Shire Of Esperance Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Australia, Australia
Is Airbnb profitable in Shire Of Esperance in 2025? Explore comprehensive Airbnb analytics for Shire Of Esperance, Western Australia, Australia to uncover income potential. This 2025 STR market report for Shire Of Esperance, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 95 active listings.
Whether you're considering an Airbnb investment in Shire Of Esperance, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Shire Of Esperance Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Shire Of Esperance Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Shire Of Esperance (2025)
Understanding the monthly revenue variations for Airbnb listings in Shire Of Esperance is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shire Of Esperance is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shire Of Esperance across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,117+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,432 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,209 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,150, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Shire Of Esperance
Shire Of Esperance Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Shire Of Esperance STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shire Of Esperance:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 60%.
- Entry-level properties (Bottom 25%) average 39% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Shire Of Esperance
Average Daily Rate (ADR) Airbnb Trends in Shire Of Esperance (2025)
Effective short term rental pricing strategy in Shire Of Esperance involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shire Of Esperance typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $299+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $235 or more.
- Typical properties (Median) charge around $184 per night.
- Entry-level properties (Bottom 25%) earn around $141 per night.
Average Daily Rate (ADR) Trend by Month in Shire Of Esperance
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Airbnb Seasonality Analysis & Trends in Shire Of Esperance (2025)
Peak Season (January, December, March)
- Revenue averages $5,134 per month
- Occupancy rates average 71.3%
- Daily rates average $222
Shoulder Season
- Revenue averages $3,350 per month
- Occupancy maintains around 57.2%
- Daily rates hold near $194
Low Season (May, June, July)
- Revenue drops to average $2,204 per month
- Occupancy decreases to average 39.7%
- Daily rates adjust to average $189
Seasonality Insights for Shire Of Esperance
- The Airbnb seasonality in Shire Of Esperance shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Shire Of Esperance's highest earning potential, with monthly revenues capable of climbing to $6,513, occupancy reaching a high of 80.8%, and ADRs peaking at $245.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,054, occupancy could drop to 37.0%, and ADRs may adjust down to $172.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Shire Of Esperance.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Shire Of Esperance seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Shire Of Esperance (2025)
Exploring the top neighborhoods for short-term rentals in Shire Of Esperance? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Esperance Town Centre | The central hub of Esperance, featuring shops, cafés, and proximity to stunning beaches. Ideal for tourists wanting convenience and easy access to various attractions. | Esperance Main Beach, Esperance Whale Tail, Shire of Esperance Museum, Culham Inlet, Esperance Foreshore Walk |
| West Beach | A picturesque beachside location popular with families and surfers. Great for those looking for a relaxing getaway with beautiful views and outdoor activities. | West Beach, Pink Lake, Wylie Bay, Surf & Swim Esperance, Keenan's Beach |
| Lucky Bay | Famous for its incredible beach and friendly kangaroos, attracting both nature lovers and adventure seekers. A unique stay experience in close proximity to natural beauty. | Lucky Bay Beach, Cape Le Grand National Park, Kangaroo sightings, Hiking trails, Snorkeling spots |
| Cape Le Grand National Park | A stunning national park known for its rugged coastline, clear waters, and native wildlife. Perfect for outdoor enthusiasts and those seeking nature retreats. | Frenchman Peaks, Hellfire Bay, Thistle Cove, Le Grand Beach, Walking trails |
| Condingup | A quieter area that offers a more rural experience, perfect for guests looking for tranquility and picturesque landscapes, away from the busy tourist hubs. | Sandy beaches, Local farming experiences, Bird watching, Fishing spots, Beautiful sunsets |
| Munglinup Beach | A small coastal community known for its secluded beach and relaxed vibe. Great for those wanting a peaceful retreat and to escape the crowds. | Munglinup Beach, Whale watching, Fishing opportunities, Local wildlife, Stargazing |
| Gorby Beach | An unspoiled beach location ideal for nature-lovers and tranquility seekers. Offers a serene beach experience and spectacular scenery. | Gorby Beach, Picnic areas, Coastal walking trails, Fishing opportunities, Scenic viewpoints |
| Dempster Head | A scenic lookout area with breathtaking views over the bay and the surrounding landscapes. Perfect for visitors looking for a picturesque stay with hiking options. | Dempster Head Lookout, Walking trails, Stunning sunset views, Photography spots, Adjacent beaches |
Understanding Airbnb License Requirements & STR Laws in Shire Of Esperance (2025)
Yes, Shire Of Esperance, Western Australia, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Shire Of Esperance to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 63% licensed listings)
Top Performing Airbnb Properties in Shire Of Esperance (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Shire Of Esperancebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Elements at West Beach
Entire Place • 5 bedrooms
West Beach Getaway
Entire Place • 4 bedrooms
Beach House on the Quays
Entire Place • 4 bedrooms
Beautiful Property, Walking Distance to the Beach!
Entire Place • 3 bedrooms
Beach N Bay
Entire Place • 4 bedrooms
Sela-Vie Life of deep rest
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Shire Of Esperance (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Shire Of Esperance based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Thorp Realty | 11 | $324,680 | 280 | 4.28/5.0 |
| Vicki | 4 | $175,986 | 481 | 4.77/5.0 |
| Fiona | 5 | $129,964 | 223 | 4.90/5.0 |
| Paul | 2 | $109,330 | 58 | 4.91/5.0 |
| Sean | 3 | $105,788 | 575 | 4.73/5.0 |
| Tom | 1 | $93,035 | 81 | 4.94/5.0 |
| Jemma | 3 | $89,506 | 342 | 4.76/5.0 |
| Gemma | 2 | $82,328 | 281 | 4.81/5.0 |
| Gen | 1 | $81,992 | 47 | 4.91/5.0 |
| Pet Let Holidays | 1 | $78,432 | 226 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shire Of Esperance.
Dive Deeper: Advanced Shire Of Esperance STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shire Of Esperance. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsShire Of Esperance Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Shire Of Esperance
- The Shire Of Esperance Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.8% of the 95 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Shire Of Esperance, House properties are the most common (68.4%), reflecting the local real estate landscape.
- Houses represent a significant 68.4% portion, catering likely to families or larger groups.
- The presence of 9.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.2%) offer potential for unique stay experiences.
Shire Of Esperance Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Shire Of Esperance
- The dominant room capacity in Shire Of Esperance is 3 bedrooms listings, making up 32.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 55.8% of the active Airbnb listings in Shire Of Esperance, indicating a high concentration in these sizes.
- A significant 51.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shire Of Esperance.
Shire Of Esperance Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Shire Of Esperance
- The most common guest capacity trend in Shire Of Esperance vacation rentals is listings accommodating 6 guests (31.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Shire Of Esperance STR market, accounting for 54.8% of listings.
- 55.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shire Of Esperance.
- On average, properties in Shire Of Esperance are equipped to host 5.0 guests.
Shire Of Esperance Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Shire Of Esperance
- The most common availability pattern in Shire Of Esperance falls within the 91-180 days range, representing 41.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 46.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Shire Of Esperance (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 54.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Shire Of Esperance Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
10.8% of total
2 Nights
19 listings
20.4% of total
3 Nights
22 listings
23.7% of total
4-6 Nights
5 listings
5.4% of total
7-29 Nights
4 listings
4.3% of total
30+ Nights
33 listings
35.5% of total
Key Insights
- The most prevalent minimum stay requirement in Shire Of Esperance is 30+ Nights, adopted by 35.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (35.5%) caters to monthly stays (30+ nights) in Shire Of Esperance, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 35.5% of Shire Of Esperance hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 35.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shire Of Esperance.
Shire Of Esperance Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
5 listings
5.4% of total
Super Strict 30 Days
1 listings
1.1% of total
Flexible
14 listings
15.1% of total
Moderate
27 listings
29% of total
Firm
29 listings
31.2% of total
Strict
17 listings
18.3% of total
Cancellation Policy Insights for Shire Of Esperance
- The prevailing Airbnb cancellation policy trend in Shire Of Esperance is Firm, used by 31.2% of listings.
- There's a relatively balanced mix between guest-friendly (44.1%) and stricter (49.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 31.2% market standard in Shire Of Esperance.
- Regularly review your cancellation policy against competitors and market demand shifts in Shire Of Esperance.
Shire Of Esperance STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Shire Of Esperance
- The overall average booking lead time for vacation rentals in Shire Of Esperance is 75 days.
- Guests book furthest in advance for stays during January (average 131 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 38 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (108 days avg.) sees the longest lead times, while Summer (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Shire Of Esperance.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 131 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 108 days) to capture early planners.
- Monitor your own booking lead times against these Shire Of Esperance averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Shire Of Esperance (2025)
Amenity Prevalence
Amenity Insights for Shire Of Esperance
- Essential amenities in Shire Of Esperance that guests expect include: Free parking on premises, Smoke alarm, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Shire Of Esperance: Free parking on premises, Smoke alarm, TV.
- Prioritize adding missing essentials: Smoke alarm, TV.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Shire Of Esperance to stay competitive.
Shire Of Esperance Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Shire Of Esperance
- The typical guest profile for Airbnb in Shire Of Esperance consists of primarily domestic travelers (79%), often arriving from nearby Perth, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 78.5% of guests.
- Key international markets include Australia (78.5%) and United Kingdom (6.3%).
- Top languages spoken are English (64.1%) followed by French (5.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Perth and Kalgoorlie - Boulder.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Shire Of Esperance Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.