Salta Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Salta, Argentina
Is Airbnb profitable in Salta in 2025? Explore comprehensive Airbnb analytics for Salta, Salta, Argentina to uncover income potential. This 2025 STR market report for Salta, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 860 active listings.
Whether you're considering an Airbnb investment in Salta, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Salta Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Salta Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Salta (2025)
Understanding the monthly revenue variations for Airbnb listings in Salta is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Salta is typically April, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Salta across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,150+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $807 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $504 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $234, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Salta
Salta Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Salta STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Salta:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Salta
Average Daily Rate (ADR) Airbnb Trends in Salta (2025)
Effective short term rental pricing strategy in Salta involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Salta typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $86+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $54 or more.
- Typical properties (Median) charge around $35 per night.
- Entry-level properties (Bottom 25%) earn around $25 per night.
Average Daily Rate (ADR) Trend by Month in Salta
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Airbnb Seasonality Analysis & Trends in Salta (2025)
Peak Season (April, May, July)
- Revenue averages $722 per month
- Occupancy rates average 43.9%
- Daily rates average $51
Shoulder Season
- Revenue averages $566 per month
- Occupancy maintains around 42.9%
- Daily rates hold near $48
Low Season (August, October, December)
- Revenue drops to average $496 per month
- Occupancy decreases to average 40.7%
- Daily rates adjust to average $49
Seasonality Insights for Salta
- The Airbnb seasonality in Salta shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Salta's highest earning potential, with monthly revenues capable of climbing to $758, occupancy reaching a high of 51.3%, and ADRs peaking at $53.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $486, occupancy could drop to 36.3%, and ADRs may adjust down to $45.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Salta.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Salta seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Salta (2025)
Exploring the top neighborhoods for short-term rentals in Salta? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The historic center of Salta, known for its colonial architecture and rich culture. It's a prime area for tourists who want to explore Salta's history and enjoy its vibrant atmosphere. | 9 de Julio Square, Cathedral of Salta, Cabildo, Museo de Arqueología de Alta Montaña, San Francisco Church |
| Cerro San Bernardo | A popular tourist destination with stunning views of Salta. Ideal for hosting tourists who enjoy nature and hiking, with access to the Teleférico. | Cerro San Bernardo, Teleférico de Salta, Parque San Martín, Mirador de los 7 colores |
| Salta La Linda | Known as 'Salta the Beautiful', this area attracts tourists for its natural beauty and cultural events. It’s a great location for families and travelers looking for a relaxing stay. | Plaza Güemes, Museo de Bellas Artes, Mercado San Miguel, Casa de la Cultura |
| Cafayate | Famous for its vineyards and beautiful landscapes. Cafayate is a great place for agritourism and attracts wine lovers. | Bodega El Esteco, Cachí, Los Valles Calchaquíes, Finca Las Nubes |
| San Lorenzo | A picturesque suburb of Salta known for its lush greenery and outdoor activities. Perfect for those seeking a quiet retreat close to the city. | Termas de San Lorenzo, Bicentennial Park, Cerro de la Virgen |
| Quebrada de Humahuaca | A UNESCO World Heritage site, it’s renowned for its dramatic mountains and cultural heritage, attracting adventure seekers and cultural enthusiasts. | Humahuaca Village, Purmamarca, Cerro de Siete Colores, Market of Humahuaca |
| Güemes | An area highlighting local life and culture, it's appealing for tourists wanting an authentic experience away from more tourist-heavy spots. | Güemes Monument, Local artisan markets, Street cafes |
| El Tribuno | This area is known for its connection to local traditions and festivals. It provides a unique cultural experience and draws visitors interested in local customs. | El Tribuno Festival, Artisan fairs, Cultural centers |
Understanding Airbnb License Requirements & STR Laws in Salta (2025)
While Salta, Salta, Argentina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Salta to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Salta (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saltabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
"Colonial House of 1940: History and Charm"
Entire Place • 4 bedrooms
Warm and well-lit apartment in Salta Capital!
Entire Place • 3 bedrooms
CENTRAL PLAZA FULL
Entire Place • 3 bedrooms
Augusta 11
Entire Place • 1 bedroom
Augusta 13
Entire Place • 1 bedroom
Augusta 10
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Salta (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Salta based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sol | 71 | $515,601 | 4476 | 4.65/5.0 |
| Augusta | 14 | $185,976 | 682 | 4.84/5.0 |
| Trini Y Joaco | 8 | $80,626 | 280 | 4.84/5.0 |
| Javiera | 10 | $77,823 | 228 | 4.45/5.0 |
| Facu | 5 | $69,428 | 687 | 4.90/5.0 |
| Rosario | 4 | $66,712 | 66 | 3.62/5.0 |
| Augusto | 5 | $61,743 | 16 | 2.96/5.0 |
| Tiziana | 13 | $58,634 | 179 | 4.46/5.0 |
| Bruno | 13 | $55,485 | 492 | 4.65/5.0 |
| Maxi | 4 | $48,336 | 310 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Salta.
Dive Deeper: Advanced Salta STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Salta. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSalta Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Salta
- The Salta Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 860 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Salta, Apartment/Condo properties are the most common (78.6%), reflecting the local real estate landscape.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 1.8%) offer potential for unique stay experiences.
Salta Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Salta
- The dominant room capacity in Salta is 1 bedroom listings, making up 57.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.5% of the active Airbnb listings in Salta, indicating a high concentration in these sizes.
- With over half the market (57.9%) consisting of studios or 1-bedroom units, Salta is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (9.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Salta.
Salta Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Salta
- The most common guest capacity trend in Salta vacation rentals is listings accommodating 4 guests (29%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Salta STR market, accounting for 57.0% of listings.
- 13.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Salta.
- On average, properties in Salta are equipped to host 3.5 guests.
Salta Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Salta
- The most common availability pattern in Salta falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 74.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Salta (26%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Salta Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
282 listings
36.6% of total
2 Nights
344 listings
44.6% of total
3 Nights
52 listings
6.7% of total
4-6 Nights
16 listings
2.1% of total
7-29 Nights
4 listings
0.5% of total
30+ Nights
73 listings
9.5% of total
Key Insights
- The most prevalent minimum stay requirement in Salta is 2 Nights, adopted by 44.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.2%) of the Salta Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44.6% of Salta hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Salta.
Salta Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
264 listings
45.6% of total
Moderate
161 listings
27.8% of total
Firm
72 listings
12.4% of total
Strict
82 listings
14.2% of total
Cancellation Policy Insights for Salta
- The prevailing Airbnb cancellation policy trend in Salta is Flexible, used by 45.6% of listings.
- The market strongly favors guest-friendly terms, with 73.4% of listings offering Flexible or Moderate policies. This suggests guests in Salta may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 45.6% market standard in Salta.
- Using a Strict policy might deter some guests, as only 14.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Salta.
Salta STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Salta
- The overall average booking lead time for vacation rentals in Salta is 29 days.
- Guests book furthest in advance for stays during May (average 50 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (42 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Salta.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 42 days) to capture early planners.
- Monitor your own booking lead times against these Salta averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Salta (2025)
Amenity Prevalence
Amenity Insights for Salta
- Essential amenities in Salta that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Salta: Wifi, TV.
- Prioritize adding missing essentials: Wifi, TV.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Salta to stay competitive.
Salta Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Salta
- The typical guest profile for Airbnb in Salta consists of a mix of domestic (39%) and international guests, with top international origins including Brazil, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 39.0% of guests.
- Key international markets include Argentina (39%) and Brazil (11.1%).
- Top languages spoken are English (34.7%) followed by Spanish (33.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Brazil.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Salta Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Municipio de Purmamarca | 41 | $1,091 | $91.83 | 40% |
| Municipio de Tilcara | 15 | $744 | $87.57 | 37% |
| Cachi | 18 | $719 | $76.46 | 29% |
| Juella | 10 | $686 | $63.07 | 50% |
| San Lorenzo | 49 | $655 | $126.45 | 29% |
| Tilcara | 115 | $652 | $82.66 | 31% |
| Municipio de Salta | 18 | $568 | $143.86 | 25% |
| Municipio de Maimará | 37 | $533 | $60.28 | 31% |
| Municipio de Yala | 30 | $470 | $87.31 | 29% |
| Municipio de Campo Quijano | 21 | $440 | $97.36 | 22% |