Mafra Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Catarina, Brazil

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Mafra in 2025? Explore comprehensive Airbnb analytics for Mafra, Santa Catarina, Brazil to uncover income potential. This 2025 STR market report for Mafra, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Mafra, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mafra Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mafra Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$39
The average rental revenue earned for an occupied room per day in Mafra.
Occupancy Rate(?)
31.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$3,025
Typical annual income for an Airbnb listing in Mafra. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-30.0%
Significant decrease (-30.0%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Mafra.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Mafra.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mafra (2025)

Understanding the monthly revenue variations for Airbnb listings in Mafra is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mafra is typically March, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mafra across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $869+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $603 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $292 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $131, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mafra

Mafra Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mafra STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mafra:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mafra

Average Daily Rate (ADR) Airbnb Trends in Mafra (2025)

Effective short term rental pricing strategy in Mafra involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mafra typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $92+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $35 or more.
  • Typical properties (Median) charge around $23 per night.
  • Entry-level properties (Bottom 25%) earn around $16 per night.

Average Daily Rate (ADR) Trend by Month in Mafra

Get Live Mafra Market Intelligence 👇

Discover Mafra Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Mafra (2025)

Peak Season (March, January, December)
  • Revenue averages $514 per month
  • Occupancy rates average 36.6%
  • Daily rates average $35
Shoulder Season
  • Revenue averages $393 per month
  • Occupancy maintains around 28.1%
  • Daily rates hold near $35
Low Season (July, October, November)
  • Revenue drops to average $307 per month
  • Occupancy decreases to average 26.0%
  • Daily rates adjust to average $36

Seasonality Insights for Mafra

  • The Airbnb seasonality in Mafra shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mafra's highest earning potential, with monthly revenues capable of climbing to $528, occupancy reaching a high of 39.2%, and ADRs peaking at $38.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $304, occupancy could drop to 22.6%, and ADRs may adjust down to $33.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mafra.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mafra seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mafra (2025)

Exploring the top neighborhoods for short-term rentals in Mafra? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Praia de Ervilha
A beautiful beach with calm waters and a serene atmosphere, ideal for families and those looking for relaxation. Close to natural landscapes and great for outdoor activities.
Ervilha Beach, Local seafood restaurants, Surfing spots, Hiking trails, Cozy beach bars
Praia do Sul
Known for its stunning cliffs and natural beauty, Praia do Sul attracts nature lovers and adventure seekers. It's perfect for those looking to experience the raw beauty of Santa Catarina's coastline.
Cliffside views, Beachfront restaurants, Waterfall trails, Local artisan shops, Birdwatching spots
Centro de Mafra
The city center offers a mix of history and culture, with charming streets and historical sites. A great area for guests interested in the local culture and cuisine.
Mafra Palace, Historical museums, Local markets, Church of St. Peter, Cafés and restaurants
Praia da Barra do Sul
A tranquil beach known for its clear waters and beautiful landscapes, it is great for families and offers many outdoor activities including fishing and kayaking.
Barra do Sul beach, Kayaking tours, Local fish markets, Camping areas, Fishing spots
Cerro Negro
A scenic area known for hiking and breathtaking views. Ideal for adventurous travelers looking for nature experiences and outdoor activities in the mountains.
Hiking trails, Mountain views, Birdwatching, Lodging experiences, Local wildlife
Bairro de Santo Antônio
A residential area that offers a glimpse into the local life of Mafra. Suitable for longer stays and those wanting to experience the everyday culture of the region.
Local parks, Community events, Cafés, Nearby historical sites, Family-friendly environment
Praia de Copacabana
This lesser-known beach in Mafra is perfect for those looking to escape the more crowded tourist spots, offering a peaceful beach experience with beautiful scenery.
Secluded beach, Picnic spots, Scenic walks, Local fishermen, Quiet atmosphere
Serra do Rio do Rastro
Famous for its stunning mountain scenery and dramatic roads. An ideal location for those interested in scenic drives and photography.
Scenic overlooks, Motorcycle tours, Hiking routes, Local artisan shops, Breathtaking views

Understanding Airbnb License Requirements & STR Laws in Mafra (2025)

While Mafra, Santa Catarina, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mafra to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Mafra (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mafrabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cabana Do Vale

Cabana Do Vale

Entire Place • 2 bedrooms

$12,448
Revenue
31.3%
Occupancy
$105.56
Daily Rate
Chalet with Jacuzzi and Swimming Pool _ Miratami Estate

Chalet with Jacuzzi and Swimming Pool _ Miratami Estate

Entire Place • 3 bedrooms

$9,348
Revenue
23.4%
Occupancy
$114.33
Daily Rate
Koababa cabin
Miratami Estate

Koababa cabin Miratami Estate

Entire Place • 1 bedroom

$7,451
Revenue
23.6%
Occupancy
$89.66
Daily Rate
Miratami Estate Yellow House

Miratami Estate Yellow House

Entire Place • 2 bedrooms

$5,658
Revenue
18.4%
Occupancy
$102.33
Daily Rate
Studio Elegance Auto Check-in Próx. à UNC!

Studio Elegance Auto Check-in Próx. à UNC!

Entire Place • 1 bedroom

$5,486
Revenue
62.0%
Occupancy
$25.08
Daily Rate
Ideal accommodation near hospital

Ideal accommodation near hospital

Entire Place • 2 bedrooms

$4,670
Revenue
56.9%
Occupancy
$29.88
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mafra (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mafra based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Suzana Aparecida4$34,905474.97/5.0
Adriana2$10,156935.00/5.0
Fernando3$4,222524.72/5.0
Junior1$3,71065.00/5.0
Diogo2$2,4924Not Rated
Ana Paula1$2,399254.92/5.0
Gabriel1$2,297274.96/5.0
Diuliana1$2,00264.83/5.0
Mari1$1,625255.00/5.0
Adriano4$1,609514.57/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mafra.

Dive Deeper: Advanced Mafra STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mafra. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mafra Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mafra

  • The Mafra Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.2% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 22.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Mafra, House properties are the most common (31.8%), reflecting the local real estate landscape.
  • Houses represent a significant 31.8% portion, catering likely to families or larger groups.
  • The presence of 27.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, others (combined 9.0%) offer potential for unique stay experiences.

Mafra Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mafra

  • The dominant room capacity in Mafra is 1 bedroom listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 54.6% of the active Airbnb listings in Mafra, indicating a high concentration in these sizes.
  • A significant 27.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mafra.

Mafra Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mafra

  • The most common guest capacity trend in Mafra vacation rentals is listings accommodating 2 guests (22.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Mafra STR market, accounting for 36.3% of listings.
  • 22.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mafra.
  • On average, properties in Mafra are equipped to host 3.5 guests.

Mafra Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mafra

  • The most common availability pattern in Mafra falls within the 271-366 days range, representing 81.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Mafra (63.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mafra Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (63.6%)

1 Night

14 listings

63.6% of total

2 Nights (22.7%)

2 Nights

5 listings

22.7% of total

4-6 Nights (4.5%)

4-6 Nights

1 listings

4.5% of total

30+ Nights (9.1%)

30+ Nights

2 listings

9.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Mafra is 1 Night, adopted by 63.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (86.3%) of the Mafra Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 63.6% of Mafra hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 9.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mafra.

Mafra Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (45.5%)

Flexible

10 listings

45.5% of total

Moderate

1 listings

4.5% of total

Firm (22.7%)

Firm

5 listings

22.7% of total

Strict (27.3%)

Strict

6 listings

27.3% of total

Cancellation Policy Insights for Mafra

  • The prevailing Airbnb cancellation policy trend in Mafra is Flexible, used by 45.5% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 45.5% market standard in Mafra.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mafra.

Mafra STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mafra

  • The overall average booking lead time for vacation rentals in Mafra is 19 days.
  • Guests book furthest in advance for stays during May (average 28 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (24 days avg.) sees the longest lead times, while Fall (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Mafra.
  • Target marketing efforts for the Winter season well in advance (at least 24 days) to capture early planners.
  • Monitor your own booking lead times against these Mafra averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mafra (2025)

Amenity data is currently unavailable for Mafra.

Mafra Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mafra

  • The typical guest profile for Airbnb in Mafra consists of primarily domestic travelers (97%), often arriving from nearby Curitiba, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 96.8% of guests.
  • Key international markets include Brazil (96.8%) and United States (2.2%).
  • Top languages spoken are Portuguese (50.6%) followed by English (30.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Curitiba and Joinville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mafra Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Campo Magro19$1,294$123.3436%
Rancho Queimado152$1,128$143.1032%
Almirante Tamandaré19$1,083$94.4042%
Rio dos Cedros131$1,055$134.8830%
Balneário Camboriú4,284$1,030$118.1341%
Balsa Nova50$1,030$128.0929%
Quatro Barras34$1,021$150.6331%
Alfredo Wagner175$956$122.6928%
Anitápolis68$925$83.3241%
Canelinha10$917$163.2227%

Maximize Your Airbnb Income in Mafra

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights