Bailleul Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hauts-de-France, France
Is Airbnb profitable in Bailleul in 2025? Explore comprehensive Airbnb analytics for Bailleul, Hauts-de-France, France to uncover income potential. This 2025 STR market report for Bailleul, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Bailleul, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bailleul Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bailleul Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bailleul (2025)
Understanding the monthly revenue variations for Airbnb listings in Bailleul is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bailleul is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bailleul across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,172+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,697 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $977 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $508, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bailleul
Bailleul Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bailleul STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bailleul:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bailleul
Average Daily Rate (ADR) Airbnb Trends in Bailleul (2025)
Effective short term rental pricing strategy in Bailleul involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bailleul typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $289+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $118 or more.
- Typical properties (Median) charge around $82 per night.
- Entry-level properties (Bottom 25%) earn around $53 per night.
Average Daily Rate (ADR) Trend by Month in Bailleul
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Airbnb Seasonality Analysis & Trends in Bailleul (2025)
Peak Season (August, April, December)
- Revenue averages $1,741 per month
- Occupancy rates average 47.4%
- Daily rates average $140
Shoulder Season
- Revenue averages $1,511 per month
- Occupancy maintains around 37.9%
- Daily rates hold near $145
Low Season (January, February, November)
- Revenue drops to average $1,114 per month
- Occupancy decreases to average 34.3%
- Daily rates adjust to average $131
Seasonality Insights for Bailleul
- The Airbnb seasonality in Bailleul shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bailleul's highest earning potential, with monthly revenues capable of climbing to $1,892, occupancy reaching a high of 58.5%, and ADRs peaking at $158.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $926, occupancy could drop to 25.3%, and ADRs may adjust down to $127.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bailleul.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bailleul seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bailleul (2025)
Exploring the top neighborhoods for short-term rentals in Bailleul? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre Ville | The heart of Bailleul, known for its beautiful architecture and proximity to shops, cafes, and restaurants. A vibrant area that attracts both tourists and locals alike. | Bailleul Town Hall, Eglise Saint-Vaast, Café de la Gare, Tour de l'Horloge, Jardin de la Mairie |
| Parc de la Basse Deûle | A scenic area with a large park that's ideal for leisure activities. Close to natural tourist attractions, making it popular for families and nature lovers. | Basse Deûle Park, Walking and biking trails, Picnic areas, Fishing spots, Nature reserves |
| La Campagne | This rural area surrounding Bailleul offers a tranquil atmosphere, ideal for those looking for a peaceful getaway. It attracts visitors interested in local agriculture and rural tourism. | Local farms, Scenic countryside, Cycling routes, Wine tasting, Cultural festivals |
| Historic Bailleul | A zone filled with history and charm, featuring quaint streets and historical buildings. Perfect for history buffs and those looking for a cultural experience. | Fortifications de Bailleul, Musee de la Vie Rurale, Local artisan shops, Historical walking tours, Cultural events |
| Monts de Flandre | A beautiful mountainous region providing stunning views and outdoor activities. Ideal for nature enthusiasts and those wanting to explore the natural beauty of the area. | Hiking trails, Cycling paths, Scenic overlooks, Wildlife watching, Outdoor sports |
| Vieux Lille | Just a short ride from Bailleul, this area boasts beautiful architecture and a lively atmosphere. It draws in tourists looking for a mix of urban life and historical charm. | Grand Place, Palais des Beaux-Arts, Vieux Lille streets, Coffee shops and boutiques, Local markets |
| Rond Point de l'Europe | A key area for travel connections and accessibility. It attracts business travelers and tourists alike due to its convenience and amenities. | Transport links, Hotels and restaurants, Shopping centers, Business districts, Cultural institutions |
| Les Jardins de Bailleul | A serene area with beautiful gardens and parks, attracting those looking for relaxation and a connection to nature. | Botanical gardens, Parks, Flower exhibitions, Peaceful walking paths, Community events |
Understanding Airbnb License Requirements & STR Laws in Bailleul (2025)
While Bailleul, Hauts-de-France, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bailleul to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bailleul (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bailleulbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Le Sommelier - Nordic Bath
Entire Place • 4 bedrooms
Love Room Loft with spa, park, golf, private parking
Private Room • 1 bedroom
Beautiful Upper Family House - Centre
Entire Place • 3 bedrooms
Wine Shop - The Sommelier
Entire Place • 2 bedrooms
LE DOME: unusual and luxurious gîte
Entire Place • 4 bedrooms
House in Bailleul
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bailleul (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bailleul based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Baptiste | 4 | $116,036 | 205 | 4.93/5.0 |
| Olivier | 1 | $52,702 | 1 | Not Rated |
| Alain | 2 | $33,353 | 91 | 4.75/5.0 |
| Sci Lucile | 4 | $32,963 | 229 | 4.59/5.0 |
| Isabelle | 4 | $29,463 | 173 | 4.81/5.0 |
| Paul | 1 | $29,050 | 13 | 4.69/5.0 |
| Homerez | 1 | $23,939 | 33 | 4.55/5.0 |
| Céline | 1 | $23,276 | 103 | 4.88/5.0 |
| Annick | 1 | $16,605 | 66 | 4.52/5.0 |
| Corinne | 1 | $15,337 | 84 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bailleul.
Dive Deeper: Advanced Bailleul STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bailleul. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBailleul Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bailleul
- The Bailleul Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 64.7% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 32.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Bailleul, House properties are the most common (38.2%), reflecting the local real estate landscape.
- Houses represent a significant 38.2% portion, catering likely to families or larger groups.
- The presence of 20.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.9%) offer potential for unique stay experiences.
Bailleul Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bailleul
- The dominant room capacity in Bailleul is 1 bedroom listings, making up 32.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 50.0% of the active Airbnb listings in Bailleul, indicating a high concentration in these sizes.
- A significant 23.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bailleul.
Bailleul Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bailleul
- The most common guest capacity trend in Bailleul vacation rentals is listings accommodating 2 guests (20.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Bailleul STR market, accounting for 38.2% of listings.
- 26.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bailleul.
- On average, properties in Bailleul are equipped to host 3.4 guests.
Bailleul Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bailleul
- The most common availability pattern in Bailleul falls within the 181-270 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bailleul (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bailleul Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
41.2% of total
2 Nights
9 listings
26.5% of total
3 Nights
3 listings
8.8% of total
4-6 Nights
1 listings
2.9% of total
30+ Nights
7 listings
20.6% of total
Key Insights
- The most prevalent minimum stay requirement in Bailleul is 1 Night, adopted by 41.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.7%) of the Bailleul Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (20.6%) caters to monthly stays (30+ nights) in Bailleul, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 41.2% of Bailleul hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bailleul.
Bailleul Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.9% of total
Flexible
9 listings
26.5% of total
Moderate
14 listings
41.2% of total
Firm
5 listings
14.7% of total
Strict
5 listings
14.7% of total
Cancellation Policy Insights for Bailleul
- The prevailing Airbnb cancellation policy trend in Bailleul is Moderate, used by 41.2% of listings.
- There's a relatively balanced mix between guest-friendly (67.7%) and stricter (29.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41.2% market standard in Bailleul.
- Using a Strict policy might deter some guests, as only 14.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Bailleul.
Bailleul STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bailleul
- The overall average booking lead time for vacation rentals in Bailleul is 45 days.
- Guests book furthest in advance for stays during July (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (54 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Bailleul.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Bailleul averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bailleul (2025)
Amenity Prevalence
Amenity Insights for Bailleul
- Essential amenities in Bailleul that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bailleul: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bailleul to stay competitive.
Bailleul Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bailleul
- The typical guest profile for Airbnb in Bailleul consists of a mix of domestic (61%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 60.9% of guests.
- Key international markets include France (60.9%) and Belgium (16.6%).
- Top languages spoken are French (36.6%) followed by English (36.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lille.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bailleul Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mont-de-l'Enclus | 11 | $6,308 | $353.89 | 39% |
| Lo-Reninge | 13 | $5,625 | $434.26 | 44% |
| Morienval | 12 | $4,683 | $377.01 | 30% |
| Zerkegem | 10 | $4,275 | $442.14 | 51% |
| Anzegem | 10 | $4,252 | $416.90 | 39% |
| Rosoy-en-Multien | 14 | $3,867 | $360.13 | 58% |
| Beernem | 23 | $3,618 | $293.10 | 42% |
| Dizy | 10 | $3,615 | $250.31 | 48% |
| Ronse - Renaix | 19 | $3,552 | $401.71 | 35% |
| Ellezelles | 14 | $3,514 | $280.19 | 44% |