Νέα Καλλικράτεια Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Macedonia and Thrace, Greece

Source: AirROI
Last updated: 2025-10-01

Is Airbnb profitable in Νέα Καλλικράτεια in 2025? Explore comprehensive Airbnb analytics for Νέα Καλλικράτεια, Macedonia and Thrace, Greece to uncover income potential. This 2025 STR market report for Νέα Καλλικράτεια, based on AirROI data from October 2024 to September 2025, reveals key trends in the niche market of 88 active listings.

Whether you're considering an Airbnb investment in Νέα Καλλικράτεια, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Νέα Καλλικράτεια Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Νέα Καλλικράτεια Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$97
The average rental revenue earned for an occupied room per day in Νέα Καλλικράτεια.
Occupancy Rate(?)
33.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$5,792
Typical annual income for an Airbnb listing in Νέα Καλλικράτεια. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.1%
Slight decrease (-1.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Νέα Καλλικράτεια.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Νέα Καλλικράτεια.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
88
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Νέα Καλλικράτεια (2025)

Understanding the monthly revenue variations for Airbnb listings in Νέα Καλλικράτεια is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Νέα Καλλικράτεια is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Νέα Καλλικράτεια across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,962+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,295 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $723 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $389, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Νέα Καλλικράτεια

Νέα Καλλικράτεια Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Νέα Καλλικράτεια STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Νέα Καλλικράτεια:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Νέα Καλλικράτεια

Average Daily Rate (ADR) Airbnb Trends in Νέα Καλλικράτεια (2025)

Effective short term rental pricing strategy in Νέα Καλλικράτεια involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Νέα Καλλικράτεια typically peaks in August and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $141+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $114 or more.
  • Typical properties (Median) charge around $89 per night.
  • Entry-level properties (Bottom 25%) earn around $69 per night.

Average Daily Rate (ADR) Trend by Month in Νέα Καλλικράτεια

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Airbnb Seasonality Analysis & Trends in Νέα Καλλικράτεια (2025)

Peak Season (July, August, June)
  • Revenue averages $1,923 per month
  • Occupancy rates average 47.3%
  • Daily rates average $118
Shoulder Season
  • Revenue averages $757 per month
  • Occupancy maintains around 25.2%
  • Daily rates hold near $92
Low Season (January, February, March)
  • Revenue drops to average $490 per month
  • Occupancy decreases to average 19.3%
  • Daily rates adjust to average $88

Seasonality Insights for Νέα Καλλικράτεια

  • The Airbnb seasonality in Νέα Καλλικράτεια shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Νέα Καλλικράτεια's highest earning potential, with monthly revenues capable of climbing to $2,293, occupancy reaching a high of 54.9%, and ADRs peaking at $124.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $373, occupancy could drop to 12.9%, and ADRs may adjust down to $87.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Νέα Καλλικράτεια.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Νέα Καλλικράτεια seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Νέα Καλλικράτεια (2025)

Exploring the top neighborhoods for short-term rentals in Νέα Καλλικράτεια? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Νέα Καλλικράτεια Beach
A beautiful beachfront area attracting tourists who want a relaxing seaside holiday with stunning views and ample water activities.
Nea Kallikratia Beach, Water Sports Centre, Local Seafood Restaurants, Sunset Views, Beach Bars
Nikiti
A charming village in Halkidiki known for its pristine beaches and vibrant nightlife, attracting families and young travelers alike.
Nikiti Beach, Local Tavernas, Nightlife Scene, Charming Old Town, Nearby Sithonia
Sithonia
Known for its stunning coastlines and natural beauty, Sithonia is perfect for nature lovers and adventure seekers.
Sithonia Beaches, Hiking Trails, Scuba Diving Spots, Natural Springs, Local Vineyards
Kassandra
A popular tourist destination with a mix of beautiful beaches, nightlife, and cultural sites, Kassandra is a prime spot for Airbnb hosting.
Kassandra Resorts, Nightclubs and Bars, Historical Ruins, Local Markets, Beach Activities
Kavala
A picturesque port city known for its rich history and beautiful architecture, making it attractive to both tourists and investors.
Kavala Fortress, Aqueduct of Kavala, Basilica of Saint Nicholas, Charming Waterfront, Local Seafood Markets
Thessaloniki
Greece's second largest city, known for its vibrant culture, nightlife, and history, draws tourists year-round.
White Tower, Aristotelous Square, Ladadika District, Seafront Promenade, Rotunda
Mount Athos
A unique spiritual destination for those interested in monastic life, offering a tranquil alternative to more commercial tourist spots.
Holy Monasteries, Hiking Trails, Secluded Beaches, Cultural Tours, Spiritual Retreats
Agios Nikolaos
A picturesque town with beautiful beaches and a charming waterfront, popular among tourists for relaxation and exploration.
Voulismeni Lake, Local Beaches, Art Galleries, Cozy Cafes, Nearby Archaeological Sites

Understanding Airbnb License Requirements & STR Laws in Νέα Καλλικράτεια (2025)

Yes, Νέα Καλλικράτεια, Macedonia and Thrace, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Νέα Καλλικράτεια to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 66% licensed listings)

Top Performing Airbnb Properties in Νέα Καλλικράτεια (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Νέα Καλλικράτειαbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

COZY & COOL Apartment N1  30m from sea.

COZY & COOL Apartment N1 30m from sea.

Entire Place • 2 bedrooms

$40,401
Revenue
46.9%
Occupancy
$426.56
Daily Rate
Villa Athina

Villa Athina

Entire Place • 2 bedrooms

$27,030
Revenue
45.8%
Occupancy
$122.51
Daily Rate
Villa De Vida
Elegant & Spacious

Villa De Vida Elegant & Spacious

Entire Place • 3 bedrooms

$20,278
Revenue
36.1%
Occupancy
$213.68
Daily Rate
Superb sea view apartment

Superb sea view apartment

Entire Place • 2 bedrooms

$19,298
Revenue
65.6%
Occupancy
$85.17
Daily Rate
The flat right on the sea!

The flat right on the sea!

Entire Place • 2 bedrooms

$14,712
Revenue
68.9%
Occupancy
$69.01
Daily Rate
Luxury Central Apartment  with Sea view

Luxury Central Apartment with Sea view

Entire Place • 1 bedroom

$14,142
Revenue
36.8%
Occupancy
$109.02
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Νέα Καλλικράτεια (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Νέα Καλλικράτεια based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Θεκλα2$52,468614.92/5.0
VILLA ATHINA 1st FLOOR1$27,030545.00/5.0
Maria1$20,27855.00/5.0
Dimitris1$19,298814.84/5.0
Ioannis2$18,1211044.87/5.0
Dobrila2$17,703304.89/5.0
Ioanna Kleoniki2$16,598104.75/5.0
Παυλος2$15,029384.83/5.0
Minos1$14,7121064.92/5.0
Eirini2$14,638164.60/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Νέα Καλλικράτεια.

Dive Deeper: Advanced Νέα Καλλικράτεια STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Νέα Καλλικράτεια. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Νέα Καλλικράτεια Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Νέα Καλλικράτεια

  • The Νέα Καλλικράτεια Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.9% of the 88 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Νέα Καλλικράτεια, Apartment/Condo properties are the most common (76.1%), reflecting the local real estate landscape.
  • Houses represent a significant 21.6% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique (combined 2.2%) offer potential for unique stay experiences.

Νέα Καλλικράτεια Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Νέα Καλλικράτεια

  • The dominant room capacity in Νέα Καλλικράτεια is 1 bedroom listings, making up 46.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 89.8% of the active Airbnb listings in Νέα Καλλικράτεια, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (6.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Νέα Καλλικράτεια.

Νέα Καλλικράτεια Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Νέα Καλλικράτεια

  • The most common guest capacity trend in Νέα Καλλικράτεια vacation rentals is listings accommodating 4 guests (47.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Νέα Καλλικράτεια STR market, accounting for 67.0% of listings.
  • 21.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Νέα Καλλικράτεια.
  • On average, properties in Νέα Καλλικράτεια are equipped to host 4.6 guests.

Νέα Καλλικράτεια Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Νέα Καλλικράτεια

  • The most common availability pattern in Νέα Καλλικράτεια falls within the 271-366 days range, representing 87.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Νέα Καλλικράτεια (43.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Νέα Καλλικράτεια Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.8%)

1 Night

6 listings

6.8% of total

2 Nights (12.5%)

2 Nights

11 listings

12.5% of total

3 Nights (10.2%)

3 Nights

9 listings

10.2% of total

4-6 Nights (36.4%)

4-6 Nights

32 listings

36.4% of total

7-29 Nights (5.7%)

7-29 Nights

5 listings

5.7% of total

30+ Nights (28.4%)

30+ Nights

25 listings

28.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Νέα Καλλικράτεια is 4-6 Nights, adopted by 36.4% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (19.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (28.4%) caters to monthly stays (30+ nights) in Νέα Καλλικράτεια, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 36.4% of Νέα Καλλικράτεια hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 28.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Νέα Καλλικράτεια.

Νέα Καλλικράτεια Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1.2% of total

Flexible (10.5%)

Flexible

9 listings

10.5% of total

Moderate (22.1%)

Moderate

19 listings

22.1% of total

Firm (31.4%)

Firm

27 listings

31.4% of total

Strict (34.9%)

Strict

30 listings

34.9% of total

Cancellation Policy Insights for Νέα Καλλικράτεια

  • The prevailing Airbnb cancellation policy trend in Νέα Καλλικράτεια is Strict, used by 34.9% of listings.
  • A majority (66.3%) of hosts in Νέα Καλλικράτεια utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 34.9% market standard in Νέα Καλλικράτεια.
  • With 34.9% using Strict terms, this is a viable option in Νέα Καλλικράτεια, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Νέα Καλλικράτεια.

Νέα Καλλικράτεια STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Νέα Καλλικράτεια

  • The overall average booking lead time for vacation rentals in Νέα Καλλικράτεια is 49 days.
  • Guests book furthest in advance for stays during August (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 4 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (66 days avg.) sees the longest lead times, while Winter (12 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Νέα Καλλικράτεια.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (4 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 66 days) to capture early planners.
  • Monitor your own booking lead times against these Νέα Καλλικράτεια averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Νέα Καλλικράτεια (2025)

Amenity Prevalence

Amenity Insights for Νέα Καλλικράτεια

  • Essential amenities in Νέα Καλλικράτεια that guests expect include: Air conditioning, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Hangers, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Νέα Καλλικράτεια: Air conditioning, TV.
  • Prioritize adding missing essentials: Air conditioning, TV.
  • Consider adding popular differentiators like Wifi or Hangers to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Νέα Καλλικράτεια to stay competitive.

Νέα Καλλικράτεια Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Νέα Καλλικράτεια

  • The typical guest profile for Airbnb in Νέα Καλλικράτεια consists of predominantly international visitors (95%), with top international origins including Bulgaria, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 5.4% of guests.
  • Key international markets include Germany (19.6%) and Bulgaria (15.2%).
  • Top languages spoken are English (38.1%) followed by German (12.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Bulgaria.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Νέα Καλλικράτεια Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Skiathos Municipality64$2,264$431.6244%
Achladias93$2,251$351.1446%
Thermaikos Municipality25$1,711$205.0744%
Klima20$1,594$355.4532%
Νέα Μουδανιά19$1,524$194.9643%
Loutraki22$1,450$178.7746%
Panorama Municipal Unit15$1,420$227.1228%
Myli56$1,397$232.9938%
Mourtero19$1,336$226.9039%
Skiathos372$1,200$182.9944%

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