Kuusalu vald Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Harju County, Estonia
Is Airbnb profitable in Kuusalu vald in 2025? Explore comprehensive Airbnb analytics for Kuusalu vald, Harju County, Estonia to uncover income potential. This 2025 STR market report for Kuusalu vald, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 48 active listings.
Whether you're considering an Airbnb investment in Kuusalu vald, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kuusalu vald Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Kuusalu vald Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Kuusalu vald (2025)
Understanding the monthly revenue variations for Airbnb listings in Kuusalu vald is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kuusalu vald is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kuusalu vald across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,095+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,740 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,080 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $608, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kuusalu vald
Kuusalu vald Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Kuusalu vald STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kuusalu vald:
- Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kuusalu vald
Average Daily Rate (ADR) Airbnb Trends in Kuusalu vald (2025)
Effective short term rental pricing strategy in Kuusalu vald involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kuusalu vald typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $282+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $192 or more.
- Typical properties (Median) charge around $130 per night.
- Entry-level properties (Bottom 25%) earn around $89 per night.
Average Daily Rate (ADR) Trend by Month in Kuusalu vald
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Airbnb Seasonality Analysis & Trends in Kuusalu vald (2025)
Peak Season (July, August, June)
- Revenue averages $2,324 per month
- Occupancy rates average 44.4%
- Daily rates average $152
Shoulder Season
- Revenue averages $1,169 per month
- Occupancy maintains around 25.0%
- Daily rates hold near $158
Low Season (March, April, May)
- Revenue drops to average $1,014 per month
- Occupancy decreases to average 21.0%
- Daily rates adjust to average $181
Seasonality Insights for Kuusalu vald
- The Airbnb seasonality in Kuusalu vald shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Kuusalu vald's highest earning potential, with monthly revenues capable of climbing to $2,506, occupancy reaching a high of 50.3%, and ADRs peaking at $188.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,002, occupancy could drop to 19.8%, and ADRs may adjust down to $147.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kuusalu vald.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Kuusalu vald seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Kuusalu vald (2025)
Exploring the top neighborhoods for short-term rentals in Kuusalu vald? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Albu | A picturesque village known for its serene landscape and close-knit community. It offers a peaceful retreat for travelers looking to enjoy nature and the beauty of the Estonian countryside. | Albu Church, Piusa River, Local hiking trails, Albu Nature Reserve |
| Kuusalu | The main town in Kuusalu vald, known for its charming rural atmosphere and accessibility to major attractions. It serves as a gateway for exploring the local history and nature. | Kuusalu Church, Albert's Hill, Local markets, Hiking in nearby forests |
| Kaberneeme | A coastal village that provides stunning views of the Gulf of Finland and a quiet atmosphere. Perfect for those seeking a seaside getaway while still having access to recreational activities. | Kaberneeme Beach, Fishing opportunities, Local cafes, Bicycle paths along the coast |
| Lägeva | Known for its natural beauty and tranquility, Lägeva is ideal for nature lovers looking for outdoor activities such as hiking, fishing, and birdwatching in the surrounding areas. | Lägeva Lake, Birdwatching spots, Nature trails, Local wildlife |
| Maatika | A small, scenic village that attracts visitors for its lush greenery and rural charm. It provides an authentic Estonian experience away from the bustling city. | Maatika Manor, Countryside hikes, Cultural heritage sites, Local farms |
| Pudisoo | Famous for its beautiful landscapes and farming community, Pudisoo offers visitors a chance to experience traditional Estonian rural life. | Pudisoo River, Nature walks, Local farms, Cultural festivals |
| Prioria | A hidden gem for tourists who enjoy tranquility and agricultural tourism. It features local farming activities and scenic countryside views. | Prioria Farms, Local crafts, Countryside tours, Scenic lookout points |
| Rae | A vibrant area known for its recreational facilities and proximity to urban amenities, making it appealing for those who want both nature and city access. | Rae Sports Complex, Nearby forests, Parks, Local restaurants and cafes |
Understanding Airbnb License Requirements & STR Laws in Kuusalu vald (2025)
While Kuusalu vald, Harju County, Estonia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kuusalu vald to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Kuusalu vald (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kuusalu valdbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cozy Xmas Getaway with Hot Tub & Sauna
Entire Place • 2 bedrooms
Beach House by the Sea.120 sqm.
Entire Place • 3 bedrooms
Lohjaoja holiday (sheep) house in Lahemaa
Entire Place • 3 bedrooms
Beautiful forest house in Lahemaa
Entire Place • 5 bedrooms
Pearl Holiday Home/Pearl riverside house
Entire Place • 2 bedrooms
Beachboog Lahemaa with Sauna
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Kuusalu vald (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Kuusalu vald based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Wild | 4 | $65,550 | 92 | 4.83/5.0 |
| Johannes | 1 | $45,197 | 67 | 4.91/5.0 |
| Madis | 2 | $34,692 | 44 | 4.83/5.0 |
| Kadri | 1 | $33,774 | 21 | 5.00/5.0 |
| Inga | 2 | $30,727 | 186 | 4.94/5.0 |
| Andri | 1 | $29,046 | 104 | 4.99/5.0 |
| Jana | 2 | $25,759 | 96 | 4.96/5.0 |
| Helina | 2 | $25,119 | 166 | 4.87/5.0 |
| Pille | 1 | $24,032 | 33 | 5.00/5.0 |
| Riin | 2 | $22,999 | 12 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kuusalu vald.
Dive Deeper: Advanced Kuusalu vald STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kuusalu vald. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKuusalu vald Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kuusalu vald
- The Kuusalu vald Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.6% of the 48 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kuusalu vald, House properties are the most common (58.3%), reflecting the local real estate landscape.
- Houses represent a significant 58.3% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, hotel/boutique, unique stays (combined 10.5%) offer potential for unique stay experiences.
Kuusalu vald Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kuusalu vald
- The dominant room capacity in Kuusalu vald is 1 bedroom listings, making up 58.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.1% of the active Airbnb listings in Kuusalu vald, indicating a high concentration in these sizes.
- With over half the market (58.3%) consisting of studios or 1-bedroom units, Kuusalu vald is particularly well-suited for individuals or couples.
- A significant 20.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kuusalu vald.
Kuusalu vald Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kuusalu vald
- The most common guest capacity trend in Kuusalu vald vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Kuusalu vald STR market, accounting for 66.6% of listings.
- 29.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kuusalu vald.
- On average, properties in Kuusalu vald are equipped to host 4.1 guests.
Kuusalu vald Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kuusalu vald
- The most common availability pattern in Kuusalu vald falls within the 271-366 days range, representing 70.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Kuusalu vald (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Kuusalu vald Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
29 listings
61.7% of total
2 Nights
11 listings
23.4% of total
3 Nights
3 listings
6.4% of total
30+ Nights
4 listings
8.5% of total
Key Insights
- The most prevalent minimum stay requirement in Kuusalu vald is 1 Night, adopted by 61.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.1%) of the Kuusalu vald Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 61.7% of Kuusalu vald hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kuusalu vald.
Kuusalu vald Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
34.9% of total
Moderate
18 listings
41.9% of total
Firm
2 listings
4.7% of total
Strict
8 listings
18.6% of total
Cancellation Policy Insights for Kuusalu vald
- The prevailing Airbnb cancellation policy trend in Kuusalu vald is Moderate, used by 41.9% of listings.
- The market strongly favors guest-friendly terms, with 76.8% of listings offering Flexible or Moderate policies. This suggests guests in Kuusalu vald may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41.9% market standard in Kuusalu vald.
- Regularly review your cancellation policy against competitors and market demand shifts in Kuusalu vald.
Kuusalu vald STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Kuusalu vald
- The overall average booking lead time for vacation rentals in Kuusalu vald is 38 days.
- Guests book furthest in advance for stays during June (average 59 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (58 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Kuusalu vald.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 58 days) to capture early planners.
- Monitor your own booking lead times against these Kuusalu vald averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Kuusalu vald (2025)
Amenity Prevalence
Amenity Insights for Kuusalu vald
- Essential amenities in Kuusalu vald that guests expect include: Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Kitchen, Cooking basics are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kuusalu vald: Smoke alarm, Free parking on premises.
- Prioritize adding missing essentials: Smoke alarm, Free parking on premises.
- Consider adding popular differentiators like Essentials or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kuusalu vald to stay competitive.
Kuusalu vald Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Kuusalu vald
- The typical guest profile for Airbnb in Kuusalu vald consists of a mix of domestic (43%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Estonian.
- Domestic travelers account for 42.9% of guests.
- Key international markets include Estonia (42.9%) and Germany (17.8%).
- Top languages spoken are English (40.9%) followed by Estonian (12.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Kuusalu vald Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Vihti | 24 | $1,753 | $202.40 | 36% |
| Lääne-Harju vald | 45 | $1,732 | $257.86 | 34% |
| Pyhtää | 19 | $1,601 | $214.28 | 27% |
| Loppi | 19 | $1,573 | $182.37 | 41% |
| Ingå | 24 | $1,572 | $194.11 | 38% |
| Kirkkonummi | 60 | $1,548 | $166.72 | 40% |
| Sipoo | 32 | $1,486 | $201.34 | 37% |
| Janakkala | 16 | $1,339 | $182.66 | 34% |
| Jõelähtme vald | 21 | $1,251 | $179.02 | 29% |
| Nurmijärvi | 21 | $1,231 | $169.53 | 39% |