The Municipal District of Naas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in County Kildare, Ireland
Is Airbnb profitable in The Municipal District of Naas in 2025? Explore comprehensive Airbnb analytics for The Municipal District of Naas, County Kildare, Ireland to uncover income potential. This 2025 STR market report for The Municipal District of Naas, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 64 active listings.
Whether you're considering an Airbnb investment in The Municipal District of Naas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the The Municipal District of Naas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key The Municipal District of Naas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in The Municipal District of Naas (2025)
Understanding the monthly revenue variations for Airbnb listings in The Municipal District of Naas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in The Municipal District of Naas is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in The Municipal District of Naas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,147+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,434 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,386 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $766, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in The Municipal District of Naas
The Municipal District of Naas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the The Municipal District of Naas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in The Municipal District of Naas:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in The Municipal District of Naas
Average Daily Rate (ADR) Airbnb Trends in The Municipal District of Naas (2025)
Effective short term rental pricing strategy in The Municipal District of Naas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in The Municipal District of Naas typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $232+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $143 or more.
- Typical properties (Median) charge around $95 per night.
- Entry-level properties (Bottom 25%) earn around $74 per night.
Average Daily Rate (ADR) Trend by Month in The Municipal District of Naas
Get Live The Municipal District of Naas Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in The Municipal District of Naas (2025)
Peak Season (June, August, July)
- Revenue averages $2,324 per month
- Occupancy rates average 52.2%
- Daily rates average $109
Shoulder Season
- Revenue averages $1,894 per month
- Occupancy maintains around 44.8%
- Daily rates hold near $114
Low Season (January, February, March)
- Revenue drops to average $1,339 per month
- Occupancy decreases to average 39.9%
- Daily rates adjust to average $122
Seasonality Insights for The Municipal District of Naas
- The Airbnb seasonality in The Municipal District of Naas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases The Municipal District of Naas's highest earning potential, with monthly revenues capable of climbing to $2,617, occupancy reaching a high of 53.2%, and ADRs peaking at $126.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,263, occupancy could drop to 35.1%, and ADRs may adjust down to $108.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in The Municipal District of Naas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these The Municipal District of Naas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in The Municipal District of Naas (2025)
Exploring the top neighborhoods for short-term rentals in The Municipal District of Naas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Naas Town | The main hub of the Municipal District, Naas offers a blend of historical charm and modern amenities. It is attractive for visitors exploring both the town and nearby attractions like the Kildare Village shopping outlet. | Naas Racecourse, Kildare Village, St. David's Castle, Naas Town Centre, Tasker's Mill |
| Clane | A picturesque village that combines rural charm with convenient access to larger towns. It appeals to groups looking for a serene getaway while still being close to urban conveniences. | Clane Church, The River Liffey, Clane's Historic Buildings, Local cafes and restaurants, Clane's annual events |
| Kill | Known for its countryside appeal and proximity to Dublin, Kill attracts guests looking for a quiet retreat with easy access to the city. It's ideal for those wanting to explore the rural beauty of Kildare. | Kill Village, Killiney Golf Club, Liffey Linear Park, The Kildare Maze, Historical sites in the area |
| Ballymore Eustace | This quaint village is perfect for nature lovers, offering scenic walking paths and a peaceful atmosphere. It’s great for hosting guests who enjoy outdoor activities such as hiking and fishing. | Grand Canal,, Ballymore Eustace Heritage Centre, Walking trails, Local pubs and eateries, Fishing on the River Slaney |
| Robertstown | A charming village beside the Grand Canal, Robertstown is attractive for its boating and cycling opportunities along the canal, appealing to visitors looking for adventure and tranquility. | Grand Canal Greenway, Local canal walks, Robertstown's pubs, St. John's Church, Annual canal boat events |
| Straffan | Home to some of Ireland's most luxurious hotels, Straffan is ideal for high-end tourism. Guests can experience exceptional service and world-class amenities, perfect for special occasions. | The K Club, Straffan Manor, Historic Straffan Village, Golf courses, Fine dining options |
| Celbridge | This town boasts historical significance and proximity to the River Liffey, attracting visitors with its scenic views and exciting history, making it a great base for exploring Kildare. | Castletown House, Celbridge Village, River Liffey walks, Local shops and cafes, Historical landmarks |
| Brassilstown | A peaceful area known for its scenic landscapes and great local hospitality, Brassilstown attracts those looking for a quiet countryside escape, yet close to urban centers in Kildare. | Nature walks, Local farms, Community events, Countryside views, Relaxing rural atmosphere |
Understanding Airbnb License Requirements & STR Laws in The Municipal District of Naas (2025)
While The Municipal District of Naas, County Kildare, Ireland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for The Municipal District of Naas to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in The Municipal District of Naas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in The Municipal District of Naasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Fabulous 4 bedroom property
Entire Place • 4 bedrooms
Rose Cottage - Garden Retreat
Entire Place • 4 bedrooms
Relaxed town centre retreat.
Entire Place • 2 bedrooms
Charming 2 Bed Home Naas Co Kildare
Entire Place • 2 bedrooms
Roisin Dubh Houseboat
Entire Place • 2 bedrooms
Daars North Cottage in the Countryside
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in The Municipal District of Naas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in The Municipal District of Naas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ger | 2 | $73,757 | 109 | 4.92/5.0 |
| Michael | 6 | $65,867 | 82 | 4.96/5.0 |
| Julie | 1 | $60,934 | 80 | 4.91/5.0 |
| Gail | 1 | $60,241 | 13 | 5.00/5.0 |
| Sinead | 1 | $58,131 | 148 | 4.85/5.0 |
| Àine | 1 | $49,455 | 82 | 4.96/5.0 |
| Sarah | 1 | $34,991 | 850 | 4.90/5.0 |
| Celine | 1 | $33,864 | 188 | 4.93/5.0 |
| Dolores Anne | 1 | $33,341 | 135 | 4.97/5.0 |
| Ankit | 2 | $32,175 | 298 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in The Municipal District of Naas.
Dive Deeper: Advanced The Municipal District of Naas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for The Municipal District of Naas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsThe Municipal District of Naas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for The Municipal District of Naas
- The The Municipal District of Naas Airbnb market composition is heavily skewed towards Private Room listings, which make up 57.8% of the 64 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in The Municipal District of Naas, House properties are the most common (60.9%), reflecting the local real estate landscape.
- Houses represent a significant 60.9% portion, catering likely to families or larger groups.
- The presence of 10.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.1%) offer potential for unique stay experiences.
The Municipal District of Naas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for The Municipal District of Naas
- The dominant room capacity in The Municipal District of Naas is 1 bedroom listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.7% of the active Airbnb listings in The Municipal District of Naas, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (7.9%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in The Municipal District of Naas.
The Municipal District of Naas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for The Municipal District of Naas
- The most common guest capacity trend in The Municipal District of Naas vacation rentals is listings accommodating 2 guests (23.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the The Municipal District of Naas STR market, accounting for 37.5% of listings.
- 12.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in The Municipal District of Naas.
- On average, properties in The Municipal District of Naas are equipped to host 2.0 guests.
The Municipal District of Naas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for The Municipal District of Naas
- The most common availability pattern in The Municipal District of Naas falls within the 271-366 days range, representing 37.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in The Municipal District of Naas (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
The Municipal District of Naas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
30 listings
55.6% of total
2 Nights
15 listings
27.8% of total
3 Nights
4 listings
7.4% of total
4-6 Nights
1 listings
1.9% of total
7-29 Nights
1 listings
1.9% of total
30+ Nights
3 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in The Municipal District of Naas is 1 Night, adopted by 55.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (83.4%) of the The Municipal District of Naas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 55.6% of The Municipal District of Naas hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in The Municipal District of Naas.
The Municipal District of Naas Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
31 listings
59.6% of total
Moderate
12 listings
23.1% of total
Firm
5 listings
9.6% of total
Strict
4 listings
7.7% of total
Cancellation Policy Insights for The Municipal District of Naas
- The prevailing Airbnb cancellation policy trend in The Municipal District of Naas is Flexible, used by 59.6% of listings.
- The market strongly favors guest-friendly terms, with 82.7% of listings offering Flexible or Moderate policies. This suggests guests in The Municipal District of Naas may expect booking flexibility.
- Strict cancellation policies are quite rare (7.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 59.6% market standard in The Municipal District of Naas.
- Given the high prevalence of Flexible policies (59.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 7.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in The Municipal District of Naas.
The Municipal District of Naas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for The Municipal District of Naas
- The overall average booking lead time for vacation rentals in The Municipal District of Naas is 41 days.
- Guests book furthest in advance for stays during June (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (62 days avg.) sees the longest lead times, while Fall (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in The Municipal District of Naas.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these The Municipal District of Naas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in The Municipal District of Naas (2025)
Amenity Prevalence
Amenity Insights for The Municipal District of Naas
- Essential amenities in The Municipal District of Naas that guests expect include: Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for The Municipal District of Naas: Smoke alarm, Wifi.
- Prioritize adding missing essentials: Smoke alarm, Wifi.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in The Municipal District of Naas to stay competitive.
The Municipal District of Naas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for The Municipal District of Naas
- The typical guest profile for Airbnb in The Municipal District of Naas consists of predominantly international visitors (68%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 32.5% of guests.
- Key international markets include Ireland (32.5%) and United Kingdom (23.6%).
- Top languages spoken are English (55%) followed by German (7.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the The Municipal District of Naas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Howth | 33 | $3,490 | $326.70 | 47% |
| Skerries | 33 | $3,040 | $236.50 | 47% |
| The Municipal District of Kilkenny City | 59 | $2,959 | $234.15 | 55% |
| Dublin | 2,732 | $2,868 | $227.55 | 51% |
| The Municipal District of Ardee | 31 | $2,822 | $223.86 | 43% |
| The Municipal District of Dundalk | 129 | $2,819 | $281.87 | 40% |
| Malahide | 31 | $2,813 | $258.61 | 52% |
| The Municipal District of Callan — Thomastown | 98 | $2,732 | $240.54 | 46% |
| The Municipal District of Piltown | 40 | $2,720 | $214.83 | 52% |
| Ballyward | 13 | $2,720 | $187.09 | 47% |