Willemstad, Curaçao Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Willemstad, Curaçao? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $19,998 per year — at a $154 nightly rate, 43.9% occupancy, and a $71 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With 1,493 active listings and moderate demand with room for well-positioned listings to outperform, Willemstad is an established vacation rental market. Supply grew 85.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Willemstad?
In Willemstad, the headline Airbnb metrics are $19,998 in average annual revenue,43.9% occupancy, $154 ADR, and $71 in RevPAR, and guests book about 71 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Willemstad?
Understanding the monthly revenue variations for Airbnb listings in Willemstad is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Willemstad is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Willemstad across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,859+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,292 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,634 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $770, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Willemstad
What Is the Monthly Airbnb Occupancy Rate in Willemstad?
Maximize your bookings by understanding the Willemstad STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Willemstad:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Willemstad
What Is the Average Airbnb Nightly Rate in Willemstad?
Effective short term rental pricing strategy in Willemstad involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Willemstad typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $305+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $189 or more.
- Typical properties (Median) charge around $106 per night.
- Entry-level properties (Bottom 25%) earn around $70 per night.
Average Daily Rate (ADR) Trend by Month in Willemstad
What Is the RevPAR for Airbnb in Willemstad?
RevPAR in Willemstad is currently $71. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $24 RevPAR.
- Typical properties (Median) generate $45 RevPAR.
- Strong performers (Top 25%) earn $92 RevPAR.
- Best-in-class (Top 10%) achieve $159 RevPAR.
Average Monthly RevPAR Trend in Willemstad
RevPAR Insights for Willemstad
- The average RevPAR in Willemstad is $71. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($159) and bottom 25% ($24) is $135, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jan and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Willemstad benchmarks. If your RevPAR falls below the median of $45, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $92+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Willemstad?
Willemstad's peak Airbnb season falls in January, February, December, while the softest stretch is May, June, September. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, February, December)
- Revenue averages $3,401 per month
- Occupancy rates average 62.2%
- Daily rates average $166
Shoulder Season
- Revenue averages $2,447 per month
- Occupancy maintains around 47.3%
- Daily rates hold near $147
Low Season (May, June, September)
- Revenue drops to average $2,003 per month
- Occupancy decreases to average 42.4%
- Daily rates adjust to average $142
Seasonality Insights for Willemstad
- The Airbnb seasonality pattern in Willemstad shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Willemstad's highest earning potential, with monthly revenues climbing to $3,691, occupancy reaching 66.2%, and ADRs peaking at $168.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,962, occupancy could drop to 41.3%, and ADRs may adjust to $139.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Willemstad.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Willemstad seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Willemstad?
Willemstad, Curaçao, Curaçao currently shows a low regulation profile despite having 1,493 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Willemstad to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Willemstad?
Willemstad is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in Willemstad, Curaçao.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Punda | Historic district with vibrant culture, local markets, and stunning architecture. Attracts tourists looking for local experiences and cultural heritage. | Floating Market, Handelskade, Mikvé Israel-Emanuel Synagogue, Fort Amsterdam, Kura Hulanda Museum |
| Otrobanda | Charming area known for its colorful buildings and rich history. Perfect for tourists wanting to explore local culture and nightlife. | Queen Emma Bridge, Fort Rif, Skalo, Café de Tijd, Otrobanda Street Art |
| Jan Thiel | Popular beach area featuring beautiful beaches, restaurants, and a lively social scene. Great for vacationers and families looking for relaxation. | Jan Thiel Beach, Zanzibar Beach, Jan Thiel Dive and Watersports, Nature Reserve Jan Thiel |
| Westpunt | Laid-back area known for its natural beauty and remote beaches. Ideal for tourists seeking adventure and tranquility away from the city. | Knip Beach, Playa Grandi, Westpunt Diving, Christoffel National Park |
| Salina | Centrally located, this area is ideal for trips to nearby attractions. It offers a mix of local life and easy access to entertainment. | Shopping areas, Local eateries, Cultural events |
| Mambo Beach | Lively beachfront area with a wide range of entertainment, dining, and beach activities. Great for the younger crowd looking for fun. | Mambo Beach Boulevard, Sea Aquarium, Water Sports Activities |
| Savaneta | Charming fishing village atmosphere with some of the best local restaurants and a laid-back vibe. Perfect for those looking to experience local life. | Restaurant Bieu, Viewpoint Savaneta, Local fishing traditions |
| Santa Barbara | Exclusive resort area with beautiful beachfront properties and golf courses. Ideal for those looking for luxury vacation rentals. | Santa Barbara Beach, Curacao Golf and Racquet Club, Water sports activities |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Willemstad offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Willemstad?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Willemstad
- The Willemstad Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.2% of the 1,493 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Willemstad, Apartment/Condo properties are the most common (57.1%), reflecting the local real estate landscape.
- Houses represent a significant 34.7% portion, catering likely to families or larger groups.
- The presence of 6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 2.1%) offer potential for unique stay experiences.
Willemstad Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Willemstad
- The dominant room capacity in Willemstad is 2 bedrooms listings, making up 36.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 68.0% of the active Airbnb listings in Willemstad, indicating a high concentration in these sizes.
- A significant 23.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Willemstad.
Willemstad Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Willemstad
- The most common guest capacity trend in Willemstad vacation rentals is listings accommodating 4 guests (31.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Willemstad STR market, accounting for 60.1% of listings.
- 23.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Willemstad.
- On average, properties in Willemstad are equipped to host 3.8 guests.
How Do Listings in Willemstad Compare on Quality?
Listing quality in Willemstad can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Willemstad
- At 31.3 photos per listing on average, Willemstad hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 29.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Willemstad averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Willemstad?
Amenity Prevalence
Amenity Insights for Willemstad
- Essential amenities in Willemstad that guests expect include: Air conditioning, Wifi, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Willemstad: Air conditioning, Wifi, TV, Kitchen.
- Prioritize adding missing essentials: Air conditioning, Wifi, TV, Kitchen.
- Consider adding popular differentiators like Free parking on premises or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Willemstad to stay competitive.
Which Airbnb Amenities Boost Revenue in Willemstad?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Willemstad, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 96.7% | $20,612 | $1,915 | 976.4% |
Pool tableHigh opportunity | 0.4% | $79,785 | $19,757 | 303.8% |
Free parking on premises | 94.3% | $20,794 | $6,813 | 205.2% |
Pool | 66.5% | $25,724 | $8,627 | 198.2% |
Dishwasher | 33.8% | $35,686 | $11,980 | 197.9% |
BathtubHigh opportunity | 2.9% | $53,982 | $18,966 | 184.6% |
Sound system | 10.3% | $44,057 | $17,231 | 155.7% |
Gym | 11.9% | $41,836 | $17,042 | 145.5% |
Hair dryer | 62.8% | $25,597 | $10,536 | 143.0% |
Coffee maker | 78.6% | $22,855 | $9,486 | 140.9% |
Revenue Impact Insights for Willemstad
- Kitchen tops the revenue impact list with a 976.4% uplift — listings with this amenity earn $20,612 vs. $1,915 without it.
- High-opportunity amenities — Pool table, Bathtub — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Kitchen, Free parking on premises — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Pool table — it has the best combination of high revenue impact and low market saturation in Willemstad.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Willemstad STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Willemstad. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWillemstad Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Willemstad
- The typical guest profile for Airbnb in Willemstad consists of predominantly international visitors (99%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 0.7% of guests.
- Key international markets include United States (32.4%) and Netherlands (14.5%).
- Top languages spoken are English (43.6%) followed by Spanish (23.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Willemstad?
Listings in Willemstad average 4.79 out of 5 overall, with about 25.7 reviews per active listing and 29.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Willemstad
- An average rating of 4.79 places Willemstad in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.88), while Location (4.76) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 29.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 29.7% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Willemstad Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Willemstad
- The most common availability pattern in Willemstad falls within the 271-366 days range, representing 47% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Willemstad (25.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Willemstad?
Average Booking Lead Time by Month
Booking Lead Time Insights for Willemstad
- The overall average booking lead time for vacation rentals in Willemstad is 71 days.
- Guests book furthest in advance for stays during February (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 50 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (86 days avg.) sees the longest lead times, while Summer (62 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in Willemstad.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these Willemstad averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Willemstad?
Guests in Willemstad stay about 7.7 nights on average, generating roughly 23,295 reservations and 15.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Willemstad
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Willemstad
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- 15.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Dec (9.2 nights) and shorten in Jun (6.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Willemstad Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
115 listings
7.7% of total
2 Nights
82 listings
5.5% of total
3 Nights
203 listings
13.6% of total
4-6 Nights
587 listings
39.3% of total
7-29 Nights
88 listings
5.9% of total
30+ Nights
418 listings
28% of total
Key Insights
- The most prevalent minimum stay requirement in Willemstad is 4-6 Nights, adopted by 39.3% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (13.2%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (28%) caters to monthly stays (30+ nights) in Willemstad, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 39.3% of Willemstad hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 28% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Willemstad.
Willemstad Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
24 listings
1.6% of total
Super Strict 30 Days
10 listings
0.7% of total
Limited
41 listings
2.8% of total
Flexible
351 listings
23.6% of total
Moderate
284 listings
19.1% of total
Firm
632 listings
42.5% of total
Strict
146 listings
9.8% of total
Cancellation Policy Insights for Willemstad
- The prevailing Airbnb cancellation policy trend in Willemstad is Firm, used by 42.5% of listings.
- A majority (52.3%) of hosts in Willemstad utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (9.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.5% market standard in Willemstad.
- Using a Strict policy might deter some guests, as only 9.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Willemstad.
How Much Are Airbnb Cleaning Fees in Willemstad?
Cleaning fees in Willemstad are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Willemstad
- 84.9% of listings charge a cleaning fee, making it standard practice in Willemstad. Guests expect it and factor it into their booking decisions.
- The gap between the average ($110) and median ($82) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Willemstad median of $82. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Willemstad Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Willemstadbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury 12-Guest Villa: Pool, Oceanview & Beach
Entire Place • 6 bedrooms
Luxury private Estate oceanfront - 20p
Entire Place • 10 bedrooms
Exclusive 10p Villa: Seaview, Pool & Private Beach
Entire Place • 5 bedrooms
Brand New Magical Oceanfront Villa (Both Villas)
Entire Place • 5 bedrooms
Bloomington Blue Bay
Entire Place • 5 bedrooms
Jetset giant stylish 11BDR at Spanish Water Bay
Entire Place • 11 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Willemstad?
Learn from the best! This table showcases top-performing Airbnb hosts in Willemstad based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Team PMI Curaçao | 28 | $1,519,466 | 611 | 4.88/5.0 |
| NOOM Curaçao | 38 | $1,268,351 | 361 | 4.70/5.0 |
| Coral & Coco | 14 | $644,525 | 193 | 4.61/5.0 |
| Peter | 18 | $539,371 | 177 | 4.83/5.0 |
| Ellis & Sarah | 10 | $524,702 | 150 | 4.95/5.0 |
| William | 14 | $524,025 | 1111 | 4.83/5.0 |
| Roy | 2 | $522,246 | 135 | 4.78/5.0 |
| Lovely Villas And Apartments C | 7 | $450,602 | 241 | 4.99/5.0 |
| David | 11 | $425,351 | 821 | 4.93/5.0 |
| Jo | 8 | $423,656 | 198 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Willemstad.
Who Are the Airbnb Hosts in Willemstad?
Willemstad has a relatively balanced host base.
Host Profile Insights for Willemstad
- A 45.4% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 5.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 6.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 65.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 30.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Willemstad averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Willemstad
These are the highest-grossing professional property management operations in Willemstad, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Team PMI Curaçao | 28 | $1,519,466 | $256 | 61.3% | 4.88/5 |
| Coral & Coco | 14 | $644,525 | $284 | 55.3% | 4.61/5 |
| Danique | 6 | $228,113 | $306 | 48.5% | 4.97/5 |
| Proverties | 8 | $213,246 | $204 | 45.0% | 4.75/5 |
| Bloomington | 1 | $181,144 | $605 | 81.9% | 4.90/5 |
| Maarten | 4 | $168,386 | $576 | 32.3% | 4.89/5 |
| Infinite Bnb Management | 5 | $132,157 | $389 | 31.2% | 4.63/5 |
| Coral Estate Rentals | 2 | $131,212 | $446 | 38.9% | 4.73/5 |
| Wendy | 8 | $122,785 | $277 | 31.3% | 4.60/5 |
| Maeyla | 13 | $119,642 | $66 | 51.6% | 4.82/5 |
Management Company Insights for Willemstad
- The leading management company, Team PMI Curaçao, operates 28 listings with $1,519,466 in gross revenue — a useful benchmark for what scale looks like in Willemstad.
- Top managers average 9 properties each, suggesting professional management in Willemstad still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.78/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 5.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Willemstad's Airbnb Market Compare to Nearby Cities?
How does the Willemstad Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Savaneta, Willemstad has 16 percentage points lower occupancy and about $187 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Savaneta | 61 | $5,790 | $341.21 | 60% |
| Sint Willibrordus | 63 | $4,979 | $422.15 | 47% |
| San Nicolaas | 54 | $4,645 | $285.52 | 51% |
| Santa Cruz | 10 | $3,819 | $349.78 | 43% |
| Westpunt | 11 | $3,508 | $218.83 | 44% |
| Jan Thiel | 312 | $3,415 | $300.39 | 46% |
| Piedra Plat | 26 | $3,361 | $194.15 | 60% |
| Jan Kok | 15 | $3,285 | $314.28 | 44% |
| Rif St. Marie | 11 | $3,039 | $470.66 | 25% |
| Sint Michiel | 198 | $3,036 | $230.75 | 49% |
Frequently Asked Questions About Airbnb in Willemstad
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Willemstad.
How much do Airbnb hosts make in Willemstad?
Willemstad hosts earn about $19,998 per year on average, with an average nightly rate of $154 and RevPAR of $71. Those figures describe the typical revenue environment for active listings in Willemstad, Curaçao, not the ceiling for the best operators. Source: AirROI 2026 data, Willemstad market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Willemstad?
The average Airbnb occupancy rate in Willemstad is 43.9%. January is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Willemstad?
Listings in Willemstad average $154 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Willemstad?
Willemstad currently has about 1,493 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Willemstad?
AirROI currently classifies the short-term rental regulation level in Willemstad as Low. The dataset also shows about 0.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Willemstad?
RevPAR in Willemstad is about $71. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Willemstad?
At 43.9% occupancy, Willemstad can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $19,998, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Willemstad?
The average booking lead time in Willemstad is about 71 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Willemstad?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Willemstad include Punda, Otrobanda, Jan Thiel. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Willemstad?
entire_home listings make up 93.2% of the active supply in Willemstad. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Willemstad compare to nearby Airbnb markets?
Among neighboring markets, Savaneta posts $69,481 in average annual revenue with 60.1% occupancy, compared to Willemstad's $19,998 and 43.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Willemstad?
The average Airbnb stay length in Willemstad is about 7.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Willemstad?
Airbnb listings in Willemstad average 4.79 out of 5 overall. About 29.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Willemstad?
Kitchen and Pool table are among the strongest revenue-linked amenities in Willemstad. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Willemstad?
Yes. About 84.9% of active Airbnb listings in Willemstad charge a cleaning fee, and the average fee is $110. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Willemstad?
A 45.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.