Premier Host
Key Takeaways
- Premier Host is Vrbo's equivalent of Airbnb's Superhost program
- Requires a 4.3+ rating, 3+ bookings, 90%+ acceptance rate, and under 5% cancellation rate
- The badge increases listing visibility in Vrbo search results and across Expedia Group sites
- Premier Host status is evaluated on a rolling basis, not quarterly like Superhost
- Earning this status is especially valuable for hosts focused on the family vacation rental market
Premier Host Requirements
| Requirement | Threshold |
|---|---|
| Average review score | 4.3+ out of 5.0 |
| Completed bookings | 3+ in past 12 months |
| Cancellation rate | Under 5% |
| Acceptance rate | 90%+ |
| Response rate | 90%+ |
| Evaluation period | Rolling / ongoing |
Why Premier Host Matters for Vrbo Hosts
- Search ranking boost: Premier Host listings receive priority placement in Vrbo search results, leading to more impressions and bookings.
- Trust badge: The Premier Host badge appears prominently on listings and is a key trust signal for families planning vacations.
- Cross-platform exposure: Premier Host listings may receive enhanced placement on Expedia and Hotels.com through the Expedia Group ecosystem.
- Higher conversion rates: Guests are more likely to book a Premier Host property, especially for high-value family vacations where trust is paramount.
Premier Host vs Superhost Comparison
| Criteria | Premier Host (Vrbo) | Superhost (Airbnb) |
|---|---|---|
| Rating threshold | 4.3+ | 4.8+ |
| Minimum bookings | 3 per year | 10 per year |
| Cancellation limit | Under 5% | Under 1% |
| Response rate | 90%+ | 90%+ |
| Acceptance rate | 90%+ | Not required |
| Evaluation | Rolling | Quarterly |
| Badge level | Listing-level | Host-level |
Tips for Earning Premier Host Status
- Accept bookings promptly -- maintain a 90%+ acceptance rate by keeping your calendar updated and only blocking dates you truly need
- Respond to all inquiries within 24 hours to maintain a strong response rate
- Avoid cancellations at all costs -- set realistic availability and use buffer days between bookings if needed
- Focus on guest satisfaction -- provide clear check-in instructions, stock essential amenities, and address issues proactively
- Encourage reviews from satisfied guests to build and maintain your 4.3+ average score
Frequently Asked Questions
Vrbo Premier Host requires a 4.3+ average review score, at least 3 bookings in the past year, a cancellation rate under 5%, an acceptance rate of 90%+, and at least a 90% response rate. Unlike Airbnb's quarterly reviews, Vrbo evaluates Premier Host status on an ongoing basis.
Premier Hosts receive a badge on their listing, boosted placement in Vrbo search results, access to a dedicated support line, and increased guest trust. Vrbo reports that Premier Hosts see significantly higher booking rates and revenue compared to standard hosts.
Premier Host is Vrbo's program while Superhost is Airbnb's. Premier Host has a lower rating threshold (4.3+ vs 4.8+) but requires a 90%+ acceptance rate. Both reward hosts with increased visibility and a trust badge, but the specific metrics and review cadence differ.