Seminyak Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bali, Indonesia

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Seminyak in 2025? Explore comprehensive Airbnb analytics for Seminyak, Bali, Indonesia to uncover income potential. This 2025 STR market report for Seminyak, based on AirROI data from July 2024 to June 2025, reveals key trends in the bustling market of 1,846 active listings.

Whether you're considering an Airbnb investment in Seminyak, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Seminyak Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Seminyak Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$280
The average rental revenue earned for an occupied room per day in Seminyak.
Occupancy Rate(?)
45.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$37,370
Typical annual income for an Airbnb listing in Seminyak. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
6.6%
Positive growth (6.6%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Seminyak.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Seminyak.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
1,846
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Seminyak (2025)

Understanding the monthly revenue variations for Airbnb listings in Seminyak is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Seminyak is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Seminyak across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,239+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,389 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,839 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,110, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Seminyak

Seminyak Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Seminyak STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Seminyak:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 53%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Seminyak

Average Daily Rate (ADR) Airbnb Trends in Seminyak (2025)

Effective short term rental pricing strategy in Seminyak involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Seminyak typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $528+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $304 or more.
  • Typical properties (Median) charge around $179 per night.
  • Entry-level properties (Bottom 25%) earn around $102 per night.

Average Daily Rate (ADR) Trend by Month in Seminyak

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Airbnb Seasonality Analysis & Trends in Seminyak (2025)

Peak Season (July, August, October)
  • Revenue averages $4,906 per month
  • Occupancy rates average 56.1%
  • Daily rates average $267
Shoulder Season
  • Revenue averages $4,212 per month
  • Occupancy maintains around 50.8%
  • Daily rates hold near $265
Low Season (February, March, June)
  • Revenue drops to average $3,640 per month
  • Occupancy decreases to average 45.0%
  • Daily rates adjust to average $270

Seasonality Insights for Seminyak

  • The Airbnb seasonality in Seminyak shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Seminyak's highest earning potential, with monthly revenues capable of climbing to $5,209, occupancy reaching a high of 58.0%, and ADRs peaking at $282.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,488, occupancy could drop to 41.7%, and ADRs may adjust down to $255.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Seminyak.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Seminyak seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Seminyak (2025)

Exploring the top neighborhoods for short-term rentals in Seminyak? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Seminyak Beach
Popular for its beautiful sandy beaches, vibrant nightlife, and upscale dining. It attracts tourists seeking a luxury beach experience with plenty of activities and amenities.
Seminyak Beach, La Plancha, Potato Head Beach Club, Double Six Beach, Eat Street
Petitenget
Known for its trendy beach clubs and stylish restaurants, Petitenget is a hotspot for travelers looking to enjoy the best of Bali's culinary scene and nightlife.
Petitenget Temple, La Lucciola, Potato Head Beach Club, The Seminyak Square, Bali Food Factory
Kerobokan
A quieter area close to Seminyak that offers a more relaxed vibe while still being close to the nightlife and beach. Ideal for families and longer stays.
Batu Belig Beach, La Laguna Beach Club, Naughty Nuri's Warung, Kilo Bali, Canggu Club
Umalas
A serene area known for luxury villas and a tranquil environment. Popular with expatriates and those seeking a peaceful getaway.
Bali Equestrian Centre, The Cottage, Delicious Onion, Bali Buda, Bali MMA
Canggu
A vibrant area favored by surfers and digital nomads, offering a mix of cafes, surf spots, and a laid-back atmosphere. It's the perfect location for younger travelers.
Echo Beach, Tanah Lot, Old Man's Beach Bar, Canggu Club, Batu Bolong Beach
Batu Belig
A more peaceful beach area that still offers proximity to Seminyak's attractions. Great for those looking to enjoy beach life without the hustle.
Batu Belig Beach, Bali Beach Shack, Poppies Restaurant, Finns Beach Club, Nalu Bowls
Gerebeg
A culturally rich area with traditional Balinese charm. Suitable for visitors interested in local culture and arts while being close to tourist attractions.
Gerebeg Temple, Studio Nida, Drifter Surf Shop, Sangkar Restaurant, Green Door
North Seminyak
An area that is developing quickly, offering new dining and entertainment options. Ideal for early investors looking for potential growth in Airbnb rentals.
Bali Deli, Kynd Community, Bali Pet Holiday, Puri Canggu, Sisterfields

Understanding Airbnb License Requirements & STR Laws in Seminyak (2025)

While Seminyak, Bali, Indonesia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Seminyak to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Seminyak (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Seminyakbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Vienna - New 8BDR, Jacuzzi, Sauna and Cinema

Villa Vienna - New 8BDR, Jacuzzi, Sauna and Cinema

Entire Place • 8 bedrooms

$463,256
Revenue
85.0%
Occupancy
$1508.86
Daily Rate
Villa El Gaucho: Brand New 9BDR, Prime Location

Villa El Gaucho: Brand New 9BDR, Prime Location

Entire Place • 9 bedrooms

$447,312
Revenue
83.3%
Occupancy
$1466.52
Daily Rate
Villa Miami - New Luxury 7BDR, Prime Location

Villa Miami - New Luxury 7BDR, Prime Location

Entire Place • 7 bedrooms

$409,353
Revenue
85.7%
Occupancy
$1307.28
Daily Rate
Villa Atlanta - New Luxury 7BDR, Prime Location

Villa Atlanta - New Luxury 7BDR, Prime Location

Entire Place • 7 bedrooms

$348,952
Revenue
85.5%
Occupancy
$1119.07
Daily Rate
Villa Tango - New Luxurious 7BDR, Prime Location

Villa Tango - New Luxurious 7BDR, Prime Location

Entire Place • 7 bedrooms

$348,220
Revenue
79.3%
Occupancy
$1202.05
Daily Rate
20% Off! 12Bd/30Pax: 2Pools Family Rooms Seminyak

20% Off! 12Bd/30Pax: 2Pools Family Rooms Seminyak

Entire Place • 12 bedrooms

$321,504
Revenue
38.1%
Occupancy
$2765.67
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Seminyak (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Seminyak based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Northern Estate20$4,246,49811724.79/5.0
Mr G22$1,816,33029504.86/5.0
Anna11$1,764,869584.95/5.0
Janine23$1,756,6578424.83/5.0
Craig7$1,087,9632474.83/5.0
The Bali Agent15$1,045,9566424.84/5.0
Alex MagicOfBali22$1,002,2864374.77/5.0
Gravity9$926,5919624.91/5.0
Govillabali12$926,42712994.75/5.0
MingguVillas9$762,5227894.87/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Seminyak.

Dive Deeper: Advanced Seminyak STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Seminyak. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Seminyak Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Seminyak

  • The Seminyak Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.3% of the 1,846 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Seminyak, House properties are the most common (82.8%), reflecting the local real estate landscape.
  • Houses represent a significant 82.8% portion, catering likely to families or larger groups.
  • The presence of 6.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 0.1%) offer potential for unique stay experiences.

Seminyak Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Seminyak

  • The dominant room capacity in Seminyak is 1 bedroom listings, making up 25% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 49.1% of the active Airbnb listings in Seminyak, indicating a high concentration in these sizes.
  • A significant 46.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Seminyak.

Seminyak Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Seminyak

  • The most common guest capacity trend in Seminyak vacation rentals is listings accommodating 8+ guests (26.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Seminyak STR market, accounting for 48.2% of listings.
  • 48.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Seminyak.
  • On average, properties in Seminyak are equipped to host 4.9 guests.

Seminyak Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Seminyak

  • The most common availability pattern in Seminyak falls within the 271-366 days range, representing 43.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 64.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Seminyak (26.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 36.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Seminyak Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (32.1%)

1 Night

535 listings

32.1% of total

2 Nights (24%)

2 Nights

400 listings

24% of total

3 Nights (7.6%)

3 Nights

126 listings

7.6% of total

4-6 Nights (2.5%)

4-6 Nights

42 listings

2.5% of total

7-29 Nights (0.5%)

7-29 Nights

9 listings

0.5% of total

30+ Nights (33.3%)

30+ Nights

554 listings

33.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Seminyak is 30+ Nights, adopted by 33.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (33.3%) caters to monthly stays (30+ nights) in Seminyak, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 33.3% of Seminyak hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Seminyak.

Seminyak Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

16 listings

0.9% of total

Super Strict 60 Days

64 listings

3.6% of total

Flexible (9.7%)

Flexible

173 listings

9.7% of total

Moderate (9.7%)

Moderate

174 listings

9.7% of total

Firm (22.9%)

Firm

409 listings

22.9% of total

Strict (53.3%)

Strict

953 listings

53.3% of total

Cancellation Policy Insights for Seminyak

  • The prevailing Airbnb cancellation policy trend in Seminyak is Strict, used by 53.3% of listings.
  • A majority (76.2%) of hosts in Seminyak utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 53.3% market standard in Seminyak.
  • With 53.3% using Strict terms, this is a viable option in Seminyak, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Seminyak.

Seminyak STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Seminyak

  • The overall average booking lead time for vacation rentals in Seminyak is 63 days.
  • Guests book furthest in advance for stays during April (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 53 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (71 days avg.) sees the longest lead times, while Winter (63 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Seminyak.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Seminyak averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Seminyak (2025)

Amenity data is currently unavailable for Seminyak.

Seminyak Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Seminyak

  • The typical guest profile for Airbnb in Seminyak consists of predominantly international visitors (95%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 5.0% of guests.
  • Key international markets include Australia (42.2%) and United States (8.4%).
  • Top languages spoken are English (55.1%) followed by French (5.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Seminyak Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Padangaji15$7,329$320.8173%
Pejeng10$7,212$508.7750%
BATAS DESA BATU JANGKIH13$3,946$413.0947%
Pejeng Kawan112$3,350$236.9846%
Tanjung14$3,118$604.8022%
Bedulu38$3,059$277.2642%
Kecamatan Praya Barat20$3,028$490.6637%
Pecatu1,821$2,975$244.1650%
Sanding15$2,777$220.3535%
Dencarik51$2,663$191.4249%

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