Kecskemét Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Great Plain and North, Hungary
Is Airbnb profitable in Kecskemét in 2025? Explore comprehensive Airbnb analytics for Kecskemét, Great Plain and North, Hungary to uncover income potential. This 2025 STR market report for Kecskemét, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 36 active listings.
Whether you're considering an Airbnb investment in Kecskemét, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kecskemét Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Kecskemét Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Kecskemét (2025)
Understanding the monthly revenue variations for Airbnb listings in Kecskemét is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kecskemét is typically January, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kecskemét across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,916+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,433 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $854 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $432, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kecskemét
Kecskemét Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Kecskemét STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kecskemét:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kecskemét
Average Daily Rate (ADR) Airbnb Trends in Kecskemét (2025)
Effective short term rental pricing strategy in Kecskemét involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kecskemét typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $111+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $89 or more.
- Typical properties (Median) charge around $76 per night.
- Entry-level properties (Bottom 25%) earn around $56 per night.
Average Daily Rate (ADR) Trend by Month in Kecskemét
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Airbnb Seasonality Analysis & Trends in Kecskemét (2025)
Peak Season (January, July, August)
- Revenue averages $1,276 per month
- Occupancy rates average 52.8%
- Daily rates average $78
Shoulder Season
- Revenue averages $1,008 per month
- Occupancy maintains around 42.4%
- Daily rates hold near $76
Low Season (March, June, October)
- Revenue drops to average $727 per month
- Occupancy decreases to average 33.1%
- Daily rates adjust to average $77
Seasonality Insights for Kecskemét
- The Airbnb seasonality in Kecskemét shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Kecskemét's highest earning potential, with monthly revenues capable of climbing to $1,433, occupancy reaching a high of 59.8%, and ADRs peaking at $80.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $566, occupancy could drop to 28.0%, and ADRs may adjust down to $74.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kecskemét.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Kecskemét seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Kecskemét (2025)
Exploring the top neighborhoods for short-term rentals in Kecskemét? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kecskemét City Center | The heart of Kecskemét, known for its beautiful architecture, vibrant atmosphere, and cultural events. A prime location for tourists looking to explore the city's history and enjoy local gastronomy. | Kecskemét Town Hall, Cifrapalota, Museum of Hungarian Naive Art, Kecskemét Cat Palace, Local markets for crafts and food |
| Kecskemét Botanical Garden | A serene and beautifully landscaped area that offers an escape into nature. Perfect for visitors looking for a peaceful retreat while being close to the city. | Kecskemét Botanical Garden, Nature trails, Picnic areas, Educational programs on flora, Relaxing environment |
| Kecskemét and Surroundings Wine Region | This area is known for its vineyard tours and wine tasting experiences, attracting tourists interested in gastronomy and local wine production. | Local vineyards, Wine tasting tours, Wine festivals, Scenic countryside views, Gastronomic experiences |
| Kecskemét Thermal Spa | A popular destination for relaxation and wellness, attracting visitors seeking leisure and therapeutic experiences. | Thermal baths, Spa treatments, Wellness programs, Health-focused cuisine, Relaxation facilities |
| Kecskemét Sports Complex | A hub for various sports activities and events, drawing visitors for both sports tourism and local events. | Stadium events, Fitness facilities, Sports tournaments, Running trails, Cycling paths |
| Great Plain National Park | A large national park offering stunning natural vistas and wildlife, perfect for nature lovers and outdoor activities. | Birdwatching, Hiking trails, Nature tours, Cultural heritage sites, Educational tours on ecology |
| Bugac Puszta | Known for traditional Hungarian pastoral culture and wildlife, this area attracts tourists interested in unique natural experiences and cultural heritage. | Horse riding, Traditional Hungarian cuisine, Cultural festivals, Tourist farms, Scenic landscapes |
| North Great Plain Historical Sites | Abundant with historical landmarks and cultural heritage sites, attracting visitors interested in history and education. | Ancient ruins, Museums, Historical reenactments, Cultural festivals, Guided tours on local heritage |
Understanding Airbnb License Requirements & STR Laws in Kecskemét (2025)
Yes, Kecskemét, Great Plain and North, Hungary enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kecskemét to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 36% licensed listings)
Top Performing Airbnb Properties in Kecskemét (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kecskemétbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Central Apartman, Belváros Lakás
Entire Place • 3 bedrooms
Child-friendly accommodation near the Main Square
Entire Place • 1 bedroom
Garden Suite Apartments
Entire Place • 1 bedroom
Art & Craft Apartment
Entire Place • 1 bedroom
The island of tranquility
Entire Place • 1 bedroom
Modern, downtown flat
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Kecskemét (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Kecskemét based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jánosné | 1 | $19,976 | 13 | 5.00/5.0 |
| Monika | 2 | $18,894 | 18 | 2.47/5.0 |
| Host #38787287 | 8 | $18,807 | 9 | 0.58/5.0 |
| Éva | 1 | $16,266 | 31 | 5.00/5.0 |
| Ildikó | 2 | $15,272 | 59 | 4.92/5.0 |
| Edit | 1 | $15,198 | 19 | 5.00/5.0 |
| Anita | 2 | $15,062 | 27 | 5.00/5.0 |
| Roland | 1 | $12,643 | 3 | 5.00/5.0 |
| Ildikó | 1 | $12,583 | 207 | 4.78/5.0 |
| Dezső | 1 | $12,143 | 103 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kecskemét.
Dive Deeper: Advanced Kecskemét STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kecskemét. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKecskemét Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kecskemét
- The Kecskemét Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.7% of the 36 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kecskemét, Apartment/Condo properties are the most common (86.1%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 2.8%) offer potential for unique stay experiences.
Kecskemét Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kecskemét
- The dominant room capacity in Kecskemét is 1 bedroom listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.6% of the active Airbnb listings in Kecskemét, indicating a high concentration in these sizes.
- With over half the market (55.6%) consisting of studios or 1-bedroom units, Kecskemét is particularly well-suited for individuals or couples.
Kecskemét Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kecskemét
- The most common guest capacity trend in Kecskemét vacation rentals is listings accommodating 2 guests (27.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Kecskemét STR market, accounting for 55.6% of listings.
- On average, properties in Kecskemét are equipped to host 3.4 guests.
Kecskemét Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kecskemét
- The most common availability pattern in Kecskemét falls within the 271-366 days range, representing 63.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Kecskemét (36.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Kecskemét Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
16.1% of total
2 Nights
7 listings
22.6% of total
3 Nights
4 listings
12.9% of total
4-6 Nights
5 listings
16.1% of total
7-29 Nights
8 listings
25.8% of total
30+ Nights
2 listings
6.5% of total
Key Insights
- The most prevalent minimum stay requirement in Kecskemét is 7-29 Nights, adopted by 25.8% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 25.8% of Kecskemét hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 6.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kecskemét.
Kecskemét Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
27.3% of total
Moderate
5 listings
22.7% of total
Firm
5 listings
22.7% of total
Strict
6 listings
27.3% of total
Cancellation Policy Insights for Kecskemét
- The prevailing Airbnb cancellation policy trend in Kecskemét is Flexible, used by 27.3% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 27.3% market standard in Kecskemét.
- Regularly review your cancellation policy against competitors and market demand shifts in Kecskemét.
Kecskemét STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Kecskemét
- The overall average booking lead time for vacation rentals in Kecskemét is 33 days.
- Guests book furthest in advance for stays during December (average 59 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (44 days avg.) sees the longest lead times, while Spring (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Kecskemét.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Kecskemét averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Kecskemét (2025)
Amenity Prevalence
Amenity Insights for Kecskemét
- Essential amenities in Kecskemét that guests expect include: Air conditioning, Essentials, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kecskemét: Air conditioning, Essentials, Heating.
- Prioritize adding missing essentials: Essentials, Heating.
- Consider adding popular differentiators like TV or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kecskemét to stay competitive.
Kecskemét Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Kecskemét
- The typical guest profile for Airbnb in Kecskemét consists of predominantly international visitors (82%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 18.3% of guests.
- Key international markets include Hungary (18.3%) and Germany (12.7%).
- Top languages spoken are English (40.1%) followed by German (14.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Kecskemét Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Budapest | 9,316 | $1,525 | $108.83 | 54% |
| Balatonakarattya | 25 | $1,496 | $311.17 | 33% |
| Zebegény | 19 | $1,464 | $129.48 | 39% |
| Kismaros | 15 | $1,463 | $96.65 | 47% |
| Nagymaros | 44 | $1,379 | $119.76 | 47% |
| Gárdony | 16 | $1,247 | $122.63 | 39% |
| Budaörs | 18 | $1,233 | $99.19 | 45% |
| Dunabogdány | 14 | $1,216 | $156.26 | 27% |
| Etyek | 10 | $1,148 | $221.70 | 25% |
| Szentendre | 24 | $1,042 | $118.34 | 35% |