Višnjan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Istria County, Croatia

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Višnjan in 2025? Explore comprehensive Airbnb analytics for Višnjan, Istria County, Croatia to uncover income potential. This 2025 STR market report for Višnjan, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 28 active listings.

Whether you're considering an Airbnb investment in Višnjan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Višnjan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Višnjan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$284
The average rental revenue earned for an occupied room per day in Višnjan.
Occupancy Rate(?)
37.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,853
Typical annual income for an Airbnb listing in Višnjan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-76.3%
Significant decrease (-76.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Višnjan.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Višnjan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
28
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Višnjan (2025)

Understanding the monthly revenue variations for Airbnb listings in Višnjan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Višnjan is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Višnjan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,543+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,685 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,632 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $841, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Višnjan

Višnjan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Višnjan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Višnjan:

  • Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Višnjan

Average Daily Rate (ADR) Airbnb Trends in Višnjan (2025)

Effective short term rental pricing strategy in Višnjan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Višnjan typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $559+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $310 or more.
  • Typical properties (Median) charge around $195 per night.
  • Entry-level properties (Bottom 25%) earn around $108 per night.

Average Daily Rate (ADR) Trend by Month in Višnjan

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Airbnb Seasonality Analysis & Trends in Višnjan (2025)

Peak Season (August, June, September)
  • Revenue averages $4,467 per month
  • Occupancy rates average 52.5%
  • Daily rates average $302
Shoulder Season
  • Revenue averages $2,532 per month
  • Occupancy maintains around 29.7%
  • Daily rates hold near $266
Low Season (January, February, November)
  • Revenue drops to average $839 per month
  • Occupancy decreases to average 11.9%
  • Daily rates adjust to average $244

Seasonality Insights for Višnjan

  • The Airbnb seasonality in Višnjan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Višnjan's highest earning potential, with monthly revenues capable of climbing to $5,710, occupancy reaching a high of 68.6%, and ADRs peaking at $317.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $310, occupancy could drop to 7.1%, and ADRs may adjust down to $236.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Višnjan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Višnjan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Višnjan (2025)

Exploring the top neighborhoods for short-term rentals in Višnjan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Višnjan Town Center
The charming center of Višnjan, known for its historic architecture and close-knit community. Attracts tourists interested in local culture and history.
Višnjan Observatory, Church of St. Mary Magdalene, local restaurants and cafes, art galleries, cultural events
Surrounding Countryside
Scenic countryside offering tranquility and natural beauty, ideal for guests seeking a peaceful retreat. Perfect for nature lovers and those wanting to escape the city.
vineyards, olive groves, hiking trails, local farms, beautiful landscapes
Nearby Beaches
Close proximity to the popular beaches of Istria, appealing to travelers looking for sun, sand and sea. Great for families and beachgoers.
Lanterna Beach, Zelenika Beach, Poreč beaches, water sports activities, beach bars
Bale, Istria
A picturesque medieval town surrounded by lovely landscapes. Attracts tourists who appreciate history and local customs.
Bale's historic center, Castle of Soardo-Bembo, local festivals, art galleries, enjoyable dining options
Motovun
Famous for its hilltop medieval town and truffles, Motovun attracts foodies and nature lovers alike. A must-visit for those exploring Istria's gastronomy.
Motovun Film Festival, truffle hunting, beautiful views of the mirna valley, local wineries, historical sites
Poreč
A vibrant coastal town known for its Roman architecture and bustling nightlife. Very popular with tourists for its beaches and cultural attractions.
Euphrasian Basilica, Poreč marina, water sports, night clubs and bars, historic streets
Novigrad
Charming coastal town with a rich history and beautiful beaches. Ideal for families and tourists looking for a relaxing getaway.
Novigrad town walls, beach promenades, aquarium, local seafood restaurants, historical museums
Rovinj
One of Croatia's most picturesque towns, known for its charming old town and vibrant arts scene. Popular among tourists for its beauty and culture.
Rovinj Old Town, Balbi Arch, Cathedral of St. Euphemia, waterfront dining, local markets

Understanding Airbnb License Requirements & STR Laws in Višnjan (2025)

While Višnjan, Istria County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Višnjan to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Višnjan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Višnjanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury Villa Julia with Breathtaking Sea View

Luxury Villa Julia with Breathtaking Sea View

Entire Place • 4 bedrooms

$55,441
Revenue
48.0%
Occupancy
$484.59
Daily Rate
Villa Salute

Villa Salute

Entire Place • 5 bedrooms

$52,493
Revenue
38.1%
Occupancy
$1004.22
Daily Rate
Casa Juno - Pool villa with style and heart ♥️ New⭐️

Casa Juno - Pool villa with style and heart ♥️ New⭐️

Entire Place • 4 bedrooms

$43,293
Revenue
43.6%
Occupancy
$241.84
Daily Rate
Villa Visnjan with Pool - Apartment No.3 with Terr

Villa Visnjan with Pool - Apartment No.3 with Terr

Entire Place • 2 bedrooms

$38,132
Revenue
60.1%
Occupancy
$201.58
Daily Rate
Villa Astera - Luxurious villa with a sea view

Villa Astera - Luxurious villa with a sea view

Entire Place • 4 bedrooms

$36,553
Revenue
55.5%
Occupancy
$296.47
Daily Rate
Loft by Villa di Piazza - a home you won’t forget

Loft by Villa di Piazza - a home you won’t forget

Entire Place • 2 bedrooms

$24,250
Revenue
46.1%
Occupancy
$202.30
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Višnjan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Višnjan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Rosana4$96,2631214.82/5.0
Vedrana1$55,441184.94/5.0
Novasol1$52,4931Not Rated
Julia1$43,293255.00/5.0
Gracijela1$36,553185.00/5.0
Sanja1$24,250165.00/5.0
Villas Guide2$23,4713Not Rated
Novasol1$17,2251Not Rated
Danijela - Interhome1$16,30835.00/5.0
Iris2$13,769104.71/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Višnjan.

Dive Deeper: Advanced Višnjan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Višnjan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Višnjan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Višnjan

  • The Višnjan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 28 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Višnjan, House properties are the most common (67.9%), reflecting the local real estate landscape.
  • Houses represent a significant 67.9% portion, catering likely to families or larger groups.

Višnjan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Višnjan

  • The dominant room capacity in Višnjan is 2 bedrooms listings, making up 39.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 5+ bedrooms properties represent 64.3% of the active Airbnb listings in Višnjan, indicating a high concentration in these sizes.
  • A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Višnjan.

Višnjan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Višnjan

  • The most common guest capacity trend in Višnjan vacation rentals is listings accommodating 8+ guests (39.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Višnjan STR market, accounting for 60.7% of listings.
  • 64.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Višnjan.
  • On average, properties in Višnjan are equipped to host 6.0 guests.

Višnjan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Višnjan

  • The most common availability pattern in Višnjan falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Višnjan (39.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Višnjan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.6%)

1 Night

8 listings

28.6% of total

2 Nights (10.7%)

2 Nights

3 listings

10.7% of total

3 Nights (3.6%)

3 Nights

1 listings

3.6% of total

4-6 Nights (28.6%)

4-6 Nights

8 listings

28.6% of total

7-29 Nights (17.9%)

7-29 Nights

5 listings

17.9% of total

30+ Nights (10.7%)

30+ Nights

3 listings

10.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Višnjan is 1 Night, adopted by 28.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (10.7%) caters to monthly stays (30+ nights) in Višnjan, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 28.6% of Višnjan hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 10.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Višnjan.

Višnjan Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (35.7%)

Super Strict 30 Days

10 listings

35.7% of total

Super Strict 60 Days (14.3%)

Super Strict 60 Days

4 listings

14.3% of total

Flexible (10.7%)

Flexible

3 listings

10.7% of total

Moderate (14.3%)

Moderate

4 listings

14.3% of total

Firm (17.9%)

Firm

5 listings

17.9% of total

Strict (7.1%)

Strict

2 listings

7.1% of total

Cancellation Policy Insights for Višnjan

  • The prevailing Airbnb cancellation policy trend in Višnjan is Super Strict 30 Days, used by 35.7% of listings.
  • There's a relatively balanced mix between guest-friendly (25.0%) and stricter (25.0%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (7.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Super Strict 30 Days policy to align with the 35.7% market standard in Višnjan.
  • Using a Strict policy might deter some guests, as only 7.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Višnjan.

Višnjan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Višnjan

  • The overall average booking lead time for vacation rentals in Višnjan is 85 days.
  • Guests book furthest in advance for stays during March (average 126 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 1 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (105 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (85 days) as a baseline for your pricing and availability strategy in Višnjan.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 126 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 105 days) to capture early planners.
  • Monitor your own booking lead times against these Višnjan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Višnjan (2025)

Amenity Prevalence

Amenity Insights for Višnjan

  • Essential amenities in Višnjan that guests expect include: Kitchen, Wifi, Air conditioning, Coffee maker. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Refrigerator, BBQ grill are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Višnjan: Kitchen, Wifi, Air conditioning, Coffee maker.
  • Prioritize adding missing essentials: Air conditioning, Coffee maker.
  • Consider adding popular differentiators like TV or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Višnjan to stay competitive.

Višnjan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Višnjan

  • The typical guest profile for Airbnb in Višnjan consists of predominantly international visitors (97%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 3.4% of guests.
  • Key international markets include Germany (44.8%) and Netherlands (10.3%).
  • Top languages spoken are English (42.5%) followed by German (22.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Netherlands.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Višnjan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cortina d'Ampezzo285$3,471$405.2041%
Venice6,768$3,094$241.7849%
Colle Santa Lucia20$2,935$220.9144%
Selina16$2,829$384.8742%
Šivati10$2,829$383.8640%
Sveti Bartul14$2,725$385.4446%
Großkirchheim14$2,668$307.0736%
Barat26$2,661$421.2334%
Welsberg-Taisten - Monguelfo-Tesido30$2,521$262.5645%
Bad Sankt Leonhard im Lavanttal34$2,520$275.4937%

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