Porto Belo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Catarina, Brazil
Is Airbnb profitable in Porto Belo in 2025? Explore comprehensive Airbnb analytics for Porto Belo, Santa Catarina, Brazil to uncover income potential. This 2025 STR market report for Porto Belo, based on AirROI data from July 2024 to June 2025, reveals key trends in the market of 486 active listings.
Whether you're considering an Airbnb investment in Porto Belo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Porto Belo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Porto Belo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Porto Belo (2025)
Understanding the monthly revenue variations for Airbnb listings in Porto Belo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Porto Belo is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Porto Belo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,092+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,128 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $566 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $261, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Porto Belo
Porto Belo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Porto Belo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Porto Belo:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Porto Belo
Average Daily Rate (ADR) Airbnb Trends in Porto Belo (2025)
Effective short term rental pricing strategy in Porto Belo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Porto Belo typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $189+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $124 or more.
- Typical properties (Median) charge around $77 per night.
- Entry-level properties (Bottom 25%) earn around $49 per night.
Average Daily Rate (ADR) Trend by Month in Porto Belo
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Airbnb Seasonality Analysis & Trends in Porto Belo (2025)
Peak Season (January, February, December)
- Revenue averages $1,597 per month
- Occupancy rates average 47.8%
- Daily rates average $110
Shoulder Season
- Revenue averages $785 per month
- Occupancy maintains around 28.1%
- Daily rates hold near $98
Low Season (June, September, October)
- Revenue drops to average $585 per month
- Occupancy decreases to average 24.5%
- Daily rates adjust to average $97
Seasonality Insights for Porto Belo
- The Airbnb seasonality in Porto Belo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Porto Belo's highest earning potential, with monthly revenues capable of climbing to $2,097, occupancy reaching a high of 59.5%, and ADRs peaking at $113.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $515, occupancy could drop to 17.8%, and ADRs may adjust down to $94.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Porto Belo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Porto Belo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Porto Belo (2025)
Exploring the top neighborhoods for short-term rentals in Porto Belo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centro | The central area of Porto Belo is vibrant and bustling, making it a perfect spot for tourists looking to enjoy local shops, restaurants, and beaches. | Praia do Centro, Shopping Porto Belo, local restaurants and cafes, artisans market |
Praia de Perequê | This beach area is popular among visitors for its beautiful coastline and quiet atmosphere, ideal for families and relaxation. | Praia de Perequê, water sports activities, nature walks, local seafood restaurants |
Meia Praia | Known for its long sandy beach and clear waters, Meia Praia attracts both sunbathers and water sports enthusiasts, making it a prime location for Airbnb hosts. | Meia Praia beach, water activities, restaurants with ocean views, beachfront bars |
Praia do Estaleiro | This beach is well-known for its stunning natural beauty and is less crowded, appealing to tourists seeking tranquility and nature. | Praia do Estaleiro, hiking trails, scenic viewpoints, local wildlife |
Praia de Bombas | A bustling area with lots of nightlife and entertainment options, ideal for younger tourists looking for fun and excitement. | Praia de Bombas, bars and clubs, restaurants, water sports rental |
Serra do Tabuleiro | For those who enjoy nature, this region offers hiking and stunning views, catering to tourists looking for outdoor experiences. | hiking trails, nature reserves, local fauna and flora, spectacular vistas |
Praia do Ribeiro | A less commercialized beach that offers a cozy atmosphere, perfect for couples or those looking to escape the busy tourist spots. | Praia do Ribeiro, romantic sunsets, small beach bars, peaceful environment |
Praia do Cardoso | A hidden gem with pristine waters and a relaxed vibe, attracting tourists who appreciate untouched nature and solitude. | Praia do Cardoso, untouched nature, local crafts, secluded beach areas |
Understanding Airbnb License Requirements & STR Laws in Porto Belo (2025)
While Porto Belo, Santa Catarina, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Porto Belo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Porto Belo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Porto Belobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Araça/Caixa d'Aço Frente Mar with Jacuzzi
Entire Place • 6 bedrooms

Seaside house in Porto Belo - SC
Entire Place • 8 bedrooms

Casa POR DO SOL in Porto Belo
Entire Place • 6 bedrooms

House on the edge of Perequê beach SC AAF378
Entire Place • 3 bedrooms

House rental in Alto Perequê
Entire Place • 3 bedrooms

Steel Box Chalets - Macuco
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Porto Belo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Porto Belo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Seazone | 7 | $195,760 | 311 | 4.88/5.0 |
José Renato | 6 | $159,488 | 155 | 4.98/5.0 |
Jose Carlos | 3 | $87,377 | 86 | 4.77/5.0 |
Lívia | 1 | $84,673 | 50 | 4.98/5.0 |
Andréa Antonio | 1 | $67,831 | 10 | 4.30/5.0 |
Marilda Maria De | 4 | $65,687 | 166 | 4.82/5.0 |
Giovana | 1 | $61,909 | 81 | 4.95/5.0 |
Janaina | 2 | $60,256 | 37 | 4.96/5.0 |
Casa Porto - Creci 27884 | 9 | $51,678 | 82 | 4.85/5.0 |
Luiza | 1 | $38,566 | 50 | 4.74/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Porto Belo.
Dive Deeper: Advanced Porto Belo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Porto Belo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPorto Belo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Porto Belo
- The Porto Belo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.1% of the 486 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Porto Belo, Apartment/Condo properties are the most common (45.9%), reflecting the local real estate landscape.
- Houses represent a significant 43.6% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others, unique stays (combined 5.1%) offer potential for unique stay experiences.
Porto Belo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Porto Belo
- The dominant room capacity in Porto Belo is 2 bedrooms listings, making up 39.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 63.8% of the active Airbnb listings in Porto Belo, indicating a high concentration in these sizes.
- A significant 29.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Porto Belo.
Porto Belo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Porto Belo
- The most common guest capacity trend in Porto Belo vacation rentals is listings accommodating 6 guests (24.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Porto Belo STR market, accounting for 44.9% of listings.
- 49.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Porto Belo.
- On average, properties in Porto Belo are equipped to host 5.0 guests.
Porto Belo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Porto Belo
- The most common availability pattern in Porto Belo falls within the 271-366 days range, representing 77.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Porto Belo (46.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Porto Belo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
84 listings
17.9% of total
2 Nights
77 listings
16.4% of total
3 Nights
50 listings
10.7% of total
4-6 Nights
60 listings
12.8% of total
7-29 Nights
7 listings
1.5% of total
30+ Nights
191 listings
40.7% of total
Key Insights
- The most prevalent minimum stay requirement in Porto Belo is 30+ Nights, adopted by 40.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (40.7%) caters to monthly stays (30+ nights) in Porto Belo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 40.7% of Porto Belo hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 40.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Porto Belo.
Porto Belo Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.2% of total
Super Strict 30 Days
3 listings
0.6% of total
Refundable
2 listings
0.4% of total
Flexible
98 listings
20.9% of total
Moderate
83 listings
17.7% of total
Firm
115 listings
24.6% of total
Strict
166 listings
35.5% of total
Cancellation Policy Insights for Porto Belo
- The prevailing Airbnb cancellation policy trend in Porto Belo is Strict, used by 35.5% of listings.
- A majority (60.1%) of hosts in Porto Belo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 35.5% market standard in Porto Belo.
- With 35.5% using Strict terms, this is a viable option in Porto Belo, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Porto Belo.
Porto Belo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Porto Belo
- The overall average booking lead time for vacation rentals in Porto Belo is 35 days.
- Guests book furthest in advance for stays during December (average 61 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (44 days avg.) sees the longest lead times, while Summer (12 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Porto Belo.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
- During August, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Porto Belo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Porto Belo (2025)
Amenity data is currently unavailable for Porto Belo.
Porto Belo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Porto Belo
- The typical guest profile for Airbnb in Porto Belo consists of primarily domestic travelers (91%), often arriving from nearby Curitiba, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 90.7% of guests.
- Key international markets include Brazil (90.7%) and Argentina (4.6%).
- Top languages spoken are Portuguese (52.9%) followed by English (24.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Curitiba and Rio Grande do Sul.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Porto Belo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Rancho Queimado | 152 | $1,128 | $143.10 | 32% |
Rio dos Cedros | 131 | $1,055 | $134.88 | 30% |
Balneário Camboriú | 4,284 | $1,030 | $118.13 | 41% |
Alfredo Wagner | 175 | $956 | $122.69 | 28% |
Anitápolis | 68 | $925 | $83.32 | 41% |
Canelinha | 10 | $917 | $163.22 | 27% |
Angelina | 26 | $893 | $116.60 | 24% |
Grão-Pará | 11 | $855 | $109.77 | 25% |
Região Geográfica Imediata de Criciúma | 10 | $811 | $86.61 | 36% |
Florianópolis | 16,049 | $810 | $101.61 | 43% |