Flåm, Vestland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Flåm, Vestland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $43,866 per year — at a $304 nightly rate, 61.6% occupancy, and a $197 RevPAR that reflects strong rate-to-revenue efficiency across the market.
With just 20 active listings, Flåm is a micro-market where solid booking activity throughout the year. Supply grew 17.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Flåm?
In Flåm, the headline Airbnb metrics are $43,866 in average annual revenue,61.6% occupancy, $304 ADR, and $197 in RevPAR, and guests book about 99 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Flåm?
Understanding the monthly revenue variations for Airbnb listings in Flåm is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Flåm is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Flåm across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,877+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $7,283 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,284 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,679, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Flåm
What Is the Monthly Airbnb Occupancy Rate in Flåm?
Maximize your bookings by understanding the Flåm STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Flåm:
- Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 84% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 66%.
- Entry-level properties (Bottom 25%) average 44% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Flåm
What Is the Average Airbnb Nightly Rate in Flåm?
Effective short term rental pricing strategy in Flåm involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Flåm typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $496+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $427 or more.
- Typical properties (Median) charge around $247 per night.
- Entry-level properties (Bottom 25%) earn around $158 per night.
Average Daily Rate (ADR) Trend by Month in Flåm
What Is the RevPAR for Airbnb in Flåm?
RevPAR in Flåm is currently $197. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $112 RevPAR.
- Typical properties (Median) generate $165 RevPAR.
- Strong performers (Top 25%) earn $272 RevPAR.
- Best-in-class (Top 10%) achieve $342 RevPAR.
Average Monthly RevPAR Trend in Flåm
RevPAR Insights for Flåm
- The average RevPAR in Flåm is $197. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($342) and bottom 25% ($112) is $230, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Flåm benchmarks. If your RevPAR falls below the median of $165, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $272+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Flåm?
Flåm's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $8,857 per month
- Occupancy rates average 78.6%
- Daily rates average $296
Shoulder Season
- Revenue averages $4,320 per month
- Occupancy maintains around 59.5%
- Daily rates hold near $281
Low Season (January, February, March)
- Revenue drops to average $2,260 per month
- Occupancy decreases to average 48.7%
- Daily rates adjust to average $332
Seasonality Insights for Flåm
- Airbnb seasonality in Flåm is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Flåm's highest earning potential, with monthly revenues climbing to $9,460, occupancy reaching 83.1%, and ADRs peaking at $334.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,769, occupancy could drop to 33.9%, and ADRs may adjust to $242.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Flåm.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Even in a market with solid annual occupancy, the slower months benefit from competitive pricing and flexible check-in/check-out windows. Target remote workers and extended-stay travelers who value value over peak-season amenities.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Flåm, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Flåm?
Low regulation and minimal registration activity in Flåm, Vestland, Norway point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Flåm to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Flåm?
With a compact short-term rental market, Flåm gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Flåm Village | Charming village situated at the head of the Aurlandsfjord, Flåm is a popular destination for tourists seeking stunning natural beauty and outdoor activities. | Flåm Railway, Aurlandsfjord, Nærøyfjord, Flåm Church, Stegastein Viewpoint |
| Aurlandsfjord | Famous for its dramatic landscapes and fjord views, perfect for nature lovers and those wanting a peaceful getaway. | Nærøyfjord, Boat tours, Kayaking, Hiking trails, Scenic viewpoints |
| Stegastein Viewpoint | An iconic viewpoint that attracts many visitors for its breathtaking panoramic views of the fjords, suitable for capturing stunning photographs. | Stegastein viewpoint, Hiking routes, Guided tours, Photography opportunities |
| Brekke Waterfall | A picturesque waterfall that is a popular spot for photography and picnicking, offering beautiful nature experiences. | Hiking trails, Scenic spots, Nature experiences, Photography |
| Flåm Hiking Trails | The region is well-known for its hiking trails that offer various levels of difficulty amidst serene landscapes. | Rundemanen, Aurlandsdalen, Fjord hiking routes, Guided hiking tours |
| Flåm Marina | Lake-side activities and comfortable lodging options with easy access to various water sports and excursions. | Kayaking, Boat rentals, Fishing, Scenic meals overlooking the fjord |
| Flåm Fjord Cruises | Boat cruises through the stunning fjords provide a unique perspective of the natural beauty and landscape of the area. | Fjord tours, Sightseeing, Wildlife watching |
| Sognefjord | The longest and deepest fjord in Norway, attracting tourists for its majestic fjord experiences and tranquility. | Scenic drives, Boat tours, Hiking to viewpoints, Local culture experiences |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Flåm offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Flåm?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Flåm
- The Flåm Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Flåm, Apartment/Condo properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 25% portion, catering likely to families or larger groups.
Flåm Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Flåm
- The dominant room capacity in Flåm is 3 bedrooms listings, making up 30% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Flåm, indicating a high concentration in these sizes.
- A significant 35.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Flåm.
Flåm Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Flåm
- The most common guest capacity trend in Flåm vacation rentals is listings accommodating 6 guests (35%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Flåm STR market, accounting for 60.0% of listings.
- 40.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Flåm.
- On average, properties in Flåm are equipped to host 4.4 guests.
How Do Listings in Flåm Compare on Quality?
Listing quality in Flåm can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Flåm
- At 22 photos per listing on average, Flåm hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 35.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Flåm averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Flåm?
Amenity Prevalence
Amenity Insights for Flåm
- Essential amenities in Flåm that guests expect include: Free parking on premises, Heating, Hot water, Wifi, Kitchen, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Bed linens, Fire extinguisher, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Flåm: Free parking on premises, Heating, Hot water, Wifi, Kitchen, Smoke alarm.
- Prioritize adding missing essentials: Free parking on premises, Heating, Smoke alarm.
- Consider adding popular differentiators like Bed linens or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Flåm to stay competitive.
Which Airbnb Amenities Boost Revenue in Flåm?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Flåm, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 75.0% | $53,030 | $16,373 | 223.9% |
Coffee maker | 70.0% | $51,167 | $26,830 | 90.7% |
Waterfront | 25.0% | $66,947 | $36,172 | 85.1% |
Beach access | 40.0% | $59,935 | $33,153 | 80.8% |
Body soap | 65.0% | $50,503 | $31,539 | 60.1% |
Conditioner | 45.0% | $54,628 | $35,060 | 55.8% |
Indoor fireplace | 45.0% | $54,031 | $35,549 | 52.0% |
Private entrance | 70.0% | $48,170 | $33,823 | 42.4% |
Toaster | 35.0% | $54,211 | $38,295 | 41.6% |
Iron | 40.0% | $52,623 | $38,027 | 38.4% |
Revenue Impact Insights for Flåm
- TV tops the revenue impact list with a 223.9% uplift — listings with this amenity earn $53,030 vs. $16,373 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Flåm STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Flåm. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFlåm Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Flåm
- The typical guest profile for Airbnb in Flåm consists of predominantly international visitors (99%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 0.9% of guests.
- Key international markets include United States (43.2%) and United Kingdom (14.5%).
- Top languages spoken are English (54%) followed by Spanish (10%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Flåm?
Listings in Flåm average 4.92 out of 5 overall, with about 233.5 reviews per active listing and 85.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Flåm
- With an overall rating of 4.92, Flåm listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.96), while Value (4.75) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 85.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Flåm Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Flåm
- The most common availability pattern in Flåm falls within the 181-270 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Flåm (60%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Flåm?
Average Booking Lead Time by Month
Booking Lead Time Insights for Flåm
- The overall average booking lead time for vacation rentals in Flåm is 99 days.
- Guests book furthest in advance for stays during August (average 143 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (134 days avg.) sees the longest lead times, while Winter (43 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (99 days) as a baseline for your pricing and availability strategy in Flåm.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 143 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 134 days) to capture early planners.
- Monitor your own booking lead times against these Flåm averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Flåm?
Guests in Flåm stay about 4.5 nights on average, generating roughly 718 reservations and 35.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Flåm
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Flåm
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 35.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Apr (10.4 nights) and shorten in Oct (2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Flåm Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
35% of total
2 Nights
4 listings
20% of total
30+ Nights
9 listings
45% of total
Key Insights
- The most prevalent minimum stay requirement in Flåm is 30+ Nights, adopted by 45% of listings. This highlights the market's preference for longer commitments.
- A significant segment (45%) caters to monthly stays (30+ nights) in Flåm, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 45% of Flåm hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 45% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Flåm.
Flåm Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
5 listings
25% of total
Moderate
6 listings
30% of total
Firm
6 listings
30% of total
Strict
3 listings
15% of total
Cancellation Policy Insights for Flåm
- The prevailing Airbnb cancellation policy trend in Flåm is Moderate, used by 30% of listings.
- There's a relatively balanced mix between guest-friendly (55.0%) and stricter (45.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 30% market standard in Flåm.
- Regularly review your cancellation policy against competitors and market demand shifts in Flåm.
How Much Are Airbnb Cleaning Fees in Flåm?
Cleaning fees in Flåm are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Flåm
- Only 35.0% of listings charge a cleaning fee, suggesting that most hosts in Flåm bundle cleaning costs into the nightly rate.
- The average cleaning fee of $50 is close to the median ($41), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 4.5% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Flåm median of $41. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Flåm Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Flåmbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Panoramic views of Aurlandsfjorden - in the middle of Flåm
Entire Place • 3 bedrooms
Fretheim Farm. Architect-designed cabin.
Entire Place • 2 bedrooms
Nice house in Flåm
Entire Place • 5 bedrooms
Fretheim Fjordhytter. Flåm. Boat with motor incl.
Entire Place • 3 bedrooms
Fretheim Fjordhytter. Flåm - Boat with motor incl
Entire Place • 3 bedrooms
Fretheim Fjordhytter Flåm. Boat with motor incl.
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Flåm?
Learn from the best! This table showcases top-performing Airbnb hosts in Flåm based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sue | 4 | $260,632 | 755 | 4.99/5.0 |
| Thorvald | 2 | $114,476 | 1339 | 4.92/5.0 |
| Oxana | 2 | $107,354 | 284 | 4.86/5.0 |
| Øystein Ove | 1 | $83,192 | 201 | 4.95/5.0 |
| Otilie | 1 | $74,102 | 61 | 5.00/5.0 |
| Odd Lothe | 2 | $54,814 | 575 | 4.92/5.0 |
| Oda | 1 | $48,912 | 17 | 4.94/5.0 |
| Anne Lise | 1 | $30,270 | 124 | 4.70/5.0 |
| Janicke | 1 | $28,979 | 395 | 4.83/5.0 |
| Kornelia | 1 | $27,043 | 416 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Flåm.
Who Are the Airbnb Hosts in Flåm?
Flåm is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Flåm
- With 60.0% Superhosts, Flåm has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 75.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 50.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Flåm averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Flåm's Airbnb Market Compare to Nearby Cities?
How does the Flåm Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Aurlandsvangen, Flåm has 2 percentage points lower occupancy and about $19 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Aurlandsvangen | 21 | $4,068 | $284.75 | 64% |
| Hemsedal kommune | 12 | $2,680 | $390.61 | 32% |
| Aurland | 24 | $2,232 | $251.44 | 54% |
| Olden | 17 | $2,156 | $300.41 | 44% |
| Loen | 12 | $2,096 | $206.29 | 48% |
| Stryn | 238 | $2,031 | $296.70 | 43% |
| Odda | 64 | $2,012 | $199.35 | 52% |
| Øystre Slidre kommune | 10 | $1,973 | $263.42 | 33% |
| Hemsedal | 323 | $1,903 | $337.53 | 31% |
| Voss | 237 | $1,864 | $275.94 | 35% |
Frequently Asked Questions About Airbnb in Flåm
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Flåm.
How much do Airbnb hosts make in Flåm?
Flåm hosts earn about $43,866 per year on average, with an average nightly rate of $304 and RevPAR of $197. Those figures describe the typical revenue environment for active listings in Flåm, Vestland, not the ceiling for the best operators. Source: AirROI 2026 data, Flåm market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Flåm?
The average Airbnb occupancy rate in Flåm is 61.6%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Flåm?
Listings in Flåm average $304 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Flåm?
Flåm currently has about 20 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Flåm?
AirROI currently classifies the short-term rental regulation level in Flåm as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Flåm?
RevPAR in Flåm is about $197. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Flåm?
With 61.6% occupancy and a RevPAR that captures more than half of the nightly rate, Flåm shows strong signs of profitability for well-run listings. Average annual revenue is $43,866, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Flåm?
The average booking lead time in Flåm is about 99 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Flåm?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Flåm include Flåm Village, Aurlandsfjord, Stegastein Viewpoint. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Flåm?
entire_home listings make up 95.0% of the active supply in Flåm. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Flåm compare to nearby Airbnb markets?
Among neighboring markets, Aurlandsvangen posts $48,821 in average annual revenue with 64.2% occupancy, compared to Flåm's $43,866 and 61.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Flåm?
The average Airbnb stay length in Flåm is about 4.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Flåm?
Airbnb listings in Flåm average 4.92 out of 5 overall. About 85.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Flåm?
TV and Coffee maker are among the strongest revenue-linked amenities in Flåm. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Flåm?
Yes. About 35.0% of active Airbnb listings in Flåm charge a cleaning fee, and the average fee is $50. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Flåm?
A 60.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.