Kecskemét Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Great Plain and North, Hungary

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Kecskemét in 2025? Explore comprehensive Airbnb analytics for Kecskemét, Great Plain and North, Hungary to uncover income potential. This 2025 STR market report for Kecskemét, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 36 active listings.

Whether you're considering an Airbnb investment in Kecskemét, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kecskemét Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Kecskemét Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$82
The average rental revenue earned for an occupied room per day in Kecskemét.
Occupancy Rate(?)
40.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,052
Typical annual income for an Airbnb listing in Kecskemét. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
15.0%
Strong growth (15.0%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Kecskemét.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Kecskemét.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Kecskemét (2025)

Understanding the monthly revenue variations for Airbnb listings in Kecskemét is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kecskemét is typically January, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kecskemét across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,090+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,499 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $866 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $395, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kecskemét

Kecskemét Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Kecskemét STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kecskemét:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kecskemét

Average Daily Rate (ADR) Airbnb Trends in Kecskemét (2025)

Effective short term rental pricing strategy in Kecskemét involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kecskemét typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $112+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $95 or more.
  • Typical properties (Median) charge around $81 per night.
  • Entry-level properties (Bottom 25%) earn around $63 per night.

Average Daily Rate (ADR) Trend by Month in Kecskemét

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Airbnb Seasonality Analysis & Trends in Kecskemét (2025)

Peak Season (January, July, August)
  • Revenue averages $1,255 per month
  • Occupancy rates average 52.1%
  • Daily rates average $83
Shoulder Season
  • Revenue averages $1,041 per month
  • Occupancy maintains around 41.6%
  • Daily rates hold near $84
Low Season (February, June, October)
  • Revenue drops to average $849 per month
  • Occupancy decreases to average 36.7%
  • Daily rates adjust to average $85

Seasonality Insights for Kecskemét

  • The Airbnb seasonality in Kecskemét shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Kecskemét's highest earning potential, with monthly revenues capable of climbing to $1,296, occupancy reaching a high of 54.8%, and ADRs peaking at $87.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $807, occupancy could drop to 32.8%, and ADRs may adjust down to $82.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kecskemét.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Kecskemét seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Kecskemét (2025)

Exploring the top neighborhoods for short-term rentals in Kecskemét? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kecskemét City Center
The heart of Kecskemét, known for its beautiful architecture, vibrant atmosphere, and cultural events. A prime location for tourists looking to explore the city's history and enjoy local gastronomy.
Kecskemét Town Hall, Cifrapalota, Museum of Hungarian Naive Art, Kecskemét Cat Palace, Local markets for crafts and food
Kecskemét Botanical Garden
A serene and beautifully landscaped area that offers an escape into nature. Perfect for visitors looking for a peaceful retreat while being close to the city.
Kecskemét Botanical Garden, Nature trails, Picnic areas, Educational programs on flora, Relaxing environment
Kecskemét and Surroundings Wine Region
This area is known for its vineyard tours and wine tasting experiences, attracting tourists interested in gastronomy and local wine production.
Local vineyards, Wine tasting tours, Wine festivals, Scenic countryside views, Gastronomic experiences
Kecskemét Thermal Spa
A popular destination for relaxation and wellness, attracting visitors seeking leisure and therapeutic experiences.
Thermal baths, Spa treatments, Wellness programs, Health-focused cuisine, Relaxation facilities
Kecskemét Sports Complex
A hub for various sports activities and events, drawing visitors for both sports tourism and local events.
Stadium events, Fitness facilities, Sports tournaments, Running trails, Cycling paths
Great Plain National Park
A large national park offering stunning natural vistas and wildlife, perfect for nature lovers and outdoor activities.
Birdwatching, Hiking trails, Nature tours, Cultural heritage sites, Educational tours on ecology
Bugac Puszta
Known for traditional Hungarian pastoral culture and wildlife, this area attracts tourists interested in unique natural experiences and cultural heritage.
Horse riding, Traditional Hungarian cuisine, Cultural festivals, Tourist farms, Scenic landscapes
North Great Plain Historical Sites
Abundant with historical landmarks and cultural heritage sites, attracting visitors interested in history and education.
Ancient ruins, Museums, Historical reenactments, Cultural festivals, Guided tours on local heritage

Understanding Airbnb License Requirements & STR Laws in Kecskemét (2025)

While Kecskemét, Great Plain and North, Hungary currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kecskemét to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Kecskemét (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kecskemétbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Central Apartman, Belváros Lakás

Central Apartman, Belváros Lakás

Entire Place • 3 bedrooms

$22,807
Revenue
61.7%
Occupancy
$113.33
Daily Rate
Garden Suite Apartments free 2 pcs parking

Garden Suite Apartments free 2 pcs parking

Entire Place • 1 bedroom

$15,462
Revenue
45.8%
Occupancy
$101.00
Daily Rate
Child-friendly accommodation near the Main Square

Child-friendly accommodation near the Main Square

Entire Place • 1 bedroom

$13,622
Revenue
50.9%
Occupancy
$80.34
Daily Rate
Modern, downtown flat

Modern, downtown flat

Entire Place • 1 bedroom

$13,612
Revenue
53.0%
Occupancy
$66.51
Daily Rate
Panorama City Center Kecskemét

Panorama City Center Kecskemét

Entire Place • 1 bedroom

$11,799
Revenue
65.8%
Occupancy
$115.48
Daily Rate
Downtown Apartment Kecskemét Free Parking

Downtown Apartment Kecskemét Free Parking

Entire Place • 1 bedroom

$11,310
Revenue
62.7%
Occupancy
$59.22
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Kecskemét (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Kecskemét based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jánosné1$22,807145.00/5.0
Norbert4$22,34094.83/5.0
Edit1$15,462225.00/5.0
ORSI-Szálláshelyek Szolgáltató8$14,398164.22/5.0
Éva1$13,622325.00/5.0
Dezső1$13,6121064.89/5.0
Ildikó2$12,122614.92/5.0
Martin1$11,799165.00/5.0
Edit1$11,310245.00/5.0
Ildikó1$9,0842104.78/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kecskemét.

Dive Deeper: Advanced Kecskemét STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kecskemét. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kecskemét Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kecskemét

  • The Kecskemét Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Kecskemét, Apartment/Condo properties are the most common (80.6%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique, others (combined 5.6%) offer potential for unique stay experiences.

Kecskemét Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kecskemét

  • The dominant room capacity in Kecskemét is 1 bedroom listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 83.4% of the active Airbnb listings in Kecskemét, indicating a high concentration in these sizes.
  • With over half the market (55.6%) consisting of studios or 1-bedroom units, Kecskemét is particularly well-suited for individuals or couples.

Kecskemét Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kecskemét

  • The most common guest capacity trend in Kecskemét vacation rentals is listings accommodating 2 guests (27.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Kecskemét STR market, accounting for 52.8% of listings.
  • On average, properties in Kecskemét are equipped to host 3.4 guests.

Kecskemét Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kecskemét

  • The most common availability pattern in Kecskemét falls within the 271-366 days range, representing 61.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Kecskemét (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Kecskemét Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.7%)

1 Night

5 listings

16.7% of total

2 Nights (20%)

2 Nights

6 listings

20% of total

3 Nights (13.3%)

3 Nights

4 listings

13.3% of total

4-6 Nights (20%)

4-6 Nights

6 listings

20% of total

7-29 Nights (20%)

7-29 Nights

6 listings

20% of total

30+ Nights (10%)

30+ Nights

3 listings

10% of total

Key Insights

  • The most prevalent minimum stay requirement in Kecskemét is 2 Nights, adopted by 20% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 20% of Kecskemét hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 10% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kecskemét.

Kecskemét Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (20%)

Flexible

7 listings

20% of total

Moderate (37.1%)

Moderate

13 listings

37.1% of total

Firm (17.1%)

Firm

6 listings

17.1% of total

Strict (25.7%)

Strict

9 listings

25.7% of total

Cancellation Policy Insights for Kecskemét

  • The prevailing Airbnb cancellation policy trend in Kecskemét is Moderate, used by 37.1% of listings.
  • There's a relatively balanced mix between guest-friendly (57.1%) and stricter (42.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.1% market standard in Kecskemét.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kecskemét.

Kecskemét STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Kecskemét

  • The overall average booking lead time for vacation rentals in Kecskemét is 37 days.
  • Guests book furthest in advance for stays during July (average 57 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (43 days avg.) sees the longest lead times, while Fall (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Kecskemét.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 43 days) to capture early planners.
  • Monitor your own booking lead times against these Kecskemét averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Kecskemét (2025)

Amenity data is currently unavailable for Kecskemét.

Kecskemét Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kecskemét

  • The typical guest profile for Airbnb in Kecskemét consists of predominantly international visitors (91%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 9.1% of guests.
  • Key international markets include Germany (18.2%) and United States (12.7%).
  • Top languages spoken are English (41.6%) followed by German (14.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Kecskemét Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Balatonakarattya22$1,725$334.8431%
Budapest10,191$1,388$112.0652%
Zebegény20$1,322$135.8938%
Dunabogdány14$1,284$163.8028%
Kismaros18$1,244$119.0243%
Nagymaros50$1,240$120.2244%
Noszvaj13$1,052$201.3432%
Balatonkenese19$1,047$174.3335%
Budaörs19$1,032$96.8245%
Verőce24$1,013$121.3234%

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