Grad Senj Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lika-Senj County, Croatia
Is Airbnb profitable in Grad Senj in 2025? Explore comprehensive Airbnb analytics for Grad Senj, Lika-Senj County, Croatia to uncover income potential. This 2025 STR market report for Grad Senj, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Grad Senj, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Grad Senj Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Grad Senj Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Grad Senj (2025)
Understanding the monthly revenue variations for Airbnb listings in Grad Senj is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grad Senj is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grad Senj across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,819+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,715 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $872 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $470, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Grad Senj
Grad Senj Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Grad Senj STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grad Senj:
- Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Grad Senj
Average Daily Rate (ADR) Airbnb Trends in Grad Senj (2025)
Effective short term rental pricing strategy in Grad Senj involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grad Senj typically peaks in August and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $153 or more.
- Typical properties (Median) charge around $105 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Grad Senj
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Airbnb Seasonality Analysis & Trends in Grad Senj (2025)
Peak Season (August, July, November)
- Revenue averages $2,225 per month
- Occupancy rates average 39.7%
- Daily rates average $152
Shoulder Season
- Revenue averages $1,132 per month
- Occupancy maintains around 26.2%
- Daily rates hold near $137
Low Season (January, February, May)
- Revenue drops to average $666 per month
- Occupancy decreases to average 21.0%
- Daily rates adjust to average $149
Seasonality Insights for Grad Senj
- The Airbnb seasonality in Grad Senj shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Grad Senj's highest earning potential, with monthly revenues capable of climbing to $2,867, occupancy reaching a high of 59.1%, and ADRs peaking at $154.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $420, occupancy could drop to 8.3%, and ADRs may adjust down to $123.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grad Senj.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Grad Senj seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Grad Senj (2025)
Exploring the top neighborhoods for short-term rentals in Grad Senj? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center | The heart of Grad Senj with a rich history and charming architecture. Ideal for tourists interested in exploring local culture and heritage. | Frankopan Castle, City Museum, Senj Sea Fortress, Church of St. Mary, Senj's waterfront promenade |
| Beach Area | A popular destination for tourists seeking sun and sea. Proximity to beautiful beaches makes it a favorite for summer visitors and families. | Senj Beaches, Pine Beach, Promenade along the coast, Diving and snorkeling spots, Local beach bars and restaurants |
| Historical Zone | Rich in history, featuring ancient ruins and landmarks. Attracts history enthusiasts and those interested in local traditions. | Stone Gate, Ruins of Late Antique Complex, Old Town Sens, Cultural festivals, Nearby hiking trails |
| Nature Surroundings | Offers beautiful natural landscapes for outdoor enthusiasts. Perfect for hiking and nature activities, providing a tranquil getaway from city life. | Velebit Nature Park, Hiking trails, Beautiful views of the Adriatic, Freshwater springs, Local wildlife |
| Rural Areas | Authentic Croatian rural experience with agriculture and local traditions. Appeals to those looking for peace and local culture away from tourism crowds. | Local farms, Traditional villages, Cultural heritage sites, Wineries, Olive groves |
| Water Sports Zone | Ideal for adventure seekers looking for water sports activities. Popular for sports tourism, appealing to younger crowds. | Kite surfing, Wind surfing, Sailing clubs, Boat rentals, Fishing spots |
| Culinary District | Known for local cuisine and traditional Croatian dishes. Perfect for food lovers seeking an authentic culinary experience. | Local seafood restaurants, Traditional taverns, Culinary festivals, Food markets, Cooking classes |
| Nightlife Area | Offers vibrant nightlife with bars and entertainment. Attracts younger tourists looking for evening activities and socializing. | Beach bars, Live music venues, Clubs, Seasonal events and parties, Local festivals |
Understanding Airbnb License Requirements & STR Laws in Grad Senj (2025)
While Grad Senj, Lika-Senj County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Grad Senj to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in Grad Senj (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Grad Senjbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Listen
Entire Place • 1 bedroom
Mara by Interhome
Entire Place • 5 bedrooms
Nice apartment in Lukovo with WiFi
Entire Place • 1 bedroom
Lovely apartment in Senj with WiFi
Entire Place • 1 bedroom
Cozy garden chill
Entire Place • 1 bedroom
Old town charm in Senj Senj
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Grad Senj (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Grad Senj based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Zvonimir | 1 | $16,545 | 28 | 4.96/5.0 |
| Danijela - Interhome | 1 | $14,518 | 1 | Not Rated |
| Novasol | 1 | $14,057 | 1 | Not Rated |
| Novasol | 1 | $13,772 | 1 | Not Rated |
| Marko | 1 | $12,365 | 9 | 4.89/5.0 |
| Mia | 2 | $10,285 | 15 | 4.86/5.0 |
| Ive | 1 | $10,154 | 16 | 5.00/5.0 |
| Daniela | 1 | $9,668 | 10 | 4.90/5.0 |
| Željko | 1 | $9,207 | 1 | Not Rated |
| Toni | 2 | $8,055 | 10 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grad Senj.
Dive Deeper: Advanced Grad Senj STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grad Senj. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGrad Senj Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Grad Senj
- The Grad Senj Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.7% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Grad Senj, Apartment/Condo properties are the most common (60.9%), reflecting the local real estate landscape.
- Houses represent a significant 39.1% portion, catering likely to families or larger groups.
Grad Senj Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Grad Senj
- The dominant room capacity in Grad Senj is 1 bedroom listings, making up 52.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 87.0% of the active Airbnb listings in Grad Senj, indicating a high concentration in these sizes.
- With over half the market (52.2%) consisting of studios or 1-bedroom units, Grad Senj is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (8.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Grad Senj.
Grad Senj Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Grad Senj
- The most common guest capacity trend in Grad Senj vacation rentals is listings accommodating 4 guests (30.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Grad Senj STR market, accounting for 60.8% of listings.
- 13.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grad Senj.
- On average, properties in Grad Senj are equipped to host 3.7 guests.
Grad Senj Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Grad Senj
- The most common availability pattern in Grad Senj falls within the 271-366 days range, representing 87% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Grad Senj (52.2%), reflecting common guest stay durations or potential owner blocking patterns.
Grad Senj Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
43.5% of total
2 Nights
3 listings
13% of total
3 Nights
2 listings
8.7% of total
7-29 Nights
1 listings
4.3% of total
30+ Nights
7 listings
30.4% of total
Key Insights
- The most prevalent minimum stay requirement in Grad Senj is 1 Night, adopted by 43.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (30.4%) caters to monthly stays (30+ nights) in Grad Senj, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 43.5% of Grad Senj hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 30.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grad Senj.
Grad Senj Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
13% of total
Flexible
5 listings
21.7% of total
Moderate
6 listings
26.1% of total
Firm
5 listings
21.7% of total
Strict
4 listings
17.4% of total
Cancellation Policy Insights for Grad Senj
- The prevailing Airbnb cancellation policy trend in Grad Senj is Moderate, used by 26.1% of listings.
- There's a relatively balanced mix between guest-friendly (47.8%) and stricter (39.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 26.1% market standard in Grad Senj.
- Regularly review your cancellation policy against competitors and market demand shifts in Grad Senj.
Grad Senj STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Grad Senj
- The overall average booking lead time for vacation rentals in Grad Senj is 50 days.
- Guests book furthest in advance for stays during August (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 1 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (1 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Grad Senj.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Grad Senj averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Grad Senj (2025)
Amenity Prevalence
Amenity Insights for Grad Senj
- Essential amenities in Grad Senj that guests expect include: TV, Air conditioning, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like First aid kit, Free parking on premises, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Grad Senj: TV, Air conditioning, Wifi, Kitchen.
- Prioritize adding missing essentials: Wifi, Kitchen.
- Consider adding popular differentiators like First aid kit or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Grad Senj to stay competitive.
Grad Senj Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Grad Senj
- The typical guest profile for Airbnb in Grad Senj consists of predominantly international visitors (97%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 2.8% of guests.
- Key international markets include Austria (22.2%) and Germany (16.7%).
- Top languages spoken are English (31.6%) followed by German (21.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Grad Senj Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Poljica Brig | 16 | $4,176 | $531.43 | 50% |
| Zemunik Gornji | 12 | $3,566 | $330.59 | 51% |
| Briševo | 15 | $2,886 | $347.01 | 43% |
| Murvica | 28 | $2,850 | $381.94 | 42% |
| Zagore | 13 | $2,820 | $451.26 | 33% |
| Sveti Bartul | 18 | $2,690 | $359.49 | 39% |
| Nova Vas - Villanova | 17 | $2,611 | $347.36 | 37% |
| Barat | 26 | $2,521 | $459.38 | 30% |
| Selina | 16 | $2,506 | $394.98 | 43% |
| Crno | 16 | $2,428 | $549.29 | 31% |