Santa Monica&Kala 12BR Connecting Villa,River View Entire home · 12 bedrooms Rated 4.58 - Revenue
- Rp 6.2B
- Occupancy
- 75.1%
- Daily rate
- Rp 21.6M
Prices in
Airbnb market data · 202612 months to September 2026
Ubud, Bali Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Ubud brought in Rp 224,218,585 over the 12 months through September 2026, about 25% less than the Bali average of Rp 298,694,908.
The short answer
Ubud Airbnb Market at a Glance
Ubud is priced below the Bali average. Listings averaged Rp 1,914,449 a night, about 30% less than that average of Rp 2,750,000, and were booked on 39% of available nights, close to its 38% occupancy.
July, usually the best month, brings in about 80% more per listing than February, usually the slowest.
With 2,861 active listings, Ubud is the second-largest of 184 Bali markets AirROI tracks. From a year earlier, average revenue fell 8% while the number of active listings grew 52%.
Browse the live Ubud Airbnb market
See Every Ubud Listing
Revenue
How Much Do Airbnb Hosts Make in Ubud?
Gross bookings per Ubud listing averaged Rp 224,218,585 over the 12 months to September 2026 (Bali average: Rp 298,694,908), before cleaning, platform and management costs and taxes.
In a typical year, the average Ubud listing brings in Rp 41,800,000 in July, its best month, and Rp 23,200,000 in February, its slowest. August runs within 5% of July, so either can come out on top in a given year. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 7.5 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn Rp 77,100,000+ a month, about 5.4 times the typical property.
- Strong performers (top 25%) earn Rp 39,000,000 or more, roughly Rp 25,000,000 a month above the median.
- Typical properties (median) earn about Rp 14,300,000 a month.
- Entry-level properties (bottom 25%) earn Rp 5,150,000 or less, about a third of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 1.8 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average Rp 45,000,000 Rp 22,200,000
The dashed line is the average of the months shown, Rp 30,400,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Ubud Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and nightly rate; bookings peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | Rp 31,279,466 | 48.5% | Rp 1,819,940 | Rp 1,042,649 | 52 days | 4 nights |
| Oct 2025 | Rp 29,482,921 | 43.0% | Rp 1,775,671 | Rp 951,062 | 54 days | 4.2 nights |
| Nov 2025 | Rp 23,231,872 | 36.9% | Rp 1,698,357 | Rp 774,396 | 47 days | 4.5 nights |
| Dec 2025 | Rp 26,233,075 | 38.3% | Rp 1,809,765 | Rp 846,228 | 37 days | 5 nights |
| Jan 2026 | Rp 25,600,140 | 38.8% | Rp 1,756,517 | Rp 825,811 | 35 days | 5.4 nights |
| Feb 2026 | Rp 22,166,766 | 41.2% | Rp 1,665,488 | Rp 791,670 | 35 days | 5.1 nights |
| Mar 2026 | Rp 25,196,043 | 41.8% | Rp 1,688,598 | Rp 812,776 | 37 days | 4.9 nights |
| Apr 2026 | Rp 28,453,937 | 45.2% | Rp 1,734,293 | Rp 948,465 | 45 days | 4.9 nights |
| May 2026 | Rp 31,767,235 | 45.5% | Rp 1,803,720 | Rp 1,024,750 | 42 days | 4.6 nights |
| Jun 2026 | Rp 35,848,778 | 47.8% | Rp 1,906,262 | Rp 1,194,959 | 41 days | 4.9 nights |
| Jul 2026 | Rp 44,972,487 | 48.1% | Rp 2,055,391 | Rp 1,450,725 | 57 days | 5 nights |
| Aug 2026 | Rp 41,148,549 | 51.4% | Rp 2,051,957 | Rp 1,327,373 | 59 days | 4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Ubud market, enter its address and size in the free Airbnb calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Ubud Profitable?
Yes, when it's run well. The average Ubud Airbnb took in Rp 224,218,585 in the 12 months to September 2026, and run by its owner at everyday costs, about Rp 13,800,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about Rp 38,000,000 a month.
Cleaning it yourself keeps the Rp 3,700,000 a year guests pay in cleaning fees, for about Rp 14,100,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about Rp 11,900,000 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Ubud Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | Rp 220,518,585 | Rp 600,100,000 |
| Cleaning fees guests pay2% of Ubud bookings | Rp 3,700,000 | Rp 10,000,000 |
| Gross bookings | Rp 224,218,585 | Rp 610,100,000 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 81% of Ubud listings on Simplified Pricing, 3% for the rest | −Rp 29,400,000 | −Rp 80,000,000 |
| Cleaning and laundryPaid for by the cleaning fee; Rp 0 if you clean yourself | −Rp 3,700,000 | −Rp 10,000,000 |
| Utilities and internetAbout 5% of bookings | −Rp 11,200,000 | −Rp 30,500,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −Rp 4,500,000 | −Rp 12,200,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −Rp 6,700,000 | −Rp 18,300,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −Rp 2,200,000 | −Rp 2,200,000 |
| Permit and registrationWhere one is required | −Rp 1,100,000 | −Rp 1,100,000 |
| ManagementRp 0 when you run it; co-hosts charge from about 10% of nightly bookings | Rp 0 | Rp 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | Rp 0 | Rp 0 |
| Lodging taxesAdded to the guest's bill and passed on | Rp 0 | Rp 0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −Rp 58,800,000 | −Rp 154,300,000 |
| Left for housing costs, then profit | Rp 165,418,585about Rp 13,800,000 a month | Rp 455,800,000about Rp 38,000,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Ubud Airbnb Profit
The estimate starts from Ubud's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Ubud home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Ubud's Top Earners Get There
- More nights booked. The busiest quarter of Ubud listings are booked on 68% or more of their nights, against 41% for the median listing. Ten more booked nights a year at the median rate of Rp 1,070,000 adds about Rp 10,700,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge Rp 2,230,000 a night or more, against a median of Rp 1,070,000. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about Rp 22,100,000 a year.
- Open for the busy months. In a typical year, July brings the average listing about Rp 41,800,000, against Rp 23,200,000 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Ubud listings average 4.78 stars, and 32% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about Rp 50,800,000 a month, against Rp 18,700,000 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Ubud?
Ubud listings were booked on 39% of the nights they were open over the past year, in line with the Bali average and 4 percentage points above the Indonesia average (35%). Counting only the listings booked in each month and averaging each month over two years, occupancy climbs to 52% in September and falls to 40% in November.
The busiest tenth of listings are booked about 4.5 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 83%+ of open nights, 42 points above the median.
- Strong performers (top 25%) fill 68% or more, roughly five nights a week.
- Typical properties (median) fill about 41% of open nights.
- Entry-level properties (bottom 25%) fill 19% or less, under two nights a week.
September is usually the busiest month in Ubud, November the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 45% 56% 37%
The 12-month rate of 39% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Ubud?
The average nightly rate in Ubud, known as ADR (average daily rate), was Rp 1,914,449 over the past year, about 30% below the Bali average of Rp 2,750,000 and about 18% below the Indonesia average of Rp 2,340,000. In a typical year, rates peak in July and August at about Rp 2,010,000 and bottom out in November at about Rp 1,680,000.
Prices span a wide range: the top 10% charge about 7.8 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge Rp 4,010,000+ a night, about 3.7 times the median.
- Strong performers (top 25%) charge Rp 2,230,000 or more, about Rp 1,200,000 above the median.
- Typical properties (median) charge about Rp 1,070,000 a night.
- Entry-level properties (bottom 25%) charge Rp 514,000 or less, about half of the median.
July rates run 20% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average Rp 2,060,000 Rp 1,650,000
The dashed line is the average of the months shown, Rp 1,820,000. The 12-month ADR of Rp 1,914,449 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Ubud?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Ubud it averaged Rp 822,000 over the past year, from about Rp 809,000 in a typical March to about Rp 1,350,000 in a typical July.
A small group of listings earns several times more per open night than the rest.
- Best-in-class properties (top 10%) earn Rp 2,030,000+ per open night, about 5.3 times the median.
- Strong performers (top 25%) earn Rp 1,020,000 or more, about Rp 640,000 a night above the median.
- Typical properties (median) earn about Rp 385,000 per open night.
- Entry-level properties (bottom 25%) earn Rp 160,000 or less, about 41% of the median.
July RevPAR is about 1.7 times March's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average Rp 1,450,000 Rp 774,000
The dashed line is the average of the months shown, Rp 997,000. The 12-month RevPAR of Rp 822,000 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Ubud
Ubud has one high season, June through August, which makes it a moderately seasonal market. Business is slowest from January to March and slows again in November. A listing earns about 48% more a month in June through August than in December through February.
Average revenue by month in Ubud
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average Rp 41,800,000 Rp 23,200,000
The dashed line is the average of the 12 calendar months, Rp 30,400,000.
Revenue by month in Ubud in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | Rp 27,300,000 |
| February | Low season | Rp 23,200,000 |
| March | Low season | Rp 25,100,000 |
| April | Shoulder season | Rp 28,200,000 |
| May | Shoulder season | Rp 29,000,000 |
| June | High season | Rp 34,400,000 |
| July | High season | Rp 41,800,000 |
| August | High season | Rp 40,000,000 |
| September | Shoulder season | Rp 32,600,000 |
| October | Shoulder season | Rp 30,300,000 |
| November | Low season | Rp 24,500,000 |
| December | Shoulder season | Rp 28,200,000 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–August | Rp 38,700,000 | 49% | Rp 1,969,248 |
| Shoulder seasonApril–May, September–October, December | Rp 29,700,000 | 46% | Rp 1,785,840 |
| Low seasonJanuary–March, November | Rp 25,000,000 | 42% | Rp 1,743,973 |
How Far in Advance Do Guests Book Airbnb in Ubud?
Guests book Ubud stays 44 days ahead on average (about six weeks). August stays are booked furthest out, about 59 days ahead, and February stays closest to arrival, about 34 days. A typical August booking is made in mid-June.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 44 days 59 days 32 days
Permits
Airbnb Permits and Registration in Ubud
82% of the 2,861 active listings in Ubud display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Ubud.
Neighborhoods
Best Neighborhoods for Airbnb in Ubud
AirROI's area guide picks four Ubud neighborhoods that draw short-term rental guests, led by Ubud Center, Tegallalang and Campuhan. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Ubud Center | Cultural heart of Bali, surrounded by rice terraces and traditional arts. Ideal for tourists seeking local experiences, yoga retreats, and wellness programs. | Ubud Monkey Forest, Ubud Art Market, Tegallalang Rice Terraces, Puri Saren Palace, Campuhan Ridge Walk, Ubud Palace |
| Tegallalang | Famous for its stunning rice terraces and scenic landscapes. A tranquil area popular for eco-tourism and nature lovers looking for a peaceful stay. | Tegallalang Rice Terraces, Tirta Empul Temple, Bali Pulina Coffee Plantation, Ceking Rice Terrace, Bali Swing |
| Campuhan | A picturesque area known for its walking trails and natural beauty, perfect for those wanting to experience Bali’s lush landscapes while being close to the town. | Campuhan Ridge Walk, Museum Puri Lukisan, Neka Art Museum, Tjampuhan Bridge, Sari Organic |
| Batu Bulan | Known for its cultural performances and traditional crafts, this area attracts tourists interested in Balinese culture and local art scenes. | Barong Dance Performance, Batu Bulan Market, Bali Arts Festival, Stone Carvings |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Ubud Airbnb Listings by Type and Size
Ubud is a room-rental market as much as a whole-home one: private rooms account for 39% of listings, against 59% for entire homes. Houses are the most common property type at 64%, about 2.4 times the share of hotels, guesthouses and B&Bs (27%).
Private rooms are a large share of supply
Ubud Airbnb listings by room type
- Entire home 59%
- Private room 39%
- Hotel room 1%
- Shared room <1%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 59.3% | 1,696 |
| Private room | 39.3% | 1,125 |
| Hotel room | 1.3% | 36 |
| Shared room | 0.1% | 4 |
Listings by property type
Ubud Airbnb listings by property type
- House 64%
- Hotel/Boutique 27%
- Apartment/Condo 5%
- Others 2%
- Cabin/Outdoor 2%
- Unique stay <1%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 63.5% | 1,818 |
| Hotel/Boutique | 27.0% | 772 |
| Apartment/Condo | 5.4% | 154 |
| Others | 1.7% | 50 |
| Cabin/Outdoor | 1.6% | 45 |
| Unique stay | 0.8% | 22 |
How Many Bedrooms Do Airbnb Listings in Ubud Have?
One-bedroom homes are the most common size in Ubud (44% of entire homes), followed by two-bedroom homes (29%). Shares are of the 1,670 entire homes that give a bedroom count; rented rooms are left out.
Ubud entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
2%
44%
29%
13%
5%
7%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 1.6% | 26 |
| 1 bedroom | 44.5% | 743 |
| 2 bedrooms | 29.0% | 484 |
| 3 bedrooms | 12.6% | 210 |
| 4 bedrooms | 4.9% | 82 |
| 5+ bedrooms | 7.5% | 125 |
What Each Home Size Earns in Ubud
A typical studio in Ubud earned Rp 78,700,000 over the past year, against Rp 1,030,000,000 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| Studio | 26 | Rp 78,700,000 | Rp 166,000,000 | Rp 1,102,889 | 50% |
| 1 bedroom | 743 | Rp 97,800,000 | Rp 169,000,000 | Rp 1,418,367 | 45% |
| 2 bedrooms | 484 | Rp 194,000,000 | Rp 294,000,000 | Rp 2,304,419 | 44% |
| 3 bedrooms | 210 | Rp 387,000,000 | Rp 474,000,000 | Rp 3,616,602 | 46% |
| 4 bedrooms | 82 | Rp 645,000,000 | Rp 726,000,000 | Rp 5,162,248 | 47% |
| 5+ bedrooms | 125 | Rp 1,030,000,000 | Rp 1,180,000,000 | Rp 8,660,158 | 45% |
How Many Guests Do Airbnbs in Ubud Sleep?
Most Ubud listings are sized for couples and small families: 80% sleep four guests or fewer, and just 9% take eight or more. Shares are of the 2,330 listings with a guest capacity on file (81% of the market).
Ubud listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
1%
55%
3%
21%
1%
9%
1%
9%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 1.1% | 25 |
| 2 guests | 54.8% | 1,276 |
| 3 guests | 3.3% | 76 |
| 4 guests | 21.0% | 490 |
| 5 guests | 1.1% | 25 |
| 6 guests | 8.8% | 205 |
| 7 guests | 0.6% | 14 |
| 8+ guests | 9.4% | 219 |
How Ubud Airbnb Listings Are Set Up
Ubud hosts set up an average of 1.9 beds per listing, close to one bed per bedroom. Only 45% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 16
- Beds per listing
- 1.9
- Show exact location
- 45%
What Amenities Do Airbnb Listings in Ubud Offer?
Pools are close to standard in Ubud: 79% of listings have one, and 73% offer free parking on site.
Share of Ubud listings with each common amenity
Airbnb Amenities Linked to Higher Revenue in Ubud
Listings in Ubud with a home movie theater earned about 3.7 times as much a year, on average, as those without: Rp 819,000,000 against Rp 221,000,000. Listings with a gym show about the same gap. The gap is smaller for a sound system (about 3.0 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Ubud listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
Revenue by amenity in numbers
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Movie theater | 0.6% | Rp 819,000,000 | Rp 221,000,000 | +271% |
| Gym | 3% | Rp 766,000,000 | Rp 207,000,000 | +269% |
| Sound system | 4% | Rp 632,000,000 | Rp 209,000,000 | +202% |
| Dedicated workspace | 69% | Rp 282,000,000 | Rp 97,700,000 | +189% |
| Exercise equipment | 4% | Rp 571,000,000 | Rp 212,000,000 | +170% |
| Sun loungers | 39% | Rp 363,000,000 | Rp 136,000,000 | +167% |
| Waterfront | 0.9% | Rp 577,000,000 | Rp 221,000,000 | +161% |
| Outdoor furniture | 35% | Rp 368,000,000 | Rp 146,000,000 | +152% |
| Sauna | 0.9% | Rp 531,000,000 | Rp 221,000,000 | +140% |
| Fire pit | 2% | Rp 477,000,000 | Rp 220,000,000 | +117% |
Guests
Who Books Airbnbs in Ubud?
Ubud runs on foreign visitors: 97% of guests who left reviews live outside Indonesia. The United States leads with 14% of reviewers, ahead of Australia at 13%. Guests speak a mix of languages: English leads at 45%, followed by French and Spanish.
97% of Ubud guests come from abroad
Where guests who left reviews live
- International 97%
- Domestic 3%
Where Ubud guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| London | 2.5% |
| Paris | 2.1% |
| Melbourne | 1.8% |
| Sydney | 1.4% |
Where Ubud guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United States | 14.5% |
| Australia | 13.2% |
| France | 10.4% |
| United Kingdom | 8.3% |
| Germany | 6.9% |
Languages spoken by Ubud guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 45.3% |
| French | 10.4% |
| Spanish | 8.3% |
| German | 7.2% |
| Chinese | 3.6% |
What Are Airbnb Guest Ratings in Ubud?
Ubud Airbnbs average 4.78 stars, and 32% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched; cleanliness and location tie for the lowest, at 4.73.
Communication scores highest in Ubud; cleanliness and location tie for lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.81 |
| Cleanliness | 4.73 |
| Communication | 4.87 |
| Location | 4.73 |
| Check-in | 4.84 |
| Value | 4.77 |
Booking patterns
How Guests Book in Ubud: Stays, Rules and Fees
About eight in ten Ubud listings are open to guests more than 180 days a year, but only 21% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 29% of listings; blocked nights include any the host closes off.
Days a year Ubud listings are open to guests
Share of listings by days a year
- 271-366 days 57%
- 181-270 days 23%
- 91-180 days 16%
- 31-90 days 4%
- 1-30 days <1%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 57.3% | 1,638 |
| 181-270 days | 22.8% | 653 |
| 91-180 days | 15.9% | 455 |
| 31-90 days | 3.8% | 110 |
| 1-30 days | 0.2% | 5 |
Days a year Ubud listings are booked or blocked
Share of listings by days a year
- 271-366 days 5%
- 181-270 days 16%
- 91-180 days 23%
- 31-90 days 29%
- 1-30 days 27%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 4.6% | 131 |
| 181-270 days | 16.2% | 463 |
| 91-180 days | 23.2% | 665 |
| 31-90 days | 29.3% | 837 |
| 1-30 days | 26.7% | 765 |
What Is the Average Length of Stay for Airbnb in Ubud?
The average Ubud booking lasts 5 nights, longest in January and shortest in October. Listings took about 22 bookings each over the year, some 60,300 in all. More than six in ten listings that give a check-in time set it at 2 p.m., with check-out usually at noon.
Average length of stay by month in Ubud
Average nights per booking, by month of stay
Average 4.5 nights 5.2 nights 3.8 nights
Two-year average by calendar month.
Ubud Airbnb Minimum Stay Requirements
Nearly all listings in Ubud accept stays of one or two nights.
Minimum stay set by Ubud listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Ubud?
Flexible is the most common cancellation policy in Ubud, used by 31% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: 54% of listings offer Flexible or Moderate terms, against 40% on Firm or stricter ones.
Cancellation policies of Ubud listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Ubud?
About a third of Ubud listings charge a cleaning fee. Fees here tend to be small: for listings that charge one, cleaning fees make up only about 2% of gross revenue.
- Listings charging a fee
- 34.3%
- Share of gross revenue
- 1.6%
Top earners
Top-Earning Airbnbs and Hosts in Ubud
The top-grossing Airbnb in Ubud, a 12-bedroom home, took in Rp 6,220,000,000 over the past year, about 28 times the city's average of Rp 224,000,000. All six listings below have five or more bedrooms, so the top of this market belongs to large homes.
Santa Monica&Kala 12BR Connecting Villa,River View Entire home · 12 bedrooms Rated 4.58 
Arara & Layang: 9BR connecting villa w/ Playground Entire home · 9 bedrooms Rated 5.00 - Revenue
- Rp 4.8B
- Occupancy
- 82.5%
- Daily rate
- Rp 15.8M
Tropical Paradise: 6BR Villa, Slide Pool & Arcade Entire home · 6 bedrooms Rated 4.95 - Revenue
- Rp 3.9B
- Occupancy
- 83.5%
- Daily rate
- Rp 12.2M
Water Slide&Beach-Inspired 10BR Villa Combo, Ubud Entire home · 10 bedrooms Rated 4.86 - Revenue
- Rp 3.8B
- Occupancy
- 88.6%
- Daily rate
- Rp 11.6M
The Manipura Estate | 13 BR. Jungle Retreat Ubud Entire home · 13 bedrooms Rated 4.90 - Revenue
- Rp 3.6B
- Occupancy
- 65.1%
- Daily rate
- Rp 13.5M
Exclusive 12BR Twin Villas w/ Tub, Cinema, Slide! Entire home · 12 bedrooms Rated 4.25 - Revenue
- Rp 3.2B
- Occupancy
- 75.0%
- Daily rate
- Rp 17.3M
Who Are the Top Airbnb Hosts in Ubud?
BaliSuperHost is the top-grossing host in Ubud, with Rp 170.7 billion in bookings across 152 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 11% of the market's 2,861 listings. Per listing, a smaller operator earns more: Putu grossed Rp 2.69 billion per listing, about 2.4 times BaliSuperHost's Rp 1.12 billion.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| BaliSuperHost | 152 | Rp 170,736,023,769 | Rp 1,123,263,314 | 4.83/5 | |
| I Ketut | 32 | Rp 14,542,828,540 | Rp 454,463,392 | 4.83/5 | |
| The Tropical Door | 9 | Rp 12,897,526,699 | Rp 1,433,058,522 | 4.80/5 | |
| 4 | Putu | 3 | Rp 8,076,233,917 | Rp 2,692,077,972 | 4.94/5 |
| 5 | Leon | 47 | Rp 7,241,234,377 | Rp 154,068,817 | 4.67/5 |
| 6 | Wayan Andy | 27 | Rp 6,762,978,382 | Rp 250,480,681 | 4.89/5 |
| 7 | Putu Ari | 15 | Rp 6,575,404,187 | Rp 438,360,279 | 4.85/5 |
| 8 | I Gusti Made | 10 | Rp 6,092,812,679 | Rp 609,281,268 | 4.86/5 |
| 9 | LaBohemia | 4 | Rp 6,045,307,604 | Rp 1,511,326,901 | 4.92/5 |
| 10 | Ketut | 14 | Rp 5,697,555,608 | Rp 406,968,258 | 4.82/5 |
Who Are the Airbnb Hosts in Ubud?
Only 4% of Ubud listings are classed as professionally managed. Six in ten listings are run by Superhosts, so a strong review record is the norm here rather than an edge. 64% of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 81% of listings.
- Superhosts
- 59.9%
- Professional management
- 3.6%
- Cohosted listings
- 24.6%
- Instant Book enabled
- 63.8%
- Simplified Pricing
- 80.9%
Largest Airbnb Management Companies in Ubud
9 management companies run five or more active Airbnb listings in Ubud, and companies run 12% of its 2,861 active listings. BaliSuperHost is the largest, with 152 listings and an average guest rating of 4.83; the next largest are Farsight Management, PT Badak Bali Properties, MaiCATION and Santai Stays.
The five largest run 7% of Ubud's listings
Share of Ubud's 2,861 active Airbnb listings each company runs as host or co-host
- BaliSuperHost 5% · 152
- Farsight Management <1% · 23
- PT Badak Bali Properties <1% · 14
- MaiCATION <1% · 11
- Santai Stays <1% · 9
- All other listings 93%
Listings each company runs as host or co-host, 12 months to September 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.
See the largest management companies in Bali, with a profile of each.
Nearby markets
Ubud vs. Nearby Airbnb Markets
AirROI also tracks listings in this area under another name: Kecamatan Ubud (551 active listings) has its own page and is left out of the comparison below.
Of the eight nearby markets in the table, all within 4 km, Pejeng Kawan (2 km away, 86 listings) earned the most per listing, about 2.4 times as much as Ubud. Penestanan was the busiest, booked on 42% of nights against 39% in Ubud.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Penestanan 2 km | 461 | Rp 190,661,349 | Rp 1,718,348 | 42% |
| Peliatan 2 km | 333 | Rp 196,464,526 | Rp 1,803,540 | 34% |
| Pejeng Kawan 2 km | 86 | Rp 545,869,753 | Rp 4,040,124 | 39% |
| Sayan 2 km | 101 | Rp 295,574,014 | Rp 2,555,422 | 38% |
| Singakerta 3 km | 275 | Rp 358,936,607 | Rp 2,770,173 | 37% |
| Kedewatan 3 km | 167 | Rp 280,323,805 | Rp 2,563,182 | 37% |
| Mas 4 km | 274 | Rp 339,958,194 | Rp 2,738,290 | 35% |
| Bangkiang Sidem 4 km | 145 | Rp 179,324,911 | Rp 2,190,193 | 32% |
Other Airbnb Markets in Bali
- Canggu Airbnb data 3,827 listings
- South Kuta Airbnb data 2,256 listings
- Kuta Utara Airbnb data 1,703 listings
- Seminyak Airbnb data 1,583 listings
- Pecatu Airbnb data 1,560 listings
- Kerobokan Klod Airbnb data 1,219 listings
- Kuta Airbnb data 1,100 listings
- Denpasar Airbnb data 1,087 listings
See all 184 Bali Airbnb markets
Markets Similar to Ubud
Markets elsewhere in Indonesia with a similar nightly rate and occupancy to Ubud:
- Kuta Airbnb data West Nusa Tenggara · Rp 1,922,134/night · 39.7%
- Pujut Airbnb data Indonesia · Rp 1,699,960/night · 44.3%
FAQ
Ubud Airbnb FAQ
How much do Airbnb hosts make in Ubud?
An active Ubud Airbnb grossed Rp 224,218,585 on average in the 12 months to September 2026, according to AirROI's tracking of 2,861 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in Rp 39,000,000 or more in a typical month.
How much can I make on Airbnb in Ubud?
It depends most on the home's size, location and how it's run. The middle half of Ubud listings earn between Rp 5,150,000 and Rp 39,000,000 in a typical month, and the top tenth Rp 77,100,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Ubud?
Listings in Ubud were booked on 39% of available nights over the past year. That compares with 38% for the Bali average. September is usually the busiest month.
How much does an Airbnb cost per night in Ubud?
The average booked night in Ubud cost Rp 1,914,449 before fees. Half of listings charge between Rp 514,000 and Rp 2,230,000, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Ubud?
In Ubud, 82% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Ubud?
Yes, when it's run well. The average Ubud Airbnb grossed Rp 224,218,585 in the 12 months to September 2026, 25% below the Bali average of Rp 298,694,908. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, Rp 165,418,585 a year (about Rp 13,800,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about Rp 38,000,000 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Ubud?
July usually pays best, averaging Rp 41,800,000 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Ubud?
Each night a Ubud listing was open to book earned Rp 822,000 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made Rp 2,030,000 or more.
How far in advance do guests book Airbnbs in Ubud?
Ubud stays were booked 44 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Ubud?
The average Ubud Airbnb stay lasted 5 nights over the past year. A listing took 22 reservations over the year on average.
How are Airbnbs in Ubud rated?
Guests rate Ubud Airbnbs 4.78 out of 5 on average. Guests score communication highest and cleanliness lowest.
What are the best neighborhoods for Airbnb in Ubud?
Ubud Center, Tegallalang and Campuhan draw the most short-term rental interest in Ubud. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Ubud?
AirROI counted 2,861 active Airbnb listings in Ubud as of September 2026. The closest tracked market is Penestanan, 2 km away.
How much are Airbnb cleaning fees in Ubud?
In Ubud, about a third of listings add a cleaning fee, and the fees tend to be small: for listings that charge one, they make up only about 2% of gross revenue.
Method
About This Data
Figures on this page cover 2,861 active Airbnb listings in Ubud from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Indonesian rupiahs at Rp 16,870 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.