Dún Laoghaire Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in County Dublin, Ireland

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Dún Laoghaire in 2025? Explore comprehensive Airbnb analytics for Dún Laoghaire, County Dublin, Ireland to uncover income potential. This 2025 STR market report for Dún Laoghaire, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 101 active listings.

Whether you're considering an Airbnb investment in Dún Laoghaire, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Dún Laoghaire Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Dún Laoghaire Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$197
The average rental revenue earned for an occupied room per day in Dún Laoghaire.
Occupancy Rate(?)
52.1%
High demand. Good booking frequency.
Median Annual Revenue(?)
$26,655
Typical annual income for an Airbnb listing in Dún Laoghaire. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.3%
Positive growth (5.3%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Dún Laoghaire.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Dún Laoghaire.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
101
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Dún Laoghaire (2025)

Understanding the monthly revenue variations for Airbnb listings in Dún Laoghaire is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dún Laoghaire is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dún Laoghaire across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,926+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,133 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,983 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,123, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Dún Laoghaire

Dún Laoghaire Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Dún Laoghaire STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dún Laoghaire:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 54%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Dún Laoghaire

Average Daily Rate (ADR) Airbnb Trends in Dún Laoghaire (2025)

Effective short term rental pricing strategy in Dún Laoghaire involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dún Laoghaire typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $400+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $255 or more.
  • Typical properties (Median) charge around $140 per night.
  • Entry-level properties (Bottom 25%) earn around $91 per night.

Average Daily Rate (ADR) Trend by Month in Dún Laoghaire

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Airbnb Seasonality Analysis & Trends in Dún Laoghaire (2025)

Peak Season (June, May, July)
  • Revenue averages $3,847 per month
  • Occupancy rates average 55.7%
  • Daily rates average $187
Shoulder Season
  • Revenue averages $3,356 per month
  • Occupancy maintains around 51.9%
  • Daily rates hold near $203
Low Season (February, October, November)
  • Revenue drops to average $2,594 per month
  • Occupancy decreases to average 48.3%
  • Daily rates adjust to average $202

Seasonality Insights for Dún Laoghaire

  • The Airbnb seasonality in Dún Laoghaire shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Dún Laoghaire's highest earning potential, with monthly revenues capable of climbing to $4,121, occupancy reaching a high of 60.8%, and ADRs peaking at $222.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,472, occupancy could drop to 38.2%, and ADRs may adjust down to $184.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Dún Laoghaire.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Dún Laoghaire seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Dún Laoghaire (2025)

Exploring the top neighborhoods for short-term rentals in Dún Laoghaire? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Dún Laoghaire Harbour
A picturesque harbor area that attracts tourists with its stunning coastal views, maritime activities, and vibrant promenade. Perfect for guests looking to enjoy seaside leisure and access to ferry services to Dun Laoghaire.
Dún Laoghaire Pier, National Maritime Museum of Ireland, The Jetty, Seapoint Beach, Dún Laoghaire Shopping Centre
Dún Laoghaire Village
The village center offers a blend of quaint shops, cafes, and cultural sites. Ideal for tourists wanting a charming, local experience with easy access to public transport and local attractions.
Dún Laoghaire Farmers Market, The Pavilion Theatre, Dún Laoghaire Shopping Centre, Local Art Galleries, Various Dining Options
Thisle Hill
A residential area known for its proximity to parks and the coast, appealing to families and longer stay guests. Offers a quieter experience while still being close to the town center.
James Joyce Tower and Museum, People's Park, Dún Laoghaire Golf Club, Local Parks, Community Events
Sandycove
A charming coastal suburb famous for the Forty Foot bathing place, making it popular among those seeking stunning views and outdoor activities. Great for guests who enjoy swimming and seaside leisure.
Forty Foot, Sandy Cove Beach, The Martello Tower, Oliver St. John Gogarty's Pub, The Sandycove Hotel
Glenageary
A peaceful residential area offering scenic views and close proximity to the coastline. It is attractive for guests looking for a quiet getaway while being a short distance from local amenities.
Glenageary Park, Dún Laoghaire Harbour, Scenic Coastal Walks, Local Restaurants, Dún Laoghaire Golf Club
Killiney
Known for its stunning views over Dublin Bay and being a high-end residential area, attracting tourists seeking luxurious accommodations and tranquility.
Killiney Hill, Bailey Lighthouse, Killiney Beach, Local Fine Dining, Scenic Walking Trails
Dalkey
A historic and affluent coastal town with a vibrant arts scene and rich history, perfect for tourists looking to explore Irish culture. Close to the sea and various historical attractions.
Dalkey Island, The Dalkey Castle and Heritage Centre, Finnegan's of Dalkey, Local Art Galleries, Seaside Dining Options
Ballybrack
A family-friendly area with easy access to Dún Laoghaire, offering a selection of amenities and parks, appealing to families and long-staying guests.
Ballybrack Park, Local Shops, Community Sports Facilities, Close to Dún Laoghaire attractions, Family-friendly accommodations

Understanding Airbnb License Requirements & STR Laws in Dún Laoghaire (2025)

While Dún Laoghaire, County Dublin, Ireland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Dún Laoghaire to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Dún Laoghaire (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Dún Laoghairebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Large & magnificent house in landscaped gardens

Large & magnificent house in landscaped gardens

Entire Place • 4 bedrooms

$218,797
Revenue
58.1%
Occupancy
$971.45
Daily Rate
Georgian home, seaside location

Georgian home, seaside location

Entire Place • 4 bedrooms

$121,800
Revenue
65.7%
Occupancy
$577.07
Daily Rate
Vida Nova: Modern Comfort in Monkstown, Dublin

Vida Nova: Modern Comfort in Monkstown, Dublin

Entire Place • 3 bedrooms

$115,283
Revenue
73.0%
Occupancy
$496.38
Daily Rate
Victorian Home By The Sea- Cap Coz

Victorian Home By The Sea- Cap Coz

Entire Place • 3 bedrooms

$98,086
Revenue
65.5%
Occupancy
$362.97
Daily Rate
Beachside Family Home - Steps From Beach and Train

Beachside Family Home - Steps From Beach and Train

Entire Place • 3 bedrooms

$79,870
Revenue
25.0%
Occupancy
$509.35
Daily Rate
Purty Townhouse-Spacious 2 bedroom/2 bathroom unit

Purty Townhouse-Spacious 2 bedroom/2 bathroom unit

Entire Place • 2 bedrooms

$79,865
Revenue
82.4%
Occupancy
$257.52
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Dún Laoghaire (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Dún Laoghaire based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jonothan3$311,100814.77/5.0
Maria1$121,800155.00/5.0
Regi1$115,28355.00/5.0
Stephane1$98,086225.00/5.0
Julia1$79,870264.69/5.0
Maya1$79,8652684.67/5.0
Debbie1$74,877175.00/5.0
Elizabeth2$67,83872.50/5.0
Blathnaid1$66,392294.97/5.0
Eva1$66,2431124.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dún Laoghaire.

Dive Deeper: Advanced Dún Laoghaire STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dún Laoghaire. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Dún Laoghaire Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Dún Laoghaire

  • The Dún Laoghaire Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 57.4% of the 101 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 41.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Dún Laoghaire, House properties are the most common (64.4%), reflecting the local real estate landscape.
  • Houses represent a significant 64.4% portion, catering likely to families or larger groups.
  • Smaller segments like others, outdoor/unique (combined 4.0%) offer potential for unique stay experiences.

Dún Laoghaire Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Dún Laoghaire

  • The dominant room capacity in Dún Laoghaire is 1 bedroom listings, making up 25.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 44.5% of the active Airbnb listings in Dún Laoghaire, indicating a high concentration in these sizes.
  • A significant 21.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Dún Laoghaire.

Dún Laoghaire Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Dún Laoghaire

  • The most common guest capacity trend in Dún Laoghaire vacation rentals is listings accommodating 2 guests (17.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Dún Laoghaire STR market, accounting for 33.6% of listings.
  • 17.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dún Laoghaire.
  • On average, properties in Dún Laoghaire are equipped to host 2.7 guests.

Dún Laoghaire Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Dún Laoghaire

  • The most common availability pattern in Dún Laoghaire falls within the 181-270 days range, representing 33.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 65.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Dún Laoghaire (34.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 34.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Dún Laoghaire Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.3%)

1 Night

12 listings

13.3% of total

2 Nights (32.2%)

2 Nights

29 listings

32.2% of total

3 Nights (17.8%)

3 Nights

16 listings

17.8% of total

4-6 Nights (16.7%)

4-6 Nights

15 listings

16.7% of total

7-29 Nights (14.4%)

7-29 Nights

13 listings

14.4% of total

30+ Nights (5.6%)

30+ Nights

5 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Dún Laoghaire is 2 Nights, adopted by 32.2% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 32.2% of Dún Laoghaire hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.3% currently do.
  • A 2-night minimum appears standard (32.2%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dún Laoghaire.

Dún Laoghaire Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

2.5% of total

Flexible (23.8%)

Flexible

19 listings

23.8% of total

Moderate (28.7%)

Moderate

23 listings

28.7% of total

Firm (22.5%)

Firm

18 listings

22.5% of total

Strict (22.5%)

Strict

18 listings

22.5% of total

Cancellation Policy Insights for Dún Laoghaire

  • The prevailing Airbnb cancellation policy trend in Dún Laoghaire is Moderate, used by 28.7% of listings.
  • There's a relatively balanced mix between guest-friendly (52.5%) and stricter (45.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 28.7% market standard in Dún Laoghaire.
  • Regularly review your cancellation policy against competitors and market demand shifts in Dún Laoghaire.

Dún Laoghaire STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Dún Laoghaire

  • The overall average booking lead time for vacation rentals in Dún Laoghaire is 63 days.
  • Guests book furthest in advance for stays during May (average 92 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 48 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (82 days avg.) sees the longest lead times, while Winter (58 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Dún Laoghaire.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 82 days) to capture early planners.
  • Monitor your own booking lead times against these Dún Laoghaire averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Dún Laoghaire (2025)

Amenity Prevalence

Amenity Insights for Dún Laoghaire

  • Essential amenities in Dún Laoghaire that guests expect include: Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Carbon monoxide alarm, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Dún Laoghaire: Wifi, Smoke alarm.
  • Prioritize adding missing essentials: Wifi, Smoke alarm.
  • Consider adding popular differentiators like Heating or Carbon monoxide alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Dún Laoghaire to stay competitive.

Dún Laoghaire Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Dún Laoghaire

  • The typical guest profile for Airbnb in Dún Laoghaire consists of predominantly international visitors (83%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 17.2% of guests.
  • Key international markets include United States (22.2%) and United Kingdom (20.7%).
  • Top languages spoken are English (48.9%) followed by French (11.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Dún Laoghaire Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Howth33$3,490$326.7047%
Skerries33$3,040$236.5047%
The Municipal District of Kilkenny City59$2,959$234.1555%
Dublin2,732$2,868$227.5551%
The Municipal District of Ardee31$2,822$223.8643%
The Municipal District of Dundalk129$2,819$281.8740%
Malahide31$2,813$258.6152%
The Municipal District of Callan — Thomastown98$2,732$240.5446%
The Municipal District of Piltown40$2,720$214.8352%
Ballyward13$2,720$187.0947%

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