Picassent, Valencian Community Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Picassent, Valencian Community? Based on AirROI's 2025 dataset (November 2024 – October 2025), the short answer is $30,777 per year — at a $286 nightly rate, 39.2% occupancy, and a N/A RevPAR.
With just 17 active listings, Picassent is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 30.8% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high, and hosts should factor licensing costs and compliance timelines into their launch plan. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Picassent?
In Picassent, the headline Airbnb metrics are $30,777 in average annual revenue,39.2% occupancy, $286 ADR, and $0 in RevPAR, and guests book about 36 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Picassent?
Understanding the monthly revenue variations for Airbnb listings in Picassent is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Picassent is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Picassent across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,622+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,732 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,211 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,426, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Picassent
What Is the Monthly Airbnb Occupancy Rate in Picassent?
Maximize your bookings by understanding the Picassent STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Picassent:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Picassent
What Is the Average Airbnb Nightly Rate in Picassent?
Effective short term rental pricing strategy in Picassent involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Picassent typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $571+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $351 or more.
- Typical properties (Median) charge around $173 per night.
- Entry-level properties (Bottom 25%) earn around $107 per night.
Average Daily Rate (ADR) Trend by Month in Picassent
What Is the RevPAR for Airbnb in Picassent?
RevPAR in Picassent is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Picassent
RevPAR Insights for Picassent
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Picassent benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Picassent?
Picassent's peak Airbnb season falls in August, July, June, while the softest stretch is January, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $6,580 per month
- Occupancy rates average 62.2%
- Daily rates average $308
Shoulder Season
- Revenue averages $3,086 per month
- Occupancy maintains around 34.9%
- Daily rates hold near $237
Low Season (January, March, November)
- Revenue drops to average $1,693 per month
- Occupancy decreases to average 27.7%
- Daily rates adjust to average $214
Seasonality Insights for Picassent
- Airbnb seasonality in Picassent is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Picassent's highest earning potential, with monthly revenues climbing to $7,940, occupancy reaching 72.0%, and ADRs peaking at $324.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,087, occupancy could drop to 21.0%, and ADRs may adjust to $205.
- Lower occupancy paired with meaningful seasonality means hosts in Picassent need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Picassent, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Picassent, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Picassent?
Picassent, Valencian Community, Spain has a high regulation classification, yet only 47% of listings show registration evidence. That gap between regulation on the books and compliance on the ground can shift quickly — municipalities often tighten enforcement in waves, putting unregistered operators at risk of fines or delisting. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Picassent to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 47% licensed listings)
What Are the Best Neighborhoods for Airbnb in Picassent?
With a compact short-term rental market, Picassent gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Picassent City Center | The heart of Picassent offers easy access to local shops, restaurants, and cultural sites. Ideal for tourists wanting to experience authentic Spanish life. | Picassent Church, Central Park, Cultural Center of Picassent, Local Market, Picassent Castle |
| La Bega | A peaceful residential area perfect for families or travelers looking for a quiet stay with good access to nature and local amenities. | Natural Park of La Bega, Local hiking trails, Cafes and family-run restaurants |
| Ribera del Xúquer | Scenic riverside area with beautiful views and outdoor activities. Popular for those who enjoy cycling and river sports. | Xúquer River, Cycle routes, Water sports facilities, Picnicking areas |
| Picassent Golf Course | Great for golf enthusiasts. Offers green views and a tranquil setting for a relaxing stay near the golf course. | Local Golf Course, Driving range, Clubhouse dining |
| Camp de Túria | Lively neighborhood with a blend of urban and rural, providing a unique stay experience with local festivals and events. | Camp de Túria Waterfall, Local festivities, Parks and outdoor spaces |
| Pinedo Beach | Close proximity to the beach, great for summer travelers looking to enjoy sun and sea while being near Picassent. | Pinedo Beach, Boardwalk, Restaurants with beach views |
| Cerro de les Creus | A mountainous area providing stunning views and hiking opportunities, perfect for nature lovers and adventure seekers. | Hiking trails, Scenic lookout points, Nature reserves |
| Valencia City Access | Proximity to Valencia makes it attractive for travelers wanting an urban experience and access to the vibrant city life. | Valencia Cathedral, City of Arts and Sciences, Valencia Central Market, Beachfront Promenade |
Because Picassent has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Picassent?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Picassent
- The Picassent Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Picassent, House properties are the most common (70.6%), reflecting the local real estate landscape.
- Houses represent a significant 70.6% portion, catering likely to families or larger groups.
Picassent Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Picassent
- The dominant room capacity in Picassent is 2 bedrooms listings, making up 29.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 5+ bedrooms properties represent 52.9% of the active Airbnb listings in Picassent, indicating a high concentration in these sizes.
- A significant 64.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Picassent.
Picassent Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Picassent
- The most common guest capacity trend in Picassent vacation rentals is listings accommodating 8+ guests (52.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Picassent STR market, accounting for 76.4% of listings.
- 64.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Picassent.
- On average, properties in Picassent are equipped to host 5.9 guests.
What Amenities Do Airbnb Guests Expect in Picassent?
Amenity Prevalence
Amenity Insights for Picassent
- Essential amenities in Picassent that guests expect include: Kitchen, Wifi, TV, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Oven, Drying rack for clothing are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Picassent: Kitchen, Wifi, TV, Washer.
- Consider adding popular differentiators like Hot water or Oven to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Picassent to stay competitive.
Dive Deeper: Advanced Picassent STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Picassent. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPicassent Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Picassent
- The typical guest profile for Airbnb in Picassent consists of a mix of domestic (40%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 40.0% of guests.
- Key international markets include Spain (40%) and France (17.8%).
- Top languages spoken are English (32.1%) followed by French (17.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Picassent Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Picassent
- The most common availability pattern in Picassent falls within the 181-270 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Picassent (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Picassent?
Average Booking Lead Time by Month
Booking Lead Time Insights for Picassent
- The overall average booking lead time for vacation rentals in Picassent is 36 days.
- Guests book furthest in advance for stays during August (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (58 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Picassent.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 58 days) to capture early planners.
- Monitor your own booking lead times against these Picassent averages to identify opportunities for dynamic pricing adjustments.
Picassent Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
17.6% of total
2 Nights
3 listings
17.6% of total
3 Nights
1 listings
5.9% of total
4-6 Nights
2 listings
11.8% of total
7-29 Nights
2 listings
11.8% of total
30+ Nights
6 listings
35.3% of total
Key Insights
- The most prevalent minimum stay requirement in Picassent is 30+ Nights, adopted by 35.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (35.3%) caters to monthly stays (30+ nights) in Picassent, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 35.3% of Picassent hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 35.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Picassent.
Picassent Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
5 listings
29.4% of total
Moderate
8 listings
47.1% of total
Firm
2 listings
11.8% of total
Strict
2 listings
11.8% of total
Cancellation Policy Insights for Picassent
- The prevailing Airbnb cancellation policy trend in Picassent is Moderate, used by 47.1% of listings.
- The market strongly favors guest-friendly terms, with 76.5% of listings offering Flexible or Moderate policies. This suggests guests in Picassent may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 47.1% market standard in Picassent.
- Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Picassent.
What Do the Top Airbnb Listings in Picassent Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Picassentbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chalet Torrent Valencia/Spain
Entire Place • 6 bedrooms
Villaentrenaranjos
Entire Place • 5 bedrooms
Villa + pool + barbecue for 13 with subway
Entire Place • 6 bedrooms
Villa Cali in Picassent
Entire Place • 6 bedrooms
Ideal house meetings, terrace 50m, 14 people
Entire Place • 3 bedrooms
Paradise Villa
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Picassent?
Learn from the best! This table showcases top-performing Airbnb hosts in Picassent based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Johana | 1 | $102,996 | 26 | 4.65/5.0 |
| Margarita | 1 | $91,143 | 28 | 4.57/5.0 |
| Ruben | 2 | $86,784 | 49 | 4.54/5.0 |
| Winahost | 1 | $48,853 | 11 | 4.36/5.0 |
| Noa | 1 | $34,784 | 65 | 4.54/5.0 |
| Pilar | 1 | $30,593 | 13 | 4.77/5.0 |
| Juan Bautista | 1 | $26,407 | 74 | 4.88/5.0 |
| Ángeles | 1 | $26,379 | 28 | 4.96/5.0 |
| Régine | 2 | $25,801 | 24 | 4.75/5.0 |
| Juan | 1 | $21,078 | 47 | 4.68/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Picassent.
How Does Picassent's Airbnb Market Compare to Nearby Cities?
How does the Picassent Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with San Antonio de Benagéber, Picassent has 9 percentage points lower occupancy and about $71 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| San Antonio de Benagéber | 10 | $3,073 | $356.79 | 48% |
| Corbera | 15 | $3,020 | $245.55 | 40% |
| Olocau | 12 | $2,851 | $440.58 | 29% |
| Macastre | 15 | $2,768 | $309.40 | 36% |
| Manises | 29 | $2,528 | $198.80 | 40% |
| Bétera | 25 | $2,415 | $277.55 | 40% |
| l'Eliana | 35 | $2,251 | $315.75 | 37% |
| Alboraia / Alboraya | 252 | $2,232 | $203.95 | 44% |
| Callosa d'en Sarrià | 22 | $2,108 | $278.87 | 31% |
| Benissa | 492 | $2,085 | $300.64 | 35% |
Frequently Asked Questions About Airbnb in Picassent
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Picassent.
How much do Airbnb hosts make in Picassent?
Picassent hosts earn about $30,777 per year on average, with an average nightly rate of $286 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Picassent, Valencian Community, not the ceiling for the best operators. Source: AirROI 2025 data, Picassent market, November 2024 to October 2025.
What is the average Airbnb occupancy rate in Picassent?
The average Airbnb occupancy rate in Picassent is 39.2%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Picassent?
Listings in Picassent average $286 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Picassent?
Picassent currently has about 17 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Picassent?
AirROI currently classifies the short-term rental regulation level in Picassent as High. The dataset also shows about 47.1% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Picassent?
RevPAR in Picassent is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Picassent?
Occupancy of 39.2% means Picassent is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $30,777, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Picassent?
The average booking lead time in Picassent is about 36 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Picassent?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Picassent include Picassent City Center, La Bega, Ribera del Xúquer. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Picassent?
entire_home listings make up 88.2% of the active supply in Picassent. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Picassent compare to nearby Airbnb markets?
Among neighboring markets, San Antonio de Benagéber posts $36,878 in average annual revenue with 47.5% occupancy, compared to Picassent's $30,777 and 39.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Picassent?
August is the highest-revenue month in Picassent, while January is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-10-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.