Prüm Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rhineland-Palatinate, Germany

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Prüm in 2025? Explore comprehensive Airbnb analytics for Prüm, Rhineland-Palatinate, Germany to uncover income potential. This 2025 STR market report for Prüm, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Prüm, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Prüm Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Prüm Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$121
The average rental revenue earned for an occupied room per day in Prüm.
Occupancy Rate(?)
36.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,058
Typical annual income for an Airbnb listing in Prüm. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-20.1%
Significant decrease (-20.1%) vs. last year.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in Prüm.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Prüm.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Prüm (2025)

Understanding the monthly revenue variations for Airbnb listings in Prüm is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Prüm is typically October, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Prüm across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,338+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,807 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $956 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $548, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Prüm

Prüm Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Prüm STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Prüm:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Prüm

Average Daily Rate (ADR) Airbnb Trends in Prüm (2025)

Effective short term rental pricing strategy in Prüm involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Prüm typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $267+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $168 or more.
  • Typical properties (Median) charge around $93 per night.
  • Entry-level properties (Bottom 25%) earn around $71 per night.

Average Daily Rate (ADR) Trend by Month in Prüm

Get Live Prüm Market Intelligence 👇

Discover Prüm Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Prüm (2025)

Peak Season (October, April, July)
  • Revenue averages $1,949 per month
  • Occupancy rates average 47.2%
  • Daily rates average $148
Shoulder Season
  • Revenue averages $1,310 per month
  • Occupancy maintains around 37.2%
  • Daily rates hold near $142
Low Season (January, June, September)
  • Revenue drops to average $939 per month
  • Occupancy decreases to average 32.8%
  • Daily rates adjust to average $152

Seasonality Insights for Prüm

  • The Airbnb seasonality in Prüm shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Prüm's highest earning potential, with monthly revenues capable of climbing to $2,202, occupancy reaching a high of 50.9%, and ADRs peaking at $169.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $863, occupancy could drop to 29.3%, and ADRs may adjust down to $120.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Prüm.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Prüm seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Prüm (2025)

Exploring the top neighborhoods for short-term rentals in Prüm? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Prüm Town Center
The heart of Prüm with historical buildings and quaint shops. Attractive to visitors looking to explore local culture and history.
Prüm Abbey, St. Salvator's Church, Market Square, Local shops and cafes, Prüm Old Town
Bitburg-Prüm District
Surrounded by beautiful nature and outdoor activities, this region attracts nature lovers and adventure seekers. Ideal for those looking to stay near hiking and biking trails.
Eifel National Park, Kyll River, Biking paths, Hiking trails, Scenic viewpoints
Prümer Burg
A historical site that draws tourists interested in medieval architecture and history. A unique spot for guests to stay near cultural sites.
Prümer Burg ruins, Guided historical tours, Photography spots, Nearby restaurants, Cultural festivals
Rheinland-Pfalz Countryside
The scenic countryside offers a peaceful retreat, ideal for weekend getaways and relaxation.
Rolling hills, Vineyards, Traditional villages, Wine tasting events, Local festivals
Prüm Holiday Park
A family-friendly area with resort-style amenities, making it perfect for families and groups looking for a fun vacation.
Swimming pool, Playground areas, Family activities, Nature walks, Camping facilities
Museum of Prüm
An area favored by those interested in local history and culture, attracting visitors who enjoy museums and art.
Local artifacts, Art exhibitions, Cultural events, Guided tours, Workshops
Shopping District
Home to various shops and boutiques, this area attracts visitors looking for local products and souvenirs.
Local markets, Traditional craft shops, Cafes, Restaurants, Events and fairs
Nearby Spa Towns
Attractive for guests seeking wellness retreats with access to spa services and relaxing environments.
Wellness centers, Spa treatments, Thermal baths, Nature walks, Relaxation programs

Understanding Airbnb License Requirements & STR Laws in Prüm (2025)

While Prüm, Rhineland-Palatinate, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Prüm to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Prüm (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Prümbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Vacation home 1 Wolfsschlucht

Vacation home 1 Wolfsschlucht

Entire Place • 2 bedrooms

$24,877
Revenue
33.0%
Occupancy
$225.98
Daily Rate
Vacation home 3 Wolfsschlucht

Vacation home 3 Wolfsschlucht

Entire Place • 3 bedrooms

$24,425
Revenue
65.6%
Occupancy
$100.15
Daily Rate
Lovely home in Prüm/OT Walcherath

Lovely home in Prüm/OT Walcherath

Entire Place • 3 bedrooms

$21,580
Revenue
36.8%
Occupancy
$253.22
Daily Rate
2 bedroom amazing apartment in Prüm

2 bedroom amazing apartment in Prüm

Entire Place • 2 bedrooms

$17,092
Revenue
25.6%
Occupancy
$221.33
Daily Rate
Flat "Tiny House Waldcamping" Prüm Eifel

Flat "Tiny House Waldcamping" Prüm Eifel

Entire Place • 1 bedroom

$13,387
Revenue
40.0%
Occupancy
$114.31
Daily Rate
Apartment with basil view by the forest

Apartment with basil view by the forest

Entire Place • 2 bedrooms

$10,795
Revenue
62.9%
Occupancy
$73.82
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Prüm (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Prüm based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Novasol1$24,87764.50/5.0
Novasol1$24,425244.58/5.0
Novasol2$23,3762Not Rated
Novasol1$17,0921Not Rated
Franz1$13,387324.97/5.0
Florian1$10,795114.91/5.0
Herbert1$8,044554.89/5.0
Novasol1$7,0671Not Rated
Maria1$6,341274.89/5.0
Christa1$6,219864.79/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Prüm.

Dive Deeper: Advanced Prüm STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Prüm. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Prüm Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Prüm

  • The Prüm Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Prüm, Apartment/Condo properties are the most common (55.6%), reflecting the local real estate landscape.
  • Houses represent a significant 33.3% portion, catering likely to families or larger groups.
  • The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Prüm Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Prüm

  • The dominant room capacity in Prüm is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 77.7% of the active Airbnb listings in Prüm, indicating a high concentration in these sizes.

Prüm Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Prüm

  • The most common guest capacity trend in Prüm vacation rentals is listings accommodating 2 guests (38.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Prüm STR market, accounting for 72.2% of listings.
  • 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Prüm.
  • On average, properties in Prüm are equipped to host 3.3 guests.

Prüm Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Prüm

  • The most common availability pattern in Prüm falls within the 271-366 days range, representing 61.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Prüm (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Prüm Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.8%)

1 Night

3 listings

18.8% of total

2 Nights (18.8%)

2 Nights

3 listings

18.8% of total

4-6 Nights (12.5%)

4-6 Nights

2 listings

12.5% of total

30+ Nights (50%)

30+ Nights

8 listings

50% of total

Key Insights

  • The most prevalent minimum stay requirement in Prüm is 30+ Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (50%) caters to monthly stays (30+ nights) in Prüm, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 50% of Prüm hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 50% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Prüm.

Prüm Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (33.3%)

Super Strict 60 Days

6 listings

33.3% of total

Flexible (33.3%)

Flexible

6 listings

33.3% of total

Moderate (27.8%)

Moderate

5 listings

27.8% of total

Strict (5.6%)

Strict

1 listings

5.6% of total

Cancellation Policy Insights for Prüm

  • The prevailing Airbnb cancellation policy trend in Prüm is Super Strict 60 Days, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (61.1%) and stricter (5.6%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 33.3% market standard in Prüm.
  • Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Prüm.

Prüm STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Prüm

  • The overall average booking lead time for vacation rentals in Prüm is 42 days.
  • Guests book furthest in advance for stays during July (average 72 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (48 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Prüm.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
  • During March, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 48 days) to capture early planners.
  • Monitor your own booking lead times against these Prüm averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Prüm (2025)

Amenity data is currently unavailable for Prüm.

Prüm Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Prüm

  • The typical guest profile for Airbnb in Prüm consists of a mix of domestic (44%) and international guests, with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 44.4% of guests.
  • Key international markets include Germany (44.4%) and Netherlands (25%).
  • Top languages spoken are English (37.5%) followed by German (24%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Prüm Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Haghorst11$5,201$456.9139%
Baarlo21$5,167$315.2857%
Wellin10$4,032$262.2845%
Bertogne26$3,813$294.9642%
Aubel29$3,780$268.0844%
Samrée17$3,473$383.5430%
Peer21$3,359$360.4937%
Heers24$3,319$313.7736%
Marcourt20$3,157$367.0637%
Kruft14$3,123$220.3539%

Maximize Your Airbnb Income in Prüm

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights