Top 100 Best Places in Croatia to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-07-01

Unlock high-ROI opportunities in Croatia‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Croatia. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Croatia for 2025.

Top Short-Term Rental Markets in Croatia

Rank:#1Market:SplitCountry:CroatiaProperties:5,524Monthly Revenue:$1238.83Daily Rate (ADR):$156.19Occupancy:47.30%Regulation:Low
Rank:#2Market:DubrovnikCountry:CroatiaProperties:5,003Monthly Revenue:$1830.79Daily Rate (ADR):$191.54Occupancy:51.41%Regulation:Low
Rank:#3Market:ZadarCountry:CroatiaProperties:2,890Monthly Revenue:$921.16Daily Rate (ADR):$139.66Occupancy:44.51%Regulation:Low
Rank:#4Market:City of ZagrebCountry:CroatiaProperties:2,768Monthly Revenue:$889.01Daily Rate (ADR):$101.15Occupancy:41.39%Regulation:Low
Rank:#5Market:Grad PulaCountry:CroatiaProperties:2,465Monthly Revenue:$787.13Daily Rate (ADR):$144.02Occupancy:39.91%Regulation:Low
Rank:#6Market:Grad RovinjCountry:CroatiaProperties:2,093Monthly Revenue:$750.33Daily Rate (ADR):$144.03Occupancy:37.91%Regulation:Low
Rank:#7Market:Grad NovaljaCountry:CroatiaProperties:1,819Monthly Revenue:$805.53Daily Rate (ADR):$225.53Occupancy:37.09%Regulation:Low
Rank:#8Market:Grad HvarCountry:CroatiaProperties:1,738Monthly Revenue:$1246.13Daily Rate (ADR):$195.85Occupancy:46.26%Regulation:Low
Rank:#9Market:Grad KaštelaCountry:CroatiaProperties:1,669Monthly Revenue:$1492.75Daily Rate (ADR):$218.60Occupancy:44.35%Regulation:Low
Rank:#10Market:MakarskaCountry:CroatiaProperties:1,466Monthly Revenue:$749.98Daily Rate (ADR):$157.55Occupancy:40.85%Regulation:Low
Rank:#11Market:Grad PorečCountry:CroatiaProperties:1,452Monthly Revenue:$828.67Daily Rate (ADR):$183.20Occupancy:37.78%Regulation:Low
Rank:#12Market:Grad OmišCountry:CroatiaProperties:1,363Monthly Revenue:$1189.71Daily Rate (ADR):$191.19Occupancy:42.71%Regulation:Low
Rank:#13Market:Grad ŠibenikCountry:CroatiaProperties:1,252Monthly Revenue:$670.71Daily Rate (ADR):$148.48Occupancy:37.50%Regulation:Low
Rank:#14Market:Grad TrogirCountry:CroatiaProperties:1,235Monthly Revenue:$893.97Daily Rate (ADR):$158.37Occupancy:40.46%Regulation:Low
Rank:#15Market:Okrug GornjiCountry:CroatiaProperties:1,083Monthly Revenue:$896.96Daily Rate (ADR):$181.81Occupancy:41.52%Regulation:Low
Rank:#16Market:Town of RabCountry:CroatiaProperties:1,014Monthly Revenue:$486.79Daily Rate (ADR):$131.22Occupancy:37.60%Regulation:Low
Rank:#17Market:Grad RijekaCountry:CroatiaProperties:819Monthly Revenue:$598.72Daily Rate (ADR):$120.41Occupancy:35.87%Regulation:Low
Rank:#18Market:CrikvenicaCountry:CroatiaProperties:817Monthly Revenue:$589.03Daily Rate (ADR):$144.94Occupancy:36.19%Regulation:Low
Rank:#19Market:Grad VodiceCountry:CroatiaProperties:784Monthly Revenue:$591.75Daily Rate (ADR):$152.79Occupancy:37.15%Regulation:Low
Rank:#20Market:MedulinCountry:CroatiaProperties:781Monthly Revenue:$721.75Daily Rate (ADR):$169.33Occupancy:36.22%Regulation:Low
Rank:#21Market:Grad OpatijaCountry:CroatiaProperties:779Monthly Revenue:$1012.26Daily Rate (ADR):$188.10Occupancy:36.00%Regulation:Low
Rank:#22Market:Grad KorčulaCountry:CroatiaProperties:747Monthly Revenue:$924.01Daily Rate (ADR):$154.10Occupancy:44.33%Regulation:Low
Rank:#23Market:Grad LabinCountry:CroatiaProperties:733Monthly Revenue:$792.00Daily Rate (ADR):$154.43Occupancy:41.12%Regulation:Low
Rank:#24Market:JelsaCountry:CroatiaProperties:726Monthly Revenue:$736.20Daily Rate (ADR):$153.94Occupancy:39.63%Regulation:Low
Rank:#25Market:Općina BolCountry:CroatiaProperties:720Monthly Revenue:$859.15Daily Rate (ADR):$152.61Occupancy:43.34%Regulation:Low
Rank:#26Market:KrkCountry:CroatiaProperties:704Monthly Revenue:$618.27Daily Rate (ADR):$134.72Occupancy:38.74%Regulation:Low
Rank:#27Market:Općina Dugi RatCountry:CroatiaProperties:650Monthly Revenue:$1219.72Daily Rate (ADR):$194.55Occupancy:41.97%Regulation:Low
Rank:#28Market:CavtatCountry:CroatiaProperties:649Monthly Revenue:$1159.01Daily Rate (ADR):$150.52Occupancy:47.48%Regulation:Low
Rank:#29Market:Općina BaškaCountry:CroatiaProperties:627Monthly Revenue:$510.40Daily Rate (ADR):$129.97Occupancy:38.81%Regulation:Low
Rank:#30Market:Općina RogoznicaCountry:CroatiaProperties:625Monthly Revenue:$994.66Daily Rate (ADR):$205.35Occupancy:39.88%Regulation:Low
Rank:#31Market:PagCountry:CroatiaProperties:543Monthly Revenue:$509.47Daily Rate (ADR):$138.68Occupancy:37.74%Regulation:Low
Rank:#32Market:Općina MarinaCountry:CroatiaProperties:541Monthly Revenue:$1037.71Daily Rate (ADR):$206.75Occupancy:42.08%Regulation:Low
Rank:#33Market:Grad SupetarCountry:CroatiaProperties:505Monthly Revenue:$757.07Daily Rate (ADR):$168.42Occupancy:39.54%Regulation:Low
Rank:#34Market:Općina BibinjeCountry:CroatiaProperties:493Monthly Revenue:$821.79Daily Rate (ADR):$143.64Occupancy:43.15%Regulation:Low
Rank:#35Market:Općina VirCountry:CroatiaProperties:481Monthly Revenue:$528.78Daily Rate (ADR):$137.96Occupancy:39.78%Regulation:Low
Rank:#36Market:TisnoCountry:CroatiaProperties:454Monthly Revenue:$619.29Daily Rate (ADR):$146.46Occupancy:41.10%Regulation:Low
Rank:#37Market:Novi VinodolskiCountry:CroatiaProperties:432Monthly Revenue:$568.82Daily Rate (ADR):$140.40Occupancy:39.75%Regulation:Low
Rank:#38Market:BrelaCountry:CroatiaProperties:431Monthly Revenue:$741.10Daily Rate (ADR):$144.28Occupancy:44.61%Regulation:Low
Rank:#39Market:Općina PrivlakaCountry:CroatiaProperties:430Monthly Revenue:$935.49Daily Rate (ADR):$177.82Occupancy:42.21%Regulation:Low
Rank:#40Market:Grad VisCountry:CroatiaProperties:424Monthly Revenue:$809.18Daily Rate (ADR):$173.45Occupancy:42.43%Regulation:Low
Rank:#41Market:DramaljCountry:CroatiaProperties:422Monthly Revenue:$567.90Daily Rate (ADR):$132.82Occupancy:36.33%Regulation:Low
Rank:#42Market:Općina PakoštaneCountry:CroatiaProperties:419Monthly Revenue:$682.87Daily Rate (ADR):$153.04Occupancy:40.90%Regulation:Low
Rank:#43Market:Mali LošinjCountry:CroatiaProperties:417Monthly Revenue:$560.39Daily Rate (ADR):$129.13Occupancy:39.23%Regulation:Low
Rank:#44Market:Općina StarigradCountry:CroatiaProperties:390Monthly Revenue:$660.90Daily Rate (ADR):$138.31Occupancy:38.69%Regulation:Low
Rank:#45Market:FažanaCountry:CroatiaProperties:374Monthly Revenue:$677.22Daily Rate (ADR):$149.07Occupancy:39.00%Regulation:Low
Rank:#46Market:Općina SukošanCountry:CroatiaProperties:367Monthly Revenue:$960.26Daily Rate (ADR):$179.31Occupancy:41.82%Regulation:Low
Rank:#47Market:Grad CresCountry:CroatiaProperties:359Monthly Revenue:$564.73Daily Rate (ADR):$122.91Occupancy:40.60%Regulation:Low
Rank:#48Market:Grad NovigradCountry:CroatiaProperties:343Monthly Revenue:$869.97Daily Rate (ADR):$170.14Occupancy:38.84%Regulation:Low
Rank:#49Market:BanjoleCountry:CroatiaProperties:340Monthly Revenue:$850.50Daily Rate (ADR):$188.31Occupancy:37.65%Regulation:Low
Rank:#50Market:Grad Stari GradCountry:CroatiaProperties:340Monthly Revenue:$859.23Daily Rate (ADR):$173.18Occupancy:41.22%Regulation:Low
Rank:#51Market:Općina PodgoraCountry:CroatiaProperties:340Monthly Revenue:$627.61Daily Rate (ADR):$145.75Occupancy:37.93%Regulation:Low
Rank:#52Market:UmagCountry:CroatiaProperties:339Monthly Revenue:$652.65Daily Rate (ADR):$153.44Occupancy:35.05%Regulation:Low
Rank:#53Market:Grad KomižaCountry:CroatiaProperties:337Monthly Revenue:$685.66Daily Rate (ADR):$126.15Occupancy:40.73%Regulation:Low
Rank:#54Market:SenjCountry:CroatiaProperties:322Monthly Revenue:$539.95Daily Rate (ADR):$110.59Occupancy:38.90%Regulation:Low
Rank:#55Market:PremanturaCountry:CroatiaProperties:316Monthly Revenue:$765.91Daily Rate (ADR):$152.89Occupancy:38.36%Regulation:Low
Rank:#56Market:Grad Biograd na MoruCountry:CroatiaProperties:316Monthly Revenue:$624.63Daily Rate (ADR):$143.35Occupancy:39.17%Regulation:Low
Rank:#57Market:Općina SaliCountry:CroatiaProperties:316Monthly Revenue:$580.29Daily Rate (ADR):$133.60Occupancy:37.60%Regulation:Low
Rank:#58Market:Općina BlatoCountry:CroatiaProperties:300Monthly Revenue:$875.36Daily Rate (ADR):$159.75Occupancy:44.92%Regulation:Low
Rank:#59Market:ValbandonCountry:CroatiaProperties:297Monthly Revenue:$827.31Daily Rate (ADR):$162.56Occupancy:40.89%Regulation:Low
Rank:#60Market:RijekaCountry:CroatiaProperties:294Monthly Revenue:$618.09Daily Rate (ADR):$129.16Occupancy:35.19%Regulation:Low
Rank:#61Market:Općina Sveti Filip i JakovCountry:CroatiaProperties:290Monthly Revenue:$1044.64Daily Rate (ADR):$209.40Occupancy:41.52%Regulation:Low
Rank:#62Market:Vela LukaCountry:CroatiaProperties:281Monthly Revenue:$926.49Daily Rate (ADR):$178.57Occupancy:41.18%Regulation:Low
Rank:#63Market:Baška VodaCountry:CroatiaProperties:268Monthly Revenue:$485.90Daily Rate (ADR):$127.92Occupancy:36.41%Regulation:Low
Rank:#64Market:Općina SelcaCountry:CroatiaProperties:267Monthly Revenue:$1115.62Daily Rate (ADR):$240.89Occupancy:38.91%Regulation:Low
Rank:#65Market:MurterCountry:CroatiaProperties:254Monthly Revenue:$736.28Daily Rate (ADR):$177.08Occupancy:40.17%Regulation:Low
Rank:#66Market:MalinskaCountry:CroatiaProperties:251Monthly Revenue:$649.58Daily Rate (ADR):$195.24Occupancy:36.45%Regulation:Low
Rank:#67Market:PerojCountry:CroatiaProperties:239Monthly Revenue:$865.56Daily Rate (ADR):$167.96Occupancy:42.78%Regulation:Low
Rank:#68Market:MliniCountry:CroatiaProperties:237Monthly Revenue:$1626.90Daily Rate (ADR):$180.43Occupancy:50.13%Regulation:Low
Rank:#69Market:LižnjanCountry:CroatiaProperties:234Monthly Revenue:$826.98Daily Rate (ADR):$188.35Occupancy:37.23%Regulation:Low
Rank:#70Market:Grad SolinCountry:CroatiaProperties:234Monthly Revenue:$2216.86Daily Rate (ADR):$256.56Occupancy:46.39%Regulation:Low
Rank:#71Market:Općina PrekoCountry:CroatiaProperties:234Monthly Revenue:$654.00Daily Rate (ADR):$155.66Occupancy:39.02%Regulation:Low
Rank:#72Market:Općina MatuljiCountry:CroatiaProperties:228Monthly Revenue:$982.71Daily Rate (ADR):$197.32Occupancy:37.78%Regulation:Low
Rank:#73Market:JadranovoCountry:CroatiaProperties:223Monthly Revenue:$696.26Daily Rate (ADR):$166.13Occupancy:36.61%Regulation:Low
Rank:#74Market:Općina RažanacCountry:CroatiaProperties:222Monthly Revenue:$834.83Daily Rate (ADR):$166.62Occupancy:42.26%Regulation:Low
Rank:#75Market:TučepiCountry:CroatiaProperties:221Monthly Revenue:$665.20Daily Rate (ADR):$159.41Occupancy:39.22%Regulation:Low
Rank:#76Market:VrbnikCountry:CroatiaProperties:217Monthly Revenue:$715.71Daily Rate (ADR):$123.01Occupancy:45.40%Regulation:Low
Rank:#77Market:Seget DonjiCountry:CroatiaProperties:215Monthly Revenue:$1203.98Daily Rate (ADR):$182.18Occupancy:42.89%Regulation:Low
Rank:#78Market:NinCountry:CroatiaProperties:208Monthly Revenue:$821.30Daily Rate (ADR):$152.04Occupancy:42.17%Regulation:Low
Rank:#79Market:Općina MilnaCountry:CroatiaProperties:207Monthly Revenue:$1187.29Daily Rate (ADR):$268.85Occupancy:42.03%Regulation:Low
Rank:#80Market:Seget VranjicaCountry:CroatiaProperties:202Monthly Revenue:$892.86Daily Rate (ADR):$178.29Occupancy:44.01%Regulation:Low
Rank:#81Market:NjiviceCountry:CroatiaProperties:201Monthly Revenue:$562.13Daily Rate (ADR):$131.64Occupancy:38.76%Regulation:Low
Rank:#82Market:PunatCountry:CroatiaProperties:198Monthly Revenue:$579.24Daily Rate (ADR):$130.68Occupancy:41.41%Regulation:Low
Rank:#83Market:Općina JaseniceCountry:CroatiaProperties:194Monthly Revenue:$840.31Daily Rate (ADR):$183.30Occupancy:40.21%Regulation:Low
Rank:#84Market:OrebićCountry:CroatiaProperties:193Monthly Revenue:$493.94Daily Rate (ADR):$144.16Occupancy:38.15%Regulation:Low
Rank:#85Market:SlatineCountry:CroatiaProperties:192Monthly Revenue:$1020.16Daily Rate (ADR):$208.02Occupancy:41.92%Regulation:Low
Rank:#86Market:Općina PostiraCountry:CroatiaProperties:183Monthly Revenue:$714.42Daily Rate (ADR):$156.60Occupancy:40.21%Regulation:Low
Rank:#87Market:Općina SutivanCountry:CroatiaProperties:178Monthly Revenue:$1177.16Daily Rate (ADR):$297.22Occupancy:38.42%Regulation:Low
Rank:#88Market:Pješčana UvalaCountry:CroatiaProperties:174Monthly Revenue:$874.31Daily Rate (ADR):$175.02Occupancy:40.42%Regulation:Low
Rank:#89Market:ŠiloCountry:CroatiaProperties:174Monthly Revenue:$457.60Daily Rate (ADR):$130.23Occupancy:33.29%Regulation:Low
Rank:#90Market:PrimoštenCountry:CroatiaProperties:170Monthly Revenue:$568.84Daily Rate (ADR):$160.53Occupancy:38.62%Regulation:Low
Rank:#91Market:StobrečCountry:CroatiaProperties:169Monthly Revenue:$947.20Daily Rate (ADR):$167.77Occupancy:39.85%Regulation:Low
Rank:#92Market:Strožanac DonjiCountry:CroatiaProperties:164Monthly Revenue:$1038.46Daily Rate (ADR):$153.46Occupancy:46.28%Regulation:Low
Rank:#93Market:TribunjCountry:CroatiaProperties:164Monthly Revenue:$621.87Daily Rate (ADR):$150.31Occupancy:37.37%Regulation:Low
Rank:#94Market:Općina PrimoštenCountry:CroatiaProperties:163Monthly Revenue:$777.45Daily Rate (ADR):$200.08Occupancy:38.43%Regulation:Low
Rank:#95Market:Općina VrsiCountry:CroatiaProperties:162Monthly Revenue:$1211.52Daily Rate (ADR):$191.91Occupancy:44.21%Regulation:Low
Rank:#96Market:VodnjanCountry:CroatiaProperties:158Monthly Revenue:$1386.83Daily Rate (ADR):$278.87Occupancy:37.79%Regulation:Low
Rank:#97Market:LovranCountry:CroatiaProperties:158Monthly Revenue:$873.53Daily Rate (ADR):$151.28Occupancy:37.38%Regulation:Low
Rank:#98Market:OsijekCountry:CroatiaProperties:156Monthly Revenue:$430.97Daily Rate (ADR):$66.20Occupancy:29.91%Regulation:Low
Rank:#99Market:KožinoCountry:CroatiaProperties:156Monthly Revenue:$1043.32Daily Rate (ADR):$204.51Occupancy:42.99%Regulation:Low
Rank:#100Market:JezeraCountry:CroatiaProperties:156Monthly Revenue:$570.79Daily Rate (ADR):$148.07Occupancy:38.73%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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