Tönning Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Schleswig-Holstein, Germany
Is Airbnb profitable in Tönning in 2025? Explore comprehensive Airbnb analytics for Tönning, Schleswig-Holstein, Germany to uncover income potential. This 2025 STR market report for Tönning, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 71 active listings.
Whether you're considering an Airbnb investment in Tönning, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tönning Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tönning Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tönning (2025)
Understanding the monthly revenue variations for Airbnb listings in Tönning is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tönning is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tönning across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,218+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,421 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $909 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $480, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tönning
Tönning Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tönning STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tönning:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tönning
Average Daily Rate (ADR) Airbnb Trends in Tönning (2025)
Effective short term rental pricing strategy in Tönning involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tönning typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $191+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $131 or more.
- Typical properties (Median) charge around $98 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Tönning
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Airbnb Seasonality Analysis & Trends in Tönning (2025)
Peak Season (August, July, September)
- Revenue averages $1,648 per month
- Occupancy rates average 51.1%
- Daily rates average $114
Shoulder Season
- Revenue averages $1,028 per month
- Occupancy maintains around 32.0%
- Daily rates hold near $118
Low Season (January, May, November)
- Revenue drops to average $601 per month
- Occupancy decreases to average 18.2%
- Daily rates adjust to average $122
Seasonality Insights for Tönning
- The Airbnb seasonality in Tönning shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tönning's highest earning potential, with monthly revenues capable of climbing to $2,090, occupancy reaching a high of 57.3%, and ADRs peaking at $140.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $486, occupancy could drop to 16.0%, and ADRs may adjust down to $109.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tönning.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tönning seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tönning (2025)
Exploring the top neighborhoods for short-term rentals in Tönning? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Schleswig-Holstein Wadden Sea National Park | A UNESCO World Heritage site and a unique natural landscape that attracts tourists interested in nature, hiking, and wildlife. Perfect for guests seeking tranquility and natural beauty. | Biosphere Reserve, Hiking Trails, Wildlife Watching, Tönning Harbor, Sandbanks |
| Tönning Harbor | A historic harbor area with charming waterfront views, restaurants, and access to water activities. It's ideal for tourists interested in maritime experiences and local cuisine. | Tönning Lighthouse, Seal Center, Harbor Cruise, Waterfront Dining, Historic Old Town |
| Eidersperrwerk | A significant engineering structure and tourist attraction that provides insights into flood protection and water management. Great for education and unique sightseeing experiences. | Eidersperrwerk Visitors Center, Walking Trails, Scenic Views, Cycling Paths, Water Sports |
| Katinger Watt Nature Reserve | A beautiful nature reserve perfect for birdwatching and exploring coastal ecosystems. Attracts nature lovers and photographers looking for serenity and wildlife. | Birdwatching Hides, Walking Paths, Scenic Marshland, Photography Spots, Nature Trails |
| Tönning Beach | A peaceful family-friendly beach area with opportunities for swimming, sunbathing, and picnics. A great spot for families and children. | Swimming Area, Picnic Spots, Children's Playground, Scenic Views, Watersport Rentals |
| Historical Windmill | A preserved historic windmill that showcases local history and culture. Attracts guests interested in heritage and history tours. | Guided Tours, Photo Opportunities, Local Crafts, Windmill Museum, Nature Walks |
| Fjord of Tönning | A picturesque fjord area offering stunning views and outdoor activities such as kayaking and walking. It appeals to adventure seekers and nature enthusiasts. | Kayaking, Walking Trails, Fishing, Picnic Areas, Scenic Lookouts |
| Cafés and Restaurants District | A vibrant area filled with local cafés and eateries, perfect for food lovers. It draws visitors looking for local culinary experiences and social dining. | Local Bakeries, Seafood Restaurants, Cafés with Terrace, Daily Markets, Culinary Events |
Understanding Airbnb License Requirements & STR Laws in Tönning (2025)
Yes, Tönning, Schleswig-Holstein, Germany enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tönning to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 32% licensed listings)
Top Performing Airbnb Properties in Tönning (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tönningbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lüttsandhof - secluded location - sauna
Entire Place • 4 bedrooms
Danish vacation home near the North Sea
Entire Place • 2 bedrooms
Nice home in Tönning with kitchen
Entire Place • 2 bedrooms
Rooms near the harbor
Entire Place • 1 bedroom
Deichkje12 directly at the dike with dog up to 5 pers.
Entire Place • 1 bedroom
Apartment with harbor view
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tönning (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tönning based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Urlaubsservice | 26 | $124,703 | 17 | 4.33/5.0 |
| Martje | 1 | $35,686 | 40 | 5.00/5.0 |
| Nina | 2 | $34,940 | 93 | 4.75/5.0 |
| Brigitte | 1 | $27,889 | 122 | 4.96/5.0 |
| Britta | 2 | $26,448 | 137 | 4.96/5.0 |
| Novasol | 1 | $23,115 | 6 | 4.50/5.0 |
| Christian | 2 | $19,041 | 5 | 5.00/5.0 |
| Claudia | 2 | $18,528 | 127 | 4.94/5.0 |
| Burkhard | 3 | $17,952 | 103 | 4.98/5.0 |
| Sinje | 1 | $17,819 | 4 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tönning.
Dive Deeper: Advanced Tönning STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tönning. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTönning Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tönning
- The Tönning Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93% of the 71 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tönning, Apartment/Condo properties are the most common (66.2%), reflecting the local real estate landscape.
- Houses represent a significant 29.6% portion, catering likely to families or larger groups.
- Smaller segments like others, unique stays (combined 4.2%) offer potential for unique stay experiences.
Tönning Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tönning
- The dominant room capacity in Tönning is 1 bedroom listings, making up 43.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 74.7% of the active Airbnb listings in Tönning, indicating a high concentration in these sizes.
Tönning Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tönning
- The most common guest capacity trend in Tönning vacation rentals is listings accommodating 2 guests (31%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Tönning STR market, accounting for 60.6% of listings.
- 18.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tönning.
- On average, properties in Tönning are equipped to host 3.7 guests.
Tönning Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tönning
- The most common availability pattern in Tönning falls within the 271-366 days range, representing 73.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Tönning (45.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tönning Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
16.9% of total
2 Nights
13 listings
18.3% of total
3 Nights
6 listings
8.5% of total
4-6 Nights
9 listings
12.7% of total
7-29 Nights
3 listings
4.2% of total
30+ Nights
28 listings
39.4% of total
Key Insights
- The most prevalent minimum stay requirement in Tönning is 30+ Nights, adopted by 39.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (39.4%) caters to monthly stays (30+ nights) in Tönning, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 39.4% of Tönning hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 39.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tönning.
Tönning Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
3.1% of total
Flexible
5 listings
7.7% of total
Moderate
8 listings
12.3% of total
Firm
36 listings
55.4% of total
Strict
14 listings
21.5% of total
Cancellation Policy Insights for Tönning
- The prevailing Airbnb cancellation policy trend in Tönning is Firm, used by 55.4% of listings.
- A majority (76.9%) of hosts in Tönning utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 55.4% market standard in Tönning.
- Regularly review your cancellation policy against competitors and market demand shifts in Tönning.
Tönning STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tönning
- The overall average booking lead time for vacation rentals in Tönning is 38 days.
- Guests book furthest in advance for stays during June (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Tönning.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
- Monitor your own booking lead times against these Tönning averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tönning (2025)
Amenity Prevalence
Amenity Insights for Tönning
- Popular amenities like Wifi, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tönning to stay competitive.
Tönning Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tönning
- The typical guest profile for Airbnb in Tönning consists of primarily domestic travelers (88%), often arriving from nearby Hamburg, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking German or English.
- Domestic travelers account for 88.4% of guests.
- Key international markets include Germany (88.4%) and Denmark (3.7%).
- Top languages spoken are German (42.5%) followed by English (37.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Hamburg and Berlin.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tönning Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Husum-Ballum | 18 | $3,657 | $499.10 | 42% |
| Stapel | 10 | $2,144 | $290.14 | 40% |
| Vlagtwedde | 34 | $1,962 | $353.15 | 33% |
| Billund | 94 | $1,835 | $181.31 | 49% |
| Tetenbüll | 29 | $1,766 | $235.43 | 31% |
| Helgoland | 11 | $1,712 | $154.90 | 52% |
| Hamburg | 2,528 | $1,649 | $148.15 | 50% |
| Højer | 33 | $1,631 | $214.18 | 37% |
| Schülp | 16 | $1,627 | $159.37 | 47% |
| Egernsund | 29 | $1,621 | $283.91 | 38% |