Lääne-Harju vald Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Harju County, Estonia
Is Airbnb profitable in Lääne-Harju vald in 2025? Explore comprehensive Airbnb analytics for Lääne-Harju vald, Harju County, Estonia to uncover income potential. This 2025 STR market report for Lääne-Harju vald, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 45 active listings.
Whether you're considering an Airbnb investment in Lääne-Harju vald, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lääne-Harju vald Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lääne-Harju vald Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lääne-Harju vald (2025)
Understanding the monthly revenue variations for Airbnb listings in Lääne-Harju vald is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lääne-Harju vald is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lääne-Harju vald across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,112+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,158 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,863 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,020, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lääne-Harju vald
Lääne-Harju vald Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lääne-Harju vald STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lääne-Harju vald:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lääne-Harju vald
Average Daily Rate (ADR) Airbnb Trends in Lääne-Harju vald (2025)
Effective short term rental pricing strategy in Lääne-Harju vald involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lääne-Harju vald typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $408+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $268 or more.
- Typical properties (Median) charge around $154 per night.
- Entry-level properties (Bottom 25%) earn around $109 per night.
Average Daily Rate (ADR) Trend by Month in Lääne-Harju vald
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Airbnb Seasonality Analysis & Trends in Lääne-Harju vald (2025)
Peak Season (August, July, December)
- Revenue averages $3,546 per month
- Occupancy rates average 46.7%
- Daily rates average $231
Shoulder Season
- Revenue averages $2,356 per month
- Occupancy maintains around 29.3%
- Daily rates hold near $245
Low Season (January, October, November)
- Revenue drops to average $1,946 per month
- Occupancy decreases to average 27.3%
- Daily rates adjust to average $236
Seasonality Insights for Lääne-Harju vald
- The Airbnb seasonality in Lääne-Harju vald shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lääne-Harju vald's highest earning potential, with monthly revenues capable of climbing to $3,949, occupancy reaching a high of 53.0%, and ADRs peaking at $273.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,849, occupancy could drop to 23.7%, and ADRs may adjust down to $218.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lääne-Harju vald.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lääne-Harju vald seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lääne-Harju vald (2025)
Exploring the top neighborhoods for short-term rentals in Lääne-Harju vald? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Raeapteek | A picturesque village known for its wooden architecture and traditional Estonian homes. It's a quiet retreat for tourists looking to experience rural Estonia and its culture, appealing for families and couples. | Raeapteek Museum, Kose Church, Etsi Park |
| Kloogaranna | A popular beach destination close to Tallinn, Kloogaranna offers beautiful sandy beaches and a relaxed atmosphere. Ideal for summer getaways and families looking for a seaside holiday. | Kloogaranna Beach, Seaside walking trails, Local cafes |
| Paldiski | A coastal town rich in history, Paldiski is attracting tourists interested in exploring its military heritage and scenic coastal cliffs. Great for history buffs and nature lovers. | Pakri Lighthouse, Paldiski Nature Reserve, Paldiski Military Museum |
| Vasalemma | Known for its tranquil surroundings and natural beauty, Vasalemma is ideal for those seeking a peaceful stay in nature, perfect for hikers and nature enthusiasts. | Vasalemma Park, Local hiking trails, Vasalemma Manor |
| Harku Lake | A beautiful outdoor area for enjoyment and relaxation, Harku Lake attracts both locals and tourists. Great for outdoor activities and family outings. | Harku Lake, Harku Outdoor Centre, Picnic areas and beaches |
| Nurmijärvi | A small, charming village known for its beautiful landscapes and outdoor activities. Ideal for those who appreciate a quiet stay in nature. | Nurmijärvi Church, Local parks and nature trails, Quiet, serene environment |
| Kiili | A growing suburb near Tallinn with a mix of urban and rural living. Charming for visitors who want to experience Estonian suburbs. | Kiili Local Park, Community events, Easy access to Tallinn |
| Saue | A regional center in Harju County, Saue offers a combination of urban amenities and nearby nature, attracting both travelers and business visitors. | Saue Park, Saue Church, Local shops and restaurants |
Understanding Airbnb License Requirements & STR Laws in Lääne-Harju vald (2025)
While Lääne-Harju vald, Harju County, Estonia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lääne-Harju vald to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Lääne-Harju vald (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lääne-Harju valdbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luksuslik butiikspaa koos nelja eraldi sviidiga
Private Room • 1 bedroom
Odi Resort. Private Mini Spa in Estonian Nature
Entire Place • 3 bedrooms
Coziest Meremõisa
Entire Place • 2 bedrooms
Jõeääre main house
Entire Place • 3 bedrooms
Tuultepesa Beach House with sauna
Entire Place • 1 bedroom
Dream Corner Nordic
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lääne-Harju vald (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lääne-Harju vald based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Arno | 3 | $178,718 | 2 | N/A/5.0 |
| Martti | 4 | $100,416 | 213 | 4.92/5.0 |
| Odi Resort | 1 | $75,930 | 57 | 5.00/5.0 |
| Anneli | 1 | $48,507 | 22 | 5.00/5.0 |
| Ivo | 2 | $44,526 | 21 | 5.00/5.0 |
| Kertu | 1 | $41,771 | 46 | 4.98/5.0 |
| Rait | 2 | $39,163 | 110 | 5.00/5.0 |
| Kaire | 1 | $36,377 | 26 | 5.00/5.0 |
| Rasmus | 1 | $34,925 | 86 | 4.99/5.0 |
| Liisa | 1 | $32,838 | 57 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lääne-Harju vald.
Dive Deeper: Advanced Lääne-Harju vald STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lääne-Harju vald. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLääne-Harju vald Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lääne-Harju vald
- The Lääne-Harju vald Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.3% of the 45 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lääne-Harju vald, House properties are the most common (73.3%), reflecting the local real estate landscape.
- Houses represent a significant 73.3% portion, catering likely to families or larger groups.
- The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, unique stays (combined 8.8%) offer potential for unique stay experiences.
Lääne-Harju vald Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lääne-Harju vald
- The dominant room capacity in Lääne-Harju vald is 1 bedroom listings, making up 37.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 66.7% of the active Airbnb listings in Lääne-Harju vald, indicating a high concentration in these sizes.
- A significant 24.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lääne-Harju vald.
Lääne-Harju vald Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lääne-Harju vald
- The most common guest capacity trend in Lääne-Harju vald vacation rentals is listings accommodating 2 guests (31.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Lääne-Harju vald STR market, accounting for 51.1% of listings.
- 40.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lääne-Harju vald.
- On average, properties in Lääne-Harju vald are equipped to host 4.5 guests.
Lääne-Harju vald Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lääne-Harju vald
- The most common availability pattern in Lääne-Harju vald falls within the 271-366 days range, representing 62.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lääne-Harju vald (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lääne-Harju vald Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
55.8% of total
2 Nights
12 listings
27.9% of total
4-6 Nights
2 listings
4.7% of total
30+ Nights
5 listings
11.6% of total
Key Insights
- The most prevalent minimum stay requirement in Lääne-Harju vald is 1 Night, adopted by 55.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (83.7%) of the Lääne-Harju vald Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.6%) caters to monthly stays (30+ nights) in Lääne-Harju vald, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 55.8% of Lääne-Harju vald hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lääne-Harju vald.
Lääne-Harju vald Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
15.8% of total
Moderate
20 listings
52.6% of total
Firm
1 listings
2.6% of total
Strict
11 listings
28.9% of total
Cancellation Policy Insights for Lääne-Harju vald
- The prevailing Airbnb cancellation policy trend in Lääne-Harju vald is Moderate, used by 52.6% of listings.
- There's a relatively balanced mix between guest-friendly (68.4%) and stricter (31.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 52.6% market standard in Lääne-Harju vald.
- Regularly review your cancellation policy against competitors and market demand shifts in Lääne-Harju vald.
Lääne-Harju vald STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lääne-Harju vald
- The overall average booking lead time for vacation rentals in Lääne-Harju vald is 44 days.
- Guests book furthest in advance for stays during June (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (70 days avg.) sees the longest lead times, while Fall (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Lääne-Harju vald.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Lääne-Harju vald averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lääne-Harju vald (2025)
Amenity Prevalence
Amenity Insights for Lääne-Harju vald
- Essential amenities in Lääne-Harju vald that guests expect include: Heating, Smoke alarm, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lääne-Harju vald: Heating, Smoke alarm, Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Heating, Smoke alarm, Free parking on premises, Kitchen.
- Consider adding popular differentiators like Wifi or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lääne-Harju vald to stay competitive.
Lääne-Harju vald Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lääne-Harju vald
- The typical guest profile for Airbnb in Lääne-Harju vald consists of a mix of domestic (51%) and international guests, often arriving from nearby Tallinn, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Estonian.
- Domestic travelers account for 51.4% of guests.
- Key international markets include Estonia (51.4%) and Germany (13.5%).
- Top languages spoken are English (41.3%) followed by Estonian (12.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lääne-Harju vald Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Vihti | 24 | $1,753 | $202.40 | 36% |
| Salo | 118 | $1,616 | $209.96 | 38% |
| Lohja | 85 | $1,588 | $214.96 | 35% |
| Loppi | 19 | $1,573 | $182.37 | 41% |
| Ingå | 24 | $1,572 | $194.11 | 38% |
| Kirkkonummi | 60 | $1,548 | $166.72 | 40% |
| Sipoo | 32 | $1,486 | $201.34 | 37% |
| Janakkala | 16 | $1,339 | $182.66 | 34% |
| Jõelähtme vald | 21 | $1,251 | $179.02 | 29% |
| Nurmijärvi | 21 | $1,231 | $169.53 | 39% |