Westover Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in West Virginia, United States

Source: AirROI
Last updated: 2026-02-01

Is Airbnb profitable in Westover in 2026? Explore comprehensive Airbnb analytics for Westover, West Virginia, United States to uncover income potential. This 2026 STR market report for Westover, based on AirROI data from February 2025 to January 2026, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Westover, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Westover Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Westover Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$179
The average rental revenue earned for an occupied room per day in Westover.
Occupancy Rate(?)
48.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,198
Typical annual income for an Airbnb listing in Westover. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
41.1%
Strong growth (41.1%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Westover.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Westover.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Westover (2026)

Understanding the monthly revenue variations for Airbnb listings in Westover is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Westover is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Westover across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,991+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,031 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,904 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,061, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Westover

Westover Airbnb Occupancy Rate Trends (2026)

Maximize your bookings by understanding the Westover STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Westover:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Westover

Average Daily Rate (ADR) Airbnb Trends in Westover (2026)

Effective short term rental pricing strategy in Westover involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Westover typically peaks in September and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $355+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $212 or more.
  • Typical properties (Median) charge around $107 per night.
  • Entry-level properties (Bottom 25%) earn around $80 per night.

Average Daily Rate (ADR) Trend by Month in Westover

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Airbnb Seasonality Analysis & Trends in Westover (2026)

Peak Season (December, August, March)
  • Revenue averages $3,083 per month
  • Occupancy rates average 54.8%
  • Daily rates average $174
Shoulder Season
  • Revenue averages $2,358 per month
  • Occupancy maintains around 48.4%
  • Daily rates hold near $175
Low Season (January, February, May)
  • Revenue drops to average $1,773 per month
  • Occupancy decreases to average 38.4%
  • Daily rates adjust to average $168

Seasonality Insights for Westover

  • The Airbnb seasonality in Westover shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Westover's highest earning potential, with monthly revenues capable of climbing to $3,150, occupancy reaching a high of 68.5%, and ADRs peaking at $204.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,329, occupancy could drop to 31.7%, and ADRs may adjust down to $143.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Westover.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Westover seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Westover (2026)

Exploring the top neighborhoods for short-term rentals in Westover? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Morgantown
The heart of Morgantown, close to West Virginia University, making it ideal for students and university-related visitors.
West Virginia University, Morgantown History Museum, Monongalia County Ballpark, Caperton Trail, Art Museum of WVU
Suncrest
A residential neighborhood popular with families and health professionals, close to the medical center, offering a suburban feel with easy access to the city.
Morgantown Mall, Suncrest Town Centre, WVU Medicine, Suncrest Park, Local dining options
Star City
A rapidly growing area adjacent to Morgantown, known for its community vibe and access to parks, great for families and travelers.
Star City Park, Deckers Creek Trail, Morgantown Golf Club, Local shops and cafes
Westover
A neighboring town to Morgantown, providing affordable housing options and proximity to the university and local attractions.
Westover Park, West Virginia Botanic Garden, Local restaurants, Short drive to Morgantown
Cheat Lake
A scenic area popular for outdoor activities, ideal for travelers seeking nature and recreation, with beautiful lake views.
Cheat Lake Park, Coopers Rock State Forest, hiking trails, boating and fishing opportunities
Brandonville
A small, quaint community with scenic views, attracting travelers looking for a quiet retreat and nature experiences.
Brandonville Historic District, Scenic Drives, Local nature trails
Point Marion
Close to the Pennsylvania border, this area offers a small-town feel with access to the Monongahela River and recreational activities.
Monongahela River, Point Marion Borough Park, Local eateries
Grafton
A little further out, Grafton offers charming small-town vibes which may appeal to those wanting a peaceful getaway while being a short drive from Morgantown.
Grafton National Cemetery, Anna Jarvis Birthplace Museum, Local parks and walking trails

Understanding Airbnb License Requirements & STR Laws in Westover (2026)

While Westover, West Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Westover to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Westover (2026)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Westoverbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Almost Heaven Away From Home

Almost Heaven Away From Home

Entire Place • 2 bedrooms

$63,344
Revenue
57.0%
Occupancy
$298.86
Daily Rate
Westover Retreat-5BR -Near everything

Westover Retreat-5BR -Near everything

Entire Place • 5 bedrooms

$49,036
Revenue
25.2%
Occupancy
$544.07
Daily Rate
Westover Cottage-5bdrm-Close to Everything

Westover Cottage-5bdrm-Close to Everything

Entire Place • 5 bedrooms

$36,195
Revenue
22.9%
Occupancy
$524.23
Daily Rate
Modern Home Away From Home Near WVU & Attractions

Modern Home Away From Home Near WVU & Attractions

Entire Place • 4 bedrooms

$33,622
Revenue
40.8%
Occupancy
$258.85
Daily Rate
The Morgantown Adventure House

The Morgantown Adventure House

Entire Place • 3 bedrooms

$27,847
Revenue
45.6%
Occupancy
$176.84
Daily Rate
Private Townhouse Morgantown

Private Townhouse Morgantown

Entire Place • 1 bedroom

$24,136
Revenue
69.8%
Occupancy
$89.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Westover (2026)

Learn from the best! This table showcases top-performing Airbnb hosts in Westover based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Damien2$85,231344.86/5.0
Kelli1$63,3441665.00/5.0
Mary2$38,974834.83/5.0
Anthony1$33,622384.92/5.0
Gabriel1$27,847554.87/5.0
Chris1$24,1361064.85/5.0
Ray2$22,568614.73/5.0
Mary Beth1$22,190654.92/5.0
Meghan1$21,204584.57/5.0
Toni1$20,122124.67/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Westover.

Dive Deeper: Advanced Westover STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Westover. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Westover Short-Term Rental Market Composition (2026): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Westover

  • The Westover Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Westover, House properties are the most common (52.6%), reflecting the local real estate landscape.
  • Houses represent a significant 52.6% portion, catering likely to families or larger groups.
  • The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Westover Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Westover

  • The dominant room capacity in Westover is 1 bedroom listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 73.7% of the active Airbnb listings in Westover, indicating a high concentration in these sizes.
  • A significant 26.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Westover.

Westover Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Westover

  • The most common guest capacity trend in Westover vacation rentals is listings accommodating 2 guests (26.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Westover STR market, accounting for 47.4% of listings.
  • 26.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Westover.
  • On average, properties in Westover are equipped to host 4.2 guests.

Westover Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Westover

  • The most common availability pattern in Westover falls within the 181-270 days range, representing 42.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 63.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Westover (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 36.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Westover Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (42.1%)

1 Night

8 listings

42.1% of total

2 Nights (10.5%)

2 Nights

2 listings

10.5% of total

4-6 Nights (15.8%)

4-6 Nights

3 listings

15.8% of total

7-29 Nights (5.3%)

7-29 Nights

1 listings

5.3% of total

30+ Nights (26.3%)

30+ Nights

5 listings

26.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Westover is 1 Night, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (26.3%) caters to monthly stays (30+ nights) in Westover, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 42.1% of Westover hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 26.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Westover.

Westover Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 60 Days (5.3%)

Super Strict 60 Days

1 listings

5.3% of total

Super Strict 30 Days (5.3%)

Super Strict 30 Days

1 listings

5.3% of total

Flexible (10.5%)

Flexible

2 listings

10.5% of total

Moderate (36.8%)

Moderate

7 listings

36.8% of total

Firm (26.3%)

Firm

5 listings

26.3% of total

Strict (15.8%)

Strict

3 listings

15.8% of total

Cancellation Policy Insights for Westover

  • The prevailing Airbnb cancellation policy trend in Westover is Moderate, used by 36.8% of listings.
  • There's a relatively balanced mix between guest-friendly (47.3%) and stricter (42.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 36.8% market standard in Westover.
  • Regularly review your cancellation policy against competitors and market demand shifts in Westover.

Westover STR Booking Lead Time Analysis (2026)

Average Booking Lead Time by Month

Booking Lead Time Insights for Westover

  • The overall average booking lead time for vacation rentals in Westover is 50 days.
  • Guests book furthest in advance for stays during September (average 106 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (74 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Westover.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 106 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these Westover averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Westover (2026)

Amenity Prevalence

Amenity Insights for Westover

  • Essential amenities in Westover that guests expect include: Heating, Kitchen, Cooking basics, Wifi, Air conditioning, TV, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Hangers, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Westover: Heating, Kitchen, Cooking basics, Wifi, Air conditioning, TV, Hot water.
  • Consider adding popular differentiators like Dishes and silverware or Hangers to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Westover to stay competitive.

Westover Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Westover

  • The typical guest profile for Airbnb in Westover consists of primarily domestic travelers (94%), often arriving from nearby Pittsburgh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 93.7% of guests.
  • Key international markets include United States (93.7%) and DC (4.2%).
  • Top languages spoken are English (76.5%) followed by Spanish (11.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Pittsburgh and Washington.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Westover Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
McGaheysville83$6,156$431.7245%
Bentonville23$5,372$420.8251%
Bumpass120$4,851$553.0133%
Shenandoah104$4,778$354.4447%
Skyland Estates14$4,649$280.3055%
Castleton11$4,646$528.4330%
Stanley103$4,550$324.3348%
Wardensville33$4,485$267.0054%
Rileyville66$4,225$294.9348%
Shenandoah Shores15$4,219$421.3138%

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