Hiiumaa vald Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hiiu County, Estonia
Is Airbnb profitable in Hiiumaa vald in 2025? Explore comprehensive Airbnb analytics for Hiiumaa vald, Hiiu County, Estonia to uncover income potential. This 2025 STR market report for Hiiumaa vald, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 50 active listings.
Whether you're considering an Airbnb investment in Hiiumaa vald, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hiiumaa vald Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hiiumaa vald Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hiiumaa vald (2025)
Understanding the monthly revenue variations for Airbnb listings in Hiiumaa vald is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hiiumaa vald is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hiiumaa vald across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,771+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,823 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,047 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $504, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hiiumaa vald
Hiiumaa vald Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hiiumaa vald STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hiiumaa vald:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hiiumaa vald
Average Daily Rate (ADR) Airbnb Trends in Hiiumaa vald (2025)
Effective short term rental pricing strategy in Hiiumaa vald involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hiiumaa vald typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $274+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
- Typical properties (Median) charge around $119 per night.
- Entry-level properties (Bottom 25%) earn around $83 per night.
Average Daily Rate (ADR) Trend by Month in Hiiumaa vald
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Airbnb Seasonality Analysis & Trends in Hiiumaa vald (2025)
Peak Season (May, July, June)
- Revenue averages $2,450 per month
- Occupancy rates average 40.2%
- Daily rates average $153
Shoulder Season
- Revenue averages $1,338 per month
- Occupancy maintains around 26.8%
- Daily rates hold near $155
Low Season (February, September, November)
- Revenue drops to average $839 per month
- Occupancy decreases to average 24.5%
- Daily rates adjust to average $157
Seasonality Insights for Hiiumaa vald
- The Airbnb seasonality in Hiiumaa vald shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hiiumaa vald's highest earning potential, with monthly revenues capable of climbing to $2,783, occupancy reaching a high of 55.3%, and ADRs peaking at $163.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $764, occupancy could drop to 16.0%, and ADRs may adjust down to $149.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hiiumaa vald.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hiiumaa vald seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hiiumaa vald (2025)
Exploring the top neighborhoods for short-term rentals in Hiiumaa vald? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Käina | A charming town with a beautiful marina and access to nature, perfect for visitors looking for tranquility and outdoor activities. | Käina Bay, Käina Church, Hiiu Folk Museum, Local nature trails |
| Hiiu Village | The capital of Hiiumaa, offering cultural events and historical sites. It is ideal for tourists interested in local culture and history. | Eesti Meremuuseum, Hiiumaa Museum, Tallinna-Tartu Highway, Café experiences |
| Sõru | A beautiful coastal area known for its scenic beaches and fishing opportunities, making it a great spot for summer vacations. | Sõru Harbour, Local seafood restaurants, Hiking trails, Biking paths |
| Rohuküla | A picturesque village known for its ferry connections and access to nearby islands, appealing to travelers looking for island-hopping experiences. | Rohuküla Harbour, Ferry connections to Vormsi, Beach activities, Scenic coastal views |
| Nina | A serene rural area ideal for nature lovers and those seeking peace away from city hustle, attracting eco-tourists. | Nature reserves, Birdwatching spots, Hiking paths, Fishing experiences |
| Heltermaa | Known for its ferry services to the mainland and beautiful surroundings, making it attractive for travelers looking for convenience and nature. | Heltermaa Harbour, Nearby beaches, Countryside cycling, Local eateries |
| Käina Lake | A popular spot for outdoor enthusiasts, providing stunning views and various recreational activities for families and nature lovers. | Käina Lake Nature Reserve, Birdwatching, Kayaking, Picnic spots |
| Suuremõisa | Famous for its historical manor, Suuremõisa offers a unique experience for visitors interested in local history and architecture. | Suuremõisa Manor, Beautiful gardens, Local cultural events, Guided tours |
Understanding Airbnb License Requirements & STR Laws in Hiiumaa vald (2025)
While Hiiumaa vald, Hiiu County, Estonia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hiiumaa vald to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Hiiumaa vald (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hiiumaa valdbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Modern villa with sauna & hot tub
Entire Place • 4 bedrooms
Sõru Guesthouse
Entire Place • 10 bedrooms
An idyllic holiday in Männiliiva
Entire Place • 3 bedrooms
Private cozy cabin and sauna in the forest
Entire Place • 3 bedrooms
Pink house with floating sauna
Entire Place • 3 bedrooms
Kernuti maja
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hiiumaa vald (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hiiumaa vald based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tanel | 1 | $58,695 | 16 | 4.94/5.0 |
| Host #187921858 | 1 | $48,642 | 1 | 0.00/5.0 |
| Renita | 3 | $45,858 | 14 | 3.25/5.0 |
| Allar | 1 | $25,789 | 85 | 4.96/5.0 |
| Aet | 1 | $22,292 | 7 | 5.00/5.0 |
| Host #495827417 | 1 | $20,623 | 0 | 0.00/5.0 |
| Getter | 1 | $20,575 | 23 | 5.00/5.0 |
| Liisa | 4 | $17,572 | 143 | 4.89/5.0 |
| Host #231813117 | 1 | $17,129 | 1 | 0.00/5.0 |
| Artur | 1 | $15,123 | 31 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hiiumaa vald.
Dive Deeper: Advanced Hiiumaa vald STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hiiumaa vald. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHiiumaa vald Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hiiumaa vald
- The Hiiumaa vald Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96% of the 50 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hiiumaa vald, House properties are the most common (64%), reflecting the local real estate landscape.
- Houses represent a significant 64% portion, catering likely to families or larger groups.
- The presence of 14% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, unique stays, others (combined 10.0%) offer potential for unique stay experiences.
Hiiumaa vald Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hiiumaa vald
- The dominant room capacity in Hiiumaa vald is 2 bedrooms listings, making up 34% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 68.0% of the active Airbnb listings in Hiiumaa vald, indicating a high concentration in these sizes.
- A significant 30.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hiiumaa vald.
Hiiumaa vald Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hiiumaa vald
- The most common guest capacity trend in Hiiumaa vald vacation rentals is listings accommodating 4 guests (28%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Hiiumaa vald STR market, accounting for 52.0% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hiiumaa vald.
- On average, properties in Hiiumaa vald are equipped to host 5.4 guests.
Hiiumaa vald Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hiiumaa vald
- The most common availability pattern in Hiiumaa vald falls within the 271-366 days range, representing 80% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Hiiumaa vald (54%), reflecting common guest stay durations or potential owner blocking patterns.
Hiiumaa vald Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
44% of total
2 Nights
26 listings
52% of total
3 Nights
2 listings
4% of total
Key Insights
- The most prevalent minimum stay requirement in Hiiumaa vald is 2 Nights, adopted by 52% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (96.0%) of the Hiiumaa vald Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 52% of Hiiumaa vald hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hiiumaa vald.
Hiiumaa vald Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
34.1% of total
Moderate
16 listings
36.4% of total
Firm
8 listings
18.2% of total
Strict
5 listings
11.4% of total
Cancellation Policy Insights for Hiiumaa vald
- The prevailing Airbnb cancellation policy trend in Hiiumaa vald is Moderate, used by 36.4% of listings.
- The market strongly favors guest-friendly terms, with 70.5% of listings offering Flexible or Moderate policies. This suggests guests in Hiiumaa vald may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.4% market standard in Hiiumaa vald.
- Using a Strict policy might deter some guests, as only 11.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Hiiumaa vald.
Hiiumaa vald STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hiiumaa vald
- The overall average booking lead time for vacation rentals in Hiiumaa vald is 54 days.
- Guests book furthest in advance for stays during June (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (63 days avg.) sees the longest lead times, while Fall (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Hiiumaa vald.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Hiiumaa vald averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hiiumaa vald (2025)
Amenity Prevalence
Amenity Insights for Hiiumaa vald
- Essential amenities in Hiiumaa vald that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Smoke alarm, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hiiumaa vald: Free parking on premises.
- Consider adding popular differentiators like Kitchen or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hiiumaa vald to stay competitive.
Hiiumaa vald Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hiiumaa vald
- The typical guest profile for Airbnb in Hiiumaa vald consists of a mix of domestic (56%) and international guests, often arriving from nearby Tallinn, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Estonian.
- Domestic travelers account for 55.9% of guests.
- Key international markets include Estonia (55.9%) and Germany (11.7%).
- Top languages spoken are English (38.8%) followed by Estonian (17.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hiiumaa vald Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lääne-Nigula vald | 51 | $1,551 | $195.45 | 32% |
| Hanko | 123 | $1,501 | $176.14 | 36% |
| Lääneranna vald | 26 | $1,248 | $171.91 | 25% |
| Kolkas pagasts | 20 | $908 | $120.16 | 39% |
| Saaremaa vald | 116 | $844 | $139.29 | 34% |
| Haapsalu | 90 | $743 | $118.54 | 32% |
| Engures pagasts | 73 | $736 | $98.72 | 34% |
| Hiiumaa vald | 13 | $733 | $196.18 | 30% |
| Mērsraga pagasts | 11 | $718 | $118.00 | 37% |
| Haapsalu linn | 19 | $656 | $217.84 | 24% |