Dún Laoghaire-Rathdown Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in County Dublin, Ireland

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Dún Laoghaire-Rathdown in 2025? Explore comprehensive Airbnb analytics for Dún Laoghaire-Rathdown, County Dublin, Ireland to uncover income potential. This 2025 STR market report for Dún Laoghaire-Rathdown, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 51 active listings.

Whether you're considering an Airbnb investment in Dún Laoghaire-Rathdown, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Dún Laoghaire-Rathdown Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Dún Laoghaire-Rathdown Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$153
The average rental revenue earned for an occupied room per day in Dún Laoghaire-Rathdown.
Occupancy Rate(?)
42.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,238
Typical annual income for an Airbnb listing in Dún Laoghaire-Rathdown. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-21.1%
Significant decrease (-21.1%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Dún Laoghaire-Rathdown.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Dún Laoghaire-Rathdown.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
51
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Dún Laoghaire-Rathdown (2025)

Understanding the monthly revenue variations for Airbnb listings in Dún Laoghaire-Rathdown is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dún Laoghaire-Rathdown is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dún Laoghaire-Rathdown across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,898+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,776 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,407 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $669, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Dún Laoghaire-Rathdown

Dún Laoghaire-Rathdown Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Dún Laoghaire-Rathdown STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dún Laoghaire-Rathdown:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Dún Laoghaire-Rathdown

Average Daily Rate (ADR) Airbnb Trends in Dún Laoghaire-Rathdown (2025)

Effective short term rental pricing strategy in Dún Laoghaire-Rathdown involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dún Laoghaire-Rathdown typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $333+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $199 or more.
  • Typical properties (Median) charge around $112 per night.
  • Entry-level properties (Bottom 25%) earn around $85 per night.

Average Daily Rate (ADR) Trend by Month in Dún Laoghaire-Rathdown

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Airbnb Seasonality Analysis & Trends in Dún Laoghaire-Rathdown (2025)

Peak Season (April, June, May)
  • Revenue averages $3,111 per month
  • Occupancy rates average 42.8%
  • Daily rates average $165
Shoulder Season
  • Revenue averages $2,353 per month
  • Occupancy maintains around 47.9%
  • Daily rates hold near $168
Low Season (January, February, March)
  • Revenue drops to average $1,448 per month
  • Occupancy decreases to average 30.4%
  • Daily rates adjust to average $179

Seasonality Insights for Dún Laoghaire-Rathdown

  • The Airbnb seasonality in Dún Laoghaire-Rathdown shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Dún Laoghaire-Rathdown's highest earning potential, with monthly revenues capable of climbing to $3,158, occupancy reaching a high of 58.9%, and ADRs peaking at $182.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,157, occupancy could drop to 27.7%, and ADRs may adjust down to $158.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Dún Laoghaire-Rathdown.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Dún Laoghaire-Rathdown seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Dún Laoghaire-Rathdown (2025)

Exploring the top neighborhoods for short-term rentals in Dún Laoghaire-Rathdown? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Dún Laoghaire Harbour
A picturesque coastal town with a bustling harbor and scenic views, perfect for tourists looking for seaside activities and dining options.
Dún Laoghaire Pier, People's Park, National Maritime Museum, Dún Laoghaire Shopping Centre, Lexicon Library
Killiney
Known for its stunning views and upscale residences, this area attracts visitors looking for a peaceful retreat near the coast.
Killiney Hill, Killiney Beach, Lighthouse at the end of the pier, Great Sugar Loaf Mountain, Charming cafes and boutiques
Blackrock
A charming suburb with a vibrant village atmosphere, offering a mix of local shops, cafes, and coastal walks. Popular with families and tourists alike.
Blackrock Market, Seapoint Beach, Blackrock Park, Restaurants along the coast, Public transport to Dublin city
Mount Merrion
A desirable residential area offering easy access to Dublin city and local amenities, appealing to longer-stay visitors and business travelers.
Local parks, Shopping amenities, Close proximity to the city center, Good schools and community services
Ballybrack
A suburban area with local charm and proximity to the coast, ideal for families and those wanting to explore the nearby seaside.
Ballybrack Woods, St. Thomas' Church, Local shops and cafes, Easy access to Dún Laoghaire
Dalkey
An upscale coastal suburb known for its historic sites and vibrant food scene, drawing tourists interested in luxury accommodation.
Dalkey Castle, Coliemore Harbour, Sandy beaches, Boutique shops and restaurants, Vibrant local arts scene
Glasthule
A quaint neighborhood with a beautiful coastal promenade and a rich culture, often frequented by visitors seeking a scenic and relaxing stay.
Glasthule Village, Seabreeze eateries, Coastal walks, Nearby beaches, Art galleries and local crafts
Shankill
A suburban area with stunning coastal views and excellent transport links to Dublin, often chosen for its family-friendly environment.
Shankill Beach, Shankill Castle, Local parks, Shopping centers, Good community facilities

Understanding Airbnb License Requirements & STR Laws in Dún Laoghaire-Rathdown (2025)

While Dún Laoghaire-Rathdown, County Dublin, Ireland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Dún Laoghaire-Rathdown to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Dún Laoghaire-Rathdown (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Dún Laoghaire-Rathdownbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful home in Killiney

Beautiful home in Killiney

Entire Place • 4 bedrooms

$68,661
Revenue
65.8%
Occupancy
$376.18
Daily Rate
Beautiful home in Killiney

Beautiful home in Killiney

Entire Place • 2 bedrooms

$67,148
Revenue
85.7%
Occupancy
$265.93
Daily Rate
Large 5 Star Prime South Dublin House

Large 5 Star Prime South Dublin House

Entire Place • 4 bedrooms

$64,844
Revenue
70.8%
Occupancy
$422.77
Daily Rate
Penthouse Sleeps 6 Spectacular Views of Dublin Bay

Penthouse Sleeps 6 Spectacular Views of Dublin Bay

Entire Place • 3 bedrooms

$64,294
Revenue
49.2%
Occupancy
$333.76
Daily Rate
Newly Renovated 4 bedroom family home with Garden

Newly Renovated 4 bedroom family home with Garden

Entire Place • 4 bedrooms

$53,081
Revenue
63.0%
Occupancy
$416.53
Daily Rate
Cosy cottage in the Dublin Mountains.

Cosy cottage in the Dublin Mountains.

Entire Place • 4 bedrooms

$50,930
Revenue
69.0%
Occupancy
$270.26
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Dún Laoghaire-Rathdown (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Dún Laoghaire-Rathdown based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
David1$68,66195.00/5.0
RobnEllen1$67,14895.00/5.0
Dave & Ann1$64,844994.94/5.0
Catherine1$64,2941174.78/5.0
Fiona1$53,081274.70/5.0
Owen1$50,9301384.84/5.0
Brian2$39,046354.71/5.0
Linda1$31,347245.00/5.0
Paula1$30,92585.00/5.0
Rose1$30,533494.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dún Laoghaire-Rathdown.

Dive Deeper: Advanced Dún Laoghaire-Rathdown STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dún Laoghaire-Rathdown. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Dún Laoghaire-Rathdown Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Dún Laoghaire-Rathdown

  • The Dún Laoghaire-Rathdown Airbnb market composition is heavily skewed towards Private Room listings, which make up 64.7% of the 51 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Dún Laoghaire-Rathdown, House properties are the most common (72.5%), reflecting the local real estate landscape.
  • Houses represent a significant 72.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique (combined 9.8%) offer potential for unique stay experiences.

Dún Laoghaire-Rathdown Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Dún Laoghaire-Rathdown

  • The dominant room capacity in Dún Laoghaire-Rathdown is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 49.0% of the active Airbnb listings in Dún Laoghaire-Rathdown, indicating a high concentration in these sizes.

Dún Laoghaire-Rathdown Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Dún Laoghaire-Rathdown

  • The most common guest capacity trend in Dún Laoghaire-Rathdown vacation rentals is listings accommodating 2 guests (25.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Dún Laoghaire-Rathdown STR market, accounting for 39.2% of listings.
  • 13.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dún Laoghaire-Rathdown.
  • On average, properties in Dún Laoghaire-Rathdown are equipped to host 2.3 guests.

Dún Laoghaire-Rathdown Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Dún Laoghaire-Rathdown

  • The most common availability pattern in Dún Laoghaire-Rathdown falls within the 271-366 days range, representing 54.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Dún Laoghaire-Rathdown (31.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Dún Laoghaire-Rathdown Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (34.1%)

1 Night

14 listings

34.1% of total

2 Nights (26.8%)

2 Nights

11 listings

26.8% of total

3 Nights (4.9%)

3 Nights

2 listings

4.9% of total

4-6 Nights (14.6%)

4-6 Nights

6 listings

14.6% of total

7-29 Nights (7.3%)

7-29 Nights

3 listings

7.3% of total

30+ Nights (12.2%)

30+ Nights

5 listings

12.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Dún Laoghaire-Rathdown is 1 Night, adopted by 34.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (60.9%) of the Dún Laoghaire-Rathdown Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12.2%) caters to monthly stays (30+ nights) in Dún Laoghaire-Rathdown, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 34.1% of Dún Laoghaire-Rathdown hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 12.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dún Laoghaire-Rathdown.

Dún Laoghaire-Rathdown Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

2.8% of total

Flexible (19.4%)

Flexible

7 listings

19.4% of total

Moderate (30.6%)

Moderate

11 listings

30.6% of total

Firm (13.9%)

Firm

5 listings

13.9% of total

Strict (33.3%)

Strict

12 listings

33.3% of total

Cancellation Policy Insights for Dún Laoghaire-Rathdown

  • The prevailing Airbnb cancellation policy trend in Dún Laoghaire-Rathdown is Strict, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (47.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 33.3% market standard in Dún Laoghaire-Rathdown.
  • With 33.3% using Strict terms, this is a viable option in Dún Laoghaire-Rathdown, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Dún Laoghaire-Rathdown.

Dún Laoghaire-Rathdown STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Dún Laoghaire-Rathdown

  • The overall average booking lead time for vacation rentals in Dún Laoghaire-Rathdown is 46 days.
  • Guests book furthest in advance for stays during June (average 88 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 33 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (71 days avg.) sees the longest lead times, while Fall (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Dún Laoghaire-Rathdown.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Dún Laoghaire-Rathdown averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Dún Laoghaire-Rathdown (2025)

Amenity Prevalence

Amenity Insights for Dún Laoghaire-Rathdown

  • Essential amenities in Dún Laoghaire-Rathdown that guests expect include: Wifi, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Carbon monoxide alarm, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Dún Laoghaire-Rathdown: Wifi, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Heating.
  • Consider adding popular differentiators like Carbon monoxide alarm or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Dún Laoghaire-Rathdown to stay competitive.

Dún Laoghaire-Rathdown Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Dún Laoghaire-Rathdown

  • The typical guest profile for Airbnb in Dún Laoghaire-Rathdown consists of predominantly international visitors (75%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 25.0% of guests.
  • Key international markets include Ireland (25%) and United Kingdom (16.2%).
  • Top languages spoken are English (48.4%) followed by German (10.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Dún Laoghaire-Rathdown Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Howth33$3,490$326.7047%
Skerries33$3,040$236.5047%
The Municipal District of Kilkenny City59$2,959$234.1555%
Dublin2,732$2,868$227.5551%
The Municipal District of Ardee31$2,822$223.8643%
The Municipal District of Dundalk129$2,819$281.8740%
Malahide31$2,813$258.6152%
The Municipal District of Callan — Thomastown98$2,732$240.5446%
The Municipal District of Piltown40$2,720$214.8352%
Ballyward13$2,720$187.0947%

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