House of Pravira | Elegant 3BHK by Sama Homestays Entire home · 3 bedrooms Rated 4.92 - Revenue
- ₹1.4M
- Occupancy
- 40.6%
- Daily rate
- ₹12,328
Airbnb market data · 202612 months to September 2026
The average Airbnb in Jammu brought in ₹157,927 over the 12 months through September 2026, about 36% less than the Jammu and Kashmir average of ₹247,749.
The short answer
Jammu is priced below the Jammu and Kashmir average. Listings averaged ₹3,332 a night, about half that average of ₹6,280, and were booked on 25% of available nights, close to its 23% occupancy.
Timing matters: in November, usually the best month, the average listing earns about 2.2 times as much as in August, usually the slowest.
With 53 active listings, Jammu is the second-largest of 6 Jammu and Kashmir markets AirROI tracks.
Browse the live Jammu Airbnb market See Every Jammu ListingRevenue
Gross bookings per Jammu listing averaged ₹157,927 over the 12 months to September 2026 (Jammu and Kashmir average: ₹247,749), before cleaning, platform and management costs and taxes.
In a typical year, the average Jammu listing brings in ₹36,900 in November, its best month, and ₹16,400 in August, its slowest. July runs within 3% of November, so either can come out on top in a given year. The three strongest months bring in 34% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.1 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
November earns about 2.2 times what August does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, ₹25,200. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue. Nightly rates peaked in May 2026 and bookings in November 2025, so the best-paying month is not always the busiest or the priciest. Across the past two years, November is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | ₹20,194 | 19.3% | ₹3,271 | ₹673 | 24 days | 3.7 nights |
| Oct 2025 | ₹18,741 | 19.4% | ₹3,297 | ₹605 | 36 days | 3.2 nights |
| Nov 2025 | ₹38,917 | 36.7% | ₹3,330 | ₹1,297 | 67 days | 5.8 nights |
| Dec 2025 | ₹21,322 | 23.7% | ₹3,378 | ₹688 | 14 days | 2.7 nights |
| Jan 2026 | ₹25,700 | 28.9% | ₹3,318 | ₹829 | 11 days | 4.8 nights |
| Feb 2026 | ₹30,717 | 27.0% | ₹3,293 | ₹1,097 | 24 days | 3.9 nights |
| Mar 2026 | ₹27,552 | 21.8% | ₹3,403 | ₹889 | 26 days | 3.1 nights |
| Apr 2026 | ₹26,761 | 24.8% | ₹3,439 | ₹892 | 18 days | 3.2 nights |
| May 2026 | ₹20,935 | 17.2% | ₹4,238 | ₹675 | 24 days | 2.1 nights |
| Jun 2026 | ₹28,049 | 21.8% | ₹4,058 | ₹935 | 12 days | 2.6 nights |
| Jul 2026 | ₹48,197 | 32.1% | ₹4,104 | ₹1,555 | 19 days | 9.4 nights |
| Aug 2026 | ₹16,775 | 17.8% | ₹4,085 | ₹541 | 14 days | 3.2 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Jammu listing earns about ₹16,900 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, as extra income from a home or room you already have. The average Jammu Airbnb took in ₹157,927 in the 12 months to September 2026, counting listings open only part of the year, and a listing in the top quarter, run by its owner at everyday costs, keeps about ₹19,200 a month after running costs.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | ₹155,427 | ₹303,700 |
| Cleaning fees guests pay2% of Jammu bookings | ₹2,500 | ₹4,800 |
| Gross bookings | ₹157,927 | ₹308,500 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 79% of Jammu listings on Simplified Pricing, 3% for the rest | −₹20,400 | −₹39,800 |
| Cleaning and laundryPaid for by the cleaning fee; ₹0 if you clean yourself | −₹2,500 | −₹4,800 |
| Utilities and internetAbout 5% of bookings | −₹7,900 | −₹15,400 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −₹3,200 | −₹6,200 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −₹4,700 | −₹9,300 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −₹1,600 | −₹1,600 |
| Permit and registrationWhere one is required | −₹800 | −₹800 |
| Management₹0 when you run it; co-hosts charge from about 10% of nightly bookings | ₹0 | ₹0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ₹0 | ₹0 |
| Lodging taxesAdded to the guest's bill and passed on | ₹0 | ₹0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −₹41,100 | −₹77,900 |
| Left for housing costs, then profit | ₹116,827about ₹9,700 a month | ₹230,600about ₹19,200 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Jammu's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Jammu home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ₹25,700 a month, against ₹13,200 for the average one.
Occupancy
Jammu listings were booked on 25% of the nights they were open over the past year, 2 percentage points above the Jammu and Kashmir average (23%) and 3 points below the India average (28%). In a typical year, occupancy climbs to 35% in November and falls to 16% in August.
The busiest tenth of listings are booked about 5.5 times as often as the bottom quarter.
November is usually the busiest month in Jammu, August the quietest
Share of open nights booked, by month, September 2024 to August 2026
Nightly rates
The average nightly rate in Jammu, known as ADR (average daily rate), was ₹3,332 over the past year, about 47% below the Jammu and Kashmir average of ₹6,280 and about 41% below the India average of ₹5,690. In a typical year, rates peak in May and July at about ₹3,765 and bottom out in January and September at about ₹3,255.
Prices span a wide range: the top 10% charge about 3.8 times the rate of the bottom quarter.
May rates run 16% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, ₹3,450.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Jammu it averaged ₹812 over the past year, from about ₹530 in a typical August to about ₹1,230 in a typical November.
Per open night, by tier:
November RevPAR is about 2.3 times August's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, ₹831.
Seasonality
Revenue in Jammu peaks several times a year, in January–February, April, July and November, a moderately seasonal pattern. Business is slowest in August and September and slows again in May and June.
Average revenue by month in Jammu
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, ₹25,200.
| Month | Season | Revenue per listing |
|---|---|---|
| January | High season | ₹27,900 |
| February | High season | ₹28,500 |
| March | Shoulder season | ₹23,700 |
| April | High season | ₹28,200 |
| May | Low season | ₹19,700 |
| June | Low season | ₹19,500 |
| July | High season | ₹35,900 |
| August | Low season | ₹16,400 |
| September | Low season | ₹18,800 |
| October | Shoulder season | ₹23,500 |
| November | High season | ₹36,900 |
| December | Shoulder season | ₹23,500 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJanuary–February, April, July, November | ₹31,500 | 30% | ₹3,402 |
| Shoulder seasonMarch, October, December | ₹23,600 | 24% | ₹3,332 |
| Low seasonMay–June, August–September | ₹18,600 | 17% | ₹3,598 |
Guests book Jammu stays 18 days ahead on average (about three weeks), so many trips are booked close to arrival. November stays are booked furthest out, about 47 days ahead, and January stays closest to arrival, about 10 days. A typical November booking is made in late September.
November stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 18 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 53 active listings in Jammu display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Jammu.
Neighborhoods
AirROI's area guide picks seven Jammu neighborhoods that draw short-term rental guests, led by Jammu City, Katra and Patnitop. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Jammu City | The capital city of Jammu and Kashmir, offering a blend of rich cultural heritage and modern amenities. It's a prime location for tourists visiting cultural sites and shopping centers. | Raghunath Temple, Mubarak Mandi Palace, Ranbireshwar Temple, Bahu Fort, Jammu Tawi Railway Station |
| Katra | The base camp for pilgrims heading to the Vaishno Devi temple, Katra sees a huge influx of visitors year-round. Ideal for hosting Airbnb to accommodate the pilgrimage crowd. | Vaishno Devi Temple, Banganga Temple, Sanji Chhat, Dhansar Baba Temple |
| Patnitop | A scenic hill station near Jammu, Patnitop attracts tourists for its natural beauty and adventure activities. It's perfect for those seeking a tranquil escape in nature. | Patnitop Park, Shivalik Range, Adventure activities like paragliding and trekking, Sanasar, Nathatop |
| Vaishno Devi | A holy site for Hindu pilgrims, the area can host guests looking for religious tourism. Accommodating devotees in the vicinity is always in high demand. | Vaishno Devi Temple, Bhairon Temple, Trikuta Mountains |
| Bhaderwah | Known for its lush green landscapes and vibrant culture, Bhaderwah attracts tourists looking for natural beauty and a glimpse of local life. | Bhaderwah Valley, Guldanda, Chinta Valley, Panchari |
| Rajouri | A historical town with a rich past, Rajouri is a great place for cultural tourism and adds diversity to the offerings in Jammu. | Rajouri Fort, Langoora Temple, Nowshera Fort, Dhangri Fort |
| Jaisalmer | Though primarily known as a desert city, Jaisalmer receives tourists seeking unique experiences. Its golden forts and local culture are appealing for travelers. | Sonar Quila, Patwon Ki Haveli, Gadsisar Lake, Desert Safari, Sam Sand Dunes |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Jammu is a room-rental market as much as a whole-home one: private rooms account for 47% of listings, against 53% for entire homes. Houses are the most common property type at 68%, about 3.3 times the share of apartments and condos (21%).
Private rooms are a large share of supply
Jammu Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 52.8% | 28 |
| Private room | 47.2% | 25 |
Listings by property type
Jammu Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 67.9% | 36 |
| Apartment/Condo | 20.8% | 11 |
| Hotel/Boutique | 5.7% | 3 |
| Others | 3.8% | 2 |
| Unique stay | 1.9% | 1 |
The most common size among Jammu's 27 entire homes with a bedroom count is two bedrooms (12 homes).
Jammu entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 25.9% | 7 |
| 2 bedrooms | 44.4% | 12 |
| 3 bedrooms | 25.9% | 7 |
| 4 bedrooms | 3.7% | 1 |
The most common capacity in Jammu is two guests (34% of listings), and 45% of listings sleep six or more. Shares are of the 29 listings with a guest capacity on file (55% of the market).
Jammu listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 34.5% | 10 |
| 4 guests | 10.3% | 3 |
| 5 guests | 10.3% | 3 |
| 6 guests | 20.7% | 6 |
| 7 guests | 3.4% | 1 |
| 8+ guests | 20.7% | 6 |
Jammu hosts set up an average of 2.1 beds per listing, close to one bed per bedroom. Only 45% of listings show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is close to standard in Jammu: 85% of listings offer it, and 51% offer self check-in.
Share of Jammu listings with each common amenity
Guests
Most Jammu guests are domestic, but a sizeable minority come from abroad: 27% of those who left reviews live outside India, led by visitors from Jammu and the United States. Guests speak a mix of languages: English leads at 40%, followed by Hindi and Punjabi.
73% of Jammu guests are domestic
Where guests who left reviews live
Where Jammu guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| New Delhi | 9.8% |
| Delhi | 9.8% |
| Hyderabad | 7.8% |
| Bengaluru | 7.8% |
| Noida | 5.9% |
Where Jammu guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| India | 73.3% |
| Jammu | 8.0% |
| United States | 5.3% |
| France | 2.7% |
| Canada | 2.7% |
Languages spoken by Jammu guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 39.7% |
| Hindi | 34.8% |
| Punjabi | 7.1% |
| Bengali | 4.3% |
| Spanish | 2.8% |
Jammu Airbnbs average 4.85 stars, and 51% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.79.
Communication scores highest in Jammu; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.85 |
| Cleanliness | 4.83 |
| Communication | 4.92 |
| Location | 4.80 |
| Check-in | 4.87 |
| Value | 4.79 |
Booking patterns
All Jammu listings are open to guests more than 180 days a year, but none are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 49% of listings; blocked nights include any the host closes off.
Days a year Jammu listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 94.3% | 50 |
| 181-270 days | 5.7% | 3 |
Days a year Jammu listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 91-180 days | 13.2% | 7 |
| 31-90 days | 49.1% | 26 |
| 1-30 days | 37.7% | 20 |
The average Jammu booking lasts 4.4 nights, longest in July and shortest in May. Listings took about 8 bookings each over the year. Check-in is split almost evenly between noon and 1 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Jammu
Average nights per booking, by month of stay
Two-year average by calendar month.
All listings in Jammu accept stays of one or two nights.
Minimum stay set by Jammu listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Jammu, used by 53% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: more than seven in ten listings offer Flexible or Moderate terms, against 21% on Firm or stricter ones.
Cancellation policies of Jammu listings, from most to least flexible
Share of listings by the policy they use
More than a quarter of Jammu listings charge a cleaning fee. Fees here tend to be small: for listings that charge one, cleaning fees make up only about 2% of gross revenue.
Top earners
The top-grossing Airbnb in Jammu, a three-bedroom home, took in ₹1,420,000 over the past year, about 9 times the city's average of ₹158,000.
House of Pravira | Elegant 3BHK by Sama Homestays Entire home · 3 bedrooms Rated 4.92
Luxenest | Premium 3BR Apt w/ Pool & Views Entire home · 3 bedrooms Rated 4.94
Aashirwad,4BHK, home and kitchen, kids play zone. Entire home · 4 bedrooms Rated 4.84
Home, Events & Wedding Space Ig @vilagiomovements Entire home · 3 bedrooms Rated 4.95
Zoey's - Room in Channi Himmat, Jammu Private room Rated 4.92
Sukoon: Cozy ,Independent Villa Entire home · 3 bedrooms Rated 4.95 Only 2% of Jammu listings are classed as professionally managed. Superhosts run 53% of listings. Most hosts still vet their guests: only 19% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 79% of listings.
Nearby markets
There is no other market with 30 or more active listings within 100 km of Jammu to compare it with.
See all 6 Jammu and Kashmir Airbnb markets
Markets elsewhere in India with a similar nightly rate and occupancy to Jammu:
FAQ
An active Jammu Airbnb grossed ₹157,927 on average in the 12 months to September 2026, according to AirROI's tracking of 53 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ₹33,000 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Jammu listings earn between ₹8,010 and ₹33,000 in a typical month, and the top tenth ₹58,600 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Jammu were booked on 25% of available nights over the past year. That compares with 23% for the Jammu and Kashmir average. November is usually the busiest month.
The average booked night in Jammu cost ₹3,332 before fees. Half of listings charge between ₹1,800 and ₹3,675, so bedroom count and location move the price more than the average suggests.
None of the active Jammu listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
It can be, as extra income from a home or room you already have. The average Jammu Airbnb grossed ₹157,927 in the 12 months to September 2026, 36% below the Jammu and Kashmir average of ₹247,749, counting listings open only part of the year, and a listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, keeps about ₹19,200 a month. Check a specific home in the Airbnb estimator.
November usually pays best, averaging ₹36,900 per active listing over the past two years, and August usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Jammu listing was open to book earned ₹812 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ₹1,440 or more.
Jammu stays were booked 18 days (about three weeks) before arrival on average over the past year, so a listing can still fill close to the date.
The average Jammu Airbnb stay lasted 4.4 nights over the past year. A listing took 8 reservations over the year on average.
Guests rate Jammu Airbnbs 4.85 out of 5 on average. Guests score communication highest and value lowest.
Jammu City, Katra and Patnitop draw the most short-term rental interest in Jammu. The neighborhood guide explains what brings guests to each.
AirROI counted 53 active Airbnb listings in Jammu as of September 2026.
In Jammu, more than a quarter of listings add a cleaning fee, and the fees tend to be small: for listings that charge one, they make up only about 2% of gross revenue.
Method
Figures on this page cover 53 active Airbnb listings in Jammu from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Indian rupees at ₹92.2 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.