Kuta Utara Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bali, Indonesia
Is Airbnb profitable in Kuta Utara in 2025? Explore comprehensive Airbnb analytics for Kuta Utara, Bali, Indonesia to uncover income potential. This 2025 STR market report for Kuta Utara, based on AirROI data from December 2024 to November 2025, reveals key trends in the market of 203 active listings.
Whether you're considering an Airbnb investment in Kuta Utara, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kuta Utara Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Kuta Utara Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Kuta Utara (2025)
Understanding the monthly revenue variations for Airbnb listings in Kuta Utara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kuta Utara is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kuta Utara across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,467+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,288 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,407 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $763, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kuta Utara
Kuta Utara Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Kuta Utara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kuta Utara:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kuta Utara
Average Daily Rate (ADR) Airbnb Trends in Kuta Utara (2025)
Effective short term rental pricing strategy in Kuta Utara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kuta Utara typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $280+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $174 or more.
- Typical properties (Median) charge around $111 per night.
- Entry-level properties (Bottom 25%) earn around $60 per night.
Average Daily Rate (ADR) Trend by Month in Kuta Utara
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Airbnb Seasonality Analysis & Trends in Kuta Utara (2025)
Peak Season (August, July, June)
- Revenue averages $2,713 per month
- Occupancy rates average 51.9%
- Daily rates average $155
Shoulder Season
- Revenue averages $1,678 per month
- Occupancy maintains around 35.9%
- Daily rates hold near $147
Low Season (January, March, May)
- Revenue drops to average $160 per month
- Occupancy decreases to average 3.3%
- Daily rates adjust to average $148
Seasonality Insights for Kuta Utara
- The Airbnb seasonality in Kuta Utara shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Kuta Utara's highest earning potential, with monthly revenues capable of climbing to $2,915, occupancy reaching a high of 54.7%, and ADRs peaking at $166.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $144.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kuta Utara.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Kuta Utara seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Kuta Utara (2025)
Exploring the top neighborhoods for short-term rentals in Kuta Utara? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Seminyak | Trendy and upscale area known for its vibrant nightlife, beach clubs, and luxury villas. It's a hotspot for tourists seeking a chic experience with high-end amenities and famous restaurants. | Seminyak Beach, Potato Head Beach Club, La Plancha Beach Bar, Eat Street, Seminyak Square |
| Canggu | A laid-back coastal village with a bohemian vibe, popular among surfers and digital nomads. Offers a mix of stylish cafes, surf spots, and a youthful atmosphere, making it appealing to a diverse crowd. | Echo Beach, Berawa Beach, Old Man's Beach Bar, Canggu Club, Fin's Beach Club |
| Ubud | Known as the cultural heart of Bali, Ubud attracts visitors looking for art, wellness, and nature. Famous for its rice terraces and artistic community, it's ideal for those seeking tranquility and unique experiences. | Ubud Monkey Forest, Tegallalang Rice Terrace, Ubud Art Market, Goa Gajah (Elephant Cave), Campuhan Ridge Walk |
| Nusa Dua | Luxury resort area known for pristine beaches and five-star hotels. A family-friendly destination with well-maintained facilities, it appeals to those seeking relaxation and high-end service. | Nusa Dua Beach, Puja Mandala, Water Blow, Bali Collection Mall, Geger Beach |
| Jimbaran | Famous for its seafood restaurants on the beach and stunning sunsets. It attracts families and couples looking for a more laid-back dining and beach experience with beautiful scenery. | Jimbaran Bay, Kedonganan Beach, Jenggala Ceramics, Jimbaran Seafood Cafes, Balangan Beach |
| Sanur | A quieter beach town that combines tradition with a relaxed vibe. Ideal for families and those wanting more local experiences, offering cultural attractions alongside beautiful beaches. | Sanur Beach, Le Mayeur Museum, Bali Seaside Cycling, Sanur Night Market, Tropical Bali |
| Legian | Offers a lively atmosphere with a more affordable range of accommodations. It's a blend of Kuta's entertainment and Seminyak's sophistication, catering to budget travelers and partygoers. | Legian Beach, Double Six Beach, Sky Garden Rooftop, Art Market Legian, Bounty Discotheque |
| Kuta | One of Bali's most famous areas, known for its vibrant nightlife, shopping, and surfing. It appeals to a wide range of tourists from budget to luxury, making it a prime location for Airbnb hosts. | Kuta Beach, Beachwalk Shopping Center, Waterbom Bali, Kuta Art Market, Poppies Lane |
Understanding Airbnb License Requirements & STR Laws in Kuta Utara (2025)
While Kuta Utara, Bali, Indonesia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kuta Utara to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Kuta Utara (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kuta Utarabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Zambala
Entire Place • 7 bedrooms
Brand New! Exquisite Luxury 5 BR Villa @Umalas
Entire Place • 5 bedrooms
Villa Wamwui by DreamAwayBali - 7Br - Beach access
Entire Place • 7 bedrooms
Huge 7BR Villa with Big Capacity in Kerobokan
Entire Place • 7 bedrooms
4bd Designer Canggu Villa 2min-Berawa Beach&Finns!
Entire Place • 4 bedrooms
NILA | Stylish Bali Retreat with Private Pool
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Kuta Utara (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Kuta Utara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Zoe | 1 | $111,919 | 1 | Not Rated |
| Putu Desi | 2 | $93,619 | 8 | 5.00/5.0 |
| Bnbmates | 3 | $90,435 | 41 | 4.67/5.0 |
| Jessica Helen Melania | 1 | $86,869 | 33 | 4.94/5.0 |
| Gilang From Sunny Family | 8 | $84,014 | 28 | 4.96/5.0 |
| Great Bali Villas Management | 3 | $70,816 | 5 | 4.00/5.0 |
| Ael N | 3 | $69,900 | 7 | 5.00/5.0 |
| Listings Bali | 4 | $54,583 | 88 | 4.88/5.0 |
| Sylvia From Manta Villas | 3 | $51,159 | 32 | 4.88/5.0 |
| I Ketut | 3 | $49,518 | 76 | 4.72/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kuta Utara.
Dive Deeper: Advanced Kuta Utara STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kuta Utara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKuta Utara Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kuta Utara
- The Kuta Utara Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.2% of the 203 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kuta Utara, House properties are the most common (79.3%), reflecting the local real estate landscape.
- Houses represent a significant 79.3% portion, catering likely to families or larger groups.
- The presence of 11.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.0%) offer potential for unique stay experiences.
Kuta Utara Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kuta Utara
- The dominant room capacity in Kuta Utara is 2 bedrooms listings, making up 29.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 55.2% of the active Airbnb listings in Kuta Utara, indicating a high concentration in these sizes.
- A significant 36.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kuta Utara.
Kuta Utara Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kuta Utara
- The most common guest capacity trend in Kuta Utara vacation rentals is listings accommodating 4 guests (27.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Kuta Utara STR market, accounting for 53.2% of listings.
- 36.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kuta Utara.
- On average, properties in Kuta Utara are equipped to host 4.3 guests.
Kuta Utara Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kuta Utara
- The most common availability pattern in Kuta Utara falls within the 271-366 days range, representing 69.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Kuta Utara (48.3%), reflecting common guest stay durations or potential owner blocking patterns.
Kuta Utara Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
93 listings
45.8% of total
2 Nights
41 listings
20.2% of total
3 Nights
9 listings
4.4% of total
4-6 Nights
2 listings
1% of total
7-29 Nights
6 listings
3% of total
30+ Nights
52 listings
25.6% of total
Key Insights
- The most prevalent minimum stay requirement in Kuta Utara is 1 Night, adopted by 45.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (66.0%) of the Kuta Utara Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (25.6%) caters to monthly stays (30+ nights) in Kuta Utara, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 45.8% of Kuta Utara hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 25.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kuta Utara.
Kuta Utara Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
1% of total
Super Strict 30 Days
2 listings
1% of total
Limited
1 listings
0.5% of total
Flexible
72 listings
35.5% of total
Moderate
28 listings
13.8% of total
Firm
58 listings
28.6% of total
Strict
40 listings
19.7% of total
Cancellation Policy Insights for Kuta Utara
- The prevailing Airbnb cancellation policy trend in Kuta Utara is Flexible, used by 35.5% of listings.
- There's a relatively balanced mix between guest-friendly (49.3%) and stricter (48.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 35.5% market standard in Kuta Utara.
- Regularly review your cancellation policy against competitors and market demand shifts in Kuta Utara.
Kuta Utara STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Kuta Utara
- The overall average booking lead time for vacation rentals in Kuta Utara is 20 days.
- Guests book furthest in advance for stays during April (average 301 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (136 days avg.) sees the longest lead times, while Summer (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in Kuta Utara.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 301 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 136 days) to capture early planners.
- Monitor your own booking lead times against these Kuta Utara averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Kuta Utara (2025)
Amenity Prevalence
Amenity Insights for Kuta Utara
- Essential amenities in Kuta Utara that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Kuta Utara.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kuta Utara: Wifi, Air conditioning.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kuta Utara to stay competitive.
Kuta Utara Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Kuta Utara
- The typical guest profile for Airbnb in Kuta Utara consists of predominantly international visitors (87%), with top international origins including Indonesia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 13.5% of guests.
- Key international markets include Australia (18.8%) and Indonesia (13.5%).
- Top languages spoken are English (46.1%) followed by French (9.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Indonesia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Kuta Utara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Padangaji | 16 | $6,634 | $322.04 | 67% |
| Pejeng | 11 | $6,618 | $594.70 | 46% |
| BATAS DESA BATU JANGKIH | 13 | $4,896 | $325.65 | 56% |
| Kecamatan Praya Barat | 29 | $4,077 | $429.97 | 40% |
| Tangkas | 17 | $3,257 | $293.60 | 32% |
| Pejeng Kawan | 110 | $3,196 | $246.14 | 43% |
| Bedulu | 35 | $3,150 | $275.41 | 43% |
| Pecatu | 1,786 | $3,147 | $241.63 | 49% |
| Sanding | 12 | $3,070 | $243.56 | 34% |
| Seminyak | 1,689 | $3,030 | $288.33 | 44% |