Karlovac Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Karlovac County, Croatia
Is Airbnb profitable in Karlovac in 2025? Explore comprehensive Airbnb analytics for Karlovac, Karlovac County, Croatia to uncover income potential. This 2025 STR market report for Karlovac, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 58 active listings.
Whether you're considering an Airbnb investment in Karlovac, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Karlovac Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Karlovac Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Karlovac (2025)
Understanding the monthly revenue variations for Airbnb listings in Karlovac is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Karlovac is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Karlovac across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,428+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $822 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $465 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $221, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Karlovac
Karlovac Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Karlovac STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Karlovac:
- Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Karlovac
Average Daily Rate (ADR) Airbnb Trends in Karlovac (2025)
Effective short term rental pricing strategy in Karlovac involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Karlovac typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $121+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $91 or more.
- Typical properties (Median) charge around $66 per night.
- Entry-level properties (Bottom 25%) earn around $49 per night.
Average Daily Rate (ADR) Trend by Month in Karlovac
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Airbnb Seasonality Analysis & Trends in Karlovac (2025)
Peak Season (July, August, October)
- Revenue averages $1,008 per month
- Occupancy rates average 34.3%
- Daily rates average $95
Shoulder Season
- Revenue averages $656 per month
- Occupancy maintains around 25.8%
- Daily rates hold near $92
Low Season (January, February, March)
- Revenue drops to average $454 per month
- Occupancy decreases to average 18.9%
- Daily rates adjust to average $82
Seasonality Insights for Karlovac
- The Airbnb seasonality in Karlovac shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Karlovac's highest earning potential, with monthly revenues capable of climbing to $1,227, occupancy reaching a high of 41.5%, and ADRs peaking at $96.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $421, occupancy could drop to 18.2%, and ADRs may adjust down to $82.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Karlovac.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Karlovac seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Karlovac (2025)
Exploring the top neighborhoods for short-term rentals in Karlovac? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Karlovac Old Town | A picturesque area rich in history with well-preserved architecture and charming streets. Ideal for tourists interested in culture and history, providing access to attractions and local life. | Karlovac Fortress, The Museum of Karlovac, Aquatika Freshwater Aquarium, Zagoracka Church, Venture Park |
| Korana River | A beautiful natural area along the river, offering outdoor activities like swimming, kayaking, and fishing. Perfect for guests looking for relaxation and nature. | Korana River Beaches, Rafting and kayaking activities, Nature walks, Local restaurants with river views, Vlastelinstvo of Karlovac |
| Pavlovac | A peaceful residential area that is quickly becoming popular due to its proximity to the city center and natural surroundings. Good for families and those seeking tranquility while still close to amenities. | Local parks, Scenic viewpoints, Family-friendly restaurants, Close to shopping areas |
| General Bernard | A vibrant area with a mix of local shops, cafes, and cultural sites. Attracts both visitors and locals, making it a lively spot for hosting travelers. | Baroque-style churches, Weekly markets, Art galleries, Local cafes |
| Riverside Promenade | A beautiful walking path along the rivers, perfect for a leisurely stroll and socializing. Great for visitors who appreciate scenic views and outdoor activities. | Pleasant walking paths, Cycle paths, Nearby restaurants and bars, Cultural events |
| Grabrik | A residential neighborhood catering to local life, offering authentic Croatian experiences. A good choice for tourists wishing to stay away from typical tourist areas. | Local community events, Traditional markets, Nearby public parks |
| Varazdin | A nearby town known for its stunning baroque architecture and vibrant arts scene. Offers an alternative destination option for Airbnb guests who can explore both Karlovac and Varazdin. | Varazdin Castle, Historic city center, Cultural festivals, Art museums |
| Rusovac | An emerging area with modern developments and an increasing number of amenities. Attracts business travelers and those interested in staying in a more contemporary setting. | New shopping centers, Business parks, Proximity to major transport routes |
Understanding Airbnb License Requirements & STR Laws in Karlovac (2025)
While Karlovac, Karlovac County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Karlovac to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Karlovac (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Karlovacbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cozy home in Karlovac with sauna
Entire Place • 4 bedrooms
By Riverhill Croatia
Entire Place • 3 bedrooms
D&K Apartman
Entire Place • 1 bedroom
Apartman DINA ,centar grada Karlovca
Entire Place • 2 bedrooms
Apartman Ka Star Karlovac centar
Entire Place • 2 bedrooms
Luxury apartment, Self check-in option, PS4 Pro
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Karlovac (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Karlovac based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #137510244 | 1 | $40,744 | 0 | 0.00/5.0 |
| Romana | 1 | $20,399 | 10 | 4.80/5.0 |
| Mira | 3 | $20,011 | 137 | 4.93/5.0 |
| Dejan | 1 | $17,014 | 15 | 5.00/5.0 |
| Ružica | 2 | $15,304 | 131 | 4.84/5.0 |
| Dijana | 2 | $14,487 | 52 | 4.93/5.0 |
| Nikola | 2 | $11,493 | 16 | 5.00/5.0 |
| Željko | 1 | $11,229 | 55 | 4.96/5.0 |
| Stefan | 1 | $10,504 | 35 | 5.00/5.0 |
| Albert | 1 | $10,155 | 58 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Karlovac.
Dive Deeper: Advanced Karlovac STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Karlovac. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKarlovac Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Karlovac
- The Karlovac Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.9% of the 58 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Karlovac, Apartment/Condo properties are the most common (79.3%), reflecting the local real estate landscape.
- Houses represent a significant 19% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 1.7%) offer potential for unique stay experiences.
Karlovac Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Karlovac
- The dominant room capacity in Karlovac is 1 bedroom listings, making up 58.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 82.7% of the active Airbnb listings in Karlovac, indicating a high concentration in these sizes.
- With over half the market (58.6%) consisting of studios or 1-bedroom units, Karlovac is particularly well-suited for individuals or couples.
Karlovac Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Karlovac
- The most common guest capacity trend in Karlovac vacation rentals is listings accommodating 4 guests (25.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Karlovac STR market, accounting for 46.6% of listings.
- 17.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Karlovac.
- On average, properties in Karlovac are equipped to host 3.6 guests.
Karlovac Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Karlovac
- The most common availability pattern in Karlovac falls within the 271-366 days range, representing 70.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Karlovac (39.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Karlovac Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
45 listings
83.3% of total
2 Nights
4 listings
7.4% of total
3 Nights
1 listings
1.9% of total
4-6 Nights
1 listings
1.9% of total
30+ Nights
3 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Karlovac is 1 Night, adopted by 83.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (90.7%) of the Karlovac Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 83.3% of Karlovac hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Karlovac.
Karlovac Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
22 listings
46.8% of total
Moderate
17 listings
36.2% of total
Firm
1 listings
2.1% of total
Strict
7 listings
14.9% of total
Cancellation Policy Insights for Karlovac
- The prevailing Airbnb cancellation policy trend in Karlovac is Flexible, used by 46.8% of listings.
- The market strongly favors guest-friendly terms, with 83.0% of listings offering Flexible or Moderate policies. This suggests guests in Karlovac may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 46.8% market standard in Karlovac.
- Using a Strict policy might deter some guests, as only 14.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Karlovac.
Karlovac STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Karlovac
- The overall average booking lead time for vacation rentals in Karlovac is 43 days.
- Guests book furthest in advance for stays during April (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (57 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Karlovac.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 57 days) to capture early planners.
- Monitor your own booking lead times against these Karlovac averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Karlovac (2025)
Amenity Prevalence
Amenity Insights for Karlovac
- Essential amenities in Karlovac that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Karlovac: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Karlovac to stay competitive.
Karlovac Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Karlovac
- The typical guest profile for Airbnb in Karlovac consists of predominantly international visitors (85%), with top international origins including Croatia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 15.5% of guests.
- Key international markets include Germany (17.4%) and Croatia (15.5%).
- Top languages spoken are English (40.4%) followed by German (13.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Croatia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Karlovac Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Poljica Brig | 17 | $3,498 | $482.94 | 50% |
| Crno | 17 | $3,372 | $541.23 | 40% |
| Zemunik Gornji | 11 | $2,879 | $332.51 | 45% |
| Podhom | 10 | $2,849 | $196.31 | 50% |
| Bad Sankt Leonhard im Lavanttal | 27 | $2,745 | $266.48 | 39% |
| Zemunik Donji | 25 | $2,525 | $306.39 | 51% |
| Hum | 24 | $2,419 | $305.45 | 26% |
| Hreljin | 10 | $2,326 | $259.75 | 40% |
| Briševo | 19 | $2,320 | $315.45 | 38% |
| Murvica | 32 | $2,179 | $349.47 | 51% |