Okrug Gornji Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Splitsko-dalmatinska županija, Croatia

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Okrug Gornji in 2025? Explore comprehensive Airbnb analytics for Okrug Gornji, Splitsko-dalmatinska županija, Croatia to uncover income potential. This 2025 STR market report for Okrug Gornji, based on AirROI data from July 2024 to June 2025, reveals key trends in the bustling market of 1,083 active listings.

Whether you're considering an Airbnb investment in Okrug Gornji, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Okrug Gornji Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Okrug Gornji Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$182
The average rental revenue earned for an occupied room per day in Okrug Gornji.
Occupancy Rate(?)
41.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,763
Typical annual income for an Airbnb listing in Okrug Gornji. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-24.1%
Significant decrease (-24.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Okrug Gornji.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Okrug Gornji.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
1,083
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Okrug Gornji (2025)

Understanding the monthly revenue variations for Airbnb listings in Okrug Gornji is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Okrug Gornji is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Okrug Gornji across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,020+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,259 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,226 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $626, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Okrug Gornji

Okrug Gornji Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Okrug Gornji STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Okrug Gornji:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Okrug Gornji

Average Daily Rate (ADR) Airbnb Trends in Okrug Gornji (2025)

Effective short term rental pricing strategy in Okrug Gornji involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Okrug Gornji typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $331+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $198 or more.
  • Typical properties (Median) charge around $126 per night.
  • Entry-level properties (Bottom 25%) earn around $92 per night.

Average Daily Rate (ADR) Trend by Month in Okrug Gornji

Get Live Okrug Gornji Market Intelligence 👇

Discover Okrug Gornji Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Okrug Gornji (2025)

Peak Season (August, July, June)
  • Revenue averages $3,265 per month
  • Occupancy rates average 52.5%
  • Daily rates average $198
Shoulder Season
  • Revenue averages $1,786 per month
  • Occupancy maintains around 31.3%
  • Daily rates hold near $175
Low Season (January, February, December)
  • Revenue drops to average $855 per month
  • Occupancy decreases to average 17.4%
  • Daily rates adjust to average $174

Seasonality Insights for Okrug Gornji

  • The Airbnb seasonality in Okrug Gornji shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Okrug Gornji's highest earning potential, with monthly revenues capable of climbing to $3,909, occupancy reaching a high of 64.3%, and ADRs peaking at $205.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $709, occupancy could drop to 15.5%, and ADRs may adjust down to $167.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Okrug Gornji.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Okrug Gornji seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Okrug Gornji (2025)

Exploring the top neighborhoods for short-term rentals in Okrug Gornji? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Okrug Gornji Beach
Stunning beach area popular among tourists for its crystal-clear waters and opportunities for various water sports and relaxation. Ideal for vacationers looking for a beach getaway in a tranquil setting.
Okrug Gornji Beach, Water sports activities, Nearby restaurants and bars, Promenade along the coast, Trogir Old Town
Trogir Old Town
A UNESCO World Heritage site, Trogir's historic architecture and charming streets attract tourists interested in culture and history. Perfect for hosting guests wanting to explore Croatia's rich heritage.
Saint Lawrence Cathedral, Trogir Fortress, Riva Trogir, Ciovo Island, Historic Town Center
Cipping Bay
A relaxed coastal area that provides a quieter experience away from bustling tourist spots, suited for families and couples looking for a peaceful retreat.
Cipping Bay Beach, Local seafood restaurants, Scenic hiking trails, Natural parks nearby
Aci Marina Trogir
This marina attracts boating enthusiasts and tourists interested in sailing and maritime activities, appealing to a niche market of travelers.
Marina facilities, Boat rentals, Nearby islands to explore, Waterfront dining
Mastrinka
A residential area close to the beach, offering a more local experience with easy access to beaches and Trogir's attractions, suitable for families and long-term stays.
Mastrinka Beach, Local markets, Quiet residential streets, Access to local cafes and restaurants
Slatine
A peaceful village atmosphere away from the hustle of tourist-heavy areas. Provides an authentic Croatian experience coupled with stunning waterfront views.
Slatine Beach, Local village life, Fishing spots, Scenic views of the mainland
Okrug Donji
Another tranquil area perfect for those who prefer quiet vacations, with beautiful beaches and local dining options, appealing to nature lovers.
Okrug Donji Beach, Local trails and parks, Authentic dalmatian cuisine, Access to boat tours
Kastela
A series of connected towns with rich history and beautiful shorelines, Kastela attracts visitors wanting to explore various historical sites and experience local culture.
Kastela Castle, Beaches, Promenade, Local wine tasting experiences

Understanding Airbnb License Requirements & STR Laws in Okrug Gornji (2025)

While Okrug Gornji, Splitsko-dalmatinska županija, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Okrug Gornji to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Okrug Gornji (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Okrug Gornjibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Paula

Villa Paula

Entire Place • 7 bedrooms

$196,318
Revenue
26.7%
Occupancy
$1829.34
Daily Rate
Seafront Villa - with heated swimming pool

Seafront Villa - with heated swimming pool

Entire Place • 7 bedrooms

$164,292
Revenue
48.9%
Occupancy
$1242.00
Daily Rate
Beachfront Villa Sea Suprema with Pool

Beachfront Villa Sea Suprema with Pool

Entire Place • 5 bedrooms

$125,565
Revenue
56.3%
Occupancy
$1082.17
Daily Rate
Villa Strmo, direct on the sea, entire house

Villa Strmo, direct on the sea, entire house

Entire Place • 5 bedrooms

$118,223
Revenue
57.4%
Occupancy
$545.15
Daily Rate
Villa Moreta with heated pool, Sauna, Hot-tub

Villa Moreta with heated pool, Sauna, Hot-tub

Entire Place • 4 bedrooms

$114,967
Revenue
78.9%
Occupancy
$502.33
Daily Rate
Luxury Villa Adriatica-*Heated Pool-Sauna-Jacuzzi*

Luxury Villa Adriatica-*Heated Pool-Sauna-Jacuzzi*

Entire Place • 5 bedrooms

$108,111
Revenue
42.1%
Occupancy
$963.47
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Okrug Gornji (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Okrug Gornji based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Darijo - VIP Holiday Booker15$549,577724.95/5.0
Online Croatia64$456,8804134.76/5.0
Novasol2$228,3414Not Rated
FERIE HOME Agency2$190,159354.97/5.0
Nikolina3$173,8502224.87/5.0
Ivan1$164,292334.94/5.0
Jelena - Interhome18$150,0751984.79/5.0
Sandra10$137,8701144.59/5.0
Goran1$118,223145.00/5.0
Jasmina5$117,9771214.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Okrug Gornji.

Dive Deeper: Advanced Okrug Gornji STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Okrug Gornji. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Okrug Gornji Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Okrug Gornji

  • The Okrug Gornji Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.2% of the 1,083 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Okrug Gornji, Apartment/Condo properties are the most common (77.3%), reflecting the local real estate landscape.
  • Houses represent a significant 19% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 3.7%) offer potential for unique stay experiences.

Okrug Gornji Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Okrug Gornji

  • The dominant room capacity in Okrug Gornji is 2 bedrooms listings, making up 44% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 73.2% of the active Airbnb listings in Okrug Gornji, indicating a high concentration in these sizes.
  • A significant 23.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Okrug Gornji.

Okrug Gornji Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Okrug Gornji

  • The most common guest capacity trend in Okrug Gornji vacation rentals is listings accommodating 4 guests (34.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Okrug Gornji STR market, accounting for 51.0% of listings.
  • 31.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Okrug Gornji.
  • On average, properties in Okrug Gornji are equipped to host 4.7 guests.

Okrug Gornji Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Okrug Gornji

  • The most common availability pattern in Okrug Gornji falls within the 271-366 days range, representing 82.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 98.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Okrug Gornji (46.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 1.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Okrug Gornji Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.4%)

1 Night

57 listings

6.4% of total

2 Nights (4%)

2 Nights

36 listings

4% of total

3 Nights (14.6%)

3 Nights

130 listings

14.6% of total

4-6 Nights (40%)

4-6 Nights

356 listings

40% of total

7-29 Nights (13.4%)

7-29 Nights

119 listings

13.4% of total

30+ Nights (21.6%)

30+ Nights

192 listings

21.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Okrug Gornji is 4-6 Nights, adopted by 40% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (10.4%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (21.6%) caters to monthly stays (30+ nights) in Okrug Gornji, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 40% of Okrug Gornji hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 21.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Okrug Gornji.

Okrug Gornji Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

2 listings

0.2% of total

Super Strict 30 Days

47 listings

4.4% of total

Non-refundable

1 listings

0.1% of total

Super Strict 60 Days (5.3%)

Super Strict 60 Days

57 listings

5.3% of total

Flexible (9.1%)

Flexible

98 listings

9.1% of total

Moderate (11.4%)

Moderate

122 listings

11.4% of total

Firm (28.5%)

Firm

306 listings

28.5% of total

Strict (41%)

Strict

440 listings

41% of total

Cancellation Policy Insights for Okrug Gornji

  • The prevailing Airbnb cancellation policy trend in Okrug Gornji is Strict, used by 41% of listings.
  • A majority (69.5%) of hosts in Okrug Gornji utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 41% market standard in Okrug Gornji.
  • With 41% using Strict terms, this is a viable option in Okrug Gornji, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Okrug Gornji.

Okrug Gornji STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Okrug Gornji

  • The overall average booking lead time for vacation rentals in Okrug Gornji is 64 days.
  • Guests book furthest in advance for stays during July (average 87 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Okrug Gornji.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
  • Monitor your own booking lead times against these Okrug Gornji averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Okrug Gornji (2025)

Amenity data is currently unavailable for Okrug Gornji.

Okrug Gornji Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Okrug Gornji

  • The typical guest profile for Airbnb in Okrug Gornji consists of predominantly international visitors (99%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 1.3% of guests.
  • Key international markets include Germany (20.6%) and France (13.7%).
  • Top languages spoken are English (40.7%) followed by German (15.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Okrug Gornji Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Poljica Brig16$4,286$517.1948%
Briševo12$3,368$360.0644%
Strožanac Gornji41$3,108$384.8445%
Srinjine36$2,918$364.0248%
Gornje Sitno11$2,761$341.7151%
Grubine29$2,650$358.2850%
Zemunik Gornji10$2,650$397.7841%
Općina Klis93$2,631$315.7552%
Dugopolje25$2,532$343.9847%
Murvica29$2,406$327.9446%

Maximize Your Airbnb Income in Okrug Gornji

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights