Top 30 Best Places in Western Australia, Australia to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-06-01

Unlock high-ROI opportunities in Western Australia, Australia‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Western Australia, Australia. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Western Australia, Australia for 2025.

Top Short-Term Rental Markets in Western Australia, Australia

Rank:#1Market:City of StirlingCountry:AustraliaProperties:597Monthly Revenue:$2556.97Daily Rate (ADR):$186.13Occupancy:59.33%Regulation:High
Rank:#2Market:City Of BusseltonCountry:AustraliaProperties:539Monthly Revenue:$3582.93Daily Rate (ADR):$319.74Occupancy:43.91%Regulation:High
Rank:#3Market:DunsboroughCountry:AustraliaProperties:493Monthly Revenue:$3537.12Daily Rate (ADR):$310.02Occupancy:46.60%Regulation:High
Rank:#4Market:PerthCountry:AustraliaProperties:423Monthly Revenue:$2346.50Daily Rate (ADR):$150.20Occupancy:60.69%Regulation:High
Rank:#5Market:Margaret RiverCountry:AustraliaProperties:406Monthly Revenue:$3895.90Daily Rate (ADR):$230.04Occupancy:60.98%Regulation:High
Rank:#6Market:MandurahCountry:AustraliaProperties:378Monthly Revenue:$2838.65Daily Rate (ADR):$254.56Occupancy:47.90%Regulation:High
Rank:#7Market:FremantleCountry:AustraliaProperties:316Monthly Revenue:$2626.99Daily Rate (ADR):$167.72Occupancy:62.53%Regulation:High
Rank:#8Market:AlbanyCountry:AustraliaProperties:267Monthly Revenue:$2895.86Daily Rate (ADR):$209.41Occupancy:54.23%Regulation:High
Rank:#9Market:YallingupCountry:AustraliaProperties:248Monthly Revenue:$3781.58Daily Rate (ADR):$366.39Occupancy:46.18%Regulation:High
Rank:#10Market:JoondalupCountry:AustraliaProperties:237Monthly Revenue:$2282.52Daily Rate (ADR):$164.37Occupancy:57.98%Regulation:High
Rank:#11Market:BusseltonCountry:AustraliaProperties:215Monthly Revenue:$3192.04Daily Rate (ADR):$230.63Occupancy:51.15%Regulation:High
Rank:#12Market:City of CockburnCountry:AustraliaProperties:189Monthly Revenue:$1752.84Daily Rate (ADR):$141.27Occupancy:57.19%Regulation:High
Rank:#13Market:City of MelvilleCountry:AustraliaProperties:186Monthly Revenue:$2090.44Daily Rate (ADR):$158.23Occupancy:61.53%Regulation:High
Rank:#14Market:City of CanningCountry:AustraliaProperties:179Monthly Revenue:$1496.67Daily Rate (ADR):$96.38Occupancy:60.35%Regulation:High
Rank:#15Market:City of VincentCountry:AustraliaProperties:175Monthly Revenue:$1867.89Daily Rate (ADR):$127.52Occupancy:61.19%Regulation:High
Rank:#16Market:City of WannerooCountry:AustraliaProperties:157Monthly Revenue:$1657.76Daily Rate (ADR):$131.51Occupancy:55.63%Regulation:High
Rank:#17Market:City of BayswaterCountry:AustraliaProperties:149Monthly Revenue:$1599.75Daily Rate (ADR):$116.31Occupancy:58.33%Regulation:High
Rank:#18Market:GeraldtonCountry:AustraliaProperties:140Monthly Revenue:$1823.93Daily Rate (ADR):$136.08Occupancy:57.28%Regulation:High
Rank:#19Market:CottesloeCountry:AustraliaProperties:139Monthly Revenue:$3974.02Daily Rate (ADR):$238.72Occupancy:67.29%Regulation:High
Rank:#20Market:KalbarriCountry:AustraliaProperties:132Monthly Revenue:$1708.67Daily Rate (ADR):$191.95Occupancy:40.08%Regulation:High
Rank:#21Market:BroomeCountry:AustraliaProperties:131Monthly Revenue:$2102.57Daily Rate (ADR):$323.01Occupancy:44.64%Regulation:High
Rank:#22Market:ExmouthCountry:AustraliaProperties:131Monthly Revenue:$3150.96Daily Rate (ADR):$301.33Occupancy:46.08%Regulation:High
Rank:#23Market:Shire Of DenmarkCountry:AustraliaProperties:106Monthly Revenue:$2977.07Daily Rate (ADR):$208.90Occupancy:53.55%Regulation:High
Rank:#24Market:City of SwanCountry:AustraliaProperties:104Monthly Revenue:$2012.39Daily Rate (ADR):$155.56Occupancy:52.95%Regulation:High
Rank:#25Market:City of GosnellsCountry:AustraliaProperties:102Monthly Revenue:$1302.17Daily Rate (ADR):$105.70Occupancy:50.26%Regulation:High
Rank:#26Market:KalgoorlieCountry:AustraliaProperties:99Monthly Revenue:$1900.73Daily Rate (ADR):$294.36Occupancy:40.69%Regulation:High
Rank:#27Market:Shire Of Augusta Margaret RiverCountry:AustraliaProperties:96Monthly Revenue:$3748.73Daily Rate (ADR):$259.66Occupancy:56.71%Regulation:High
Rank:#28Market:Shire Of EsperanceCountry:AustraliaProperties:95Monthly Revenue:$3039.02Daily Rate (ADR):$207.57Occupancy:54.96%Regulation:High
Rank:#29Market:Jurien BayCountry:AustraliaProperties:91Monthly Revenue:$2230.59Daily Rate (ADR):$207.49Occupancy:43.85%Regulation:High
Rank:#30Market:LancelinCountry:AustraliaProperties:90Monthly Revenue:$1771.41Daily Rate (ADR):$213.60Occupancy:33.23%Regulation:High

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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