Villa María Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Córdoba, Argentina

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Villa María in 2025? Explore comprehensive Airbnb analytics for Villa María, Córdoba, Argentina to uncover income potential. This 2025 STR market report for Villa María, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 39 active listings.

Whether you're considering an Airbnb investment in Villa María, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Villa María Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Villa María Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$40
The average rental revenue earned for an occupied room per day in Villa María.
Occupancy Rate(?)
29.2%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$2,971
Typical annual income for an Airbnb listing in Villa María. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
98.3%
Strong growth (98.3%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Villa María.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Villa María.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
39
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Villa María (2025)

Understanding the monthly revenue variations for Airbnb listings in Villa María is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villa María is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villa María across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $989+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $659 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $329 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $153, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Villa María

Villa María Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Villa María STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villa María:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Villa María

Average Daily Rate (ADR) Airbnb Trends in Villa María (2025)

Effective short term rental pricing strategy in Villa María involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villa María typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $74+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $51 or more.
  • Typical properties (Median) charge around $33 per night.
  • Entry-level properties (Bottom 25%) earn around $25 per night.

Average Daily Rate (ADR) Trend by Month in Villa María

Get Live Villa María Market Intelligence 👇

Discover Villa María Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Villa María (2025)

Peak Season (January, May, February)
  • Revenue averages $667 per month
  • Occupancy rates average 38.6%
  • Daily rates average $43
Shoulder Season
  • Revenue averages $501 per month
  • Occupancy maintains around 30.0%
  • Daily rates hold near $41
Low Season (August, September, October)
  • Revenue drops to average $265 per month
  • Occupancy decreases to average 25.5%
  • Daily rates adjust to average $37

Seasonality Insights for Villa María

  • The Airbnb seasonality in Villa María shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Villa María's highest earning potential, with monthly revenues capable of climbing to $698, occupancy reaching a high of 42.5%, and ADRs peaking at $49.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $206, occupancy could drop to 19.7%, and ADRs may adjust down to $37.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villa María.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Villa María seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Villa María (2025)

Exploring the top neighborhoods for short-term rentals in Villa María? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The bustling heart of Villa María filled with shops, restaurants, and cultural attractions. It's prime for tourists looking to explore the city life and local cuisine.
Plaza Independencia, Teatro Verdi, Museo de Villa María, Ferrocarril, Shopping Villa María
Villa María Sur
A more residential area, ideal for families and longer stays. Offers a quieter environment with local amenities and parks.
Parque de la Vida, Centro Cultural la Ecológica, local markets, Villa María Tennis Club
Villa Nueva
A neighboring town that provides a peaceful retreat while still being close to Villa María. Great for those seeking tranquility and nature.
Laguna de los Patos, Natural reserves, local festivals, hiking trails
Las Playas
Known for its beautiful natural landscapes and riverside activities. A favorite among those looking for outdoor adventures and relaxation.
Río Ctalamochita, Camping areas, Fishing spots, Swimming beaches
Barrio San Nicolás
A popular residential neighborhood with a strong sense of community. Its proximity to local schools and amenities makes it desirable for families.
Local parks, Community events, Shopping streets
Barrio San Martín
A vibrant area with a mix of cultures and activities. Ideal for visitors wanting to experience local life while having access to restaurants and shops.
Cultural festivals, Art galleries, Great eateries
Cerro de las Rosas
A scenic area offering stunning views and a tranquil atmosphere, perfect for those looking to escape the hustle and bustle of the city.
Hiking trails, Natural parks, Breathtaking landscapes
El Parque
Close to sports facilities and parks, making it attractive for families and sports enthusiasts visiting the area.
Villa María Golf Club, Parks and playgrounds, Sports events

Understanding Airbnb License Requirements & STR Laws in Villa María (2025)

While Villa María, Córdoba, Argentina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Villa María to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Villa María (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Villa Maríabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful house for rent per day

Beautiful house for rent per day

Entire Place • 2 bedrooms

$14,312
Revenue
42.4%
Occupancy
$102.33
Daily Rate
Casa Histórica Renovada

Casa Histórica Renovada

Entire Place • 2 bedrooms

$10,981
Revenue
66.9%
Occupancy
$40.23
Daily Rate
Duplex Alpha

Duplex Alpha

Entire Place • 2 bedrooms

$9,496
Revenue
22.8%
Occupancy
$106.07
Daily Rate
Cambacuá Santa Ana!

Cambacuá Santa Ana!

Entire Place • 1 bedroom

$8,809
Revenue
30.1%
Occupancy
$69.23
Daily Rate
Hermosa casa en Villa María

Hermosa casa en Villa María

Entire Place • 2 bedrooms

$6,064
Revenue
44.3%
Occupancy
$48.35
Daily Rate
Casa Lura

Casa Lura

Entire Place • 2 bedrooms

$5,083
Revenue
45.9%
Occupancy
$35.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Villa María (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Villa María based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Romina1$14,31245.00/5.0
Tamara2$10,99094.50/5.0
Catalina1$10,981194.95/5.0
Tomas1$9,49654.40/5.0
Host #2230181061$6,06400.00/5.0
Cande1$5,083114.55/5.0
Elias1$4,681295.00/5.0
Delfina Mariana2$4,55182.31/5.0
Nicolas1$4,199115.00/5.0
Maribel2$4,165184.79/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villa María.

Dive Deeper: Advanced Villa María STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villa María. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Villa María Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Villa María

  • The Villa María Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 39 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Villa María, Apartment/Condo properties are the most common (71.8%), reflecting the local real estate landscape.
  • Houses represent a significant 25.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.6%) offer potential for unique stay experiences.

Villa María Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Villa María

  • The dominant room capacity in Villa María is 1 bedroom listings, making up 51.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 89.8% of the active Airbnb listings in Villa María, indicating a high concentration in these sizes.
  • With over half the market (51.3%) consisting of studios or 1-bedroom units, Villa María is particularly well-suited for individuals or couples.

Villa María Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Villa María

  • The most common guest capacity trend in Villa María vacation rentals is listings accommodating 4 guests (46.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Villa María STR market, accounting for 66.7% of listings.
  • On average, properties in Villa María are equipped to host 3.7 guests.

Villa María Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Villa María

  • The most common availability pattern in Villa María falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Villa María (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Villa María Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (54.1%)

1 Night

20 listings

54.1% of total

2 Nights (29.7%)

2 Nights

11 listings

29.7% of total

3 Nights (5.4%)

3 Nights

2 listings

5.4% of total

4-6 Nights (2.7%)

4-6 Nights

1 listings

2.7% of total

30+ Nights (8.1%)

30+ Nights

3 listings

8.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Villa María is 1 Night, adopted by 54.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (83.8%) of the Villa María Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 54.1% of Villa María hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villa María.

Villa María Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (39.3%)

Flexible

11 listings

39.3% of total

Moderate (53.6%)

Moderate

15 listings

53.6% of total

Firm

1 listings

3.6% of total

Strict

1 listings

3.6% of total

Cancellation Policy Insights for Villa María

  • The prevailing Airbnb cancellation policy trend in Villa María is Moderate, used by 53.6% of listings.
  • The market strongly favors guest-friendly terms, with 92.9% of listings offering Flexible or Moderate policies. This suggests guests in Villa María may expect booking flexibility.
  • Strict cancellation policies are quite rare (3.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 53.6% market standard in Villa María.
  • Using a Strict policy might deter some guests, as only 3.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Villa María.

Villa María STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Villa María

  • The overall average booking lead time for vacation rentals in Villa María is 19 days.
  • Guests book furthest in advance for stays during August (average 42 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 6 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (22 days avg.) sees the longest lead times, while Spring (12 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Villa María.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
  • During October, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 22 days) to capture early planners.
  • Monitor your own booking lead times against these Villa María averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Villa María (2025)

Amenity Prevalence

Amenity Insights for Villa María

  • Essential amenities in Villa María that guests expect include: Kitchen, Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Air conditioning, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Villa María: Kitchen, Wifi, TV.
  • Consider adding popular differentiators like Heating or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Villa María to stay competitive.

Villa María Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Villa María

  • The typical guest profile for Airbnb in Villa María consists of a mix of domestic (52%) and international guests, often arriving from nearby Buenos Aires, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 52.0% of guests.
  • Key international markets include Argentina (52%) and Brazil (14.3%).
  • Top languages spoken are Spanish (39.4%) followed by English (29.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Villa María Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Calera17$1,022$118.0438%
Comuna de Potrero de Garay40$995$125.7334%
Villa Berna21$928$110.9835%
Comuna de Los Reartes10$885$102.7433%
Villa Allende51$706$137.0530%
Cuesta Blanca11$584$78.5530%
Los Reartes18$549$117.5727%
Villa Ciudad Parque Los Reartes12$528$87.2825%
Villa General Belgrano113$521$96.6928%
Villa Yacanto de Calamuchita22$471$81.7828%

Maximize Your Airbnb Income in Villa María

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights