Muhu vald Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Saare County, Estonia

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Muhu vald in 2025? Explore comprehensive Airbnb analytics for Muhu vald, Saare County, Estonia to uncover income potential. This 2025 STR market report for Muhu vald, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 42 active listings.

Whether you're considering an Airbnb investment in Muhu vald, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Muhu vald Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Muhu vald Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$135
The average rental revenue earned for an occupied room per day in Muhu vald.
Occupancy Rate(?)
29.8%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,977
Typical annual income for an Airbnb listing in Muhu vald. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-33.5%
Significant decrease (-33.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Muhu vald.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Muhu vald.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
42
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Muhu vald (2025)

Understanding the monthly revenue variations for Airbnb listings in Muhu vald is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Muhu vald is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Muhu vald across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,465+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,212 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $562 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $328, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Muhu vald

Muhu vald Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Muhu vald STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Muhu vald:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Muhu vald

Average Daily Rate (ADR) Airbnb Trends in Muhu vald (2025)

Effective short term rental pricing strategy in Muhu vald involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Muhu vald typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $228+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $145 or more.
  • Typical properties (Median) charge around $80 per night.
  • Entry-level properties (Bottom 25%) earn around $56 per night.

Average Daily Rate (ADR) Trend by Month in Muhu vald

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Airbnb Seasonality Analysis & Trends in Muhu vald (2025)

Peak Season (July, August, March)
  • Revenue averages $1,399 per month
  • Occupancy rates average 34.8%
  • Daily rates average $136
Shoulder Season
  • Revenue averages $935 per month
  • Occupancy maintains around 27.0%
  • Daily rates hold near $135
Low Season (January, September, October)
  • Revenue drops to average $705 per month
  • Occupancy decreases to average 23.4%
  • Daily rates adjust to average $134

Seasonality Insights for Muhu vald

  • The Airbnb seasonality in Muhu vald shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Muhu vald's highest earning potential, with monthly revenues capable of climbing to $1,647, occupancy reaching a high of 46.7%, and ADRs peaking at $142.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $636, occupancy could drop to 12.9%, and ADRs may adjust down to $131.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Muhu vald.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Muhu vald seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Muhu vald (2025)

Exploring the top neighborhoods for short-term rentals in Muhu vald? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kuressaare
The capital of Saare County, known for its medieval castle and beautiful seaside location. It draws tourists for its rich history and cultural events, making it a prime spot for Airbnb investments.
Kuressaare Castle, Saaremaa Museum, Kuressaare SPA, Valjala Ruins, Avatud Sond, Suur Toll and Piret
Orissaare
A charming town with a close-knit community, known for its fishing and maritime culture. It provides a tranquil environment that appeals to visitors looking for a quiet getaway.
Orissaare Church, Orissaare Marina, Local fishing spots, Nature trails and parks
Küüni
A peaceful village known for its stunning natural beauty and proximity to the sea, ideal for nature lovers and those seeking outdoor activities.
Beaches, Hiking trails, Seaside cliffs, Birdwatching areas
Ruhnu Island
A remote island that offers a unique experience with its pristine nature and rich history. It attracts adventurous travelers looking for something off the beaten path.
Old Ruhnu Church, Ruhnu Lighthouse, Beautiful beaches, Unique flora and fauna
Sõrve Peninsula
It's a scenic area known for its beautiful coastline and recreation opportunities. Attracts tourists who enjoy water sports and beach activities.
Sõrve Lighthouse, Beautiful beaches, Fishing spots, Nature trails
Lääne-Saare
A region featuring picturesque landscapes and historical landmarks, suitable for eco-tourism and exploring Estonian heritage.
Historical farms, Natural parks, Local markets, Cultural events
Laasi
A small village known for its tranquility and nature. It's perfect for those escaping city life and searching for a quiet retreat in nature.
Nature reserves, Local wildlife, Walking paths
Karala
Another peaceful location famous for its landscapes and outdoor activities. It offers a great escape for vacationers looking for relaxation and adventure.
Hiking trails, Fishing spots, Natural beauty

Understanding Airbnb License Requirements & STR Laws in Muhu vald (2025)

While Muhu vald, Saare County, Estonia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Muhu vald to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Muhu vald (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Muhu valdbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Kadakamarja (Juniper) Residence

Kadakamarja (Juniper) Residence

Entire Place • 4 bedrooms

$19,947
Revenue
20.1%
Occupancy
$713.35
Daily Rate
Matsi cottage

Matsi cottage

Entire Place • 3 bedrooms

$18,660
Revenue
45.7%
Occupancy
$213.06
Daily Rate
WUUD Pädaste

WUUD Pädaste

Entire Place • 1 bedroom

$16,645
Revenue
37.2%
Occupancy
$190.54
Daily Rate
Windmill Summer House

Windmill Summer House

Entire Place • 2 bedrooms

$14,373
Revenue
45.1%
Occupancy
$170.11
Daily Rate
A romantic barn with a beautiful view

A romantic barn with a beautiful view

Entire Place • 2 bedrooms

$13,118
Revenue
59.3%
Occupancy
$124.73
Daily Rate
Private Holiday House, Saunahouse and Hot tub

Private Holiday House, Saunahouse and Hot tub

Entire Place • 5 bedrooms

$11,637
Revenue
18.2%
Occupancy
$455.98
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Muhu vald (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Muhu vald based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Mikk4$24,8732184.88/5.0
Host #154817031$19,9471N/A/5.0
Kadi1$18,660174.94/5.0
Heins1$16,645205.00/5.0
Tarja1$14,373544.98/5.0
Kairi1$13,118265.00/5.0
Liis1$11,637144.64/5.0
Maret3$9,8281384.93/5.0
Tatjana3$9,656314.85/5.0
Maria1$9,41235.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Muhu vald.

Dive Deeper: Advanced Muhu vald STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Muhu vald. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Muhu vald Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Muhu vald

  • The Muhu vald Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81% of the 42 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Muhu vald, Outdoor/Unique properties are the most common (47.6%), reflecting the local real estate landscape.
  • Houses represent a significant 35.7% portion, catering likely to families or larger groups.
  • The presence of 11.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, unique stays (combined 4.8%) offer potential for unique stay experiences.

Muhu vald Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Muhu vald

  • The dominant room capacity in Muhu vald is 1 bedroom listings, making up 52.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 69.1% of the active Airbnb listings in Muhu vald, indicating a high concentration in these sizes.
  • With over half the market (52.4%) consisting of studios or 1-bedroom units, Muhu vald is particularly well-suited for individuals or couples.
  • A significant 26.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Muhu vald.

Muhu vald Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Muhu vald

  • The most common guest capacity trend in Muhu vald vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 3 guests dominate the Muhu vald STR market, accounting for 47.6% of listings.
  • 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Muhu vald.
  • On average, properties in Muhu vald are equipped to host 3.6 guests.

Muhu vald Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Muhu vald

  • The most common availability pattern in Muhu vald falls within the 271-366 days range, representing 90.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Muhu vald (50%), reflecting common guest stay durations or potential owner blocking patterns.

Muhu vald Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (80%)

1 Night

32 listings

80% of total

2 Nights (10%)

2 Nights

4 listings

10% of total

3 Nights (5%)

3 Nights

2 listings

5% of total

30+ Nights (5%)

30+ Nights

2 listings

5% of total

Key Insights

  • The most prevalent minimum stay requirement in Muhu vald is 1 Night, adopted by 80% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (90.0%) of the Muhu vald Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 80% of Muhu vald hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Muhu vald.

Muhu vald Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (57.6%)

Flexible

19 listings

57.6% of total

Moderate (30.3%)

Moderate

10 listings

30.3% of total

Firm (9.1%)

Firm

3 listings

9.1% of total

Strict

1 listings

3% of total

Cancellation Policy Insights for Muhu vald

  • The prevailing Airbnb cancellation policy trend in Muhu vald is Flexible, used by 57.6% of listings.
  • The market strongly favors guest-friendly terms, with 87.9% of listings offering Flexible or Moderate policies. This suggests guests in Muhu vald may expect booking flexibility.
  • Strict cancellation policies are quite rare (3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 57.6% market standard in Muhu vald.
  • Given the high prevalence of Flexible policies (57.6%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Muhu vald.

Muhu vald STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Muhu vald

  • The overall average booking lead time for vacation rentals in Muhu vald is 30 days.
  • Guests book furthest in advance for stays during June (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (52 days avg.) sees the longest lead times, while Winter (12 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Muhu vald.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 52 days) to capture early planners.
  • Monitor your own booking lead times against these Muhu vald averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Muhu vald (2025)

Amenity Prevalence

Amenity Insights for Muhu vald

  • Essential amenities in Muhu vald that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Essentials, Smoke alarm, Heating are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Muhu vald: Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Essentials or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Muhu vald to stay competitive.

Muhu vald Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Muhu vald

  • The typical guest profile for Airbnb in Muhu vald consists of a mix of domestic (36%) and international guests, with top international origins including Finland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Estonian.
  • Domestic travelers account for 36.4% of guests.
  • Key international markets include Estonia (36.4%) and Finland (14.7%).
  • Top languages spoken are English (37.4%) followed by Estonian (11.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Finland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Muhu vald Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lääne-Harju vald45$1,732$257.8634%
Vārzas10$1,617$141.6245%
Hanko122$1,115$179.0834%
Lääneranna vald26$1,110$179.4423%
Lääne-Nigula vald57$1,069$192.5631%
Krimuldas pagasts16$957$169.4430%
Tallinn1,968$954$98.7845%
Harku vald34$926$125.4033%
Ādažu pagasts10$919$173.1431%
Garkalnes pagasts12$892$142.7232%

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