Rovinj Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Istarska županija, Croatia

Source: AirROI
Last updated: 2025-12-01

Is Airbnb profitable in Rovinj in 2025? Explore comprehensive Airbnb analytics for Rovinj, Istarska županija, Croatia to uncover income potential. This 2025 STR market report for Rovinj, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 50 active listings.

Whether you're considering an Airbnb investment in Rovinj, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rovinj Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Rovinj Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$161
The average rental revenue earned for an occupied room per day in Rovinj.
Occupancy Rate(?)
38.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,092
Typical annual income for an Airbnb listing in Rovinj. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Rovinj.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Rovinj.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
50
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Rovinj (2025)

Understanding the monthly revenue variations for Airbnb listings in Rovinj is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rovinj is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rovinj across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,106+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,238 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,511 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $859, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Rovinj

Rovinj Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Rovinj STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rovinj:

  • Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Rovinj

Average Daily Rate (ADR) Airbnb Trends in Rovinj (2025)

Effective short term rental pricing strategy in Rovinj involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rovinj typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $217+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $177 or more.
  • Typical properties (Median) charge around $121 per night.
  • Entry-level properties (Bottom 25%) earn around $102 per night.

Average Daily Rate (ADR) Trend by Month in Rovinj

Get Live Rovinj Market Intelligence 👇

Discover Rovinj Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Rovinj (2025)

Peak Season (August, July, June)
  • Revenue averages $2,496 per month
  • Occupancy rates average 51.0%
  • Daily rates average $172
Shoulder Season
  • Revenue averages $771 per month
  • Occupancy maintains around 19.1%
  • Daily rates hold near $153
Low Season (March, April, December)
  • Revenue drops to average $0 per month
  • Occupancy decreases to average 0.0%
  • Daily rates adjust to average $166

Seasonality Insights for Rovinj

  • The Airbnb seasonality in Rovinj shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Rovinj's highest earning potential, with monthly revenues capable of climbing to $3,386, occupancy reaching a high of 60.6%, and ADRs peaking at $185.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $138.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rovinj.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Rovinj seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Rovinj (2025)

Exploring the top neighborhoods for short-term rentals in Rovinj? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Old Town Rovinj
Rovinj's historic center with its cobblestone streets, charming architecture, and rich history. Ideal for tourists looking to explore vibrant culture and traditional Croatian lifestyle.
Church of St. Euphemia, Rovinj Heritage Museum, Balbi Arch, Punta Corrente Park, Rovinj Aquarium
Lone Bay
A peaceful area known for its beautiful beaches and lush surroundings. Perfect for relaxation and nature enthusiasts.
Lone Bay Beach, Lone Park, Zlatni Rt Forest Park, Valalta Naturist Camp
Valalta
A popular naturist beach area that attracts tourists interested in a unique beach experience. Offers a range of amenities for tourists.
Valalta Naturist Camp, Beach Bars, Cycle Paths, Wellness Facilities
Rovinj Marina
An ideal spot for sailing enthusiasts and those looking to enjoy water activities. Close to various attractions and restaurants.
Rovinj Marina, Boat Rentals, Sailing Tours, Water Sports Activities
Beach Villas
A residential area with luxury villas offering direct access to beaches. Appeals to families and groups looking for comfort and relaxation.
Private Beaches, Luxury Spas, Gourmet Restaurants, Scuba Diving Centers
Grisia Street
Famous for its art galleries and artisan shops, attracting art lovers and tourists interested in local crafts and souvenirs.
Art Galleries, Local Crafts Shops, Street Performers, Art Festivals
Monsena
A quiet area known for its camping sites and natural surroundings, popular with eco-tourists and families.
Monsena Campsite, Nature Trails, Cycling Paths, Scenic Views
Rovinj Countryside
Offers a unique rural experience with vineyards and olive groves. Perfect for those seeking tranquility and natural beauty.
Olive Oil Tours, Wine Tastings, Cycling Routes, Traditional Villages

Understanding Airbnb License Requirements & STR Laws in Rovinj (2025)

While Rovinj, Istarska županija, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rovinj to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Rovinj (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Rovinjbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Mojito with big pool, sea front by WiiBuk

Villa Mojito with big pool, sea front by WiiBuk

Entire Place • 6 bedrooms

$40,563
Revenue
64.3%
Occupancy
$858.42
Daily Rate
Seagull's View - breezy attic, off-property garage

Seagull's View - breezy attic, off-property garage

Entire Place • 1 bedroom

$25,802
Revenue
64.8%
Occupancy
$199.00
Daily Rate
LA VISTA - Apartment 3 with Balcony and Sea View

LA VISTA - Apartment 3 with Balcony and Sea View

Entire Place • 1 bedroom

$20,888
Revenue
59.8%
Occupancy
$158.22
Daily Rate
Loft 48 1BR APT w/balcony

Loft 48 1BR APT w/balcony

Entire Place • 1 bedroom

$18,508
Revenue
56.0%
Occupancy
$194.49
Daily Rate
De Amicis studio 2

De Amicis studio 2

Entire Place • 1 bedroom

$17,757
Revenue
57.9%
Occupancy
$132.26
Daily Rate
Casa Panoramica - Sea View Apartment in Rovinj

Casa Panoramica - Sea View Apartment in Rovinj

Entire Place • 1 bedroom

$17,456
Revenue
58.1%
Occupancy
$157.26
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Rovinj (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Rovinj based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Igor5$53,435394.68/5.0
Pol7$45,884204.78/5.0
Amadi1$40,56344.50/5.0
Branimir4$34,938374.96/5.0
Vedran - Agency RovinjAdvisor4$33,542174.92/5.0
Sasa5$31,739164.53/5.0
Ivan2$29,08274.67/5.0
Jelena1$25,802115.00/5.0
Irundo Apartments4$25,1986Not Rated
Mirta3$24,114454.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rovinj.

Dive Deeper: Advanced Rovinj STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rovinj. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Rovinj Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Rovinj

  • The Rovinj Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 50 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Rovinj, Apartment/Condo properties are the most common (90%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique (combined 2.0%) offer potential for unique stay experiences.

Rovinj Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Rovinj

  • The dominant room capacity in Rovinj is 1 bedroom listings, making up 64% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 72.0% of the active Airbnb listings in Rovinj, indicating a high concentration in these sizes.
  • With over half the market (64%) consisting of studios or 1-bedroom units, Rovinj is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (6.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Rovinj.

Rovinj Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Rovinj

  • The most common guest capacity trend in Rovinj vacation rentals is listings accommodating 2 guests (46%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Rovinj STR market, accounting for 68.0% of listings.
  • A significant 46.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Rovinj.
  • On average, properties in Rovinj are equipped to host 3.2 guests.

Rovinj Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Rovinj

  • The most common availability pattern in Rovinj falls within the 271-366 days range, representing 86% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Rovinj (60%), reflecting common guest stay durations or potential owner blocking patterns.

Rovinj Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

2 Nights (4%)

2 Nights

2 listings

4% of total

3 Nights (4%)

3 Nights

2 listings

4% of total

4-6 Nights (18%)

4-6 Nights

9 listings

18% of total

30+ Nights (74%)

30+ Nights

37 listings

74% of total

Key Insights

  • The most prevalent minimum stay requirement in Rovinj is 30+ Nights, adopted by 74% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (4.0%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (74%) caters to monthly stays (30+ nights) in Rovinj, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 74% of Rovinj hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 74% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rovinj.

Rovinj Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (20%)

Super Strict 30 Days

10 listings

20% of total

Limited (8%)

Limited

4 listings

8% of total

Flexible

2 listings

4% of total

Moderate (20%)

Moderate

10 listings

20% of total

Firm (36%)

Firm

18 listings

36% of total

Strict (12%)

Strict

6 listings

12% of total

Cancellation Policy Insights for Rovinj

  • The prevailing Airbnb cancellation policy trend in Rovinj is Firm, used by 36% of listings.
  • There's a relatively balanced mix between guest-friendly (24.0%) and stricter (48.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 36% market standard in Rovinj.
  • Using a Strict policy might deter some guests, as only 12% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Rovinj.

Rovinj STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Rovinj

  • The overall average booking lead time for vacation rentals in Rovinj is 22 days.
  • Guests book furthest in advance for stays during October (average 35 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (27 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Rovinj.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 35 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these Rovinj averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Rovinj (2025)

Amenity Prevalence

Amenity Insights for Rovinj

  • Essential amenities in Rovinj that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Kitchen, Hair dryer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Rovinj: Wifi, Air conditioning.
  • Prioritize adding missing essentials: Air conditioning.
  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Rovinj to stay competitive.

Rovinj Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Rovinj

  • The typical guest profile for Airbnb in Rovinj consists of predominantly international visitors (95%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 4.7% of guests.
  • Key international markets include Germany (14.9%) and United States (12.8%).
  • Top languages spoken are English (44.3%) followed by German (15.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Rovinj Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cortina d'Ampezzo300$3,834$443.6440%
Colle Santa Lucia20$3,396$235.5247%
Großkirchheim12$3,222$276.7340%
Venice6,828$3,066$250.2347%
Vodo di Cadore41$2,906$268.3744%
San Martino d'Alpago14$2,764$201.7238%
Bad Sankt Leonhard im Lavanttal34$2,741$298.1536%
Bertinoro14$2,706$406.8125%
Welsberg-Taisten - Monguelfo-Tesido28$2,643$272.9146%
Stadl-Predlitz98$2,625$351.6833%

Access Real-Time Airbnb API

This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like Rovinj. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

Get API Access