Montans, Occitania Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Montans, Occitania? Based on AirROI's 2025 dataset (March 2024 – February 2025), the short answer is $17,556 per year — at a $107 nightly rate, 46.0% occupancy, and a N/A RevPAR.
With just 17 active listings, Montans is a micro-market where moderate demand with room for well-positioned listings to outperform. Active supply contracted 5.6% year over year, yet revenue and nightly rates both rose — fewer listings are capturing more of the market. Remaining and incoming hosts benefit from reduced competition and stronger pricing.
Regulation data is limited for this market, and hosts should verify short-term rental rules with the local government. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Montans?
In Montans, the headline Airbnb metrics are $17,556 in average annual revenue,46.0% occupancy, $107 ADR, and $0 in RevPAR, and guests book about 45 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Montans?
Understanding the monthly revenue variations for Airbnb listings in Montans is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Montans is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Montans across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,444+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,544 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,338 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $697, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Montans
What Is the Monthly Airbnb Occupancy Rate in Montans?
Maximize your bookings by understanding the Montans STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Montans:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Montans
What Is the Average Airbnb Nightly Rate in Montans?
Effective short term rental pricing strategy in Montans involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Montans typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $181+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
- Typical properties (Median) charge around $76 per night.
- Entry-level properties (Bottom 25%) earn around $52 per night.
Average Daily Rate (ADR) Trend by Month in Montans
What Is the RevPAR for Airbnb in Montans?
RevPAR in Montans is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Montans
RevPAR Insights for Montans
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Montans benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Montans?
Montans's peak Airbnb season falls in August, July, April, while the softest stretch is January, February, October. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, April)
- Revenue averages $2,586 per month
- Occupancy rates average 64.3%
- Daily rates average $104
Shoulder Season
- Revenue averages $1,560 per month
- Occupancy maintains around 40.6%
- Daily rates hold near $99
Low Season (January, February, October)
- Revenue drops to average $992 per month
- Occupancy decreases to average 34.8%
- Daily rates adjust to average $98
Seasonality Insights for Montans
- Airbnb seasonality in Montans is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Montans's highest earning potential, with monthly revenues climbing to $2,839, occupancy reaching 73.1%, and ADRs peaking at $109.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $785, occupancy could drop to 27.3%, and ADRs may adjust to $95.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Montans.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Montans, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Montans?
With 12% of listings showing registration in 2026, understanding potential Airbnb license requirements is crucial in Montans. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Montans to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 12% licensed listings)
What Are the Best Neighborhoods for Airbnb in Montans?
With a compact short-term rental market, Montans gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Montans Village | Charming village atmosphere with easy access to local vineyards and rural experiences. Ideal for travelers seeking tranquility and a taste of authentic French life. | Local vineyards, Château de Montans, Hiking trails, Nearby markets, Village festivals |
| Gaillac | Famous for its wine production, Gaillac attracts wine enthusiasts and tourists looking to explore the beautiful vineyards and historic sites of the region. | Gaillac Vineyards, Museum of Wine, Saint Pierre Abbey, Cultural festivals, Scenic river walks |
| Cordes-sur-Ciel | A stunning medieval hilltop town offering breathtaking views and a rich history. Perfect for tourists interested in culture, history, and unique architecture. | Medieval town center, Art galleries, Historic churches, Scenic viewpoints, Local artisan shops |
| Lisle-sur-Tarn | Set along the Tarn River, this small town is ideal for travelers interested in outdoor activities and picturesque landscapes, particularly in the spring and summer. | Tarn River kayaking, Cycling routes, Local markets, Botanical gardens, Historic buildings |
| Albi | Known for its remarkable UNESCO-listed sites, including the Sainte-Cécile Cathedral, Albi draws history buffs and art lovers alike. | Sainte-Cécile Cathedral, Toulouse-Lautrec Museum, Albi historic center, Old Bridge, River Tarn promenade |
| Saint-Juery | A suburban area of Albi, offering a balance of urban and rural experiences, attracting families and those looking for convenience near the city. | City parks, Shopping centers, Local cafes, Access to Albi, Cycling paths |
| Rabastens | A picturesque town located on the Way of Saint James, ideal for pilgrimage tourism and those seeking historical and spiritual experiences. | Pilgrimage paths, Historic architecture, Cultural events, Local crafts, Scenic viewpoints |
| Brens | A small village with a strong sense of community, attracting visitors who enjoy local culture and quiet, rural settings. | Local markets, Community events, Scenic countryside, Nearby hiking trails, Historic sites |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Montans offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Montans?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Montans
- The Montans Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Montans, House properties are the most common (64.7%), reflecting the local real estate landscape.
- Houses represent a significant 64.7% portion, catering likely to families or larger groups.
- The presence of 17.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Montans Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Montans
- The dominant room capacity in Montans is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 64.7% of the active Airbnb listings in Montans, indicating a high concentration in these sizes.
- A significant 47.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Montans.
Montans Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Montans
- The most common guest capacity trend in Montans vacation rentals is listings accommodating 8+ guests (29.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Montans STR market, accounting for 52.9% of listings.
- 47.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Montans.
- On average, properties in Montans are equipped to host 5.2 guests.
What Amenities Do Airbnb Guests Expect in Montans?
Amenity Prevalence
Amenity Insights for Montans
- Essential amenities in Montans that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Wifi, BBQ grill are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Montans: Free parking on premises.
- Consider adding popular differentiators like Kitchen or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Montans to stay competitive.
Dive Deeper: Advanced Montans STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Montans. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMontans Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Montans
- The typical guest profile for Airbnb in Montans consists of primarily domestic travelers (95%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 95.0% of guests.
- Key international markets include France (95%) and United Kingdom (1.5%).
- Top languages spoken are French (48.4%) followed by English (30.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toulouse and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Montans Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Montans
- The most common availability pattern in Montans falls within the 91-180 days range, representing 41.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 58.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Montans (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 41.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Montans?
Average Booking Lead Time by Month
Booking Lead Time Insights for Montans
- The overall average booking lead time for vacation rentals in Montans is 45 days.
- Guests book furthest in advance for stays during July (average 104 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (83 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Montans.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
- Monitor your own booking lead times against these Montans averages to identify opportunities for dynamic pricing adjustments.
Montans Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
29.4% of total
2 Nights
10 listings
58.8% of total
4-6 Nights
2 listings
11.8% of total
Key Insights
- The most prevalent minimum stay requirement in Montans is 2 Nights, adopted by 58.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.2%) of the Montans Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 58.8% of Montans hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.4% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Montans.
Montans Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
6 listings
35.3% of total
Moderate
4 listings
23.5% of total
Firm
2 listings
11.8% of total
Strict
5 listings
29.4% of total
Cancellation Policy Insights for Montans
- The prevailing Airbnb cancellation policy trend in Montans is Flexible, used by 35.3% of listings.
- There's a relatively balanced mix between guest-friendly (58.8%) and stricter (41.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 35.3% market standard in Montans.
- Regularly review your cancellation policy against competitors and market demand shifts in Montans.
What Do the Top Airbnb Listings in Montans Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Montansbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Nice-house-SPA-Pool 12M-AC-Stove-Gaillac-Albi
Entire Place • 4 bedrooms
Villa de Rives du Lac with Jacuzzi
Entire Place • 5 bedrooms
Villa des Rives du Tarn with Jacuzzi
Entire Place • 3 bedrooms
Au vieux Pressoir
Entire Place • 3 bedrooms
Charming house with a pool and wide open spaces
Entire Place • 4 bedrooms
Modern house with pool, veranda & spa
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Montans?
Learn from the best! This table showcases top-performing Airbnb hosts in Montans based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Paula | 3 | $85,114 | 188 | 4.94/5.0 |
| Lionel | 1 | $43,020 | 59 | 4.80/5.0 |
| François | 3 | $35,006 | 137 | 4.98/5.0 |
| Elodie | 1 | $29,262 | 24 | 4.92/5.0 |
| Thomas Et Marion | 1 | $24,812 | 48 | 4.83/5.0 |
| Laurent | 1 | $19,106 | 28 | 4.96/5.0 |
| Colette | 1 | $16,627 | 15 | 5.00/5.0 |
| Delphine Et Ludovic | 1 | $14,658 | 209 | 4.79/5.0 |
| Jean Luc | 1 | $11,495 | 16 | 4.81/5.0 |
| Yves | 1 | $8,107 | 100 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Montans.
How Does Montans's Airbnb Market Compare to Nearby Cities?
How does the Montans Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with la Baronia de Rialb, Montans has 4 percentage points higher occupancy and about $298 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Amer | 10 | $5,007 | $377.46 | 39% |
| Cornellà del Terri | 17 | $4,895 | $458.00 | 41% |
| la Baronia de Rialb | 14 | $4,627 | $404.52 | 42% |
| Porqueres | 12 | $4,617 | $453.47 | 36% |
| Castelnou | 12 | $3,882 | $327.47 | 31% |
| Bordils | 11 | $3,743 | $534.56 | 37% |
| Bàscara | 13 | $3,533 | $459.64 | 36% |
| Vilademuls | 20 | $3,432 | $323.05 | 37% |
| Astaffort | 10 | $3,399 | $312.47 | 34% |
| les Llosses | 10 | $3,127 | $373.44 | 28% |
Frequently Asked Questions About Airbnb in Montans
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Montans.
How much do Airbnb hosts make in Montans?
Montans hosts earn about $17,556 per year on average, with an average nightly rate of $107 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Montans, Occitania, not the ceiling for the best operators. Source: AirROI 2025 data, Montans market, March 2024 to February 2025.
What is the average Airbnb occupancy rate in Montans?
The average Airbnb occupancy rate in Montans is 46.0%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Montans?
Listings in Montans average $107 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Montans?
Montans currently has about 17 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Montans?
AirROI currently classifies the short-term rental regulation level in Montans as Moderate. The dataset also shows about 11.8% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Montans?
RevPAR in Montans is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Montans?
At 46.0% occupancy, Montans can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $17,556, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Montans?
The average booking lead time in Montans is about 45 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Montans?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Montans include Montans Village, Gaillac, Cordes-sur-Ciel. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Montans?
entire_home listings make up 88.2% of the active supply in Montans. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Montans compare to nearby Airbnb markets?
Among neighboring markets, Amer posts $60,082 in average annual revenue with 39.3% occupancy, compared to Montans's $17,556 and 46.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Montans?
August is the highest-revenue month in Montans, while January is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-02-28. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.