Kerobokan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bali, Indonesia

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Kerobokan in 2025? Explore comprehensive Airbnb analytics for Kerobokan, Bali, Indonesia to uncover income potential. This 2025 STR market report for Kerobokan, based on AirROI data from July 2024 to June 2025, reveals key trends in the market of 727 active listings.

Whether you're considering an Airbnb investment in Kerobokan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kerobokan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Kerobokan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$193
The average rental revenue earned for an occupied room per day in Kerobokan.
Occupancy Rate(?)
46.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,201
Typical annual income for an Airbnb listing in Kerobokan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
23.7%
Strong growth (23.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Kerobokan.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Kerobokan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
727
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Kerobokan (2025)

Understanding the monthly revenue variations for Airbnb listings in Kerobokan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kerobokan is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kerobokan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,659+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,980 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,942 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $687, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kerobokan

Kerobokan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Kerobokan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kerobokan:

  • Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 54%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kerobokan

Average Daily Rate (ADR) Airbnb Trends in Kerobokan (2025)

Effective short term rental pricing strategy in Kerobokan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kerobokan typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $389+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $212 or more.
  • Typical properties (Median) charge around $120 per night.
  • Entry-level properties (Bottom 25%) earn around $60 per night.

Average Daily Rate (ADR) Trend by Month in Kerobokan

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Airbnb Seasonality Analysis & Trends in Kerobokan (2025)

Peak Season (August, July, May)
  • Revenue averages $3,354 per month
  • Occupancy rates average 54.8%
  • Daily rates average $191
Shoulder Season
  • Revenue averages $3,031 per month
  • Occupancy maintains around 51.9%
  • Daily rates hold near $191
Low Season (February, March, November)
  • Revenue drops to average $2,581 per month
  • Occupancy decreases to average 47.8%
  • Daily rates adjust to average $185

Seasonality Insights for Kerobokan

  • The Airbnb seasonality in Kerobokan shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Kerobokan's highest earning potential, with monthly revenues capable of climbing to $3,495, occupancy reaching a high of 58.6%, and ADRs peaking at $198.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,288, occupancy could drop to 42.5%, and ADRs may adjust down to $184.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kerobokan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Kerobokan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Kerobokan (2025)

Exploring the top neighborhoods for short-term rentals in Kerobokan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Canggu
A popular coastal village known for its surf spots, rice paddies, and vibrant cafes. Ideal for tourists seeking a laid-back beach lifestyle with plenty of local culture.
Echo Beach, Batu Bolong Beach, Canggu Club, Finns Beach Club, Bali Bowls
Seminyak
Famous for its luxury resorts, upscale shopping, and lively nightlife. A hotspot for tourists looking for a more sophisticated Bali experience.
Seminyak Beach, Eat Street, Potato Head Beach Club, La Plancha Beach Bar, Bali Deli
Ubud
The cultural heart of Bali, known for its rice terraces, art scene, and wellness retreats. Attracts visitors interested in yoga, art, and traditional Balinese culture.
Ubud Monkey Forest, Tegallalang Rice Terrace, Ubud Art Market, Campuhan Ridge Walk, Goa Gajah
Kerobokan
A quieter alternative to Seminyak, known for its local atmosphere and proximity to both beach and rice fields. Suitable for families and longer-term stays.
Petitenget Temple, Sisterfields, La Baracca, Bali Green Spa, Kudeta
Berawa
Emerging hotspot for digital nomads and surfers, with a young and vibrant community. Offers a mix of modern cafes and traditional Balinese vibes.
Berawa Beach, The Canggu Studio, Old Man's, Plantation, Cafe Organic
Sanur
A quieter beach area popular with families and older travelers, known for its long beach promenade and calm waters. Offers a more relaxed atmosphere.
Sanur Beach, Le Mayeur Museum, Bali Seawalker, Pantai Karang, Sindhu Beach
Jimbaran
Famous for its seafood restaurants on the beach and luxury resorts. A great location for couples and families looking for relaxation and good dining.
Jimbaran Beach, Jimbaran Seafood Cafes, Kecak Fire Dance, Samasta Lifestyle Village, Bali Park
Nusa Dua
Home to luxury resorts and pristine beaches. Known for its calm waters and upscale amenities, making it suitable for high-end travelers.
Nusa Dua Beach, Waterblow, Bali Collection, Geger Beach, Museum Pasifika

Understanding Airbnb License Requirements & STR Laws in Kerobokan (2025)

While Kerobokan, Bali, Indonesia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kerobokan to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Kerobokan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kerobokanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Infinito: Resort Style 8 Bedroom Canggu Villa

Casa Infinito: Resort Style 8 Bedroom Canggu Villa

Entire Place • 8 bedrooms

$382,345
Revenue
85.8%
Occupancy
$1314.75
Daily Rate
Canggu Beach Enigma! 7bed State-of-the-Art Villa

Canggu Beach Enigma! 7bed State-of-the-Art Villa

Entire Place • 7 bedrooms

$320,401
Revenue
66.1%
Occupancy
$1094.63
Daily Rate
Dreamy Urban Tropical 6BR Villa for Large Group

Dreamy Urban Tropical 6BR Villa for Large Group

Entire Place • 6 bedrooms

$232,330
Revenue
16.4%
Occupancy
$1557.55
Daily Rate
9 BR Bohemian Boutique Villa w 20m Lagoon pool

9 BR Bohemian Boutique Villa w 20m Lagoon pool

Private Room • 9 bedrooms

$192,479
Revenue
86.5%
Occupancy
$600.55
Daily Rate
Villa Hera - 6BR Villa in Canggu

Villa Hera - 6BR Villa in Canggu

Entire Place • 6 bedrooms

$174,322
Revenue
82.3%
Occupancy
$564.82
Daily Rate
Tirtadari Villas by Nakula

Tirtadari Villas by Nakula

Entire Place • 1 bedroom

$153,611
Revenue
36.8%
Occupancy
$1163.15
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Kerobokan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Kerobokan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Listings Bali42$1,869,97516204.80/5.0
The Tropical Door3$670,727454.91/5.0
Mr G12$588,2895474.90/5.0
Fajar8$547,5293904.82/5.0
Hazel And Peter1$320,401434.81/5.0
BaliSuperHost8$313,4461954.81/5.0
The Bali Agent3$300,772474.96/5.0
Balinest Villas6$288,924844.94/5.0
House Of Winds3$287,4241874.98/5.0
Bnbmates9$260,5045064.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kerobokan.

Dive Deeper: Advanced Kerobokan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kerobokan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kerobokan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kerobokan

  • The Kerobokan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.6% of the 727 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Kerobokan, House properties are the most common (82%), reflecting the local real estate landscape.
  • Houses represent a significant 82% portion, catering likely to families or larger groups.
  • The presence of 8.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others, unique stays (combined 2.8%) offer potential for unique stay experiences.

Kerobokan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kerobokan

  • The dominant room capacity in Kerobokan is 2 bedrooms listings, making up 28.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 56.3% of the active Airbnb listings in Kerobokan, indicating a high concentration in these sizes.
  • A significant 38.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kerobokan.

Kerobokan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kerobokan

  • The most common guest capacity trend in Kerobokan vacation rentals is listings accommodating 2 guests (26.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Kerobokan STR market, accounting for 52.8% of listings.
  • 38.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kerobokan.
  • On average, properties in Kerobokan are equipped to host 4.4 guests.

Kerobokan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kerobokan

  • The most common availability pattern in Kerobokan falls within the 271-366 days range, representing 45.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Kerobokan (28.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 27.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Kerobokan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29.8%)

1 Night

205 listings

29.8% of total

2 Nights (24.1%)

2 Nights

166 listings

24.1% of total

3 Nights (7.3%)

3 Nights

50 listings

7.3% of total

4-6 Nights (3.8%)

4-6 Nights

26 listings

3.8% of total

7-29 Nights (2%)

7-29 Nights

14 listings

2% of total

30+ Nights (33.1%)

30+ Nights

228 listings

33.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Kerobokan is 30+ Nights, adopted by 33.1% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (33.1%) caters to monthly stays (30+ nights) in Kerobokan, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 33.1% of Kerobokan hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 33.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kerobokan.

Kerobokan Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

17 listings

2.4% of total

Super Strict 30 Days

1 listings

0.1% of total

Flexible (16.2%)

Flexible

114 listings

16.2% of total

Moderate (15.5%)

Moderate

109 listings

15.5% of total

Firm (22.2%)

Firm

156 listings

22.2% of total

Strict (43.6%)

Strict

307 listings

43.6% of total

Cancellation Policy Insights for Kerobokan

  • The prevailing Airbnb cancellation policy trend in Kerobokan is Strict, used by 43.6% of listings.
  • A majority (65.8%) of hosts in Kerobokan utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 43.6% market standard in Kerobokan.
  • With 43.6% using Strict terms, this is a viable option in Kerobokan, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kerobokan.

Kerobokan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Kerobokan

  • The overall average booking lead time for vacation rentals in Kerobokan is 32 days.
  • Guests book furthest in advance for stays during May (average 43 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (37 days avg.) sees the longest lead times, while Summer (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Kerobokan.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 37 days) to capture early planners.
  • Monitor your own booking lead times against these Kerobokan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Kerobokan (2025)

Amenity data is currently unavailable for Kerobokan.

Kerobokan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kerobokan

  • The typical guest profile for Airbnb in Kerobokan consists of predominantly international visitors (87%), with top international origins including Indonesia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Indonesian.
  • Domestic travelers account for 12.6% of guests.
  • Key international markets include Australia (20%) and Indonesia (12.6%).
  • Top languages spoken are English (48.8%) followed by Indonesian (8.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Indonesia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Kerobokan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Padangaji15$7,329$320.8173%
Pejeng10$7,212$508.7750%
BATAS DESA BATU JANGKIH13$3,946$413.0947%
Pejeng Kawan112$3,350$236.9846%
Tanjung14$3,118$604.8022%
Seminyak1,846$3,114$280.4646%
Bedulu38$3,059$277.2642%
Kecamatan Praya Barat20$3,028$490.6637%
Pecatu1,821$2,975$244.1650%
Sanding15$2,777$220.3535%

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