Sita Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Splitsko-dalmatinska županija, Croatia

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Sita in 2025? Explore comprehensive Airbnb analytics for Sita, Splitsko-dalmatinska županija, Croatia to uncover income potential. This 2025 STR market report for Sita, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 111 active listings.

Whether you're considering an Airbnb investment in Sita, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sita Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sita Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$230
The average rental revenue earned for an occupied room per day in Sita.
Occupancy Rate(?)
42.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,012
Typical annual income for an Airbnb listing in Sita. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.8%
Slight decrease (-1.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Sita.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Sita.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
111
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sita (2025)

Understanding the monthly revenue variations for Airbnb listings in Sita is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sita is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sita across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,158+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,869 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,376 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $672, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sita

Sita Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sita STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sita:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sita

Average Daily Rate (ADR) Airbnb Trends in Sita (2025)

Effective short term rental pricing strategy in Sita involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sita typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $595+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $240 or more.
  • Typical properties (Median) charge around $135 per night.
  • Entry-level properties (Bottom 25%) earn around $90 per night.

Average Daily Rate (ADR) Trend by Month in Sita

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Airbnb Seasonality Analysis & Trends in Sita (2025)

Peak Season (August, July, May)
  • Revenue averages $4,571 per month
  • Occupancy rates average 51.7%
  • Daily rates average $252
Shoulder Season
  • Revenue averages $2,469 per month
  • Occupancy maintains around 31.4%
  • Daily rates hold near $232
Low Season (January, February, December)
  • Revenue drops to average $993 per month
  • Occupancy decreases to average 13.7%
  • Daily rates adjust to average $235

Seasonality Insights for Sita

  • The Airbnb seasonality in Sita shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sita's highest earning potential, with monthly revenues capable of climbing to $5,656, occupancy reaching a high of 60.7%, and ADRs peaking at $264.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $760, occupancy could drop to 10.6%, and ADRs may adjust down to $221.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sita.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sita seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sita (2025)

Exploring the top neighborhoods for short-term rentals in Sita? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sita
A quaint village located in the picturesque settings of the Split-Dalmatia County, Sita is ideal for those looking to experience traditional Croatian lifestyle while being close to the beautiful Adriatic coast.
St. Nicholas Church, Local vineyards, Hiking trails, Near the beaches of Makarska, Cultural festivals
Makarska
A popular tourist destination known for its stunning waterfront, beaches, and vibrant nightlife. It offers numerous activities for tourists and is perfect for short-term rentals.
Makarska Beaches, Makarska Waterfront Promenade, Biokovo Mountain, Local markets, Cafés and restaurants
Brela
Famous for its beautiful beaches and crystal-clear waters, Brela attracts beach lovers and nature enthusiasts, making it a great place for short-term rentals.
Punta Rata Beach, Brela Stone, Water sports, Nature walks, Nearby mountains
Brela
This small town is renowned for its stunning coastline, making it a great place for beachgoers and those looking for relaxation.
Brela Beach, Sveti Nikola Island, Water sports, Local restaurants, Peaceful atmosphere
Tučepi
A coastal town with beautiful beaches and a variety of restaurants and bars, ideal for tourists looking to enjoy the Dalmatian coast.
Tučepi Beach, Local bars and nightlife, Cultural events, Water sports activities, Nature parks nearby
Podgora
This charming town offers picturesque beaches and a laid-back atmosphere, suitable for families and those looking for a peaceful retreat.
Podgora Beach, Pine tree promenade, Local seafood restaurants, Hiking trails, Access to nearby islands
Tučepi
Known for its long pebble beach and vibrant promenade, Tučepi is a lively destination for holidaymakers enjoying sun and sea.
Tučepi Marina, Hiking in Biokovo, Cafés and nightlife, Local markets, Sea excursions
Solin
Close to Split, Solin offers access to historical sites and cultural heritage, making it attractive for visitors interested in history.
Ruins of Salona, Museum of Solin, Local festivals, Proximity to Split, Parks and nature trails

Understanding Airbnb License Requirements & STR Laws in Sita (2025)

While Sita, Splitsko-dalmatinska županija, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sita to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sita (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sitabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Blue Sky, heated pool, jacuzzi, breakfast

Villa Blue Sky, heated pool, jacuzzi, breakfast

Entire Place • 4 bedrooms

$103,596
Revenue
56.7%
Occupancy
$460.47
Daily Rate
New! Villa Mamma Mia, a 6-bedroom property with 40

New! Villa Mamma Mia, a 6-bedroom property with 40

Entire Place • 6 bedrooms

$94,584
Revenue
84.9%
Occupancy
$386.57
Daily Rate
Villa Viginti 2 w/ pool & stunning Sea View

Villa Viginti 2 w/ pool & stunning Sea View

Entire Place • 8 bedrooms

$92,759
Revenue
30.1%
Occupancy
$805.24
Daily Rate
www VillaGoldenHill com

www VillaGoldenHill com

Entire Place • 4 bedrooms

$87,819
Revenue
35.6%
Occupancy
$600.51
Daily Rate
Villa Damir with private pool

Villa Damir with private pool

Entire Place • 6 bedrooms

$65,340
Revenue
77.4%
Occupancy
$1331.54
Daily Rate
Holiday home Luka

Holiday home Luka

Entire Place • 5 bedrooms

$61,267
Revenue
82.7%
Occupancy
$308.97
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sita (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sita based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Roko3$139,13765.00/5.0
Petra2$130,552274.96/5.0
Jakov2$114,541134.85/5.0
Croatia Tours1$103,596184.89/5.0
FERIE HOME Agency1$94,584125.00/5.0
Petra1$87,81965.00/5.0
Luka1$61,267564.96/5.0
Marko3$51,7081354.96/5.0
Henry1$51,057334.97/5.0
Milan1$50,946344.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sita.

Dive Deeper: Advanced Sita STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sita. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sita Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sita

  • The Sita Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.3% of the 111 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sita, Apartment/Condo properties are the most common (75.7%), reflecting the local real estate landscape.
  • Houses represent a significant 23.4% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 0.9%) offer potential for unique stay experiences.

Sita Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sita

  • The dominant room capacity in Sita is 1 bedroom listings, making up 36.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 62.1% of the active Airbnb listings in Sita, indicating a high concentration in these sizes.
  • A significant 30.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sita.

Sita Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sita

  • The most common guest capacity trend in Sita vacation rentals is listings accommodating 4 guests (27%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Sita STR market, accounting for 46.8% of listings.
  • 34.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sita.
  • On average, properties in Sita are equipped to host 4.7 guests.

Sita Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sita

  • The most common availability pattern in Sita falls within the 271-366 days range, representing 81.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sita (44.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sita Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16%)

1 Night

16 listings

16% of total

2 Nights (6%)

2 Nights

6 listings

6% of total

3 Nights (27%)

3 Nights

27 listings

27% of total

4-6 Nights (36%)

4-6 Nights

36 listings

36% of total

7-29 Nights (7%)

7-29 Nights

7 listings

7% of total

30+ Nights (8%)

30+ Nights

8 listings

8% of total

Key Insights

  • The most prevalent minimum stay requirement in Sita is 4-6 Nights, adopted by 36% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 36% of Sita hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sita.

Sita Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

3 listings

2.8% of total

Super Strict 30 Days

2 listings

1.8% of total

Flexible (15.6%)

Flexible

17 listings

15.6% of total

Moderate (15.6%)

Moderate

17 listings

15.6% of total

Firm (26.6%)

Firm

29 listings

26.6% of total

Strict (37.6%)

Strict

41 listings

37.6% of total

Cancellation Policy Insights for Sita

  • The prevailing Airbnb cancellation policy trend in Sita is Strict, used by 37.6% of listings.
  • A majority (64.2%) of hosts in Sita utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 37.6% market standard in Sita.
  • With 37.6% using Strict terms, this is a viable option in Sita, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sita.

Sita STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sita

  • The overall average booking lead time for vacation rentals in Sita is 56 days.
  • Guests book furthest in advance for stays during May (average 85 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 6 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (69 days avg.) sees the longest lead times, while Winter (10 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Sita.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 69 days) to capture early planners.
  • Monitor your own booking lead times against these Sita averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sita (2025)

Amenity data is currently unavailable for Sita.

Sita Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sita

  • The typical guest profile for Airbnb in Sita consists of predominantly international visitors (98%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 2.0% of guests.
  • Key international markets include Germany (16%) and United Kingdom (15.2%).
  • Top languages spoken are English (39.7%) followed by German (13.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sita Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Poljica Brig16$4,286$517.1948%
Briševo12$3,368$360.0644%
Strožanac Gornji41$3,108$384.8445%
Srinjine36$2,918$364.0248%
Gornje Sitno11$2,761$341.7151%
Grubine29$2,650$358.2850%
Zemunik Gornji10$2,650$397.7841%
Općina Klis93$2,631$315.7552%
Dugopolje25$2,532$343.9847%
Murvica29$2,406$327.9446%

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