Livingstone Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Southern Province, Zambia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Livingstone in 2025? Explore comprehensive Airbnb analytics for Livingstone, Southern Province, Zambia to uncover income potential. This 2025 STR market report for Livingstone, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 83 active listings.

Whether you're considering an Airbnb investment in Livingstone, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Livingstone Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Livingstone Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$351
The average rental revenue earned for an occupied room per day in Livingstone.
Occupancy Rate(?)
22.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$12,466
Typical annual income for an Airbnb listing in Livingstone. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
261.8%
Strong growth (261.8%) vs. last year.
Peak Revenue Month(?)
November
The month with the highest average earnings, indicating peak season in Livingstone.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Livingstone.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
83
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Livingstone (2025)

Understanding the monthly revenue variations for Airbnb listings in Livingstone is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Livingstone is typically November, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Livingstone across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,084+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,837 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $563 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $208, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Livingstone

Livingstone Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Livingstone STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Livingstone:

  • Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 18%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Livingstone

Average Daily Rate (ADR) Airbnb Trends in Livingstone (2025)

Effective short term rental pricing strategy in Livingstone involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Livingstone typically peaks in March and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $677+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $130 or more.
  • Typical properties (Median) charge around $64 per night.
  • Entry-level properties (Bottom 25%) earn around $35 per night.

Average Daily Rate (ADR) Trend by Month in Livingstone

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Airbnb Seasonality Analysis & Trends in Livingstone (2025)

Peak Season (November, July, December)
  • Revenue averages $2,663 per month
  • Occupancy rates average 27.2%
  • Daily rates average $283
Shoulder Season
  • Revenue averages $1,557 per month
  • Occupancy maintains around 25.5%
  • Daily rates hold near $204
Low Season (January, March, September)
  • Revenue drops to average $862 per month
  • Occupancy decreases to average 19.8%
  • Daily rates adjust to average $296

Seasonality Insights for Livingstone

  • The Airbnb seasonality in Livingstone shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Livingstone's highest earning potential, with monthly revenues capable of climbing to $2,791, occupancy reaching a high of 36.1%, and ADRs peaking at $365.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $715, occupancy could drop to 15.9%, and ADRs may adjust down to $159.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Livingstone.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Livingstone seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Livingstone (2025)

Exploring the top neighborhoods for short-term rentals in Livingstone? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Victoria Falls
One of the Seven Natural Wonders of the World, this iconic destination attracts thousands of tourists every year, making it a prime location for Airbnb hosts.
Victoria Falls, Zambezi National Park, White-water rafting, Livingstone Museum, Bungee jumping, Elephant-back safaris
Livingstone Town Center
The bustling heart of Livingstone with restaurants, shops, and local culture. Ideal for visitors wanting to experience the local vibe and convenient access to amenities.
Livingstone Market, Zambezi Adventure, The Railway Museum, Local eateries, Cultural experiences
Mosi-oa-Tunya National Park
Home to the famous falls and a variety of wildlife, this area attracts nature lovers and adventure seekers, ideal for eco-tourism driven stays.
Wildlife safaris, Bird watching, Scenic hikes, Canoeing on the Zambezi, Camping
Batoka Gorge
Stunning views and adventure activities such as bungee jumping and white-water rafting, perfect for thrill-seekers looking for a unique lodging experience.
Bungee jumping site, White-water rafting tours, Hiking trails, Scenic viewpoints
Kafue River
Picturesque river views and wildlife experiences, attracting those looking for tranquility, fishing, and river cruises.
River cruises, Fishing, Birdwatching, Scenic picnics
Lusaka Road
A developing area with easy access to major attractions and amenities, appealing to both tourists and long-term visitors.
Proximity to the airport, Local shops, Restaurants
Siavonga
Not too far from Livingstone, this lakeside area is perfect for relaxation and eco-tourism, attracting guests looking for lakeside escapes.
Lake Kariba, Mountain climbing, Canoeing, Fishing, Serene beaches
Chobe National Park (Day Trip from Livingstone)
While a bit further, day trips to Chobe National Park can be very popular among tourists looking to experience wildlife on safari.
Wildlife safaris, Boat cruises, Scenic views, Cultural interactions

Understanding Airbnb License Requirements & STR Laws in Livingstone (2025)

While Livingstone, Southern Province, Zambia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Livingstone to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Livingstone (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Livingstonebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Group Stay! 3 Stylish Units with Private Balcony!

Group Stay! 3 Stylish Units with Private Balcony!

Entire Place • 3 bedrooms

$77,533
Revenue
15.4%
Occupancy
$2466.42
Daily Rate
Kingfisher House Livingstone

Kingfisher House Livingstone

Entire Place • 3 bedrooms

$69,494
Revenue
46.7%
Occupancy
$321.86
Daily Rate
Rare Find! 4 Family Rooms, Close to Victoria Falls

Rare Find! 4 Family Rooms, Close to Victoria Falls

Private Room • 4 bedrooms

$67,865
Revenue
15.6%
Occupancy
$3002.45
Daily Rate
"La Caduta" Luxury Villa

"La Caduta" Luxury Villa

Entire Place • 4 bedrooms

$64,516
Revenue
60.4%
Occupancy
$252.91
Daily Rate
Relax and Recharge! Four Rooms with Garden View!

Relax and Recharge! Four Rooms with Garden View!

Entire Place • 4 bedrooms

$58,595
Revenue
11.5%
Occupancy
$2648.29
Daily Rate
Nature Escape! Two Units, Pool & Spa, Free Parking

Nature Escape! Two Units, Pool & Spa, Free Parking

Private Room • 2 bedrooms

$54,595
Revenue
16.8%
Occupancy
$1187.83
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Livingstone (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Livingstone based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #2513831416$605,94600.00/5.0
Muftau1$69,494284.89/5.0
Giacomo1$64,516304.87/5.0
Mwila2$38,463564.58/5.0
Am'Or1$29,43084.25/5.0
Maggie3$23,797374.04/5.0
Ian3$21,366274.92/5.0
Chisanga1$16,757244.63/5.0
Host #5683452831$16,41100.00/5.0
Womba3$15,594814.62/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Livingstone.

Dive Deeper: Advanced Livingstone STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Livingstone. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Livingstone Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Livingstone

  • The Livingstone Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 56.6% of the 83 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 27.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Livingstone, House properties are the most common (39.8%), reflecting the local real estate landscape.
  • Houses represent a significant 39.8% portion, catering likely to families or larger groups.
  • The presence of 27.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 1.2%) offer potential for unique stay experiences.

Livingstone Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Livingstone

  • The dominant room capacity in Livingstone is 1 bedroom listings, making up 37.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 63.8% of the active Airbnb listings in Livingstone, indicating a high concentration in these sizes.
  • A significant 25.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Livingstone.

Livingstone Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Livingstone

  • The most common guest capacity trend in Livingstone vacation rentals is listings accommodating 2 guests (30.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Livingstone STR market, accounting for 47.0% of listings.
  • 28.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Livingstone.
  • On average, properties in Livingstone are equipped to host 3.8 guests.

Livingstone Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Livingstone

  • The most common availability pattern in Livingstone falls within the 271-366 days range, representing 75.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Livingstone (42.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Livingstone Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (74.7%)

1 Night

59 listings

74.7% of total

2 Nights (16.5%)

2 Nights

13 listings

16.5% of total

3 Nights (7.6%)

3 Nights

6 listings

7.6% of total

30+ Nights (1.3%)

30+ Nights

1 listings

1.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Livingstone is 1 Night, adopted by 74.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (91.2%) of the Livingstone Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (1.3%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 74.7% of Livingstone hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Livingstone.

Livingstone Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (59.3%)

Flexible

32 listings

59.3% of total

Moderate (9.3%)

Moderate

5 listings

9.3% of total

Firm (14.8%)

Firm

8 listings

14.8% of total

Strict (16.7%)

Strict

9 listings

16.7% of total

Cancellation Policy Insights for Livingstone

  • The prevailing Airbnb cancellation policy trend in Livingstone is Flexible, used by 59.3% of listings.
  • There's a relatively balanced mix between guest-friendly (68.6%) and stricter (31.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 59.3% market standard in Livingstone.
  • Given the high prevalence of Flexible policies (59.3%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Livingstone.

Livingstone STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Livingstone

  • The overall average booking lead time for vacation rentals in Livingstone is 36 days.
  • Guests book furthest in advance for stays during September (average 65 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (52 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Livingstone.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 52 days) to capture early planners.
  • Monitor your own booking lead times against these Livingstone averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Livingstone (2025)

Amenity Prevalence

Amenity Insights for Livingstone

  • Essential amenities in Livingstone that guests expect include: Wifi, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Essentials, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Livingstone: Wifi, Free parking on premises, Kitchen.
  • Prioritize adding missing essentials: Wifi, Free parking on premises, Kitchen.
  • Consider adding popular differentiators like Air conditioning or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Livingstone to stay competitive.

Livingstone Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Livingstone

  • The typical guest profile for Airbnb in Livingstone consists of predominantly international visitors (92%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 8.4% of guests.
  • Key international markets include United States (20.5%) and United Kingdom (9.6%).
  • Top languages spoken are English (49.7%) followed by French (8.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Livingstone Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kasane17$1,222$145.1232%
Victoria Falls Municipality159$1,160$172.1029%
Kalambesa10$620$137.6720%

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