Norden Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lower Saxony, Germany
Is Airbnb profitable in Norden in 2025? Explore comprehensive Airbnb analytics for Norden, Lower Saxony, Germany to uncover income potential. This 2025 STR market report for Norden, based on AirROI data from July 2024 to June 2025, reveals key trends in the market of 372 active listings.
Whether you're considering an Airbnb investment in Norden, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Norden Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Norden Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Norden (2025)
Understanding the monthly revenue variations for Airbnb listings in Norden is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Norden is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Norden across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,144+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,524 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $934 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $474, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Norden
Norden Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Norden STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Norden:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Norden
Average Daily Rate (ADR) Airbnb Trends in Norden (2025)
Effective short term rental pricing strategy in Norden involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Norden typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $153+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $129 or more.
- Typical properties (Median) charge around $107 per night.
- Entry-level properties (Bottom 25%) earn around $84 per night.
Average Daily Rate (ADR) Trend by Month in Norden
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Airbnb Seasonality Analysis & Trends in Norden (2025)
Peak Season (August, July, September)
- Revenue averages $1,721 per month
- Occupancy rates average 51.4%
- Daily rates average $118
Shoulder Season
- Revenue averages $1,037 per month
- Occupancy maintains around 32.4%
- Daily rates hold near $115
Low Season (January, February, November)
- Revenue drops to average $588 per month
- Occupancy decreases to average 20.4%
- Daily rates adjust to average $109
Seasonality Insights for Norden
- The Airbnb seasonality in Norden shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Norden's highest earning potential, with monthly revenues capable of climbing to $2,087, occupancy reaching a high of 60.5%, and ADRs peaking at $122.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $510, occupancy could drop to 15.7%, and ADRs may adjust down to $107.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Norden.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Norden seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Norden (2025)
Exploring the top neighborhoods for short-term rentals in Norden? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Norden City Center | The heart of Norden with charming shops, cafes, and local attractions. Ideal for tourists looking for a quaint and authentic German experience with easy access to public transport. | Norden City Hall, Gnomenpark, Lütje Burg, Local markets, Café am Markt |
| Norddeich Beach | A beautiful seaside area popular with families and beach lovers. Offers beach activities, water sports, and is suitable for tourists seeking a coastal getaway. | Norddeich Beach, Ocean Wave Spa, Thalasso Centre, Norddeich Harbour, Seehundstation Norddeich |
| Norderney Island | A popular resort island known for its natural beauty and wellness offerings. Attracts travelers looking for relaxation, spa treatments, and stunning sandy beaches. | Norderney Beach, Badestrand Norderney, Nationalpark Niedersächsisches Wattenmeer, Kurzentrum Norderney, Wellenpark |
| Juist Island | Another beautiful island known for its serene environment and lack of cars. Great for nature lovers and those looking to escape city life with various outdoor activities. | Juist Beach, Nordseeheilbad Juist, Giant Sand Dunes, Wadden Sea, Historical Museum Juist |
| Dornum | A picturesque village close to the coast, known for its traditional charm and beautiful landscapes. Attracts travelers looking for peaceful countryside and cultural experiences. | Burggraf Castle, Dornum Lighthouse, Local Walking Trails, Traditional Festivals |
| Greetsiel | A scenic fishing village famous for its historic architecture and charming canals. Perfect for tourists seeking a scenic waterfront experience with local seafood. | Greetsiel Twin Windmills, Historic Harbor, Fischerkirche, Local seafood restaurants |
| Borkum Island | The largest of the East Frisian Islands, known for its long beaches and health resorts. Attracts travelers looking for wellness and nature appreciations. | Borkum Beach, Borkum Lighthouse, Wadden Sea National Park, Seaside Promenade, Local Spa Facilities |
| Esens | A historic town with medieval architecture and a rich cultural heritage. Great for travelers interested in history, art, and local events. | Burg Esens, St. Magnus Church, Local Markets, Cultural Events and Festivals |
Understanding Airbnb License Requirements & STR Laws in Norden (2025)
While Norden, Lower Saxony, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Norden to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Norden (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nordenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Vacation home with garden in old farmhouse
Entire Place • 3 bedrooms
Kingfisher nest at Norder Tief by Interhome
Entire Place • 3 bedrooms
Live in nature. Idyllic country house with garden + sauna
Entire Place • 2 bedrooms
Central & cozy attic apartment with sea view balcony
Entire Place • 2 bedrooms
Vacation home north/north beach, with garden
Entire Place • 3 bedrooms
Wadding villa by the sea, bungalow in Norddeich
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Norden (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Norden based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Janine | 40 | $429,421 | 584 | 4.83/5.0 |
| Uta - Interhome Group | 67 | $357,496 | 189 | 4.44/5.0 |
| Jana - Interhome Group | 58 | $293,853 | 178 | 4.09/5.0 |
| Vugar Günel | 5 | $81,393 | 115 | 4.69/5.0 |
| Adil Nabiyev | 8 | $67,488 | 182 | 4.69/5.0 |
| Christine Und Stephan | 7 | $66,769 | 21 | 4.67/5.0 |
| Nordseezeit | 26 | $64,947 | 54 | 4.59/5.0 |
| Grit | 1 | $58,624 | 9 | 5.00/5.0 |
| Jan | 2 | $56,493 | 112 | 4.83/5.0 |
| Leonie & Johannes | 5 | $43,549 | 147 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Norden.
Dive Deeper: Advanced Norden STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Norden. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNorden Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Norden
- The Norden Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.8% of the 372 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Norden, Apartment/Condo properties are the most common (72.3%), reflecting the local real estate landscape.
- Houses represent a significant 25.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 2.5%) offer potential for unique stay experiences.
Norden Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Norden
- The dominant room capacity in Norden is 2 bedrooms listings, making up 44.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 82.0% of the active Airbnb listings in Norden, indicating a high concentration in these sizes.
Norden Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Norden
- The most common guest capacity trend in Norden vacation rentals is listings accommodating 4 guests (42.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Norden STR market, accounting for 66.6% of listings.
- 11.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Norden.
- On average, properties in Norden are equipped to host 3.6 guests.
Norden Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Norden
- The most common availability pattern in Norden falls within the 271-366 days range, representing 70.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Norden (39%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Norden Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
7.7% of total
2 Nights
30 listings
10.6% of total
3 Nights
28 listings
9.9% of total
4-6 Nights
74 listings
26.1% of total
7-29 Nights
7 listings
2.5% of total
30+ Nights
123 listings
43.3% of total
Key Insights
- The most prevalent minimum stay requirement in Norden is 30+ Nights, adopted by 43.3% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (18.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (43.3%) caters to monthly stays (30+ nights) in Norden, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 43.3% of Norden hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 43.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Norden.
Norden Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
28 listings
7.7% of total
Super Strict 30 Days
14 listings
3.8% of total
Flexible
29 listings
7.9% of total
Moderate
24 listings
6.6% of total
Firm
186 listings
51% of total
Strict
84 listings
23% of total
Cancellation Policy Insights for Norden
- The prevailing Airbnb cancellation policy trend in Norden is Firm, used by 51% of listings.
- A majority (74.0%) of hosts in Norden utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 51% market standard in Norden.
- Regularly review your cancellation policy against competitors and market demand shifts in Norden.
Norden STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Norden
- The overall average booking lead time for vacation rentals in Norden is 72 days.
- Guests book furthest in advance for stays during May (average 113 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 43 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (80 days avg.) sees the longest lead times, while Winter (55 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Norden.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 80 days) to capture early planners.
- Monitor your own booking lead times against these Norden averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Norden (2025)
Amenity data is currently unavailable for Norden.
Norden Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Norden
- The typical guest profile for Airbnb in Norden consists of primarily domestic travelers (91%), often arriving from nearby Cologne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking German or English.
- Domestic travelers account for 91.3% of guests.
- Key international markets include Germany (91.3%) and Switzerland (3.1%).
- Top languages spoken are German (42.3%) followed by English (39%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Cologne and Berlin.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Norden Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kollumerpomp | 11 | $2,887 | $320.14 | 30% |
| Schiermonnikoog | 19 | $2,824 | $177.20 | 59% |
| Terwolde | 13 | $2,364 | $196.73 | 48% |
| Holten | 28 | $2,362 | $200.75 | 44% |
| Wierum | 14 | $2,343 | $376.15 | 44% |
| Eelderwolde | 12 | $2,319 | $159.79 | 60% |
| Kampen (Sylt) | 23 | $2,173 | $460.56 | 27% |
| Wierden | 48 | $2,163 | $214.13 | 41% |
| Dalfsen | 30 | $2,133 | $292.20 | 38% |
| Rheezerveen | 33 | $2,099 | $204.11 | 39% |