Kilkenny Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in County Kilkenny, Ireland
Is Airbnb profitable in Kilkenny in 2025? Explore comprehensive Airbnb analytics for Kilkenny, County Kilkenny, Ireland to uncover income potential. This 2025 STR market report for Kilkenny, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Kilkenny, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kilkenny Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Kilkenny Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Kilkenny (2025)
Understanding the monthly revenue variations for Airbnb listings in Kilkenny is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kilkenny is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kilkenny across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,957+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,855 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,664 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $771, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kilkenny
Kilkenny Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Kilkenny STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kilkenny:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kilkenny
Average Daily Rate (ADR) Airbnb Trends in Kilkenny (2025)
Effective short term rental pricing strategy in Kilkenny involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kilkenny typically peaks in September and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $247+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
- Typical properties (Median) charge around $128 per night.
- Entry-level properties (Bottom 25%) earn around $92 per night.
Average Daily Rate (ADR) Trend by Month in Kilkenny
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Airbnb Seasonality Analysis & Trends in Kilkenny (2025)
Peak Season (July, May, August)
- Revenue averages $2,662 per month
- Occupancy rates average 54.9%
- Daily rates average $169
Shoulder Season
- Revenue averages $2,000 per month
- Occupancy maintains around 42.2%
- Daily rates hold near $165
Low Season (January, February, November)
- Revenue drops to average $1,426 per month
- Occupancy decreases to average 27.6%
- Daily rates adjust to average $158
Seasonality Insights for Kilkenny
- The Airbnb seasonality in Kilkenny shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Kilkenny's highest earning potential, with monthly revenues capable of climbing to $2,834, occupancy reaching a high of 57.2%, and ADRs peaking at $170.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,379, occupancy could drop to 19.9%, and ADRs may adjust down to $152.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kilkenny.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Kilkenny seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Kilkenny (2025)
Exploring the top neighborhoods for short-term rentals in Kilkenny? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kilkenny City Centre | The heart of Kilkenny, known for its medieval architecture and vibrant cultural scene. A prime location for tourists visiting the city's historic sites and enjoying local festivals. | Kilkenny Castle, St. Canice's Cathedral, Smithwick's Experience, Medieval Mile, Rothe House and Garden |
| The Canal Walk | A picturesque area along the river with scenic walking paths and green spaces. Ideal for families and nature lovers seeking a peaceful retreat close to the city. | The River Nore, Canal Walk, Kilkenny Castle Park, Ballyfoyle Nature Reserve |
| High Street | A bustling shopping street filled with cafes, boutiques, and restaurants. Great for guests looking to experience the local culture and shop for unique crafts. | Celtic Design, Kyteler's Inn, Various local shops and cafes, Kilkenny Arts Office |
| Black Abbey | A serene neighborhood known for its historic abbey and charming streets. Attracts visitors interested in history and tranquility, along with easy access to the city center. | Black Abbey, St. John's Priory, Trinity Church, Nearby pubs and eateries |
| Smithwick's Brewery | Located near the famous brewery, this area appeals to those interested in local craft beers and the brewing history of Ireland. | Smithwick's Brewery Tour, Beer tastings, Nearby restaurants, Historic pubs |
| Coolbawn | An upscale residential area offering a peaceful environment with scenic views. Perfect for families and long-term stays. | Green spaces, Scenic countryside, Nearby parks, Quiet residential vibe |
| Castlecomer | A short drive from Kilkenny city, known for its historic coal mining heritage and beautiful nature trails. Attractive for outdoor enthusiasts. | Castlecomer Discovery Park, Local hiking trails, Historic sites, Community events |
| Graiguenamanagh | A charming town on the river Barrow, famous for outdoor activities and beautiful landscapes. Popular among visitors looking for a rural experience near Kilkenny. | Barrow River, Mount Leinster, Bawnree Woods, Local galleries and shops |
Understanding Airbnb License Requirements & STR Laws in Kilkenny (2025)
While Kilkenny, County Kilkenny, Ireland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kilkenny to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Kilkenny (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kilkennybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Kenny Townhouse (group accommodation)
Entire Place • 5 bedrooms
Kilkenny City: Avalon: Entire Home & Parking
Entire Place • 2 bedrooms
Kilkenny City centre Loft
Entire Place • 1 bedroom
Pinecrest BnB, Kilkenny
Private Room • 4 bedrooms
Alder Cabin - Contemporary Kilkenny Retreat
Entire Place • 1 bedroom
Quaint Kilkenny city 3 bedroom house with parking
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Kilkenny (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Kilkenny based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Paredon | 1 | $46,116 | 35 | 4.57/5.0 |
| Catherine | 1 | $41,317 | 44 | 5.00/5.0 |
| Noeleen | 1 | $39,823 | 109 | 4.98/5.0 |
| Helen | 1 | $34,367 | 414 | 4.94/5.0 |
| Alder Cabin | 1 | $33,083 | 112 | 4.98/5.0 |
| John | 2 | $31,098 | 128 | 4.85/5.0 |
| Host #4808543 | 2 | $24,848 | 342 | 2.44/5.0 |
| Eoin | 1 | $21,530 | 140 | 4.79/5.0 |
| Edward | 2 | $15,364 | 132 | 4.46/5.0 |
| John | 1 | $14,072 | 328 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kilkenny.
Dive Deeper: Advanced Kilkenny STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kilkenny. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKilkenny Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kilkenny
- The Kilkenny Airbnb market composition is heavily skewed towards Private Room listings, which make up 60% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kilkenny, House properties are the most common (55%), reflecting the local real estate landscape.
- Houses represent a significant 55% portion, catering likely to families or larger groups.
- The presence of 30% Hotel/Boutique listings indicates integration with traditional hospitality.
Kilkenny Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kilkenny
- The dominant room capacity in Kilkenny is 1 bedroom listings, making up 55% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 65.0% of the active Airbnb listings in Kilkenny, indicating a high concentration in these sizes.
- With over half the market (55%) consisting of studios or 1-bedroom units, Kilkenny is particularly well-suited for individuals or couples.
Kilkenny Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kilkenny
- The most common guest capacity trend in Kilkenny vacation rentals is listings accommodating 2 guests (40%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 5 guests dominate the Kilkenny STR market, accounting for 50.0% of listings.
- On average, properties in Kilkenny are equipped to host 2.5 guests.
Kilkenny Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kilkenny
- The most common availability pattern in Kilkenny falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Kilkenny (45%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Kilkenny Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
64.7% of total
2 Nights
5 listings
29.4% of total
4-6 Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Kilkenny is 1 Night, adopted by 64.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.1%) of the Kilkenny Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 64.7% of Kilkenny hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kilkenny.
Kilkenny Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
5.9% of total
Flexible
6 listings
35.3% of total
Moderate
7 listings
41.2% of total
Firm
1 listings
5.9% of total
Strict
2 listings
11.8% of total
Cancellation Policy Insights for Kilkenny
- The prevailing Airbnb cancellation policy trend in Kilkenny is Moderate, used by 41.2% of listings.
- The market strongly favors guest-friendly terms, with 76.5% of listings offering Flexible or Moderate policies. This suggests guests in Kilkenny may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41.2% market standard in Kilkenny.
- Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Kilkenny.
Kilkenny STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Kilkenny
- The overall average booking lead time for vacation rentals in Kilkenny is 67 days.
- Guests book furthest in advance for stays during May (average 131 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (90 days avg.) sees the longest lead times, while Fall (62 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Kilkenny.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 131 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 90 days) to capture early planners.
- Monitor your own booking lead times against these Kilkenny averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Kilkenny (2025)
Amenity Prevalence
Amenity Insights for Kilkenny
- Essential amenities in Kilkenny that guests expect include: Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Carbon monoxide alarm, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kilkenny: Smoke alarm, Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Carbon monoxide alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kilkenny to stay competitive.
Kilkenny Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Kilkenny
- The typical guest profile for Airbnb in Kilkenny consists of predominantly international visitors (82%), with top international origins including Ireland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 18.3% of guests.
- Key international markets include United States (28.8%) and Ireland (18.3%).
- Top languages spoken are English (55%) followed by French (15.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Ireland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Kilkenny Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Howth | 33 | $3,490 | $326.70 | 47% |
| The Municipal District of Adare — Rathkeale | 81 | $3,319 | $259.08 | 52% |
| Skerries | 33 | $3,040 | $236.50 | 47% |
| The Municipal District of Kilkenny City | 59 | $2,959 | $234.15 | 55% |
| Dublin | 2,732 | $2,868 | $227.55 | 51% |
| Municipal District of Cobh | 80 | $2,862 | $198.26 | 52% |
| The Municipal District of Ardee | 31 | $2,822 | $223.86 | 43% |
| Malahide | 31 | $2,813 | $258.61 | 52% |
| The Municipal District of Bandon-Kinsale | 247 | $2,794 | $216.06 | 52% |
| Municipal District of Carrigaline | 77 | $2,734 | $267.11 | 51% |