Águas Mornas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Catarina, Brazil

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Águas Mornas in 2025? Explore comprehensive Airbnb analytics for Águas Mornas, Santa Catarina, Brazil to uncover income potential. This 2025 STR market report for Águas Mornas, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 65 active listings.

Whether you're considering an Airbnb investment in Águas Mornas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Águas Mornas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Águas Mornas Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$111
The average rental revenue earned for an occupied room per day in Águas Mornas.
Occupancy Rate(?)
27.5%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$7,540
Typical annual income for an Airbnb listing in Águas Mornas. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.8%
Slight decrease (-2.8%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Águas Mornas.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Águas Mornas.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
65
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Águas Mornas (2025)

Understanding the monthly revenue variations for Airbnb listings in Águas Mornas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Águas Mornas is typically March, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Águas Mornas across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,932+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,251 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $687 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $339, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Águas Mornas

Águas Mornas Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Águas Mornas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Águas Mornas:

  • Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Águas Mornas

Average Daily Rate (ADR) Airbnb Trends in Águas Mornas (2025)

Effective short term rental pricing strategy in Águas Mornas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Águas Mornas typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $230+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $136 or more.
  • Typical properties (Median) charge around $89 per night.
  • Entry-level properties (Bottom 25%) earn around $63 per night.

Average Daily Rate (ADR) Trend by Month in Águas Mornas

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Airbnb Seasonality Analysis & Trends in Águas Mornas (2025)

Peak Season (March, December, May)
  • Revenue averages $1,149 per month
  • Occupancy rates average 33.7%
  • Daily rates average $122
Shoulder Season
  • Revenue averages $952 per month
  • Occupancy maintains around 31.5%
  • Daily rates hold near $125
Low Season (August, September, October)
  • Revenue drops to average $675 per month
  • Occupancy decreases to average 25.0%
  • Daily rates adjust to average $137

Seasonality Insights for Águas Mornas

  • The Airbnb seasonality in Águas Mornas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Águas Mornas's highest earning potential, with monthly revenues capable of climbing to $1,280, occupancy reaching a high of 38.6%, and ADRs peaking at $140.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $615, occupancy could drop to 21.5%, and ADRs may adjust down to $105.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Águas Mornas.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Águas Mornas seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Águas Mornas (2025)

Exploring the top neighborhoods for short-term rentals in Águas Mornas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The central area of Águas Mornas, perfect for visitors seeking to experience local culture and amenities. Close to restaurants, shopping, and local attractions.
Igreja Matriz São Pedro, Parque Municipal, Cascata do Avencal
Lagoa do Peri
A beautiful natural area with a large lake, attracting nature lovers and families looking for outdoor activities.
Lagoa do Peri, Trilhas para caminhada, Praias próximas
Praia do Rosa
Located a bit away from Águas Mornas, this beach area is popular for tourists looking for stunning coastal views and beach activities.
Praia do Rosa, Surfing, Local restaurants
Serra do Tabuleiro State Park
A nearby park offering incredible views and hiking opportunities, making it attractive for eco-tourism and nature retreats.
Trilhas e cachoeiras, Observação de aves, Mirantes
Águas Mornas Valley
Known for its beautiful landscapes and serene environment, ideal for retreats and relaxation.
Vinícolas locais, Caminhadas na natureza, Mirantes
Caminho dos Açores
A scenic road that showcases the stunning landscapes and cultural heritage, ideal for those wanting a rural experience.
Cultura açoriana, Paisagens naturais, Gastronomia
Cascata do Avencal
A beautiful waterfall in a charming area, great for attracting visitors looking for natural beauty and tranquility.
Cascata do Avencal, Picnic spots, Trilhas
Local Vineyards
The region is known for its vineyards, making it attractive for wine tourism and tastings, appealing to oenophiles.
Degustação de vinhos, Tours nas vinícolas, Eventos gastronômicos

Understanding Airbnb License Requirements & STR Laws in Águas Mornas (2025)

While Águas Mornas, Santa Catarina, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Águas Mornas to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Águas Mornas (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Águas Mornasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Sítio 4 Estações exclusivity.
@casas_penaareia

Sítio 4 Estações exclusivity. @casas_penaareia

Entire Place • 7 bedrooms

$29,466
Revenue
18.8%
Occupancy
$650.82
Daily Rate
Charming and Rustic Country House

Charming and Rustic Country House

Entire Place • 4 bedrooms

$26,694
Revenue
31.8%
Occupancy
$241.81
Daily Rate
Sítio dos Bambuzzais in Águas Mornas

Sítio dos Bambuzzais in Águas Mornas

Entire Place • 6 bedrooms

$21,669
Revenue
19.2%
Occupancy
$311.26
Daily Rate
Encontro das Águas Ranch

Encontro das Águas Ranch

Entire Place • 3 bedrooms

$21,289
Revenue
79.7%
Occupancy
$72.46
Daily Rate
Morada Hill | Modern getaway for a couple.

Morada Hill | Modern getaway for a couple.

Entire Place • 1 bedroom

$20,724
Revenue
50.1%
Occupancy
$111.30
Daily Rate
Heated Pool 32°C, Beach Tennis, Beautiful View

Heated Pool 32°C, Beach Tennis, Beautiful View

Entire Place • 2 bedrooms

$15,902
Revenue
42.7%
Occupancy
$114.92
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Águas Mornas (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Águas Mornas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Caciane2$40,454995.00/5.0
Marcio1$29,46655.00/5.0
Antônio2$27,2591084.99/5.0
José Ricardo1$21,669375.00/5.0
Valora Solucoes Estrategicas L1$21,2891084.97/5.0
Manuela1$20,724515.00/5.0
Marileia1$15,8071315.00/5.0
Esmael1$15,595404.98/5.0
Recanto Schmidt1$15,402185.00/5.0
Dirceu1$14,72775.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Águas Mornas.

Dive Deeper: Advanced Águas Mornas STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Águas Mornas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Águas Mornas Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Águas Mornas

  • The Águas Mornas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.9% of the 65 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Águas Mornas, House properties are the most common (67.7%), reflecting the local real estate landscape.
  • Houses represent a significant 67.7% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, apartment/condo (combined 4.6%) offer potential for unique stay experiences.

Águas Mornas Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Águas Mornas

  • The dominant room capacity in Águas Mornas is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 66.2% of the active Airbnb listings in Águas Mornas, indicating a high concentration in these sizes.
  • A significant 41.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Águas Mornas.

Águas Mornas Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Águas Mornas

  • The most common guest capacity trend in Águas Mornas vacation rentals is listings accommodating 2 guests (30.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Águas Mornas STR market, accounting for 58.5% of listings.
  • 47.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Águas Mornas.
  • On average, properties in Águas Mornas are equipped to host 4.9 guests.

Águas Mornas Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Águas Mornas

  • The most common availability pattern in Águas Mornas falls within the 271-366 days range, representing 69.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Águas Mornas (35.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Águas Mornas Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27%)

1 Night

17 listings

27% of total

2 Nights (46%)

2 Nights

29 listings

46% of total

3 Nights (3.2%)

3 Nights

2 listings

3.2% of total

30+ Nights (23.8%)

30+ Nights

15 listings

23.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Águas Mornas is 2 Nights, adopted by 46% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (73.0%) of the Águas Mornas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (23.8%) caters to monthly stays (30+ nights) in Águas Mornas, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 46% of Águas Mornas hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 23.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Águas Mornas.

Águas Mornas Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25.4%)

Flexible

16 listings

25.4% of total

Moderate (17.5%)

Moderate

11 listings

17.5% of total

Firm (25.4%)

Firm

16 listings

25.4% of total

Strict (31.7%)

Strict

20 listings

31.7% of total

Cancellation Policy Insights for Águas Mornas

  • The prevailing Airbnb cancellation policy trend in Águas Mornas is Strict, used by 31.7% of listings.
  • A majority (57.1%) of hosts in Águas Mornas utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 31.7% market standard in Águas Mornas.
  • With 31.7% using Strict terms, this is a viable option in Águas Mornas, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Águas Mornas.

Águas Mornas STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Águas Mornas

  • The overall average booking lead time for vacation rentals in Águas Mornas is 27 days.
  • Guests book furthest in advance for stays during December (average 45 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (34 days avg.) sees the longest lead times, while Summer (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Águas Mornas.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
  • During September, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 34 days) to capture early planners.
  • Monitor your own booking lead times against these Águas Mornas averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Águas Mornas (2025)

Amenity data is currently unavailable for Águas Mornas.

Águas Mornas Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Águas Mornas

  • The typical guest profile for Airbnb in Águas Mornas consists of primarily domestic travelers (97%), often arriving from nearby Florianópolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 96.5% of guests.
  • Key international markets include Brazil (96.5%) and United States (1.2%).
  • Top languages spoken are Portuguese (48.8%) followed by English (28.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Florianópolis and Santa Catarina.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Águas Mornas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rancho Queimado152$1,128$143.1032%
Rio dos Cedros131$1,055$134.8830%
Balneário Camboriú4,284$1,030$118.1341%
Alfredo Wagner175$956$122.6928%
Anitápolis68$925$83.3241%
Canelinha10$917$163.2227%
Angelina26$893$116.6024%
Grão-Pará11$855$109.7725%
Região Geográfica Imediata de Criciúma10$811$86.6136%
Florianópolis16,049$810$101.6143%

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