Werne Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Rhine-Westphalia, Germany
Is Airbnb profitable in Werne in 2025? Explore comprehensive Airbnb analytics for Werne, North Rhine-Westphalia, Germany to uncover income potential. This 2025 STR market report for Werne, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Werne, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Werne Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Werne Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Werne (2025)
Understanding the monthly revenue variations for Airbnb listings in Werne is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Werne is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Werne across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,014+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,112 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,267 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $740, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Werne
Werne Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Werne STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Werne:
- Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Werne
Average Daily Rate (ADR) Airbnb Trends in Werne (2025)
Effective short term rental pricing strategy in Werne involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Werne typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $263+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $103 or more.
- Typical properties (Median) charge around $78 per night.
- Entry-level properties (Bottom 25%) earn around $51 per night.
Average Daily Rate (ADR) Trend by Month in Werne
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Airbnb Seasonality Analysis & Trends in Werne (2025)
Peak Season (April, July, December)
- Revenue averages $2,559 per month
- Occupancy rates average 56.2%
- Daily rates average $117
Shoulder Season
- Revenue averages $1,961 per month
- Occupancy maintains around 46.5%
- Daily rates hold near $113
Low Season (January, February, May)
- Revenue drops to average $1,448 per month
- Occupancy decreases to average 63.5%
- Daily rates adjust to average $119
Seasonality Insights for Werne
- The Airbnb seasonality in Werne shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Werne's highest earning potential, with monthly revenues capable of climbing to $3,134, occupancy reaching a high of 65.6%, and ADRs peaking at $130.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,303, occupancy could drop to 39.7%, and ADRs may adjust down to $104.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Werne.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Werne seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Werne (2025)
Exploring the top neighborhoods for short-term rentals in Werne? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center | The bustling heart of Werne, offering a charming blend of history and modern amenities. Attracts visitors with its beautiful town square and local shops. | Werne Town Hall, St. Christophorus Church, Local markets, Historic buildings, Restaurants and cafes |
| Werne's Old Town | A picturesque area with well-preserved medieval architecture. It's perfect for visitors interested in history and culture, providing a great backdrop for a cozy stay. | Historic district, Old city walls, Traditional breweries, Town museum |
| Schloss Cappenberg | Nearby castle and park, offering beautiful landscapes and a touch of history. A favored spot for families and nature lovers who appreciate cultural sites. | Cappenberg Castle, Park surroundings, Nature trails, Picnic areas |
| Pöppinghausen | A quiet residential area ideal for guests looking for a peaceful retreat while still being close to the city center. Great for longer visits. | Local parks, Walking trails, Community events |
| Niederaden | A scenic neighborhood known for its nature and calm atmosphere. Perfect for outdoor enthusiasts and those seeking a retreat from the urban hustle. | Nature reserves, Walking and biking paths, Riverside strolls |
| Werne's Nature Reserves | These areas offer abundant greenery and outdoor activities, attracting eco-tourists and families who enjoy nature and wildlife. | Nature walking paths, Bird watching, Outdoor picnic spots |
| Local Vineyards | A unique area for wine lovers, offering tours and tastings. This adds a unique aspect to a visit to Werne, attracting culinary tourists. | Vineyard tours, Wine tasting events, Scenic views |
| Nearby Dortmund | Just a short trip away, Dortmund offers a vibrant city atmosphere with shopping and cultural experiences. Attracts those looking for a more urban experience with easy access to Werne. | Signal Iduna Park, Dortmund U-Tower, Shopping districts, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Werne (2025)
While Werne, North Rhine-Westphalia, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Werne to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Werne (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Wernebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Holthausen country house
Entire Place • 7 bedrooms
Melkerhaus
Entire Place • 4 bedrooms
Apartment in Werne
Entire Place • 1 bedroom
Cozy apartment in Werne an der Lippe
Entire Place • 2 bedrooms
Apartment Am Stadtwald/ Werne/ Germany
Entire Place • 2 bedrooms
Double room with bathroom
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Werne (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Werne based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Thorsten | 7 | $154,204 | 87 | 4.65/5.0 |
| Leonie | 1 | $22,955 | 47 | 4.96/5.0 |
| Ramona | 1 | $21,291 | 105 | 4.90/5.0 |
| Jörg Stephie | 1 | $17,923 | 35 | 4.97/5.0 |
| Marianne | 1 | $9,991 | 12 | 5.00/5.0 |
| Heike | 1 | $9,520 | 101 | 4.90/5.0 |
| Silvia | 1 | $6,850 | 85 | 5.00/5.0 |
| Jannis & Anne | 1 | $6,194 | 8 | 5.00/5.0 |
| Janina | 2 | $5,295 | 4 | 4.33/5.0 |
| Simon Und Olivia | 1 | $2,444 | 8 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Werne.
Dive Deeper: Advanced Werne STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Werne. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWerne Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Werne
- The Werne Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.2% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Werne, Apartment/Condo properties are the most common (57.1%), reflecting the local real estate landscape.
- The presence of 23.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 4.8%) offer potential for unique stay experiences.
Werne Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Werne
- The dominant room capacity in Werne is 1 bedroom listings, making up 47.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.4% of the active Airbnb listings in Werne, indicating a high concentration in these sizes.
Werne Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Werne
- The most common guest capacity trend in Werne vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Werne STR market, accounting for 52.3% of listings.
- 19.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Werne.
- On average, properties in Werne are equipped to host 3.6 guests.
Werne Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Werne
- The most common availability pattern in Werne falls within the 271-366 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Werne (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Werne Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
44.4% of total
2 Nights
7 listings
38.9% of total
4-6 Nights
3 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Werne is 1 Night, adopted by 44.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (83.3%) of the Werne Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 44.4% of Werne hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Werne.
Werne Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
52.6% of total
Moderate
5 listings
26.3% of total
Firm
2 listings
10.5% of total
Strict
2 listings
10.5% of total
Cancellation Policy Insights for Werne
- The prevailing Airbnb cancellation policy trend in Werne is Flexible, used by 52.6% of listings.
- The market strongly favors guest-friendly terms, with 78.9% of listings offering Flexible or Moderate policies. This suggests guests in Werne may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 52.6% market standard in Werne.
- Given the high prevalence of Flexible policies (52.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Werne.
Werne STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Werne
- The overall average booking lead time for vacation rentals in Werne is 72 days.
- Guests book furthest in advance for stays during October (average 129 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (105 days avg.) sees the longest lead times, while Winter (57 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Werne.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 129 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 105 days) to capture early planners.
- Monitor your own booking lead times against these Werne averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Werne (2025)
Amenity data is currently unavailable for Werne.
Werne Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Werne
- The typical guest profile for Airbnb in Werne consists of primarily domestic travelers (71%), often arriving from nearby Mainz, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 71.2% of guests.
- Key international markets include Germany (71.2%) and Netherlands (6.8%).
- Top languages spoken are English (39.8%) followed by German (37.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mainz and Berlin.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Werne Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Baarlo | 21 | $5,167 | $315.28 | 57% |
| Kruft | 14 | $3,123 | $220.35 | 39% |
| Büllingen | 28 | $2,993 | $290.92 | 37% |
| Ondenval | 11 | $2,854 | $235.89 | 41% |
| Unkel | 19 | $2,775 | $208.62 | 40% |
| Bütgenbach | 30 | $2,736 | $328.76 | 36% |
| Runkel | 13 | $2,559 | $200.95 | 47% |
| Malmedy | 202 | $2,503 | $298.19 | 36% |
| Rieden | 12 | $2,473 | $167.18 | 49% |
| Raeren | 16 | $2,433 | $177.33 | 45% |