Spencer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in West Virginia, United States

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Spencer in 2025? Explore comprehensive Airbnb analytics for Spencer, West Virginia, United States to uncover income potential. This 2025 STR market report for Spencer, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Spencer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Spencer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Spencer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$83
The average rental revenue earned for an occupied room per day in Spencer.
Occupancy Rate(?)
45.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,561
Typical annual income for an Airbnb listing in Spencer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.1%
Strong growth (11.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Spencer.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Spencer.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Spencer (2025)

Understanding the monthly revenue variations for Airbnb listings in Spencer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Spencer is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Spencer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,534+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,853 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,113 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $698, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Spencer

Spencer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Spencer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Spencer:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Spencer

Average Daily Rate (ADR) Airbnb Trends in Spencer (2025)

Effective short term rental pricing strategy in Spencer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Spencer typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $118+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $102 or more.
  • Typical properties (Median) charge around $88 per night.
  • Entry-level properties (Bottom 25%) earn around $57 per night.

Average Daily Rate (ADR) Trend by Month in Spencer

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Airbnb Seasonality Analysis & Trends in Spencer (2025)

Peak Season (July, August, May)
  • Revenue averages $1,664 per month
  • Occupancy rates average 56.2%
  • Daily rates average $87
Shoulder Season
  • Revenue averages $1,357 per month
  • Occupancy maintains around 47.1%
  • Daily rates hold near $87
Low Season (January, February, September)
  • Revenue drops to average $1,050 per month
  • Occupancy decreases to average 42.3%
  • Daily rates adjust to average $84

Seasonality Insights for Spencer

  • The Airbnb seasonality in Spencer shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Spencer's highest earning potential, with monthly revenues capable of climbing to $1,706, occupancy reaching a high of 62.6%, and ADRs peaking at $98.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,040, occupancy could drop to 38.5%, and ADRs may adjust down to $83.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Spencer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Spencer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Spencer (2025)

Exploring the top neighborhoods for short-term rentals in Spencer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Spencer
The heart of Spencer with charming shops and cafes. It's ideal for visitors wanting a local experience while being close to key attractions.
Spencer Museum, local shops and eateries, Spencer Memorial Park
Bikeway Trail
Popular for outdoor enthusiasts and hikers, this area offers scenic trails and the beauty of nature. Great for those looking for a peaceful retreat.
Bikeway Trail, Lake Dolley, nature viewing spots
Little Kanawha River
A scenic area by the river that attracts fishing and water sports enthusiasts. Ideal for those who enjoy outdoor activities and want to relax by the water.
Little Kanawha River, fishing spots, kayaking opportunities
Calhoun County Park
Known for its vast recreational spaces, this area attracts families and groups looking for outdoor fun, picnicking, and events.
Calhoun County Park, walking trails, playgrounds
Spencer City Park
A local favorite for leisure and recreation. It's perfect for a family outing or a quiet stroll.
Spencer City Park, children's playground, picnic areas
Local Vineyards
This area features beautiful vineyards that offer wine tasting and tours, appealing to wine lovers and couples looking for romantic getaways.
local wineries, wine tasting events, vineyard tours
Nearby State Parks
Close to several state parks that draw visitors for hiking, camping, and enjoying nature. Perfect for adventure seekers.
Babcock State Park, Holly River State Park, North Bend State Park
Historic Homes
Spencer has a number of historic homes and buildings, attracting tourists interested in history and architecture.
historic tours, local architecture, museums

Understanding Airbnb License Requirements & STR Laws in Spencer (2025)

While Spencer, West Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Spencer to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Spencer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Spencerbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

4 Beds

4 Beds

Entire Place • 3 bedrooms

$31,339
Revenue
80.2%
Occupancy
$104.07
Daily Rate
Bonnie’s Place

Bonnie’s Place

Entire Place • 4 bedrooms

$26,392
Revenue
37.7%
Occupancy
$188.40
Daily Rate
Hot tub, Restaurant on site, winery, hiking

Hot tub, Restaurant on site, winery, hiking

Entire Place • 1 bedroom

$23,352
Revenue
60.9%
Occupancy
$104.39
Daily Rate
Farm stay at West Hollow Farmhouse

Farm stay at West Hollow Farmhouse

Entire Place • 2 bedrooms

$20,232
Revenue
53.2%
Occupancy
$103.05
Daily Rate
Beautiful 2-Bedroom Home in the Heart of Spencer

Beautiful 2-Bedroom Home in the Heart of Spencer

Entire Place • 2 bedrooms

$14,700
Revenue
57.9%
Occupancy
$86.43
Daily Rate
The convenient yet comfy home

The convenient yet comfy home

Entire Place • 2 bedrooms

$12,470
Revenue
48.1%
Occupancy
$94.51
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Spencer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Spencer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Robin1$31,339485.00/5.0
Robin1$26,392204.95/5.0
Gregory3$23,953634.84/5.0
Chad And Krista1$23,3521664.89/5.0
Douglas Kent1$20,232404.98/5.0
The Water Wheel4$20,206535.00/5.0
Jenny2$17,536724.98/5.0
Gregory And Dilya3$14,690264.60/5.0
Valorie1$11,954505.00/5.0
Tracey1$6,1041444.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Spencer.

Dive Deeper: Advanced Spencer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Spencer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Spencer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Spencer

  • The Spencer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Spencer, Apartment/Condo properties are the most common (47.4%), reflecting the local real estate landscape.
  • Houses represent a significant 36.8% portion, catering likely to families or larger groups.
  • The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Spencer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Spencer

  • The dominant room capacity in Spencer is 1 bedroom listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 68.4% of the active Airbnb listings in Spencer, indicating a high concentration in these sizes.

Spencer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Spencer

  • The most common guest capacity trend in Spencer vacation rentals is listings accommodating 4 guests (26.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Spencer STR market, accounting for 47.4% of listings.
  • 26.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Spencer.
  • On average, properties in Spencer are equipped to host 3.6 guests.

Spencer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Spencer

  • The most common availability pattern in Spencer falls within the 181-270 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Spencer (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Spencer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (78.9%)

1 Night

15 listings

78.9% of total

2 Nights (10.5%)

2 Nights

2 listings

10.5% of total

3 Nights (5.3%)

3 Nights

1 listings

5.3% of total

30+ Nights (5.3%)

30+ Nights

1 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Spencer is 1 Night, adopted by 78.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (89.4%) of the Spencer Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 78.9% of Spencer hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Spencer.

Spencer Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (42.1%)

Flexible

8 listings

42.1% of total

Moderate (36.8%)

Moderate

7 listings

36.8% of total

Firm (21.1%)

Firm

4 listings

21.1% of total

Cancellation Policy Insights for Spencer

  • The prevailing Airbnb cancellation policy trend in Spencer is Flexible, used by 42.1% of listings.
  • The market strongly favors guest-friendly terms, with 78.9% of listings offering Flexible or Moderate policies. This suggests guests in Spencer may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 42.1% market standard in Spencer.
  • Regularly review your cancellation policy against competitors and market demand shifts in Spencer.

Spencer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Spencer

  • The overall average booking lead time for vacation rentals in Spencer is 20 days.
  • Guests book furthest in advance for stays during October (average 55 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 7 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (37 days avg.) sees the longest lead times, while Winter (8 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in Spencer.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 55 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 37 days) to capture early planners.
  • Monitor your own booking lead times against these Spencer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Spencer (2025)

Amenity data is currently unavailable for Spencer.

Spencer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Spencer

  • The typical guest profile for Airbnb in Spencer consists of primarily domestic travelers (94%), often arriving from nearby Pittsburgh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 93.5% of guests.
  • Key international markets include United States (93.5%) and Brazil (2.4%).
  • Top languages spoken are English (74.7%) followed by Spanish (6.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Pittsburgh and Porto Alegre.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Spencer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Creola12$6,246$416.0853%
New Plymouth13$4,932$546.2134%
Sugar Grove15$4,877$451.0041%
Rockbridge198$4,760$383.5847%
Logan641$4,612$374.3246%
South Bloomingville117$4,558$306.3550%
Slaty Fork38$4,294$406.7234%
Caldwell10$4,280$370.6246%
Swan Township108$4,128$318.9449%
Laurelville135$3,964$337.2243%

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