricing strategy in Bluff involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bluff typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $437+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $274 or more.
- Typical properties (Median) charge around $160 per night.
- Entry-level properties (Bottom 25%) earn around $135 per night.
Average Daily Rate (ADR) Trend by Month in Bluff
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Airbnb Seasonality Analysis & Trends in Bluff (2025)
Peak Season (May, August, April)
- Revenue averages $3,880 per month
- Occupancy rates average 49.9%
- Daily rates average $248
Shoulder Season
- Revenue averages $3,115 per month
- Occupancy maintains around 45.9%
- Daily rates hold near $229
Low Season (January, November, December)
- Revenue drops to average $2,009 per month
- Occupancy decreases to average 39.5%
- Daily rates adjust to average $199
Seasonality Insights for Bluff
- The Airbnb seasonality in Bluff shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bluff's highest earning potential, with monthly revenues capable of climbing to $3,958, occupancy reaching a high of 56.5%, and ADRs peaking at $257.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,906, occupancy could drop to 32.6%, and ADRs may adjust down to $193.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bluff.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bluff seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bluff (2025)
Exploring the top neighborhoods for short-term rentals in Bluff? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bear's Ears National Monument | A stunning natural area recognized for its significant cultural heritage and outdoor activities. It's a prime location for nature lovers and adventure seekers, offering hiking, rock climbing, and breathtaking scenery. | Bears Ears Buttes, Natural Bridges National Monument, Moki Dugway, Native American rock art sites |
| Glen Canyon National Recreation Area | Renowned for its beauty and recreational opportunities, including boating, fishing, and hiking. It's a popular summer destination for those looking to enjoy outdoor water sports. | Lake Powell, Rainbow Bridge, Antelope Canyon, Horseshoe Bend |
| Monument Valley | Famous for its iconic red sandstone formations and scenic vistas. It draws visitors who are interested in the American Southwest culture and photography opportunities. | Monument Valley Navajo Tribal Park, John Ford Point, The Mittens, Totem Pole |
| Capitol Reef National Park | Known for its unique geology and hiking trails. It's less crowded than other national parks, making it a great escape for nature enthusiasts and those looking for tranquility. | Waterpocket Fold, Capitol Gorge, Fruita Historic District, Hickman Bridge |
| Zion National Park | A majestic national park famous for its majestic canyon views and hiking trails. It attracts a large number of visitors, providing a constant flow of potential guests. | Angels Landing, The Narrows, Zion Canyon Scenic Drive, Emerald Pools |
| Escalante Canyons | An incredible desert landscape offering scenic views and opportunities for exploration. It's ideal for visitors looking for adventure and solitude. | Escalante National Monument, Devils Garden, Peek-A-Boo Slot Canyon, Spooky Gulch |
| Bryce Canyon National Park | Known for its unique hoodoo rock formations and stunning sunrise and sunset views. It is a draw for photographers and outdoor enthusiasts. | Bryce Amphitheater, Navajo Loop, Sunset Point, Frary Peak |
| Local Bluff Area | A small town atmosphere with a focus on local culture, history, and outdoor activities. It serves as a quaint base for visitors exploring the nearby natural wonders. | San Juan River, Bluff Fort Historic Site, Goosenecks State Park, Valley of the Gods |
Understanding Airbnb License Requirements & STR Laws in Bluff (2025)
While Bluff, Utah, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bluff to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bluff (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bluffbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Great House
Private Room • 3 bedrooms
Willow Street Cottages-Cottage C
Entire Place • 1 bedroom
Family Dwelling
Private Room • 2 bedrooms
Willow Street Cottages, Cottage A
Entire Place • 1 bedroom
Willow Street Cottages, Cottage B
Entire Place • 1 bedroom
Bluff Gardens Cabins
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bluff (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bluff based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Dallin | 7 | $226,866 | 485 | 4.90/5.0 |
| Kelly And Andi | 4 | $159,185 | 1014 | 4.98/5.0 |
| Melanie | 2 | $59,414 | 271 | 4.97/5.0 |
| Malia | 1 | $29,188 | 140 | 4.94/5.0 |
| Casey | 1 | $23,313 | 45 | 4.98/5.0 |
| Pamela | 2 | $21,088 | 8 | 4.75/5.0 |
| Kirsten | 1 | $11,428 | 18 | 4.89/5.0 |
| Ralph Brantley | 1 | $10,554 | 54 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bluff.
Dive Deeper: Advanced Bluff STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bluff. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBluff Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bluff
- The Bluff Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 63.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 36.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Bluff, Hotel/Boutique properties are the most common (42.1%), reflecting the local real estate landscape.
- Houses represent a significant 31.6% portion, catering likely to families or larger groups.
- The presence of 42.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Bluff Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bluff
- The dominant room capacity in Bluff is 1 bedroom listings, making up 78.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 94.7% of the active Airbnb listings in Bluff, indicating a high concentration in these sizes.
- With over half the market (78.9%) consisting of studios or 1-bedroom units, Bluff is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (5.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Bluff.
Bluff Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bluff
- The most common guest capacity trend in Bluff vacation rentals is listings accommodating 4 guests (36.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Bluff STR market, accounting for 63.1% of listings.
- 31.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bluff.
- On average, properties in Bluff are equipped to host 4.3 guests.
Bluff Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bluff
- The most common availability pattern in Bluff falls within the 271-366 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Bluff (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bluff Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
73.7% of total
2 Nights
3 listings
15.8% of total
3 Nights
1 listings
5.3% of total
30+ Nights
1 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Bluff is 1 Night, adopted by 73.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (89.5%) of the Bluff Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 73.7% of Bluff hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bluff.
Bluff Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
47.4% of total
Moderate
4 listings
21.1% of total
Firm
4 listings
21.1% of total
Strict
2 listings
10.5% of total
Cancellation Policy Insights for Bluff
- The prevailing Airbnb cancellation policy trend in Bluff is Flexible, used by 47.4% of listings.
- There's a relatively balanced mix between guest-friendly (68.5%) and stricter (31.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 47.4% market standard in Bluff.
- Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Bluff.
Bluff STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bluff
- The overall average booking lead time for vacation rentals in Bluff is 55 days.
- Guests book furthest in advance for stays during October (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (70 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Bluff.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Bluff averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bluff (2025)
Amenity data is currently unavailable for Bluff.
Bluff Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bluff
- The typical guest profile for Airbnb in Bluff consists of primarily domestic travelers (78%), often arriving from nearby Salt Lake City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 77.8% of guests.
- Key international markets include United States (77.8%) and Germany (4%).
- Top languages spoken are English (57.1%) followed by Spanish (10.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Salt Lake City and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bluff Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Spanish Valley | 103 | $4,688 | $340.45 | 46% |
| Placerville | 21 | $3,966 | $481.28 | 35% |
| Moab | 964 | $3,962 | $308.98 | 47% |
| Hanksville | 13 | $3,242 | $188.64 | 62% |
| Hesperus | 21 | $2,838 | $363.93 | 39% |
| Olathe | 13 | $1,944 | $228.75 | 39% |
| Rico | 14 | $1,928 | $210.71 | 43% |
| Farmington | 85 | $1,928 | $147.77 | 54% |
| Dolores | 91 | $1,922 | $214.48 | 43% |
| Mancos | 98 | $1,826 | $191.58 | 40% |